Drive Angry (2011)

Drive Angry poster
Theatrical Performance
Domestic Box Office $10,721,033Details
International Box Office $30,321,550Details
Worldwide Box Office $41,042,583
Home Market Performance
Est. Domestic DVD Sales $5,745,704 Details
Est. Domestic Blu-ray Sales $4,034,302 Details
Total Est. Domestic Video Sales $9,780,006
Further financial details...

Synopsis

John Milton is a hardened felon who has broken out of hell for one last chance at redemption. Intent on stopping a vicious cult who murdered his daughter, he has three days to stop them before they sacrifice her baby beneath a full moon. He's joined by Piper - a young, sexy waitress who liberates her ex-boyfriend's cherry-red muscle car in order to help Milton. Now, the two of them are hot on the trail of the deadly leader of the cult, Jonah King, who believes it is his destiny to use the baby to unleash hell on earth. But the bloodthirsty cult is the least of Milton's problems. The police are after him too. And worse, an enigmatic killer known only as "The Accountant" - who has been sent by the Devil to retrieve Milton and deliver him back to hell. With wicked cunning and hypnotic savagery, the Accountant will relentlessly pursue Milton at high speed across the country until his mission is accomplished. Fueled by high octane and pure rage, Milton must use his anger to go beyond all human limits to avenge his daughter's murder, before his last chance at redemption is revoked.

Metrics

Opening Weekend:$5,187,625 (48.4% of total gross)
Legs:2.07 (domestic box office/biggest weekend)
Domestic Share:26.1% (domestic box office/worldwide)
Production Budget:$50,000,000 (worldwide box office is 0.8 times production budget)
Theater counts:2,290 opening theaters/2,290 max. theaters, 2.4 weeks average run per theater
Infl. Adj. Dom. BO $14,574,107

Latest Ranking on Cumulative Box Office Lists


Watch Now On

iTunes:iTunes
Google Play:Google Play

Movie Details

Domestic Releases: February 25th, 2011 (Wide) by Summit Entertainment
Video Release: May 31st, 2011 by Summit Home Video
MPAA Rating: R for strong brutal violence throughout, grisly images, some graphic sexual content, nudity and pervasive language.
(Rating bulletin 2147, 11/17/2010)
Running Time: 104 minutes
Comparisons: vs. Cirque du Freak: The Vampire's Assistant
Create your own comparison chart…
Keywords: 3-D, Heaven and Hell, Occult, Demons, Revenge, Rescue, Car Chase, Hitmen, Prologue, Voiceover/Narration, Visual Effects, Relationships Gone Wrong, Boss From Hell, Non-Chronological, Grindhouse, Action Comedy
Source:Original Screenplay
Genre:Action
Production Method:Live Action
Creative Type:Fantasy
Production/Financing Companies: Summit Entertainment, Millennium Films, Michael De Luca Productions, Nu Image, Saturn Films
Production Countries: United States
Languages: English

Compare this performance with other movies…

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Feb 25, 2011 9 $5,187,625   2,290 $2,265   $5,187,625 1
Mar 4, 2011 13 $2,225,659 -57% 2,290 $972   $9,103,951 2
Mar 11, 2011 24 $304,262 -86% 551 $552   $10,308,051 3
Mar 18, 2011 50 $39,278 -87% 95 $413   $10,510,846 4
Mar 25, 2011 61 $27,549 -30% 72 $383   $10,558,225 5
Apr 1, 2011 70 $15,254 -45% 22 $693   $10,590,748 6
Apr 8, 2011 42 $59,256 +288% 126 $470   $10,655,799 7
Apr 15, 2011 53 $25,179 -58% 71 $355   $10,706,786 8

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Feb 25, 2011 9 $1,629,735     2,290 $712   $1,629,735 1
Feb 26, 2011 9 $2,182,261 +34%   2,290 $953   $3,811,996 2
Feb 27, 2011 9 $1,375,629 -37%   2,290 $601   $5,187,625 3
Feb 28, 2011 7 $429,280 -69%   2,290 $187   $5,616,905 4
Mar 1, 2011 7 $519,270 +21%   2,290 $227   $6,136,175 5
Mar 2, 2011 7 $378,121 -27%   2,290 $165   $6,514,296 6
Mar 3, 2011 8 $363,996 -4%   2,290 $159   $6,878,292 7
Mar 4, 2011 13 $606,290 +67% -63% 2,290 $265   $7,484,582 8
Mar 5, 2011 13 $968,863 +60% -56% 2,290 $423   $8,453,445 9
Mar 6, 2011 13 $650,506 -33% -53% 2,290 $284   $9,103,951 10
Mar 7, 2011 11 $228,025 -65% -47% 2,290 $100   $9,331,976 11
Mar 8, 2011 11 $259,020 +14% -50% 2,290 $113   $9,590,996 12
Mar 9, 2011 11 $206,241 -20% -45% 2,290 $90   $9,797,237 13
Mar 10, 2011 11 $206,552 n/c -43% 2,290 $90   $10,003,789 14
Mar 11, 2011 - $88,269 -57% -85% 551 $160   $10,092,058 15
Mar 12, 2011 - $129,775 +47% -87% 551 $236   $10,221,833 16
Mar 13, 2011 - $86,218 -34% -87% 551 $156   $10,308,051 17
Mar 14, 2011 - $38,321 -56% -83% 551 $70   $10,346,372 18
Mar 15, 2011 - $43,372 +13% -83% 551 $79   $10,389,744 19
Mar 16, 2011 - $41,459 -4% -80% 551 $75   $10,431,203 20
Mar 17, 2011 - $40,365 -3% -80% 551 $73   $10,471,568 21
Mar 18, 2011 - $12,447 -69% -86% 95 $131   $10,484,015 22
Mar 19, 2011 - $16,645 +34% -87% 95 $175   $10,500,660 23
Mar 20, 2011 - $10,186 -39% -88% 95 $107   $10,510,846 24
Mar 21, 2011 - $3,816 -63% -90% 95 $40   $10,514,662 25
Mar 22, 2011 - $5,158 +35% -88% 95 $54   $10,519,820 26
Mar 23, 2011 - $5,184 +1% -87% 95 $55   $10,525,004 27
Mar 24, 2011 - $5,672 +9% -86% 95 $60   $10,530,676 28
Mar 25, 2011 - $8,175 +44% -34% 72 $114   $10,538,851 29
Mar 26, 2011 - $11,951 +46% -28% 72 $166   $10,550,802 30
Mar 27, 2011 - $7,423 -38% -27% 72 $103   $10,558,225 31
Mar 28, 2011 - $3,917 -47% +3% 72 $54   $10,562,142 32
Mar 29, 2011 - $5,597 +43% +9% 72 $78   $10,567,739 33
Mar 30, 2011 - $3,766 -33% -27% 72 $52   $10,571,505 34
Mar 31, 2011 - $3,989 +6% -30% 72 $55   $10,575,494 35
Apr 1, 2011 - $4,579 +15% -44% 22 $208   $10,580,073 36
Apr 2, 2011 - $6,871 +50% -43% 22 $312   $10,586,944 37
Apr 3, 2011 - $3,804 -45% -49% 22 $173   $10,590,748 38
Apr 4, 2011 - $1,392 -63% -64% 22 $63   $10,592,140 39
Apr 5, 2011 - $1,688 +21% -70% 22 $77   $10,593,828 40
Apr 6, 2011 - $1,351 -20% -64% 22 $61   $10,595,179 41
Apr 7, 2011 - $1,364 +1% -66% 22 $62   $10,596,543 42
Apr 8, 2011 - $16,003 +1,073% +249% 22 $727   $10,612,546 43
Apr 9, 2011 - $25,494 +59% +271% 22 $1,159   $10,638,040 44
Apr 10, 2011 - $17,759 -30% +367% 22 $807   $10,655,799 45
Apr 11, 2011 - $6,284 -65% +351% 22 $286   $10,662,083 46
Apr 12, 2011 - $7,505 +19% +345% 22 $341   $10,669,588 47
Apr 13, 2011 - $5,624 -25% +316% 22 $256   $10,675,212 48
Apr 14, 2011 - $6,395 +14% +369% 22 $291   $10,681,607 49
Apr 15, 2011 - $7,194 +12% -55% 71 $101   $10,688,801 50
Apr 16, 2011 - $10,961 +52% -57% 71 $154   $10,699,762 51
Apr 17, 2011 - $7,024 -36% -60% 71 $99   $10,706,786 52
Apr 18, 2011 - $2,960 -58% -53% 71 $42   $10,709,746 53
Apr 19, 2011 - $3,854 +30% -49% 71 $54   $10,713,600 54
Apr 20, 2011 - $3,284 -15% -42% 71 $46   $10,716,884 55
Apr 21, 2011 - $4,149 +26% -35% 71 $58   $10,721,033 56

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Feb 25, 2011 9 $6,878,292   2,290 $3,004   $6,878,292 1
Mar 4, 2011 13 $3,125,497 -55% 2,290 $1,365   $10,003,789 2
Mar 11, 2011 23 $467,779 -85% 551 $849   $10,471,568 3
Mar 18, 2011 52 $59,108 -87% 95 $622   $10,530,676 4
Mar 25, 2011 62 $44,818 -24% 72 $622   $10,575,494 5
Apr 1, 2011 70 $21,049 -53% 22 $957   $10,596,543 6
Apr 8, 2011 42 $85,064 +304% 126 $675   $10,681,607 7
Apr 15, 2011 54 $39,426 -54% 71 $555   $10,721,033 8

International Cumulative Box Office Records


Worldwide Cumulative Box Office Records


Weekly US DVD Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Jun 5, 20113145,061 145,061$2,049,712$2,049,7121
Jun 12, 20111649,800-66% 194,861$696,702$2,746,4142
Jun 19, 20112330,667-38% 225,528$475,032$3,221,4463
Jun 26, 20112724,183-21% 249,711$310,752$3,532,1984
Jul 3, 20112619,009-21% 268,720$208,909$3,741,1075

Weekly US Blu-ray Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Jun 5, 2011269,215 69,215$1,525,469$1,525,4691
Jun 12, 2011716,391-76% 85,606$367,707$1,893,1762

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.

Leading Cast

Nicolas Cage    John Milton
Amber Heard    Piper

Supporting Cast

William Fichtner    The Accountant
Billy Burke    Jonah King
Charlotte Ross    Candy
Christa Campbell    Mona
Tom Atkins    Cap
Katy Mixon    Norma Jean
Jack McGee    Fat Lou
Todd Farmer    Frank
David Morse    Webster

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Michael De Luca    Producer
Rene Besson    Producer
Adam Fields    Producer
Avi Lerner    Executive Producer
Danny Dimbort    Executive Producer
Trevor Short    Executive Producer
Joe Gatta    Executive Producer
Boaz Davidson    Executive Producer
John Thompson    Executive Producer
Ed Cathell III    Co-Producer
Zach Schiff-Abrams    Co-Producer
Josh Bratman    Co-Producer
Patrick Lussier    Director
Todd Farmer    Screenwriter
Patrick Lussier    Screenwriter

Featured Blu-ray / DVD Review: Season of the Witch - Updated with Blu-ray Review

June 26th, 2011

Nicolas Cage's career has been erratic for the past several years. He's made some great movies, like Bad Lieutenant: Port of Call New Orleans and Kick Ass, but he's also made some horrendous choices in projects. Of his weaker selection of films, Season of the Witch earned some of the worst reviews of his career and struggled to make any noise during its theatrical release. Is it really this bad? Or does it have enough redeeming qualities to make it worth checking out on the home market? More...

Blu-ray Sales: Blu Blood Good for Business

June 15th, 2011

True Blood: Season Three was able to lead the way on the Blu-ray sales chart this week, and while the margin was closer than it was on the DVD sales chart, it was still dominant. It started its Blu-ray run with sales of 199,000 units / $7.09 million, which is amazing for a TV on Blu release, although the comparison is difficult, as most TV on DVD releases don't have a Blu-ray release. Likewise, its 20% Blu-ray ratio seems impressive for this type of release; however, there are so few TV on Blu releases that it's hard to judge. More...

DVD Sales: Blood Truly Impressive

June 14th, 2011

It's not common for a TV on DVD release to top the sales chart, but that's what True Blood: Season Two did. It led all new releases and holdovers during its first week of release with 786,000 units, and generated $23.92 million in consumer spending at retail. To put this into perspective, Season Two took about a month to sell that many units. More...

DVD and Blu-ray Releases for May 31st, 2011

May 30th, 2011

It's getting to be that time of year again when the cable networks debut the new seasons for their summer shows. As a result, there are a lot of TV on DVD releases coming out to help promote the new season. One of the biggest such shows is True Blood, which just arrived on my desk. Clearly, it takes longer than an afternoon to review a full season TV on DVD release, so the review will have to wait; however, given the competition, there is an excellent chance it will be the Pick of the Week. Its main competition is the Stanley Kubrick: Limited Edition Collection Blu-ray and it really is down to a coin toss between the two. More...

Featured Blu-ray / DVD Review: Drive Angry

May 28th, 2011

When it comes to reviewing movies, I try to go in with an open mind. Sometimes this is more difficult, because a film's box office numbers leave such a powerful impression. Such is the case with Drive Angry, which only made $10.7 million theatrically. Had it opened with $10.7 million, it would have still been disappointing. It held the record as the lowest grossing 3-D wide release of all time, for nearly two months. Was it really that bad? Or was it unfairly ignored by moviegoers? More...

Rango Leads 2011 but Can't End the Box Office Woes

March 7th, 2011

There's very little good news at the box office this weekend, but we will start with some happy thoughts. Rango had the best opening weekend of the year, which helped the box office climb 23% from last weekend to $134 million. On the other hand, this time last year Alice in Wonderland opened with $116 million by itself, which means 2011 lost the year-over-year comparison by 32%. Year-to-date, 2011 now has $1.69 billion compared to last year's pace of $2.13 billion and it's not like it's going to get better over the coming weeks. More...

Contest: It's the Journey that Matters: Winning Announcement

March 2nd, 2011

The winners of our It's the Journey that Matters contest were determined and they are... More...

Hall Passes, But Barely

February 28th, 2011

February ended in the same position it has been for nearly the entire year, on the losing end of the comparison to 2010. The post-holiday drop-off was steep at 25% leaving the weekend box office at just $109 million. This was 9% lower than the same weekend last year. Normally, a 9% drop-off year-over-year would be devastating, but that's actually better than 2011 has averaged so far. Year-to-date it is now 21% lower than 2010's pace at $1.53 billion to $1.93 billion. More...

Weekend Estimates: Gnomeo Top on Another Dismal Weekend

February 27th, 2011

All eyes are on the Oscars this weekend, as the industry suffers another poor weekend at the box office. Aside from a blip caused by the timing of President's Day, the overall box office has now been down for 16 straight weeks, and no film will crack $15 million this weekend, with Gnomeo and Juliet likely to be the lowest-earning February number one since Black Hawk Down's $11 million number one weekend in 2002. More...

Will Moviegoers Give This Weekend a Pass?

February 24th, 2011

It's the end of the month and considering how poorly the year has started, for a lot of people it's good riddance. We are coming off of the first win in several months, but that streak could be over before it really starts. Firstly, the win was mainly due to President's Day long weekend coming a week later than it did last year. Secondly, the two films coming out this week are rather weak. The only good news is that this time last year wasn't exactly big at the box office either. More...

Contest: It's the Journey that Matters

February 18th, 2011

There could be a bit of a race for top spot next weekend, but it is possible that neither new release will be the winner. I'm not sure which new release will have the best shot, but Drive Angry is opening in more theaters and appears to have stronger buzz, or at least louder buzz. Plus one of our prizes this week is a road trip movie, so its the target film for this week's contest. In order to win, one must simply predict the opening weekend box office number for Drive Angry . Whoever comes the closest to predicting the film's opening 3-day weekend box office (Friday to Sunday), without going over, will win a copy of Thelma and Louise on Blu-ray. Whoever comes the closest to predicting the film's opening 3-day weekend box office (Friday to Sunday), without going under, will also win a copy of Conviction on Blu-ray. Entries must be received by 10 a.m., Pacific Time on Friday to be eligible, so don't delay! More...

2011 Preview: February

February 1st, 2011

January got off to about as bad a start as I feared, and already 2011 is behind 2010 by about $275 million. Even worse, last February was better than expected. Not only did Avatar add another $200 million to its coffers during the month, the new releases collectively topped expectations every week (even if some individual releases failed to do so). What does this mean going forward? It means 2011 will likely continue to lose ground on 2010. By the time March rolls around, the only thing box office watchers will be talking about is the slump. More...


  1. Summary
  2. News
  3. Box Office
  4. International
  5. Video Sales
  6. Full Financials
  7. Cast & Crew
  8. Trailer

Synopsis

John Milton is a hardened felon who has broken out of hell for one last chance at redemption. Intent on stopping a vicious cult who murdered his daughter, he has three days to stop them before they sacrifice her baby beneath a full moon. He's joined by Piper - a young, sexy waitress who liberates her ex-boyfriend's cherry-red muscle car in order to help Milton. Now, the two of them are hot on the trail of the deadly leader of the cult, Jonah King, who believes it is his destiny to use the baby to unleash hell on earth. But the bloodthirsty cult is the least of Milton's problems. The police are after him too. And worse, an enigmatic killer known only as "The Accountant" - who has been sent by the Devil to retrieve Milton and deliver him back to hell. With wicked cunning and hypnotic savagery, the Accountant will relentlessly pursue Milton at high speed across the country until his mission is accomplished. Fueled by high octane and pure rage, Milton must use his anger to go beyond all human limits to avenge his daughter's murder, before his last chance at redemption is revoked.

Metrics

Opening Weekend:$5,187,625 (48.4% of total gross)
Legs:2.07 (domestic box office/biggest weekend)
Domestic Share:26.1% (domestic box office/worldwide)
Production Budget:$50,000,000 (worldwide box office is 0.8 times production budget)
Theater counts:2,290 opening theaters/2,290 max. theaters, 2.4 weeks average run per theater
Infl. Adj. Dom. BO $14,574,107

Latest Ranking on Cumulative Box Office Lists


Watch Now On

iTunes:iTunes
Google Play:Google Play

Movie Details

Domestic Releases: February 25th, 2011 (Wide) by Summit Entertainment
Video Release: May 31st, 2011 by Summit Home Video
MPAA Rating: R for strong brutal violence throughout, grisly images, some graphic sexual content, nudity and pervasive language.
(Rating bulletin 2147, 11/17/2010)
Running Time: 104 minutes
Comparisons: vs. Cirque du Freak: The Vampire's Assistant
Create your own comparison chart…
Keywords: 3-D, Heaven and Hell, Occult, Demons, Revenge, Rescue, Car Chase, Hitmen, Prologue, Voiceover/Narration, Visual Effects, Relationships Gone Wrong, Boss From Hell, Non-Chronological, Grindhouse, Action Comedy
Source:Original Screenplay
Genre:Action
Production Method:Live Action
Creative Type:Fantasy
Production/Financing Companies: Summit Entertainment, Millennium Films, Michael De Luca Productions, Nu Image, Saturn Films
Production Countries: United States
Languages: English

Leading Cast

Nicolas Cage    John Milton
Amber Heard    Piper

Supporting Cast

William Fichtner    The Accountant
Billy Burke    Jonah King
Charlotte Ross    Candy
Christa Campbell    Mona
Tom Atkins    Cap
Katy Mixon    Norma Jean
Jack McGee    Fat Lou
Todd Farmer    Frank
David Morse    Webster

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Michael De Luca    Producer
Rene Besson    Producer
Adam Fields    Producer
Avi Lerner    Executive Producer
Danny Dimbort    Executive Producer
Trevor Short    Executive Producer
Joe Gatta    Executive Producer
Boaz Davidson    Executive Producer
John Thompson    Executive Producer
Ed Cathell III    Co-Producer
Zach Schiff-Abrams    Co-Producer
Josh Bratman    Co-Producer
Patrick Lussier    Director
Todd Farmer    Screenwriter
Patrick Lussier    Screenwriter

Featured Blu-ray / DVD Review: Season of the Witch - Updated with Blu-ray Review

June 26th, 2011

Nicolas Cage's career has been erratic for the past several years. He's made some great movies, like Bad Lieutenant: Port of Call New Orleans and Kick Ass, but he's also made some horrendous choices in projects. Of his weaker selection of films, Season of the Witch earned some of the worst reviews of his career and struggled to make any noise during its theatrical release. Is it really this bad? Or does it have enough redeeming qualities to make it worth checking out on the home market? More...

Blu-ray Sales: Blu Blood Good for Business

June 15th, 2011

True Blood: Season Three was able to lead the way on the Blu-ray sales chart this week, and while the margin was closer than it was on the DVD sales chart, it was still dominant. It started its Blu-ray run with sales of 199,000 units / $7.09 million, which is amazing for a TV on Blu release, although the comparison is difficult, as most TV on DVD releases don't have a Blu-ray release. Likewise, its 20% Blu-ray ratio seems impressive for this type of release; however, there are so few TV on Blu releases that it's hard to judge. More...

DVD Sales: Blood Truly Impressive

June 14th, 2011

It's not common for a TV on DVD release to top the sales chart, but that's what True Blood: Season Two did. It led all new releases and holdovers during its first week of release with 786,000 units, and generated $23.92 million in consumer spending at retail. To put this into perspective, Season Two took about a month to sell that many units. More...

DVD and Blu-ray Releases for May 31st, 2011

May 30th, 2011

It's getting to be that time of year again when the cable networks debut the new seasons for their summer shows. As a result, there are a lot of TV on DVD releases coming out to help promote the new season. One of the biggest such shows is True Blood, which just arrived on my desk. Clearly, it takes longer than an afternoon to review a full season TV on DVD release, so the review will have to wait; however, given the competition, there is an excellent chance it will be the Pick of the Week. Its main competition is the Stanley Kubrick: Limited Edition Collection Blu-ray and it really is down to a coin toss between the two. More...

Featured Blu-ray / DVD Review: Drive Angry

May 28th, 2011

When it comes to reviewing movies, I try to go in with an open mind. Sometimes this is more difficult, because a film's box office numbers leave such a powerful impression. Such is the case with Drive Angry, which only made $10.7 million theatrically. Had it opened with $10.7 million, it would have still been disappointing. It held the record as the lowest grossing 3-D wide release of all time, for nearly two months. Was it really that bad? Or was it unfairly ignored by moviegoers? More...

Rango Leads 2011 but Can't End the Box Office Woes

March 7th, 2011

There's very little good news at the box office this weekend, but we will start with some happy thoughts. Rango had the best opening weekend of the year, which helped the box office climb 23% from last weekend to $134 million. On the other hand, this time last year Alice in Wonderland opened with $116 million by itself, which means 2011 lost the year-over-year comparison by 32%. Year-to-date, 2011 now has $1.69 billion compared to last year's pace of $2.13 billion and it's not like it's going to get better over the coming weeks. More...

Contest: It's the Journey that Matters: Winning Announcement

March 2nd, 2011

The winners of our It's the Journey that Matters contest were determined and they are... More...

Hall Passes, But Barely

February 28th, 2011

February ended in the same position it has been for nearly the entire year, on the losing end of the comparison to 2010. The post-holiday drop-off was steep at 25% leaving the weekend box office at just $109 million. This was 9% lower than the same weekend last year. Normally, a 9% drop-off year-over-year would be devastating, but that's actually better than 2011 has averaged so far. Year-to-date it is now 21% lower than 2010's pace at $1.53 billion to $1.93 billion. More...

Weekend Estimates: Gnomeo Top on Another Dismal Weekend

February 27th, 2011

All eyes are on the Oscars this weekend, as the industry suffers another poor weekend at the box office. Aside from a blip caused by the timing of President's Day, the overall box office has now been down for 16 straight weeks, and no film will crack $15 million this weekend, with Gnomeo and Juliet likely to be the lowest-earning February number one since Black Hawk Down's $11 million number one weekend in 2002. More...

Will Moviegoers Give This Weekend a Pass?

February 24th, 2011

It's the end of the month and considering how poorly the year has started, for a lot of people it's good riddance. We are coming off of the first win in several months, but that streak could be over before it really starts. Firstly, the win was mainly due to President's Day long weekend coming a week later than it did last year. Secondly, the two films coming out this week are rather weak. The only good news is that this time last year wasn't exactly big at the box office either. More...

Contest: It's the Journey that Matters

February 18th, 2011

There could be a bit of a race for top spot next weekend, but it is possible that neither new release will be the winner. I'm not sure which new release will have the best shot, but Drive Angry is opening in more theaters and appears to have stronger buzz, or at least louder buzz. Plus one of our prizes this week is a road trip movie, so its the target film for this week's contest. In order to win, one must simply predict the opening weekend box office number for Drive Angry . Whoever comes the closest to predicting the film's opening 3-day weekend box office (Friday to Sunday), without going over, will win a copy of Thelma and Louise on Blu-ray. Whoever comes the closest to predicting the film's opening 3-day weekend box office (Friday to Sunday), without going under, will also win a copy of Conviction on Blu-ray. Entries must be received by 10 a.m., Pacific Time on Friday to be eligible, so don't delay! More...

2011 Preview: February

February 1st, 2011

January got off to about as bad a start as I feared, and already 2011 is behind 2010 by about $275 million. Even worse, last February was better than expected. Not only did Avatar add another $200 million to its coffers during the month, the new releases collectively topped expectations every week (even if some individual releases failed to do so). What does this mean going forward? It means 2011 will likely continue to lose ground on 2010. By the time March rolls around, the only thing box office watchers will be talking about is the slump. More...

Compare this performance with other movies…

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Feb 25, 2011 9 $5,187,625   2,290 $2,265   $5,187,625 1
Mar 4, 2011 13 $2,225,659 -57% 2,290 $972   $9,103,951 2
Mar 11, 2011 24 $304,262 -86% 551 $552   $10,308,051 3
Mar 18, 2011 50 $39,278 -87% 95 $413   $10,510,846 4
Mar 25, 2011 61 $27,549 -30% 72 $383   $10,558,225 5
Apr 1, 2011 70 $15,254 -45% 22 $693   $10,590,748 6
Apr 8, 2011 42 $59,256 +288% 126 $470   $10,655,799 7
Apr 15, 2011 53 $25,179 -58% 71 $355   $10,706,786 8

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Feb 25, 2011 9 $1,629,735     2,290 $712   $1,629,735 1
Feb 26, 2011 9 $2,182,261 +34%   2,290 $953   $3,811,996 2
Feb 27, 2011 9 $1,375,629 -37%   2,290 $601   $5,187,625 3
Feb 28, 2011 7 $429,280 -69%   2,290 $187   $5,616,905 4
Mar 1, 2011 7 $519,270 +21%   2,290 $227   $6,136,175 5
Mar 2, 2011 7 $378,121 -27%   2,290 $165   $6,514,296 6
Mar 3, 2011 8 $363,996 -4%   2,290 $159   $6,878,292 7
Mar 4, 2011 13 $606,290 +67% -63% 2,290 $265   $7,484,582 8
Mar 5, 2011 13 $968,863 +60% -56% 2,290 $423   $8,453,445 9
Mar 6, 2011 13 $650,506 -33% -53% 2,290 $284   $9,103,951 10
Mar 7, 2011 11 $228,025 -65% -47% 2,290 $100   $9,331,976 11
Mar 8, 2011 11 $259,020 +14% -50% 2,290 $113   $9,590,996 12
Mar 9, 2011 11 $206,241 -20% -45% 2,290 $90   $9,797,237 13
Mar 10, 2011 11 $206,552 n/c -43% 2,290 $90   $10,003,789 14
Mar 11, 2011 - $88,269 -57% -85% 551 $160   $10,092,058 15
Mar 12, 2011 - $129,775 +47% -87% 551 $236   $10,221,833 16
Mar 13, 2011 - $86,218 -34% -87% 551 $156   $10,308,051 17
Mar 14, 2011 - $38,321 -56% -83% 551 $70   $10,346,372 18
Mar 15, 2011 - $43,372 +13% -83% 551 $79   $10,389,744 19
Mar 16, 2011 - $41,459 -4% -80% 551 $75   $10,431,203 20
Mar 17, 2011 - $40,365 -3% -80% 551 $73   $10,471,568 21
Mar 18, 2011 - $12,447 -69% -86% 95 $131   $10,484,015 22
Mar 19, 2011 - $16,645 +34% -87% 95 $175   $10,500,660 23
Mar 20, 2011 - $10,186 -39% -88% 95 $107   $10,510,846 24
Mar 21, 2011 - $3,816 -63% -90% 95 $40   $10,514,662 25
Mar 22, 2011 - $5,158 +35% -88% 95 $54   $10,519,820 26
Mar 23, 2011 - $5,184 +1% -87% 95 $55   $10,525,004 27
Mar 24, 2011 - $5,672 +9% -86% 95 $60   $10,530,676 28
Mar 25, 2011 - $8,175 +44% -34% 72 $114   $10,538,851 29
Mar 26, 2011 - $11,951 +46% -28% 72 $166   $10,550,802 30
Mar 27, 2011 - $7,423 -38% -27% 72 $103   $10,558,225 31
Mar 28, 2011 - $3,917 -47% +3% 72 $54   $10,562,142 32
Mar 29, 2011 - $5,597 +43% +9% 72 $78   $10,567,739 33
Mar 30, 2011 - $3,766 -33% -27% 72 $52   $10,571,505 34
Mar 31, 2011 - $3,989 +6% -30% 72 $55   $10,575,494 35
Apr 1, 2011 - $4,579 +15% -44% 22 $208   $10,580,073 36
Apr 2, 2011 - $6,871 +50% -43% 22 $312   $10,586,944 37
Apr 3, 2011 - $3,804 -45% -49% 22 $173   $10,590,748 38
Apr 4, 2011 - $1,392 -63% -64% 22 $63   $10,592,140 39
Apr 5, 2011 - $1,688 +21% -70% 22 $77   $10,593,828 40
Apr 6, 2011 - $1,351 -20% -64% 22 $61   $10,595,179 41
Apr 7, 2011 - $1,364 +1% -66% 22 $62   $10,596,543 42
Apr 8, 2011 - $16,003 +1,073% +249% 22 $727   $10,612,546 43
Apr 9, 2011 - $25,494 +59% +271% 22 $1,159   $10,638,040 44
Apr 10, 2011 - $17,759 -30% +367% 22 $807   $10,655,799 45
Apr 11, 2011 - $6,284 -65% +351% 22 $286   $10,662,083 46
Apr 12, 2011 - $7,505 +19% +345% 22 $341   $10,669,588 47
Apr 13, 2011 - $5,624 -25% +316% 22 $256   $10,675,212 48
Apr 14, 2011 - $6,395 +14% +369% 22 $291   $10,681,607 49
Apr 15, 2011 - $7,194 +12% -55% 71 $101   $10,688,801 50
Apr 16, 2011 - $10,961 +52% -57% 71 $154   $10,699,762 51
Apr 17, 2011 - $7,024 -36% -60% 71 $99   $10,706,786 52
Apr 18, 2011 - $2,960 -58% -53% 71 $42   $10,709,746 53
Apr 19, 2011 - $3,854 +30% -49% 71 $54   $10,713,600 54
Apr 20, 2011 - $3,284 -15% -42% 71 $46   $10,716,884 55
Apr 21, 2011 - $4,149 +26% -35% 71 $58   $10,721,033 56

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Feb 25, 2011 9 $6,878,292   2,290 $3,004   $6,878,292 1
Mar 4, 2011 13 $3,125,497 -55% 2,290 $1,365   $10,003,789 2
Mar 11, 2011 23 $467,779 -85% 551 $849   $10,471,568 3
Mar 18, 2011 52 $59,108 -87% 95 $622   $10,530,676 4
Mar 25, 2011 62 $44,818 -24% 72 $622   $10,575,494 5
Apr 1, 2011 70 $21,049 -53% 22 $957   $10,596,543 6
Apr 8, 2011 42 $85,064 +304% 126 $675   $10,681,607 7
Apr 15, 2011 54 $39,426 -54% 71 $555   $10,721,033 8

International Cumulative Box Office Records


Worldwide Cumulative Box Office Records


Weekly US DVD Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Jun 5, 20113145,061 145,061$2,049,712$2,049,7121
Jun 12, 20111649,800-66% 194,861$696,702$2,746,4142
Jun 19, 20112330,667-38% 225,528$475,032$3,221,4463
Jun 26, 20112724,183-21% 249,711$310,752$3,532,1984
Jul 3, 20112619,009-21% 268,720$208,909$3,741,1075

Weekly US Blu-ray Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Jun 5, 2011269,215 69,215$1,525,469$1,525,4691
Jun 12, 2011716,391-76% 85,606$367,707$1,893,1762

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.