See also: Weekly Blu-ray Sales Chart - Weekly DVD and Blu-ray Sales Combined Chart - DEG Watched at Home Top 20 - Netflix Daily Top 10

United States DVD Sales Chart for Week Ending July 20, 2008

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  TitleUnits
this
Week
%
Change
Total
Units
Spending
this
Week
Total
Spending
Weeks
1 new Step Up 2: The Streets 580,528   580,528  $9,863,171  $9,863,171 1
2 new College Road Trip 422,393   422,393  $7,598,850  $7,598,850 1
3 new The Bank Job 330,263   330,263  $6,651,497  $6,651,497 1
4 (10) Batman Begins 154,769 +72% 2,901,236  $934,248  $36,695,660 144
5 new Penelope 123,653   123,653  $2,471,823  $2,471,823 1
6 new Shutter 112,274   112,274  $2,019,809  $2,019,809 1
7 (6) 10,000 B.C. 83,132 -39% 1,338,947  $1,412,413  $20,959,241 4
8 (3) Vantage Point 79,997 -58% 676,323  $1,839,131  $15,548,666 3
9 (1) Batman: Gotham Knight 77,326 -65% 298,079  $1,597,362  $6,127,214 2
10 (4) The Ruins 71,927 -60% 253,566  $1,494,737  $5,343,413 2
11 (2) Superhero Movie 70,476 -67% 284,748  $1,408,815  $5,692,112 2
12 (7) The Spiderwick Chronicles 68,154 -41% 1,091,283  $1,315,079  $19,653,058 4
13 (13) The Bucket List 55,615 -19% 1,772,817  $1,111,744  $29,832,453 6
14 (5) Tyler Perry's Meet the Browns 53,757 -63% 672,572  $929,700  $12,149,707 3
15 (12) National Treasure: Book of Secrets 52,131 -30% 5,385,744  $839,700  $85,567,117 9
16 (26) Juno 46,082 +23% 3,224,559  $713,211  $55,051,470 14
17 (8) Drillbit Taylor 45,688 -58% 310,342  $913,303  $5,738,077 3
18 (14) Jumper 45,513 -26% 1,496,797  $710,290  $28,536,391 6
19 (-) John Adams 44,062 +92% 383,367  $1,717,977  $14,933,304 6
20 new Birds of Prey - The Complete Series 41,392   41,392  $1,199,954  $1,199,954 1
21 (15) Fool’s Gold 41,218 -33% 971,919  $700,294  $16,615,687 5
22 (16) Rambo 40,195 -28% 1,636,947  $794,076  $32,356,049 8
23 (11) Stargate Atlantis - The Complete Fourth Season 39,934 -53% 125,614  $1,277,489  $4,018,392 2
24 (22) Alvin and the Chipmunks 37,653 -6% 6,926,280  $591,152  $116,195,535 16
25 (17) Definitely, Maybe 36,780 -23% 410,821  $735,232  $7,772,220 4
26 (25) I am Legend 36,587 -3% 6,155,131  $697,410  $115,324,844 18
27 (9) Stop-Loss 34,832 -61% 125,166  $591,796  $2,126,571 2
28 (19) Welcome Home Roscoe Jenkins 32,916 -25% 680,072  $579,470  $11,780,448 5
29 (24) First Sunday 31,273 -20% 1,035,503  $537,896  $17,709,835 11
30 (20) Enchanted 30,345 -25% 4,993,793  $607,431  $79,945,460 18

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.