| Theatrical Performance | ||
| Domestic Box Office | n/a | |
| Home Market Performance | ||
| Est. Domestic DVD Sales | $5,606,097 | Details |
| Est. Domestic Blu-ray Sales | $1,044,246 | Details |
| Total Est. Domestic Video Sales | $6,650,343 | |
| Further financial details... | ||
| Video Release: | February 14th, 2012 by Warner Home Video |
| Running Time: | 25 minutes |
| Comparisons: | vs. Despicable Me Create your own comparison chart… |
| Keywords: | Short Film, TV Special |
| Source: | Based on Fiction Book/Short Story |
| Genre: | Adventure |
| Production Method: | Hand Animation |
| Creative Type: | Kids Fiction |
| Production Countries: | United States |
| Languages: | English |
| Date | Rank | Units this Week | % Change | Total Units | Spending this Week | Total Spending | Weeks in Release |
|---|---|---|---|---|---|---|---|
| Feb 26, 2012 | 11 | 74,682 | 74,682 | $970,119 | $970,119 | 2 | |
| Mar 4, 2012 | 14 | 61,350 | -18% | 136,032 | $796,936 | $1,767,055 | 3 |
| Mar 11, 2012 | 14 | 73,696 | +20% | 209,728 | $957,311 | $2,724,366 | 4 |
| Mar 18, 2012 | 22 | 34,042 | -54% | 243,770 | $488,503 | $3,212,869 | 5 |
| Mar 25, 2012 | 26 | 25,287 | -26% | 269,057 | $362,868 | $3,575,737 | 6 |
| Apr 1, 2012 | 27 | 17,631 | -30% | 286,688 | $255,473 | $3,831,210 | 7 |
| Apr 8, 2012 | 16 | 63,822 | +262% | 350,510 | $669,493 | $4,500,703 | 8 |
| Date | Rank | Units this Week | % Change | Total Units | Spending this Week | Total Spending | Weeks in Release |
|---|---|---|---|---|---|---|---|
| Feb 19, 2012 | 18 | 19,231 | 19,231 | $345,957 | $345,957 | 1 |
Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.
For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.
We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.
Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.
Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.
| Hawley Pratt | Director |
March 1st, 2012
The Twilight Saga: Breaking Dawn, Part 1 and Lady and the Tramp switched places on the Blu-ray sales chart. The former rose to first place during its first full week on the home market selling 455,000 units / $10.46 million giving it an early total of 1.24 million units / $28.58 million.
More...
February 14th, 2012
It's a really slow week at the box office with only one first run release, The Rum Diary, and it bombed in theaters. Paranormal Activity 3 is coming out on DVD this week, but it came out on Blu-ray a few weeks ago, so it is not much of a factor in terms of sales this week. In fact, The Twilight Saga: Breaking Dawn, Part 1 will likely lead the sales charts, despite coming out on Saturday. As for the best of the new releases, Take Shelter on DVD or Blu-ray is probably the best, but I'm still waiting for the screener to confirm that.
More...
| Video Release: | February 14th, 2012 by Warner Home Video |
| Running Time: | 25 minutes |
| Comparisons: | vs. Despicable Me Create your own comparison chart… |
| Keywords: | Short Film, TV Special |
| Source: | Based on Fiction Book/Short Story |
| Genre: | Adventure |
| Production Method: | Hand Animation |
| Creative Type: | Kids Fiction |
| Production Countries: | United States |
| Languages: | English |
| Hawley Pratt | Director |
March 1st, 2012
The Twilight Saga: Breaking Dawn, Part 1 and Lady and the Tramp switched places on the Blu-ray sales chart. The former rose to first place during its first full week on the home market selling 455,000 units / $10.46 million giving it an early total of 1.24 million units / $28.58 million.
More...
February 14th, 2012
It's a really slow week at the box office with only one first run release, The Rum Diary, and it bombed in theaters. Paranormal Activity 3 is coming out on DVD this week, but it came out on Blu-ray a few weeks ago, so it is not much of a factor in terms of sales this week. In fact, The Twilight Saga: Breaking Dawn, Part 1 will likely lead the sales charts, despite coming out on Saturday. As for the best of the new releases, Take Shelter on DVD or Blu-ray is probably the best, but I'm still waiting for the screener to confirm that.
More...
| Date | Rank | Units this Week | % Change | Total Units | Spending this Week | Total Spending | Weeks in Release |
|---|---|---|---|---|---|---|---|
| Feb 26, 2012 | 11 | 74,682 | 74,682 | $970,119 | $970,119 | 2 | |
| Mar 4, 2012 | 14 | 61,350 | -18% | 136,032 | $796,936 | $1,767,055 | 3 |
| Mar 11, 2012 | 14 | 73,696 | +20% | 209,728 | $957,311 | $2,724,366 | 4 |
| Mar 18, 2012 | 22 | 34,042 | -54% | 243,770 | $488,503 | $3,212,869 | 5 |
| Mar 25, 2012 | 26 | 25,287 | -26% | 269,057 | $362,868 | $3,575,737 | 6 |
| Apr 1, 2012 | 27 | 17,631 | -30% | 286,688 | $255,473 | $3,831,210 | 7 |
| Apr 8, 2012 | 16 | 63,822 | +262% | 350,510 | $669,493 | $4,500,703 | 8 |
| Date | Rank | Units this Week | % Change | Total Units | Spending this Week | Total Spending | Weeks in Release |
|---|---|---|---|---|---|---|---|
| Feb 19, 2012 | 18 | 19,231 | 19,231 | $345,957 | $345,957 | 1 |
Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.
For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.
We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.
Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.
Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.
