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The Lorax (2012)

Theatrical Performance
Domestic Box Office $0Details
Home Market Performance
Domestic DVD Sales $5,467,450 Details
Domestic Blu-ray Sales $1,015,097 Details
Total Domestic Video Sales $6,482,547
Further financial details...

  1. Summary
  2. News
  3. Box Office
  4. Video Sales
  5. Full Financials
  6. Cast & Crew
  7. Trailer


Movie Details

Video Release: February 14th, 2012 by Warner Home Video
Comparisons: Create your own comparison chart…
Source:Based on Fiction Book/Short Story
Production Method:Hand Animation
Creative Type:Kids Fiction

Blu-ray Sales: Vamps Defeat Tramp

March 1st, 2012

The Twilight Saga: Breaking Dawn, Part 1 and Lady and the Tramp switched places on the Blu-ray sales chart. The former rose to first place during its first full week on the home market selling 455,000 units / $10.46 million giving it an early total of 1.24 million units / $28.58 million. More...

DVD and Blu-ray Releases for February 14th, 2012

February 14th, 2012

It's a really slow week at the box office with only one first run release, The Rum Diary, and it bombed in theaters. Paranormal Activity 3 is coming out on DVD this week, but it came out on Blu-ray a few weeks ago, so it is not much of a factor in terms of sales this week. In fact, The Twilight Saga: Breaking Dawn, Part 1 will likely lead the sales charts, despite coming out on Saturday. As for the best of the new releases, Take Shelter on DVD or Blu-ray is probably the best, but I'm still waiting for the screener to confirm that. More...

Weekend Box Office Performance

Daily Box Office Performance

Weekly Box Office Performance

Weekly US DVD Sales

DateRankUnits this Week% ChangeTotal UnitsSpending this WeekTotal SpendingWeeks in Release
2/26/20121174,682 74,682$970,119$970,1192
3/4/20121461,350-18% 136,032$796,936$1,767,0563
3/11/20121473,696+20% 209,728$957,311$2,724,3674
3/18/20122234,042-54% 243,770$488,503$3,212,8695
3/25/20122625,287-26% 269,057$362,868$3,575,7386
4/1/20122717,631-30% 286,688$255,473$3,831,2117
4/8/20121663,822+262% 350,510$669,493$4,500,7048

Weekly US Blu-ray Sales

DateRankUnits this Week% ChangeTotal UnitsSpending this WeekTotal SpendingWeeks in Release
2/19/20121819,231 19,231$345,957$345,9571

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at