The Numbers - Box Office Data, Movie Stars, Idle Speculation
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Thursday, November 26, 2009

News Stories About The Cat in the Hat

Polly Wants a Number One Spot

2004-01-21

The Martin Luther King Jr. holiday is usually celebrated by the movie industry by dumping movies that the studios have little faith in, in hopes that the holiday crowds will give it an undeserved boost. This year two of the three new releases beat expectations (at least for the 3-day weekend) and the one that didn't had the best reviews for the week. (I really must stop basing my prediction on quality.) The 3-day total box office was 7% above last weekend, but down 8% from last year. The 4-day yearly decline was about the same.

Along Comes a New Number One

2004-01-16

With three new movies opening wide this weekend, we should finally have a new number one at the box office. But don't expect it to be number one in the minds of the critics. With Martin Luther King Jr. Day on Monday we should see a sizeable increase at the box office.

Blame it on the Tryptophan

2003-12-09

The post Thanksgivings weekend was even tougher on the movie industry than predicted with only one movie in the top five living up to expectations. Some analysts are blaming it on the storm in the Northeast, but the internal multiplier doesn't really support that. And while the box office did drop 40% from last week, it was well ahead of last year to the tune of almost 20%. Year-to-date 2003 is still more than $100 million behind 2002 and with only one movie left that is a sure bet to make that much, catching up is not expected.

Will Last be First?

2003-12-05

Guessing what movie will finish first this weekend is a no-brainer. Guessing where the second new release of the weekend will land is a little trickier. Leftovers... I mean holdovers will suffer the post holiday blues this weekend, especially family friendly films.

Leftovers for Thanksgivings

2003-12-01

While all but one for the movies opening over the 5-day Thanksgiving weekend failed to make a big splash at the box office, the holdovers picked up the slack. The extra helpings of family films helped this Thanksgiving weekend 7% up from last year for the 3-day weekend. But a weak Wednesday / Thursday lead to a 6% drop for the 5-day weekend. The mixed results sent 2003's box office a little further behind 2002.

A Thankless Holiday

2003-11-28

This Thanksgiving is turning out to be rather disappointing. Early estimates are about on par with last year when all five wide releases failed to make a major impact at the box office. This year will be a little better, but only because of inflation.

Number One for 21 Grams

2003-11-25

independent films is kicking into high gear, so we should be seeing a lot more limited releases topping the Per Theatre Average charts hoping to garner award nominations, Oscars and otherwise.

This week's winner was 21 Grams, which boasted an impressive cast, as well as an award-winning director. Unfortunately, it also has a $20 million production budget so it will have to rely on Oscar hype to earn back that investment for Focus Films. In its first weekend of release, 21 Grams brought in an impressive $274,454 in just 8 theatres for an average of $34,307 per theatre. That's the best per theatre average since Lost in Translation opened back in September. It is worth nothing that Lost in Translation was also a Focus Features film. So far this year, all four Focus Features films have opened number one on the per theatre average charts. An amazing feat.

Amazing could also be used to describe the performance of My Architect, which saw its per theatre average increase 14% during its second week of release. A second weekend average of $21,624 bodes very well for the wide rollout planned for early next year.

Also doing well at the box office was the U.S. release of The Barbarian Invasions, which already opened in its native Canada with a very successful, earning nearly $5 million, Canadian. Strong reviews helped the film to a solid $13,275 per theatre average.

The only other movie to make it in the $10,000 club was this week's box office winner, The Cat in the Hat.


Submitted by:

The Cat in the Hat takes Top Spot

2003-11-24

here have been no massive hits like there were last year. This week there was a token increase from last weekend, (2.5%) but without a Harry Potter or a James Bond at the box office we're seeing more and more drops from last year. This week it was a 13% drop and year to date 2003 is now more than 1% lower than last year. That might not seem like much, but it works out $100 million despite higher ticket prices.

The Cat in the Hat's opening weekend was a little better than predicted earning $38.3 million. However, the chances for long-term success for the picture are not very strong. First of all, the reviews were just terrible at only just 14% positive, and while kids don't read reviews the parents who take them to the movies do. Secondly, the international appeal is limited; The Grinch earned $260 million domestically but just $80 million internationally. And lastly, the cost is just too high. Factoring in both production and P&A, it cost the studio nearly $150 million to get The Cat in the Hat into theatres. Strong home market sales and overwhelming marketing alliances will be its only saving graces.

It's hard to say is Gothika was a success based on a $19.3 million opening. It was the best opening of the four Dark Castle Entertainment films released so far; it was also the most expensive. And even though it only received 13% positive reviews on Rotten Tomatoes, only House on Haunted Hill did better with critics. If it follows the same pattern as the rest of the Dark Castle Entertainment movies, it should end with $50 million at the box office. Their best effort so far, but barely more than the production budget.

With $18.7 million at the box office, Elf fell a little bit faster at the box office this week and will have to wait till next weekend to break $100 million. This is still an excellent third weekend figure and should result in a pay-raise for Will Ferrell.

Despite excellent reviews and an older demographic, Master and Commander: Far Side of the World had only an average week-to-week drop. The film dropped almost 40% to $15.2 million, sinking the hopes of the studio for long legs and profitability. Only Oscar hype can save this film now.

Of the three movies I predicted would battle for fifth place, only one managed to meet expectations.

Love Actually dropped less than 1% at the box office this week earning another $8.6 million. So far it has only made $30 million domestically, but it should continue to do well into the holiday season. It should also be noted that Love Actually could have not opened domestically at all and it still would have been a huge hit for the studio as it will earn $200 million internationally.

After only two weeks, The Matrix Revolutions started shedding theatres, that is all you really need to know about its performance so far. In week three it dropped almost 60% to just $7.0 million. It won't make $150 million, and it might make less than half what The Matrix Reloaded made just a few months ago.

After two weeks of holding up well to ever increasing competition, the bubble finally burst on Brother Bear. It only managed $5.3 million this week and it should see its theatre count drop dramatically in the coming weeks.

Another kids' movie that couldn't handle the increased competition was Looney Tunes: Back in Action. After only make $9.4 million opening weekend; Warner Bros. was relying on strong legs for any chance at profits. However, during its second weekend it collapsed at the box office dropping to just $4.2 million. On the bright side, sales of the Looney Tunes Golden Collection were so strong that a second collection is now in the works and should be released some time next year. Hopefully the next one will include Hillbilly Hare.


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The Cat in the Hat to Win with a Big, Big Grin

2003-11-21

ss, I was going to do the whole column in rhyme, but I decided it might irritate some long-time readers. That and I can't find my rhyming dictionary anywhere.

The Cat in the Hat will easily finish first at the box office; thereby confirming quality doesn't mean everything at the box office. The reviews for this movie are absolutely horrible, currently sitting at just 11% positive. Compared that to The Grinch, which got 53% positive. No film currently in the top 10 comes close to that score; the last film to open with such a low score was Cold Creek Manor. Compounding problems is the strong competition from last week's winner Elf. The Cat in the hat will win this weekend, and will top Elf's opening as well with $34 million. But it's legs at the box office will be far shorter than Elf's.

Even with the increased competition, Elf should take second place with a very strong drop-off. Granted, it will be sharper than last weekend's 15%, but a third weekend drop-of a little more than 25% is excellent. That will give Elf a weekend total of just below $20 million and $100 million either late next week, or early next weekend.

Also holding up well, but for different reasons, will be Master and Commander: Far Side of the World. As with most movies with an older demographic, strong legs will be the saving grace of this film. A second week drop of just one third at the box office and a $17 million weekend will help recoup some of that $150 million budget.

Reviews for Gothika are only slightly better than the Cat in the Hat's, but its box office standing is significantly worse. Halle Berry hasn't had success carrying a movie, all her hits have either been ensemble pieces (X-Men) or supporting roles to already established characters (Die Another Day.) Her box office appeal will have a hard time overcoming the poor reviews leading to a $15 million opening weekend. Looks like she'll have to wait for Catwoman before she has a hit of her own.

There are three movies battling for the final place in the top five: Brother Bear, Love Actually and The Matrix Revolutions. All three should be within $1 million of each other.

Love Actually has the best shot at fifth place as it is adding another 500 theatres this weekend. This should offset most, if not all, or its drop in per theatre average. With almost no week to week drop-off, it will finish at $8.5 million and fifth place.

It seems every week Brother Bear has more competition for that coveted kids' demographic. And every week it holds up well, not great, but not poorly either. This week is no different with a slightly greater than one third drop to $8.0 million.

Unlike Love Actually, The Matrix Revolutions is shedding theatres, fast. It will suffer another greater than 50% loss to end at $7.5 million and seventh place. $150 million total box office is becoming less and less likely.


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Movie Websites Launches for November 14 - November 20

2003-11-20

k promotional websites for several movies were launched and some older ones added additional content. Here’s a list of highlights, plus one last look at websites for films opening this week. If you know of any new movie websites not on this list feel free to e-mail me with the details.


21 Grams
Current Content: First of all, your body doesn't lose 21 grams when you die. That's just one of those urban legends about death, (another one being your hair and finger nails continue to grow after you die.) Now that that's out of the way we can talk about the website, which launched this week. Unfortunately, the urban legend surrounding the title is more interesting than the site itself. There are no sounds and only a tiny amount of animation outside the trailer. And while there was quite a bit of information in the synopsis, cast and crew, and production, it seemed to take an unacceptably long time to load. Other, flash heavy sites, loaded in a fraction of the time it took to load just the production notes.


Along Came Polly
Current Content: Just the placeholder site so far with the synopsis, trailer and photo gallery.


Anchorman
Current Content: Placeholder site with some exclusive clips.


The Barbarian Invasions
Current Content: Typical Miramax site. The movie opens tomorrow and the trailer isn't even up.


The Big Empty
Current Content: As promised last week, this site added a lot more information. It's mostly just text, with dozen or so images and the trailer. Considering the unusual nature of the movie, one would hope that the website would be less static.


Cat in the Hat
Current Content: The movie opens on Friday, but not much has changed since the flash site first launched.


Cheaper by the Dozen
Current Content: The flash site launched this week and to no one's surprise much of it is dedicated to introducing the characters. The rest of the site has all the regular features, including synopsis, both the teaser and full trailers, cast and crew bios and so forth. There are a few extras, like wallpapers, AIM icons and two e-cards, as well as movie clips that are still marked coming soon. Unlike many of the site on today's list, this one has plenty of sound and animation. There are also clips from three songs that play in the background, which takes care of the repetitiveness although makes the looping a bit harder.


Cold Mountain
Current Content: What's this? A Miramax site that isn't just a short synopsis on a dull beige background? How can this be? Of course the current site isn't much better than the ordinary Miramax site, as it only has the trailer while the Enter Site button only takes you to the Miramax home page.


The Cooler
Current Content: The background music for this site really sets the right mood. Sort of a depressing, smoke filled lounge atmosphere. The site itself is understated, which fits well with the style of the movie. Only the most common of features are there, synopsis, cast and crew bios, trailer and image gallery.


Envy
Current Content: The old VaPOOrize info site is back, with a new flash intro and opening page. Right now the only other feature is the trailer.


Gothika
Current Content: Just in time for tomorrow's release, two clips were added to the already award winning site.


The Great Raid
Current Content: It's a Miramax site. That's all you need to know.


Harry Potter and the Prisoner of Azkaban
Current Content: The site just launched and so far there's only the trailer and Sirius Black sightings.


The Hebrew Hammer
Current Content: This site is something that has to be seen. An exploitation film, The Hebrew Hammer uses a lot of stereotypes in the same vein as Shaft did. So there's a lot here that could offend those who take it too seriously. While there's almost all the usual suspects, (the trailer is marked coming soon) it's the extra's that steal the show. Including a parody of Space Invaders called Gentile Invaders in which you're a menorah that shoots Star of Davids at 'Gentiles' that drop Swastikas for matzo balls. You can also test how Jewish you or look up important Jewish words like, ' Tuchis' and 'Boca Raton.' I also recommend downloading the theme song to listen to later. The sheer audacity of the site makes it this week's winner of the Meshugge Weekly Website Award.


Laws of Attraction
Current Content: Placeholder site with just the trailer so far.


The Lost Skeleton of Cadavra
Current Content: The film is a parody of the 50's low budget sci-fi horrors and the site takes advantage of that genre. It's so cheesy, but in a good way. I especially like the virtual collectibles, or skelectables as they call them. The site has all the usual features, including very extensive production notes and a F.A.Q. in case you were confused about the parody aspect of the movie.


Pride & Prejudice
Current Content: This site has most of the usual features, synopsis, trailer, image gallery and cast bios, (but no crew bios.) There are still a few things marked coming soon, for instance, not all the cast bios are on the site yet. Also marked coming soon is the behind the scenes, video clips and additional downloads. The site has good animated menu / intros with sound effects, audio clips and background music. Background music is just a little too happy for my liking, but that's a matter of taste.


Timeline
Current Content: Some more features were added, but it's getting more and more difficult to spot them on such a huge site. There's still some interview clips and the Donner Q&A yet to be added.


Torque
Current Content: Typical WB placeholder site with quite a few images, including the poster.


Win a Date with Tad Hamilton
Current Content: None. It's just a placeholder site with only the name and the release date.


You Got Served
Current Content: Typical Sony placeholder with just the trailer so far.


Submitted by:

Movie Websites Launches for October 31 - November 6

2003-11-06

k promotional websites for several movies were launched and some older ones added additional content. Here’s a list of highlights, plus one last look at websites for films opening this week. If you know of any new movie websites not on this list feel free to e-mail me with the details.


50 First Dates
Current Content: The trailer was added.


Against the Ropes
Current Content: This first thing I noticed about this site was how idealistic it was. 'A boxer's manager has his best interests at heart.' Obviously they've never heard of boxing manager who shall remain nameless. This site has a more information on boxing than on the movie itself. Different punches, training methods, the role of coaches and managers, etc. The usual movie related features are all there, synopsis, trailer, cast and crew bios. But read carefully, there is a quiz. One problem with the site, while there is background music, the looping is a little jarring and is not as smooth as it should be.


Alien vs. Predator
Current Content: The redirect was replaced by a placeholder site, which has not only the teaser trailer but some behind the scenes with writer-director Paul W.S. Anderson. It was great to see Paul W.S. Anderson was a fan of the films before he started work on the project. While a fresh face with new ideas can sometimes help more often than not being a fan of the source material is an invaluable aid. There are also three posters you can download, one teaser, one alien and one predator.


Calendar Girls
Current Content: After having the same site up for months, the site was completely redesigned this week. And while the design is new, most of the content is the same. However, the background music now loops which is an improvement.


Cat in the Hat
Current Content: The flash site went live this week and while it certainly has energy, it doesn't feel enough like Dr. Seuss to me. The site does have all the usual features, plus some fun extras like the time-lapse photography of the set being built. There's also lots of games for the kids to play, including a couple marked coming soon. Not a bad site per say, but it doesn't have the right feel.


The Day After Tomorrow
Current Content: So far only the trailer is on the flash site, but the film doesn't open till memorial day so that's not surprising.


Elf
Current Content: Two more features were added just in time for its release tomorrow, two video clips and an Etch-a-Sketch.


Girl With a Pearl Earring
Current Content: The flash site launched this week, and the site has the usual features (synopsis, trailer, cause and crew bios, production notes, image gallery) and its well done. There is a lot of information about the artist Johannes Vermeer, however, most of that information is off site. There are nice animated transitions and good background music, but nothing that makes the site stand out.


Gothika
Current Content: Most of what was previously marked coming soon, (production note and bios) were added this week. That just leaves the two film clips, but there's a good chance they won't be added till after the movie premieres in two weeks. This sit is still one of the creepiest I've reviewed and deservedly won the weekly website award when it launched not too long ago.


The Haunted Mansion
Current Content: More was to the site, mostly in the Visit the Mansion Tour section. I was a bit disappointed with this section; it was less interactive than I had hoped. There's still a lot marked coming soon, (production notes, behind the scenes, screen savers, winamp skins, and clips.)


Hellboy
Current Content: Hellboy is a comic book that most people have probably never heard of. So it makes sense that the site has character bios, background stories, etc. Like A.v.P., it was nice too see the videos that show how much the main people involved wanted to do the movie. There quite a few animation heavy sections like the B.P.R.D. Here you can check out Hellboy's home with a couple more areas marked coming soon, well 'Access Denied', but I think that means the same thing.


The Last Samurai
Current Content: A new flash site replaced the old, and while this one has more content even more is marked coming soon. It has the usual features plus what appears to be a lot of behind the scenes information marked coming soon. This includes interviews, script to screen, etc.


Lord of the Rings: The Return of the King
Current Content: The latest poster was added, which can also be sent as an e-card. Also, a great deal of information on Minas Tirith was added, some of it text, but also in video form.


Love Actually
Current Content: Just in time for its premiere tomorrow, the last TV Spots was added. This site has already won the Weekly Website Award and still richly deserves it.


The Matrix Revolutions
Current Content: Huge update this week to celebrate the film's opening yesterday. Warning, a lot of this stuff was held back till after the release cause it contains many, many spoilers. There's just too much added to go into great detail, but the site itself has a breakdown of what's new. So check it out right away.


Mona Lisa Smile
Current Content: The flash site launched but the bast majority of the content is still marked coming soon. The site does have synopsis, trailer, image gallery and character bios. But production notes, cast and crew bios and four additional sections (challenge, living, legacy, your story) are all marked coming soon. Launching a site this way can be a good way to keep people coming back for more, week after week.


The Perfect Score
Current Content: The redirect was replaced with a placeholder site. So far just the trailer is there, but that should change soon.


Peter Pan
Current Content: New trailer was added.


The Punisher
Current Content: This is a site you have to keep coming back to. Things change and sometimes in subtle ways. For instance, all the items on the desk have been changed. Right now there's just a few images of briefing documents and a video camera. When you click the video camera it just says, 'Access Denied.' But by next week, when Apple.com has had a few more days of exclusive internet distribution of the new trailer it will be added to the site. This is an excellent site because when I first started hearing details about the movie I wasn't that impressed. But the more I see of the site, the more interested in the movie I become.


Shrek 2
Current Content: The placeholder site was replaced by another placeholder site. This one with realistic belching. Oh yeah, and the trailer.


Teacher's Pet
Current Content: Placeholder site with just the trailer.


Timeline
Current Content: Major update and most of the 1357 features were added. The 1357 features are broken down into three section, each of which has two or three subsections, each of which has one or more choices. That's a lot of content to get through. So fortunately much of it is still marked coming soon. The first feature is The Battlefield; it talks about battle tactics, (a Q&A session with the film's sword master) weapon details (marked coming soon) and concept art and interviews (also marked coming soon.) Second is The Castle with a Donnor Interview (marked coming soon) and more concept art (also marked coming soon.) The last section is La Dordogne and it deals with behind the scenes with production notes and feturettes, (two of which are marked coming soon, as is the IPix.) La Dordogne also has a Challenge the enemy game, which you have to explore the site before you can play. Each of these sub-subsections also has some images in the form of photos, wallpapers, ipix, AIM icons, etc. Obviously one of the biggest sites reviewed this week. If you are into medieval times, this site is a must. Even if you are not, it is still worthy of the venerated Weekly Website Award.


Tupac: Resurrection
Current Content: Another flash site that launched this week and it's quite bare. Synopsis, trailer, crew bios are there. But there's not enough on the music, which should be a main focus of the site.


Troy
Current Content: Another redirect that was replaced by a placeholder site. This one has the synopsis, poster and an image gallery and promises to have the trailer tomorrow.


Submitted by: C.

Movie Websites Launches for August 28 - September 3

2003-09-03

k promotional websites for several movies were launched and some older ones added additional content. Here’s a list of highlights, plus one last look at websites for films opening this week. It seemed like a slow week this week, not for a lack of site updates, (there are two dozen of them.) But most of them were either placeholder sites, or minor changes. This made handing out the weekly award more difficult. If you know of any new movie websites not on this list feel free to e-mail me with the details.


Carnage
Current Contents: Another silent, still site. In fact, as of writing this, there wasn't even a trailer yet (it is marked coming soon.) This site could also use some additional formatting to split up some of the longer sections into separate pages.


The Cat in the Hat
Current Content: Placeholder site with the synopsis, teaser trailer and cast and crew (no bios.)


Dickie Roberts: Former Child Star
Current Content: With the movie opening this week, this site hasn't changed much since it first launched. A few clips were added to Dickie's Family Diary, and some more might be added later on. One feature I neglected to mention last time was the audio clips. There are a few audio clips that play when you visit the site, some are from the movie, while others were made specifically for the site.


Dogville
Current Content: This site is very unusual, which makes it match the movie quite well. While the usual features are all present most of them are presented in an avant-garde way. Not sure if this is good or just strange for the sake of being strange. It does have some nice background music that is long enough not to become repetitive.


Dummy
Current Content: Just the placeholder site with the trailer, however, there's also another page with additional clips. Both pages are worth checking out.


Good Boy
Current Content: The placeholder was replaced by the flash site this week, although the flash site is still incomplete. Every section introduces one of the dogs that were in the movie, including facts about its breed. Every section also has animation and a short clip from the movie. Sections on the site include synopsis, trailer and image gallery and downloads. Two more sections (Scoop and Playtime) are still marked coming soon.


Home Room
Current Content: Like too many other sites, this one has no sound or animation outside the trailer. This is too bad cause it is otherwise a good site. It hits all the major areas a site should have and does it in a compelling way. But it needs music to set it apart.


In the Cut
Current Content: Redirect to Sony Pictures movie page.


Jersey Girl
Current Content: It's a Miramax site. Hopefully Kevin Smith will make a more elaborate site before the release date.


Kill Bill
Current Content: The old site is gone and has been replaced with e new placeholder site. Of all the content of the previous site, only the teaser trailer and the message boards came across.


The Last Samurai
Current Content: The second trailer has been added to the site.


Luther
Current Content: More information has been added, mostly in the History section.


Millennium Actress
Current Content: There is plenty of animation and music in the background of this site. The music even matches what is happening in the background animation, a very nice touch. In addition, all the regular features are here, synopsis, trailer, cast and crew bios, and production notes. There's also an interview with the director and screenwriter, but it is just a transcript and not a video clip.


The Order
Current Content: Nothing has changed since the site was last reviewed and the problem with the sound levels is still there.


Out of Time
Current Content: Placeholder site with just the synopsis and trailer.


Party Monster
Current Content: For a movie focused so much on the New York Party scene, this is one quiet website. Outside the trailer there are no sounds at all, and the trailer is the only animation on the site as well. The most unusual, and biggest, feature on the site is the production diary. These are not just a few notes, this is page after page of text (and quite a few images) detailing the making of the movie from the initial idea to the wrap party. Still, without sound or animation it is hard for a site to rise above the rest.


Prey for Rock and Roll
Current Content: I love a site with music and this site has three complete songs. Hell, you can even play all three songs at once. The site also has the usual features, synopsis, cast bios, trailer and three clips. If there were just some animated intros it could have been an award winning site.


The Run Down
Current Content: The flash site launched this week, and it has almost everything a site should have. Synopsis, trailer (including one in Spanish), cast, crew and character bios, image gallery, sound board, it even has a game. And there is another features marked coming soon, and some additional clips should be added before the release date. With animated intros, audio clips, background music and interactive features this site takes home the unpretentious Weekly Website Award.






School of Rock
Current Content: The trailer, which was released a while ago, was added to the placeholder site.


Shaolin Soccer
Current Content: Despite being a Miramax site, this is not the same as all other Miramax sites. But somehow there is less content than usual. Just the two trailers, no synopsis and cast and crew (no bios) like other Miramax sites.


Spider-Man 2
Current Content: The full site is now up, but a lot of features are still marked coming soon, and there should be regular updates till the movie opens in mid-2004. So far the synopsis is up and so are the cast and crew bios, character bios are marked coming soon. Just a note, many features require you to sign in before you can view them. This includes the polls and webisodes, but it's worth it.


Taking Lives
Current Content: Typical Warner Bros. placeholder site, this time without any pictures. Release date is early 2004, so there's plenty of time for more features to be added.


Zero Day
Current Content: This film opens tonight, however, the website is very Spartan with just the synopsis and trailer. Most of the information is 'off-site' at the Essex County Sheriff's Report. This helps give the film a more real feeling.


Submitted by: C.