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Thursday, November 26, 2009
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2003-08-26
ses this week did significantly worse than expected, however, the holdovers didn't pick up the slack as they usually do. This led to a massive 31.5% drop from last weekend but a 12.2% increase from last year. An interesting note, the top four films this week remained in the same order as they did last weekend. I don't know when that last happened.
While Freddy vs. Jason did finish first, that's a small bit of good news in an otherwise terrible second week performance. It was only able to grab $13.2 million, well below most predictions, which resulting in a 64% drop-off. The biggest second week drop off for a number one movie since The Hulk, and second largest such drop overall. Next weekend when the similarly targeted movie Jeepers Creepers 2 opens could spell an even worse result.
Second place again went to S.W.A.T. with $10.6 million. $100 million by next week is the goal and there's talk of a new TV spin-off in the works.
Just missing predictions by a rounding error was Open Range which added $9.5 million to it's total. Unfortunately, this genre usually doesn't do well internationally and the studio will most likely have to wait till the home market to see a profit.
Freaky Friday was the only movie to outperform its predictions, albeit by only a few hundred thousand. The $9.3 million earned this week makes the movie very close to showing a profit after only 3 weeks of release.
The first of three new releases this week was The Medallion, which could only manage $8.1 million and fifth place at the box office. The Medallion had the best reviews of any wide release of the weekend, but at 20% it really doesn't mean much. Despite similar reviews and international performances as The Tuxedo this movie couldn't find an audience domestically. This probably means Jackie Chan needs to do something different in his next film. And Around the World in 80 Days does look different than the usual Jackie Chan movie.
Some analysts had My Boss's Daughter finish in the top five. However, not only did it miss the top five, like I predicted, it barely landed in the top 10. It could only grab $4.9 million in its opening weekend, which was only good enough for tenth place. It also had the lowest per theatre average in the top ten. This movie wasn't screened for the critics, and for good reason. My Boss's Daughter only managed a lowly 11% positive.
Getting the worst reveiws of the week was Marci X. This could be the movie that stops people from making fun of Gigli. That's how bad it did both at the box office and with the critics. It's apropos that I compared Marci X to Grind since Marci X finished in 17th place with less than $900 thousand and Grind finished 18th. Marci X earned less in its first weekend than Finding Nemo did in its 13th. Marci X's per theatre average for its first weekend was lower than Daddy Day Care's in its 16th weekend. This is a failure that should result in people being fired and careers coming to an end.
To update the box office of the movies I mentioned on Friday, Thirteen and American Splendor both did well enough to be featured on the top ten per theatre average chart. Step into Liquid and The Magdalene Sisters both saw significant increases in their box office and both should cross the $1 million mark mid-week while The Secret Lives of Dentists crossed that mark on Friday. And Passionada saw its per theatre average increase from last weekend.
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2003-02-15
ted Daredevil to break Hannibal’s record for highest February opening, which is good, cause it won’t. It will come closer than most experts predicted, (although here at The Numbers we’re closer than most) with more than $15.6 million on Friday alone. The only other movie opening wide on Friday was The Jungle Book 2, which pulled in $3 million.
The Oscar bump was barely noticeable as Chicago only made $4 million. A million more than last Friday but in 400+ more theatres, for a per theatre increase of only 10%. Other movies with multiple nominations got similar bumps, but most were so far down the list that it hardly mattered.
The real surprise for holdovers the weekend was How to Lose a Guy in 10 Days, which only dropped 10% from last Friday. Since opening weekends tend to be more frontloaded, How to Lose a Guy in 10 Days could actually have a better the second weekend at the box office than their first. The other sophomore movies didn’t do so well. Deliver us From Eva lost a very respectable 33% but Shanghai Knights lost nearly 43%. Maybe The Tuxedo’s sluggish performance at the box office wasn’t Jennifer Love Hewitt’s fault after all.
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2003-02-09
s in for the weekend How to Lose a Guy in 10 Days overcame bad reviews to take top spot in this weekend’s box office race. How to Lose a Guy in 10 Days won with a higher than predicted $24 million. In second place was the sequel to Shanghai Noon, Shanghai Knights which pulled in a disappointing $19 million. Sequels tend to be front-loaded, and Jackie Chan movies are already quite front-loaded to being with. Shanghai Knights could have difficulty beating Shanghai Noon, or maybe even The Tuxedo. Finally getting a wide release was Chicago, although it may have been too late as per screen average dropped nearly 50%. Chicago's box office of $10 million was good enough for 3rd place. It will take a serious Oscar Nomination bounce this week to get Chicago’s final box office past the $100 million mark. The only other movie widely released was Deliver Us From Eva came in at a respectable, if a little disappointing, $7 million good for 6th place.
As with all estimates, the final numbers may vary.
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