See also: Top-selling Blu-rays for 2010 - Combined Top-Selling Videos for 2010

Top-Selling DVDs in the United States 2010

← 20092011 →
RankTitleUnits SoldTotal Consumer Spending
1 Avatar 10,173,099 $183,637,624
2 Toy Story 3 9,035,368 $162,059,003
3 The Twilight Saga: New Moon 7,829,939 $171,328,917
4 The Blind Side 7,266,726 $100,089,006
5 The Twilight Saga: Eclipse 7,133,878 $128,338,465
6 How to Train Your Dragon 5,344,798 $105,554,848
7 Despicable Me 5,167,066 $86,837,146
8 Iron Man 2 5,065,079 $113,286,268
9 The Princess and the Frog 4,514,936 $71,808,292
10 The Hangover 4,356,314 $61,599,636
11 Alice in Wonderland 4,207,674 $75,213,689
12 Alvin and the Chipmunks: The Squeakquel 4,144,159 $68,576,272
13 Inception 2,955,855 $53,567,750
14 2012 2,918,775 $50,647,830
15 The Karate Kid 2,859,450 $47,562,648
16 Michael Jackson's This Is It 2,780,180 $44,430,590
17 Sherlock Holmes 2,695,480 $44,039,258
18 Shrek Forever After 2,586,135 $46,010,637
19 Cloudy With a Chance of Meatballs 2,525,572 $44,509,257
20 Tinker Bell and the Great Fairy Rescue 2,449,377 $43,782,898
21 Couples Retreat 2,371,658 $36,685,268
22 Up 2,278,907 $36,192,388
23 It’s Complicated 2,249,498 $33,936,574
24 Grown Ups 2,226,831 $37,693,332
25 Diary of a Wimpy Kid 2,208,872 $35,084,486
26 The Expendables 2,141,129 $36,296,638
27 Disney’s A Christmas Carol 2,093,824 $34,326,839
28 The Book of Eli 2,062,955 $40,509,501
29 Percy Jackson & The Olympians: The Lightning Thief 1,953,657 $35,446,031
30 The Search for Santa Paws 1,944,695 $32,954,694
31 Zombieland 1,855,139 $30,331,505
32 The Hurt Locker 1,817,835 $32,142,978
33 Law Abiding Citizen 1,794,176 $21,107,231
34 Robin Hood 1,784,609 $40,965,875
35 Sex and the City 2 1,706,175 $26,115,562
36 Harry Potter and the Half-Blood Prince 1,700,960 $21,613,056
37 Clash of the Titans 1,691,348 $29,007,314
38 Where the Wild Things Are 1,647,695 $28,827,868
39 The Last Airbender 1,647,547 $26,555,025
40 The Last Song 1,617,691 $29,657,491
41 Toy Story 1,593,185 $28,913,294
42 Prince of Persia: The Sands of Time 1,568,543 $32,999,941
43 Dear John 1,497,145 $23,899,772
44 The Pacific 1,488,763 $65,351,504
45 Eat Pray Love 1,481,525 $24,893,100
46 Toy Story 2 1,431,309 $26,375,652
47 The Time Traveler’s Wife 1,409,408 $21,314,296
48 Shutter Island 1,405,522 $24,406,392
49 Hot Tub Time Machine 1,387,901 $24,500,193
50 Old Dogs 1,370,893 $24,133,972
51 Date Night 1,344,058 $23,337,374
52 Letters to Juliet 1,329,957 $21,862,780
53 Boondock Saints II: All Saints Day 1,312,829 $22,830,249
54 Barbie: A Fashion Fairytale 1,306,135 $16,773,135
55 The Dark Knight 1,300,601 $13,229,483
56 Get Him to the Greek 1,297,176 $22,378,561
57 Alice in Wonderland 1,245,636 $22,020,861
58 Precious: Based on the Novel "Push" by Sapphire 1,228,274 $20,853,736
59 Tooth Fairy 1,188,709 $20,593,092
60 Predators 1,171,253 $19,241,171
61 Valentine's Day 1,159,790 $18,610,441
62 True Blood: The Complete Second Season 1,159,509 $41,292,245
63 Up in the Air 1,128,591 $18,081,823
64 The Wolfman 1,128,345 $20,115,885
65 Beauty and the Beast 1,126,726 $19,181,643
66 Inglourious Basterds 1,120,057 $17,518,318
67 The Bounty Hunter 1,114,819 $19,603,416
68 The Sorcerer's Apprentice 1,112,104 $19,025,330
69 Kick-Ass 1,097,357 $22,671,480
70 Knight and Day 1,078,685 $15,235,825
71 Why Did I Get Married Too? 1,057,286 $18,849,653
72 The Other Guys 1,034,524 $19,645,611
73 Paranormal Activity 1,029,266 $15,919,530
74 Killers 1,024,088 $15,433,058
75 Legion 1,002,618 $18,099,514
76 I Can Do Bad All By Myself 980,301 $18,171,450
77 Glee, Volume One: Road to Sectionals 976,653 $24,577,827
78 Barbie in a Mermaid Tale 973,187 $14,407,186
79 Marmaduke 955,006 $16,040,940
80 Green Zone 950,323 $16,591,042
81 Jillian Michaels: 30 Day Shred 941,012 $8,550,524
82 The A-Team 939,933 $15,969,461
83 Planet 51 917,729 $16,075,666
84 Night at the Museum: Battle of the Smithsonian 896,281 $11,837,324
85 Glee: The Complete First Season 888,390 $28,973,257
86 Dexter: Season Four 882,737 $25,518,739
87 The Town 876,055 $14,916,920
88 Ninja Assassin 863,494 $15,379,674
89 Ramona and Beezus 859,359 $12,808,284
90 District 9 850,453 $14,477,939
91 Invictus 838,633 $13,322,701
92 Crazy Heart 826,306 $14,850,480
93 The Original Television Christmas Classics 824,758 $14,068,258
94 The Adventures of Milo and Otis 810,334 $5,464,010
95 From Paris with Love 808,337 $13,925,624
96 Edge of Darkness 793,111 $13,462,296
97 Star Trek 783,227 $10,805,959
98 Ponyo 777,175 $13,414,518
99 Cop Out 765,823 $13,173,710
100 Dr. Seuss’ The Cat in the Hat 757,874 $8,058,003

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.