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Thursday, August 28, 2014



International Box Office: Facing Facts

There was an international film leading the way on the international chart this week. Gwansang jumped into first place internationally with $15.27 million on 1,239 screens in South Korea, lifting its total in that market to $46.58 million after just two weeks of release. It isn't the best South Korean film of the year, at least not yet, as Snowpiercer has made $62.1 million in that market. Meanwhile, Iron Man 3 earned about $65 million there.

The Smurfs 2 slipped to second place with $13.11 million on 9,515 screens in 71 markets for totals of $237.89 million internationally and $307.47 million worldwide. This is enough to break even, but it is a huge drop-off from the original and it is a really bad sign for the upcoming sequel.

Turbo landed in third place with $12.3 million on 2,611 screens in 20 markets for a total of $92.0 million internationally. The film opened in first place in Australia with $1.41 million on 394 screens over the weekend for a total opening of $1.58 million.

Instructions not Included debuted in first place in Mexico with $11.58 million on 2,755 screens. This is almost as much as The Smurfs 2 earned in that market in total, and Mexico tends to reward family films disproportionately. If this film can find an audience outside of the Spanish-speaking markets, then there's no telling where it will end up. Even if it doesn't earn another dollar, it is already a success.

Despicable Me 2 earned fifth place with $10.8 million on 3,372 screens in 41 markets for totals of $494.02 million internationally and $854.76 million worldwide. The film expanded wide in Japan earning first place with $3.39 million on 626 screens over the weekend for an early total of $6.51 million.

The Conjuring rose to sixth place with $10.1 million on 3,300 screens in 58 markets lifting its running tally to $149.2 million internationally and $285.8 million worldwide. The film opened in South Korea earning third place with $3.46 million on 553 screens over the weekend for a total opening of $5.41 million.

Elysium remained in seventh place with $9.82 million on 5,848 screens in 54 markets for totals of $157.51 million internationally and $248.30 million worldwide. The film debuted in first place in Brazil with $2.42 million on 382 screens, while it managed fourth place in Japan with $1.54 million on 324 screens over the weekend for a total opening of $2.02 million.

We're the Millers earned eighth place with $9.6 million on 3,700 screens in 55 markets for a total of $84.5 million. It's biggest new market was France where it managed third place with $1.41 million on 245 screens.

Riddick was right behind with $9.4 million in 48 markets. This includes a second place opening in France with $1.91 million on 368 screens and a third place opening in Germany with $1.22 million on 387 screens over the weekend for a total opening of $1.38 million.

White House Down rounded out the top ten with $8.60 million on 4,466 screens in 39 markets for totals of $111.51 million internationally and $184.62 million worldwide. There were no major market openings this week, but it opens in Italy this coming week.


- C.S.Strowbridge


Date posted: 2013-09-25

Movies 
 The Smurfs 2
 Turbo
 Despicable Me 2
 The Conjuring
 Elysium
 We're the Millers
 Riddick
 White House Down