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See also: Weekly Blu-ray Sales Chart - Weekly DVD and Blu-ray Sales Combined Chart

United States DVD Sales Chart for Week Ending September 23, 2012

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  TitleUnits this Week% ChangeTotal UnitsSpending this WeekTotal SpendingWeeks
1 new Beverly Hills Chihuahua 3 300,659   300,659 $5,345,717 $5,345,717 1
2 (-) Snow White and the Huntsman 249,667 -67% 1,002,802 $4,983,353 $18,020,120 2
3 new The Best Exotic Marigold Hotel 245,097   245,097 $3,674,004 $3,674,004 1
4 new The Cabin in the Woods 200,269   200,269 $3,028,067 $3,028,067 1
5 (-) Barbie: The Princess and The Popstar 187,040 -52% 580,704 $2,429,650 $7,720,494 2
6 new Supernatural: The Complete Seventh Season 158,417   158,417 $5,083,602 $5,083,602 1
7 (-) The Big Bang Theory: The Complete Fifth Season 137,311 -63% 513,502 $4,111,091 $14,347,248 2
8 (-) The Hunger Games 128,892 -15% 5,699,411 $2,433,481 $99,640,331 6
9 new Katy Perry: Part of Me 112,296   112,296 $1,531,717 $1,531,717 1
10 new Modern Family: The Complete Third Season 105,201   105,201 $2,684,730 $2,684,730 1
11 (-) What to Expect When You're Expecting 77,600 -48% 227,323 $1,174,088 $3,472,336 2
12 (-) The Lorax 70,294 -16% 3,151,972 $1,327,151 $61,719,283 7
13 new Katt Williams: Kattpacalypse 60,162   60,162 $773,082 $773,082 1
14 (-) The Lucky One 59,410 -19% 843,094 $888,774 $12,705,384 4
15 (-) Think Like a Man 57,005 +3% 679,159 $964,525 $12,116,479 4
16 (-) Castle: The Complete Fourth Season 55,772 -62% 202,859 $1,561,058 $5,748,625 2
17 (-) Battleship 55,141 -24% 659,601 $1,039,959 $12,443,869 4
18 (-) Hocus Pocus 54,540 +10,532% 1,416,633 $499,586 $10,700,255 538
19 (-) Titanic 52,736 -31% 129,481 $2,170,155 $5,369,278 682
20 (-) Spartacus Vengeance - The Complete Second Season 49,368 -57% 165,200 $986,866 $3,565,287 2
21 (-) The Vampire Diaries: The Complete Third Season 41,762 -62% 151,946 $1,661,710 $5,767,166 2
22 (-) Willy Wonka and the Chocolate Factory 34,576 -58% 262,319 $191,527 $1,547,219 834
23 (-) Barbie as the Princess and the Pauper 27,661 -58% 93,334 $144,114 $482,330 138
24 (-) Mary Poppins 15,602 +1,843% 5,294,913 $329,252 $109,638,660 757
25 (-) Dr Seuss s Cat in the Hat 15,497 -75% 76,426 $311,045 $700,991 468
26 (-) Once Upon a Time: The Complete First Season 15,210 -35% 206,402 $479,267 $6,321,892 4
27 (-) Safe 14,784 -72% 239,866 $230,630 $3,928,295 3
28 (-) Hatfields and McCoys 14,047 +51% 646,332 $324,345 $13,187,374 8
29 (-) The Walking Dead: The Complete Second Season 13,854 -66% 362,167 $415,759 $10,634,831 4
30 (-) Sleeping Beauty 13,552 +12,109% 7,256,303 $274,283 $117,051,383 472

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Home Media Magazine.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

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