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Looking for an Icon (2007)

Theatrical Performance
Domestic Box Office $2,393Details
Further financial details...

  1. Summary
  2. News
  3. Box Office
  4. Video Sales
  5. Full Financials
  6. Cast & Crew
  7. Trailer


Rotten Tomatoes
Critics FreshAudience Spilled
60% - Fresh
50% - Spilled

Latest Ranking on Cumulative Box Office Lists

Movie Details

Domestic Releases: May 9th, 2007 (Limited) by First Run/Icarus
MPAA Rating: Not Rated
Comparisons: Create your own comparison chart…
Source:Based on Real Life Events
Production Method:Live Action
Creative Type:Factual
Production Countries: Netherlands

Ranking on other Records and Milestones

Days In
Biggest Opening Weekend at the Domestic Box Office 11,543 $1,760 May 11, 2007 5

Brand Rules the Per Theater Chart

May 15th, 2007

Brand Upon the Brain! was the top dog on the per theater chart this week, scoring an impressive $46,412 in its one theater over the weekend and $63,837 since Wednesday. In most cases this would be clear evidence that the film was destined for mainstream success. However, given the nature of the movie, it should have a successful tour of art house theaters in major cities, but it will never play in multiplexes. The second place film was Brooklyn Rules with $41,811 an exclusive engagement ahead of this Friday's opening. Paris, je t'aime remained in third place while its average rose to $20,247. The overall number one film, Spider-man 3, earned an average of $13,680, which was more than the four new wide releases combined. Finally, Waitress just maintained a $10,000 average, earning an average of $10,108 in 65 theaters. There is little doubt the film will earn some measure of mainstream success at this point. More...

Pushing the Definition of Limited Releases

May 11th, 2007

There's another massive list of limited releases this week, including several that are in more than a couple of dozen theaters. However, this could be a serious problem as the market can only handle two movies opening that wide and maybe a few smaller releases. With this many films trying to squeeze into a tight weekend, at least half will fail to meet expectations. More...

Compare this performance with other movies…

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossDays
2007/05/11 100 $1,760   1 $1,760   $2,393 5

Daily Box Office Performance

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossDays
2007/05/11 112 $1,760   1 $1,760   $2,393 9

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at