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2003-09-08
tarted much slower than predicted. Not only did the two new movies fail to deliver at the box office (or critically), none of the holdovers managed to perform well either. Not only was the weekend the weakest of the year so far, it was arguably the weakest in the past several years. The total box office was down 35% from last week and 7% from last year.
Dickie Roberts: Former Child Star was in a close battle to win top spot at the box office this week. It did come in a bit lower than expected with only $6.7 million, and with very poor reviews don't expect much more than that for the rest of its run. On the positive side, with a production budget believed to be under $20 million it could show a profit from the home market.
While a drop of 57% is massive no matter how you look at it, it wasn't as massive as predicted. Combined with the poor showing of the rest of the holdovers, that led to Jeepers Creepers 2 dropping only one spot to second place with $6.6 million.
With the best drop-off in the top five, Pirates of the Caribbean: Curse of the Black Pearl climbed two places into the top three. Its 9th weekend grab of $5.3 million was also enough to vault it over The Matrix Reloaded into second place for the year and 19th on the all time chart.
Still one weekend away from the coveted $100 million club, Freaky Friday earned another $5.0 million at the box office.
S.W.A.T. managed one last weekend in the top five adding another $4.6 million to its total.
Both the early reviews and the box office for The Order were a little better than expected. Reviews were at one time at 28% positive, nothing to brag about, but not the complete disaster. However, they have since come down and are now at 10% including 0% from the Cream of the Crop. And its opening weekend take of $4.4 million is better than expected. But when compared to an estimated production budget of $35 million, a few hundred thousand more at the box office is essentially meaningless.
American Wedding dropped out of the top ten this week, but it was able to cross the $100 million mark. That's enough to cover the production budget and a bit of the advertising. Add in its international run, which has barely started, and you have a profitable performance.
Submitted by: C.
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2003-09-05
you than The Labor Day long weekend is the slowest long weekend of the year. The rest of September is traditionally the slowest time of the year. And this year it looks to break no traditions with only two marginal releases.
The box office should be led by Dickie Roberts: Former Child Star, the latest David Spade movie. Reviews for Dickie Roberts: Former Child Star are almost twice as good as Spade's previous movie, Joe Dirt, but at 19% that's not much praise. Joe Dirt made $8 million during its opening weekend, but it opening in several hundred more theatres and during a more lucrative time at the box office. Better reviews and higher ticket prices will leave Dickie Roberts with the same opening weekend.
Many families saw movies last Monday to celebrate back to school, ok, the parents were celebrating while the children were mourning. I think a significant number will also go to movies this weekend as a treat for the children who survived the first week. This should help Freaky Friday maintain most of its box office. $6.5 million is good, but not quite good enough to cross $100 million this week.
Poor reviews, sequel effect, horror genre, post long weekend and the general ennui of 2003 will lead to a massive drop at the box office for Jeepers Creepers 2. Look for a drop just north of 60% for a weekend box office of $6 million.
Very few movies have shown real legs at the box office this year. So far this year's champion has to be Pirates of the Caribbean: Curse of the Black Pearl which, if my calculations are correct, will move up a spot on the charts for a second week in a row. Also, the $5.5 million earned will push it past The Matrix Reloaded into second place for the year.
Spending its last week in the top five will be Open Range. Another $5.0 million will increase its total past $50 million in four weeks. That may not seem like much compared to the $300 million Pirates of the Caribbean is shooting for, but it's the best Kevin Costner effort since Waterworld.
And that leads us to the second new release of the week, The Order. How bad are the prospects for The Order? Firstly, it wasn't screened for reviewers and that's never a good sign. Secondly, it has been bounced around to no less than four release dates, also not a good sign. And it underwent a name change after a disastrous preview screening in 2002. And now it has been dumped during the weakest time of the year in fewer than 2000 theatres. An opening weekend of only $4 million and a quick exit from theatres is the most likely result.
On a more positive note, American Wedding should break through the $100 million barrier this weekend. If it does it will be the 20th movie to do so this year, with Freaky Friday becoming 21st just a few days later. It's almost a lock that 2003 will set the record for most $100 million movies in a single year. With a couple of surprises we may even see 30 $100 million movies this year.
Submitted by: C.
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2003-09-03
r a long weekend, this Labor Day long weekend broke records for biggest opening weekend and highest total box office. It's no surprise that the three day total is up, albeit only 0.8% from last weekend, and the four day total is up approximately 9% from last year.
Jeepers Creepers 2 broke the record for best Labor Day weekend, a record that the original set in 2001. Despite reviews that were much worse than the original, Jeepers Creepers 2 made $15.3 million for the 3 day weekend and $18.4 million total.
As predicted, Freaky Friday was able to climb back into second place. The addition $9.2 million / $12.6 million puts the Disney remake roughly one week away from $100 million.
The next three movies were very close. In fact, their standing at the box office changes depending on if you count Monday or not.
S.W.A.T. did crack the $100 million mark this week, and did it with a better than expected $8.3 million / $10.8 million. That was good for 3rd / 4th depending on how many days you count.
Earning almost exactly what it was predicted to, Open Range nevertheless finished one place lower for the three day weekend and two places lower for the four day weekend. With a final tally of $8.1 million / $10.7 million it was just a rounding error behind S.W.A.T.
It seems than Pirates of the Caribbean: Curse of the Black Pearl benefited the most from the long weekend as its box office was up the most out of the top five (or the top ten for that matter.) Its $8 million for the 3 day weekend was good enough for fifth place. But add in Monday's figure and the total of $10.8 put it into third place.
And now for an update on the three other movies are trying for the $100 million club this weekend.
Charlie's Angels: Full throttle lost almost two thirds of its box office from last weekend, but that was still more than enough.
The Italian Job's expansion helped more than expected as the movie rose to 12th place with $3 million. Almost $1 million more than it needed to cross $100 million.
Seabiscuit needed the most money at the box office to make it. It also earned the most, hitting $100 million on Sunday.
Next on the list to cross $100 million? As I've already mentioned, Freaky Friday could do it next weekend, but American Wedding will probably beat it to that goal.
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2003-08-29
Labor Day long weekend is the slowest long weekend of the year. And this year looks to be no exception. Only one new movie is opening, however, The Italian Job is expanding to over 1900 theatres in a push to reach the $100 million milestone. Like last week, expect limited releases to get a boost from weak wide releases.
Finishing first will be no problem for Jeepers Creepers 2, the real question is whether it will beat the original. Earlier this summer it would have been a forgone conclusion that the sequel would open bigger, and drop faster, than the original. But lately that hasn't always been the case. Reviews for Jeepers Creepers 2 are bad, currently a little more than half what the original got. Added in sequel burn out and you get $13 million Friday to Sunday and $16 for the long weekend.
I know Freaky Friday finished fourth last week, but by Thursday it had risen to 2nd place. Add in the family friendly nature and this movie should benefit the most from the Labor Day long weekend. $8 million for Friday to Sunday and $10 million overall.
Coming in third for the third week in a row will be Open Range. Targeted at a more mature audience, this movie will also benefit more from the long weekend than other movies coming in virtual tie with Freaky Friday. $8 million for Friday to Sunday and $10 million overall.
S.W.A.T. has been in first place on the daily charts since Wednesday, but several other movies have been gaining on it during the week. So it will drop to fourth for the weekend, but the $7 million / $9 million it will earn will be enough to push it over the $100 million mark.
Returning to the top five after two weeks at number 6 is Pirates of the Caribbean: Curse of the Black Pearl. At the beginning of the week it was more than $500 thousand out of top spot, but by Thursday it was only a little more than $100 thousand and comfortably in the top five. And even without a long weekend Pirates of the Caribbean: Curse of the black Peal had held up well at the box office. So expect it to do even better this weekend. $6 million Friday to Sunday and $8 million over the long weekend.
Three other movies are trying for the $100 million club this weekend.
After last weekend, Charlie's Angels: Full throttle had only $500,000 to reach the milestone, and even battle mid-week numbers would have cut that in half by Thursday. After taking into account the drop of 40% of its theatre count this weekend it should still make the grade by Monday.
The Italian Job is just a little more than $3 million away and this weekend it expands to over 1900 theatres. That gives it an outside shot at $100 million this weekend, but even if it just cuts the gap in half it should reach it by the end of next weekend.
Lastly, Seabiscuit has made more than $95 million, including more than $6 million last weekend. Giving its strong legs and the long weekend it has a very good chance at $100 million by Monday as well.
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2003-08-28
k promotional websites for several movies were launched and some older ones added additional content. Here’s a list of highlights, plus one last look at websites for films opening this week. If you know of any new movie websites not on this list feel free to e-mail me with the details.
21 Grams
Current Content: None, just a redirect to the Universal Pictures movie site.
Anything Else
Current Content: The flash site was launched this week and it has a lot of multimedia. This includes the trailer and 10 minutes of interviews with the two main cast members. Also included were four clips and a short behind the scene video. It is interesting to note that much of the clips and behind the scene stuff is also in the trailer and interviews, so there's a lot of repetitiveness. It also has synopsis/production notes, cast and crew bios and an image gallery.
Cabin Fever
Current Content: The last two photos have videos now, but they make about as much sense as the first two. Watch the trailer on the regular site before coming to the flash site. Or check out the old site for a little more information.
Cheaper by the Dozen
Current Content: Just the placeholder site for now, with just the trailer and cast and characters (no bios.)
Civil Brand
Current Content: The old site is back with the trailer as its only content.
Elf
Current Content: The trailer is back on the site.
Honey
Current Content: As I have mentioned early, Honey is the first site I wrote about and in that time there have been no substantive changes, until now. Half a dozen more images were added to the gallery this week. That may not sound like much, but it more than doubled the content of the site. Late Update: The trailer was added today. See, having the column a day late was a good thing.
Jeepers Creepers 2
Current Content: The content of this site is told almost exclusively through multimedia. Each section starts with a short clip, and there are eight sections in all. These include the image gallery, e-cards and storyboards. Plus two trailers, four clips and character intro (in the form of short clips.) There is only one section presented in text and that's the 'About the Film' section. Although there are five parts and it is quite extensive. There is also sound effects and background music. Unfortunately the music, while moody, was too quite compared to the rest of the site.
Mambo Italiano
Current Content: This site has a lot of information, synopsis, cast, crew and character bios (character bios are almost always a plus), press kit, trailer and seven clips. What it doesn't have is any sound or animations. Because of that this site is an effective but simple site. A little more flash might have really helped.
The Matrix Revolutions
Current Content: Along with the content for the first two movies, the international trailer for the third movie was released. From now to its release expect plenty of updates to this site.
Mystic River
Current Content: The crew bios are now available, including Clint Eastwood. But the section on Clint Eastwood in the main menu is still marked coming soon. So I expect that to be much more detailed than the current bio.
Nola
Current Content: As long time readers of this column know I feel the most overlooked aspect of movie websites is sound, specifically background music. Many sites have no background music whatsoever, others have only short clips, (much of which is too short or poorly looped.) This site has not one, but two full songs. Right away that puts it ahead of the pack, and many weeks it would be enough to win the weekly website awards. But this site has even more. There is plenty of content with all the regular features present, (synopsis, trailer, image gallery, cast and crew bios) and some lesser used features like production notes, directors statements, wallpapers and e-cards, an interview with the director and 3 clips from the movie. Add in animated segues and you have this weeks winner of the inescapable Weekly Website Award. And it's the first winner with the new graphic.
Once Upon a Time in Mexico
Current Content: This is a week of double shots. First two movies with Emmy Rossum and now two movies that take their name from the classic Sergio Leone movie Once Upon a Time in America. The Flash site opened this week and it is a very well done site. The main part of the site has animated intros that rotate through the three main characters. There is also very good use of animation and sound effects for each section. For example, the options are shown as bullet holes complete with gunshots are they are created. The content is also well done with the synopsis, trailer, cast and crew bios (the three main stars also have a few images) and production notes. And most of this information is given in both English and Spanish. It's a very nice touch indeed.
Once Upon a Time in the Midlands
Current Content: The second movie to borrow its title from Sergio Leone, this time the homage extends to the trailer (especially the fonts) and the background music for the website. It's a nice touch. The site also features a bit of animation to introduce the sections, which include all the major features (synopsis, cast and crew bios, production notes, and image gallery.) It’s not very flashy, which is probably for the best.
Something's Gotta Give
Current Content: Just the typical Sony placeholder site for now. Just the synopsis and the trailer and that's all for now.
Underworld
Current Content: The new, full trailer was added.
Wonderland
Current Content: Got an error message about the flash animation for this site, something about a slow script. So I can't give a review of the site.
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2003-08-26
ses this week did significantly worse than expected, however, the holdovers didn't pick up the slack as they usually do. This led to a massive 31.5% drop from last weekend but a 12.2% increase from last year. An interesting note, the top four films this week remained in the same order as they did last weekend. I don't know when that last happened.
While Freddy vs. Jason did finish first, that's a small bit of good news in an otherwise terrible second week performance. It was only able to grab $13.2 million, well below most predictions, which resulting in a 64% drop-off. The biggest second week drop off for a number one movie since The Hulk, and second largest such drop overall. Next weekend when the similarly targeted movie Jeepers Creepers 2 opens could spell an even worse result.
Second place again went to S.W.A.T. with $10.6 million. $100 million by next week is the goal and there's talk of a new TV spin-off in the works.
Just missing predictions by a rounding error was Open Range which added $9.5 million to it's total. Unfortunately, this genre usually doesn't do well internationally and the studio will most likely have to wait till the home market to see a profit.
Freaky Friday was the only movie to outperform its predictions, albeit by only a few hundred thousand. The $9.3 million earned this week makes the movie very close to showing a profit after only 3 weeks of release.
The first of three new releases this week was The Medallion, which could only manage $8.1 million and fifth place at the box office. The Medallion had the best reviews of any wide release of the weekend, but at 20% it really doesn't mean much. Despite similar reviews and international performances as The Tuxedo this movie couldn't find an audience domestically. This probably means Jackie Chan needs to do something different in his next film. And Around the World in 80 Days does look different than the usual Jackie Chan movie.
Some analysts had My Boss's Daughter finish in the top five. However, not only did it miss the top five, like I predicted, it barely landed in the top 10. It could only grab $4.9 million in its opening weekend, which was only good enough for tenth place. It also had the lowest per theatre average in the top ten. This movie wasn't screened for the critics, and for good reason. My Boss's Daughter only managed a lowly 11% positive.
Getting the worst reveiws of the week was Marci X. This could be the movie that stops people from making fun of Gigli. That's how bad it did both at the box office and with the critics. It's apropos that I compared Marci X to Grind since Marci X finished in 17th place with less than $900 thousand and Grind finished 18th. Marci X earned less in its first weekend than Finding Nemo did in its 13th. Marci X's per theatre average for its first weekend was lower than Daddy Day Care's in its 16th weekend. This is a failure that should result in people being fired and careers coming to an end.
To update the box office of the movies I mentioned on Friday, Thirteen and American Splendor both did well enough to be featured on the top ten per theatre average chart. Step into Liquid and The Magdalene Sisters both saw significant increases in their box office and both should cross the $1 million mark mid-week while The Secret Lives of Dentists crossed that mark on Friday. And Passionada saw its per theatre average increase from last weekend.
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