May 19th, 2013
There were quite a few new releases to reach the upper echelon of the March 31st, 2013 edition of the Blu-ray sales chart. Lincoln was the best of these earning first place with 496,000 units / $14.24 million during its first week of release for a Blu-ray share of 38%. This is really good for a drama.
December 10th, 2012
It's a terrible week on the home market from top to bottom, but for different reasons. There are a few really big releases at the top, Ted, Ice Age: Continental Drift, The Bourne Legacy, Girls: Season One, Futurama: Volume Seven. However, I am waiting for the final screener for all of them. (I did get a DVD screener for a couple.) After that glut of good releases, there's a sharp drop-off in sales potential. That doesn't mean there aren't other releases worth picking up, but I don't expect Following to sell 100,000 units on DVD or Blu-ray. It is the best release on this week's list and the winner of the Pick of the Week honor. On a side note, there are a ton of cheap releases with the word, "Django" in the title, obviously hoping to cash in on Django Unchained. There are also a lot of releases that I would describe as porn, or at least porn-lite. I assume those two trends are unrelated.
Weekly US Blu-ray Sales
|Date||Rank||Units this Week||% Change||Total Units||Spending this Week||Total Spending||Weeks in Release|
Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Home Media Magazine.
For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.
We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.
Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.