Prom (2011)

Prom poster
Theatrical Performance
Domestic Box Office $10,130,219Details
International Box Office $632,964Details
Worldwide Box Office $10,763,183
Home Market Performance
Est. Domestic DVD Sales $1,577,240 Details
Est. Domestic Blu-ray Sales $629,577 Details
Total Est. Domestic Video Sales $2,206,817
Further financial details...

Synopsis

At "Prom," every couple has a story and no two are exactly alike. Several intersecting stories unfold at one high school as the big dance approaches; "Prom" portrays the precarious passage from high school to independence as some relationships unravel and others ignite. For Nova Prescott, it's a battle of wills as she finds herself drawn to the guy who gets in the way of her perfect prom. Fellow seniors Mei and Tyler harbor secrets, while others face all the insecurity and anticipation that surrounds one of high school's most seminal events. There are hundreds of nights in high school, but there’s only one "Prom."

Metrics

Opening Weekend:$4,712,638 (46.5% of total gross)
Legs:2.15 (domestic box office/biggest weekend)
Domestic Share:94.1% (domestic box office/worldwide)
Production Budget:$8,000,000 (worldwide box office is 1.3 times production budget)
Theater counts:2,730 opening theaters/2,730 max. theaters, 2.7 weeks average run per theater
Infl. Adj. Dom. BO $13,770,965

Latest Ranking on Cumulative Box Office Lists

RecordRankAmount
All Time Domestic Box Office (Rank 5,301-5,400) 5,338 $10,130,219
All Time International Box Office (Rank 12,101-12,200) 12,179 $632,964
All Time Worldwide Box Office (Rank 7,301-7,400) 7,369 $10,763,183
All Time Domestic Box Office for Comedy Movies (Rank 1,101-1,200) 1,107 $10,130,219
All Time International Box Office for Comedy Movies (Rank 2,301-2,400) 2,370 $632,964
All Time Worldwide Box Office for Comedy Movies (Rank 1,401-1,500) 1,441 $10,763,183
All Time Domestic Box Office for Walt Disney Movies (Rank 501-600) 512 $10,130,219
All Time International Box Office for Walt Disney Movies (Rank 301-400) 344 $632,964
All Time Worldwide Box Office for Walt Disney Movies (Rank 501-600) 517 $10,763,183

See the Box Office tab (Domestic) and International tab (International and Worldwide) for more Cumulative Box Office Records.


Movie Details

Domestic Releases: April 29th, 2011 (Wide) by Walt Disney
Video Release: August 30th, 2011 by Walt Disney Home Entertainment
MPAA Rating: PG for mild language and a brief fight.
(Rating bulletin 2158, 2/9/2011)
Running Time: 103 minutes
Comparisons: vs. Reno 911!: Miami
Create your own comparison chart…
Keywords: Coming of Age, Romance, Breaking the Fourth Wall, Mockumentary, Ensemble, Voiceover/Narration, Relationships Gone Wrong, Relationship Advice, Step-Family, Lacrosse, Comedy Drama
Source:Original Screenplay
Genre:Comedy
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Rickshaw, Walt Disney Pictures
Production Countries: United States
Languages: English

Compare this performance with other movies…

Domestic Cumulative Box Office Records

RecordRankRevenue
All Time Domestic Box Office (Rank 5,301-5,400) 5,338 $10,130,219
All Time Domestic Inflation Adjusted Box Office (Rank 5,501-5,600) 5,536 $13,770,965
All Time Domestic Non-Sequel Box Office (Rank 4,601-4,700) 4,607 $10,130,219
Top 2011 Movies at the Domestic Box Office (Rank 101-200) 139 $10,130,219
All Time Domestic Box Office for Original Screenplay Movies (Rank 2,701-2,800) 2,709 $10,130,219
All Time Domestic Box Office for Live Action Movies (Rank 4,701-4,800) 4,746 $10,130,219
All Time Domestic Box Office for Contemporary Fiction Movies (Rank 2,801-2,900) 2,827 $10,130,219
All Time Domestic Box Office for Comedy Movies (Rank 1,101-1,200) 1,107 $10,130,219
All Time Domestic Box Office for PG Movies (Rank 901-1,000) 985 $10,130,219
All Time Domestic Box Office for Walt Disney Movies (Rank 501-600) 512 $10,130,219

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Apr 29, 2011 5 $4,712,638   2,730 $1,726   $4,712,638 1
May 6, 2011 9 $2,214,585 -53% 2,730 $811   $7,590,030 2
May 13, 2011 13 $939,043 -58% 1,201 $782   $8,971,930 3
May 20, 2011 15 $504,155 -46% 374 $1,348   $9,678,881 4
May 27, 2011 34 $113,721 -77% 98 $1,160   $9,867,398 5
Jun 3, 2011 50 $32,599 -71% 39 $836   $9,933,153 6
Jun 10, 2011 35 $75,613 +132% 141 $536   $10,019,594 7
Jun 17, 2011 48 $33,531 -56% 72 $466   $10,106,233 8

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Apr 29, 2011 5 $1,878,515     2,730 $688   $1,878,515 1
Apr 30, 2011 5 $1,919,003 +2%   2,730 $703   $3,797,518 2
May 1, 2011 6 $915,120 -52%   2,730 $335   $4,712,638 3
May 2, 2011 12 $155,025 -83%   2,730 $57   $4,867,663 4
May 3, 2011 11 $208,680 +35%   2,730 $76   $5,076,343 5
May 4, 2011 12 $157,657 -24%   2,730 $58   $5,234,000 6
May 5, 2011 12 $141,445 -10%   2,730 $52   $5,375,445 7
May 6, 2011 8 $804,645 +469% -57% 2,730 $295   $6,180,090 8
May 7, 2011 8 $964,856 +20% -50% 2,730 $353   $7,144,946 9
May 8, 2011 11 $445,084 -54% -51% 2,730 $163   $7,590,030 10
May 9, 2011 11 $101,700 -77% -34% 2,730 $37   $7,691,730 11
May 10, 2011 10 $131,610 +29% -37% 2,730 $48   $7,823,340 12
May 11, 2011 12 $104,801 -20% -34% 2,730 $38   $7,928,141 13
May 12, 2011 12 $104,746 n/c -26% 2,730 $38   $8,032,887 14
May 13, 2011 12 $259,000 +147% -68% 1,201 $216   $8,292,000 15
May 14, 2011 13 $420,000 +62% -56% 1,201 $350   $8,712,000 16
May 15, 2011 15 $191,000 -55% -57% 1,201 $159   $8,903,000 17
May 30, 2011 42 $15,346     98 $157   $9,769,023 32

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Apr 29, 2011 5 $5,375,445   2,730 $1,969   $5,375,445 1
May 6, 2011 9 $2,657,442 -51% 2,730 $973   $8,032,887 2
May 13, 2011 14 $1,141,839 -57% 1,201 $951   $9,174,726 3
May 20, 2011 19 $578,951 -49% 374 $1,548   $9,753,677 4
May 27, 2011 39 $146,877 -75% 98 $1,499   $9,900,554 5
Jun 3, 2011 54 $43,427 -70% 39 $1,114   $9,943,981 6
Jun 10, 2011 33 $128,721 +196% 141 $913   $10,072,702 7
Jun 17, 2011 49 $57,517 -55% 72 $799   $10,130,219 8

International Cumulative Box Office Records

RecordRankRevenue
All Time International Box Office (Rank 12,101-12,200) 12,179 $632,964
All Time International Non-Sequel Box Office (Rank 11,101-11,200) 11,110 $632,964
All Time International Box Office for Original Screenplay Movies (Rank 6,701-6,800) 6,784 $632,964
All Time International Box Office for Live Action Movies (Rank 10,101-10,200) 10,170 $632,964
All Time International Box Office for Contemporary Fiction Movies (Rank 6,401-6,500) 6,406 $632,964
All Time International Box Office for Comedy Movies (Rank 2,301-2,400) 2,370 $632,964
All Time International Box Office for PG Movies (Rank 901-1,000) 914 $632,964
All Time International Box Office for Walt Disney Movies (Rank 301-400) 344 $632,964

Worldwide Cumulative Box Office Records

RecordRankRevenue
All Time Worldwide Box Office (Rank 7,301-7,400) 7,369 $10,763,183
All Time Worldwide Non-Sequel Box Office (Rank 6,401-6,500) 6,430 $10,763,183
Top 2011 Movies at the Worldwide Box Office (Rank 201-300) 241 $10,763,183
All Time Worldwide Box Office for Original Screenplay Movies (Rank 3,801-3,900) 3,844 $10,763,183
All Time Worldwide Box Office for Live Action Movies (Rank 6,301-6,400) 6,394 $10,763,183
All Time Worldwide Box Office for Contemporary Fiction Movies (Rank 3,901-4,000) 3,917 $10,763,183
All Time Worldwide Box Office for Comedy Movies (Rank 1,401-1,500) 1,441 $10,763,183
All Time Worldwide Box Office for PG Movies (Rank 1,001-1,100) 1,081 $10,763,183
All Time Worldwide Box Office for Walt Disney Movies (Rank 501-600) 517 $10,763,183

Weekly US DVD Sales

DateRankUnits
this
Week		% ChangeTotal
Units		Spending
this
Week		Total
Spending		Weeks
in
Release
Sep 4, 20111726,150 26,150$421,276$421,2761

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.

Lead Ensemble Members

Aimee Teegarden    Nova Prescott
Thomas McDonell    Jesse Richter
De'Vaughn Nixon    Tyler Barso
Danielle Campbell    Simone Daniels
Yin Chang    Mei Kwan
Jared Kusnitz    Justin Wexler
Nolan Sotillo    Lucas Arnaz
Cameron Monaghan    Corey Doyle
Kylie Bunbury    Jordan Lundley
Joe Adler    Rolo
Janelle Ortiz    Ali Gomez
Jonathan Keltz    Brandon Roberts
Nicholas Braun    Lloyd Taylor
Raini Rodriguez    Tess Torres

Supporting Cast

Christine Elise McCarthy    Sandra Richter
Robbie Tucker    Charlie Richter
Dean Norris    Frank Prescott
Faith Ford    Kitty Prescott
Amy Pietz    Corey's Mom
Jere Burns    Principal Dunnan
Aimee-Lynn Chadwick    Rachel
Allie Trimm    Betsy
Madison Riley    Kristen
Rocco Nuget    Anton
Ivy Malone    Alice
Blair Fowler    Leah
Carlease Burke    Rhoda Wainwright
Chloe Little    Janel Lundley
Kristopher Higgins    Derek
Tahlena Chikami    Molly
Laura Miranda    Anna
Trevor Peterson    Logan
Benjamin P. Scott    Nick
Riley Voelkel    Claire
Gabriela Banus    Sofia
Karyn Nesbit    Hannah
Britney Bailey    Julia
Sierra Autumn Kane    Lindsey
Jennifer Shelton    Salesgirl
Emil Beheshti    Mr. Freni
David Dustin Kenyon    Janitor
Marcus W. Harris    Fireman
Sharon Omi    Teacher
Kofi Siriboe    Max

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Joe Nessbaum    Director
Katie Wech    Screenwriter
Justin Springer    Producer
Ted Griffin    Producer
Samson Mucke    Producer
Sean Bailey    Executive Producer
Samson Mucke    Executive Producer
Byron Shah    Cinematographer
Mark White    Production Designer
Jeffrey M. Werner    Editor
Shoshana Rubin    Costume Designer
Deborah Lurie    Composer
Jojo Villanueva    Music Supervisor
Marcia Ross    Co-Director
Gail Goldberg    Casting Director
Brittainy Roberts    Casting Director
Samson Mucke    Unit Production Manager
Mark Anthony Little    Assistant Director
Scott Rorie    Assistant Director

Blu-ray Sales: Rio Returns to the Top

September 14th, 2011

While Rio fell to third place on the DVD sales chart this week, it remained in first place on the Blu-ray sales chart with 70,000 units sold and $1.40 million in sales. Its totals reached 1.58 million units sold and $34.63 million in total sales. More...

DVD Sales: Madea Feeling Big

September 13th, 2011

TV on DVD releases are really starting to dominate the chart with five of the top ten releases on the DVD sales chart this week. However, Madea's Big Happy Family managed to take top spot with 371,000 units, while it pulled in $5.92 million in opening week sales. More...

DVD and Blu-ray Releases for August 30th, 2011

August 30th, 2011

Summer is officially over, both at the box office and on the home market. Granted, the theatrical releases are still really weak, but the TV on DVD releases are starting to become overwhelming. There are several such releases that are worth picking up, but none rise to the level of Pick of the Week. For that I went with The Coen Brothers Blu-ray Box Set. However, if you've made the leap to Blu-ray, then The Nightmare Before Christmas 3-D Blu-ray Combo Pack is worth an honorable mention. Meanwhile, there's a film called Norwegian Ninja coming out on DVD that has cult classic written all over it. I really hope the screener arrives soon. More...

Featured Blu-ray / DVD Review: Prom

August 27th, 2011

Prom opened in April to soft reviews and even weaker box office numbers. In fact, it missed the Mendoza Line during its opening before practically disappearing from theaters just a few weeks later. Is it really that bad? Or was it unfairly ignored by moviegoers? More...

Thor Thunders to the Top

May 9th, 2011

There were reasons to celebrate the opening weekend of summer, even if it didn't get off to the best opening in recent memory. Thor took top spot, but its opening weekend was the weakest for the start of summer since Mission: Impossible: III kicked things off in 2006. The overall box office was up 5% from last weekend to $167 million, but that was 7% lower than the same weekend last year. However, this time last year the biggest film was Iron Man 2, which had the biggest opening of the year, so falling being by just 7% is not a bad result. Year-to-date, 2011 is behind 2010 by 13% at $3.25 billion to $3.75 billion, but hopefully in a couple of weeks we can start seeing that gap close. More...

Fast Five Laps Competition

May 2nd, 2011

There's finally reason to celebrate at the box office as Fast Five surpassed even the high end expectations and helped the overall box office numbers to their best levels of the year at $159 million. This was up 17% from last weekend and was a stunning 56% improvement over the same weekend last year. Granted, 2011 still lags behind 2010 by $500 million at $3.04 billion to $3.54 billion, but this is great news in the short term, and perhaps its a sign of strength to come. More...

Weekend Estimates: Fast Five Has Biggest 2011 Opening By Miles

May 1st, 2011

After four months fretting about poor box office performance, we finally have an out-and-out success to celebrate. Fast Five has opened with an estimated $83.6 million, according to Universal's figures released on Sunday, which makes it not only the biggest opener of the year (with more than double the debut of the previous record-holder, Rio), but will take the record for the biggest weekend in April, topping the previous entry in the franchise, Fast & Furious (see top April weekends). Perhaps the message in all this is not so much that the industry is dying as that moviegoers haven't had anything to get excited about. More...

Weekend Predictions: Going for the Hat Trick

April 28th, 2011

Analysts are optimistic this week, and for good reason. Not only is one of the most anticipated films of the spring opening this week, it is opening with better than expected reviews and with buzz that is growing at the right time. There's an outside chance that the number one film this year will earn more than the top ten films earned this weekend last year. Even if the top film misses expectations by a 50% margin, 2011 should still earn its third victory in a row in the year-over-year comparison. More...

2011 Preview: April

April 1st, 2011

Another month has gone by and 2011 has slipped further behind 2010's pace. March was a bit of an improvement over the first two months, but only in the most generous of terms. It still lost ground to 2010, but not at the same disastrous pace as January and February did. There is some good news, as last April was rather weak and there's a chance 2011 could actually gain ground. After all, only Clash of the Titans earned $100 million last year (although Date Night came awfully close). This year, there are three or four films that could hit the century mark. That would be welcome news indeed. On a side note, April is usually a bit of a dumping ground as studios fear going head-to-head with summer blockbusters opening in May. However, I get the feeling that this year they are hoping to extend summer by having it open a couple of weeks early. Maybe they'll succeed. More...


  1. Summary
  2. News
  3. Box Office
  4. International
  5. Video Sales
  6. Full Financials
  7. Cast & Crew
  8. Trailer

Synopsis

At "Prom," every couple has a story and no two are exactly alike. Several intersecting stories unfold at one high school as the big dance approaches; "Prom" portrays the precarious passage from high school to independence as some relationships unravel and others ignite. For Nova Prescott, it's a battle of wills as she finds herself drawn to the guy who gets in the way of her perfect prom. Fellow seniors Mei and Tyler harbor secrets, while others face all the insecurity and anticipation that surrounds one of high school's most seminal events. There are hundreds of nights in high school, but there’s only one "Prom."

Metrics

Opening Weekend:$4,712,638 (46.5% of total gross)
Legs:2.15 (domestic box office/biggest weekend)
Domestic Share:94.1% (domestic box office/worldwide)
Production Budget:$8,000,000 (worldwide box office is 1.3 times production budget)
Theater counts:2,730 opening theaters/2,730 max. theaters, 2.7 weeks average run per theater
Infl. Adj. Dom. BO $13,770,965

Latest Ranking on Cumulative Box Office Lists

RecordRankAmount
All Time Domestic Box Office (Rank 5,301-5,400) 5,338 $10,130,219
All Time International Box Office (Rank 12,101-12,200) 12,179 $632,964
All Time Worldwide Box Office (Rank 7,301-7,400) 7,369 $10,763,183
All Time Domestic Box Office for Comedy Movies (Rank 1,101-1,200) 1,107 $10,130,219
All Time International Box Office for Comedy Movies (Rank 2,301-2,400) 2,370 $632,964
All Time Worldwide Box Office for Comedy Movies (Rank 1,401-1,500) 1,441 $10,763,183
All Time Domestic Box Office for Walt Disney Movies (Rank 501-600) 512 $10,130,219
All Time International Box Office for Walt Disney Movies (Rank 301-400) 344 $632,964
All Time Worldwide Box Office for Walt Disney Movies (Rank 501-600) 517 $10,763,183

See the Box Office tab (Domestic) and International tab (International and Worldwide) for more Cumulative Box Office Records.


Movie Details

Domestic Releases: April 29th, 2011 (Wide) by Walt Disney
Video Release: August 30th, 2011 by Walt Disney Home Entertainment
MPAA Rating: PG for mild language and a brief fight.
(Rating bulletin 2158, 2/9/2011)
Running Time: 103 minutes
Comparisons: vs. Reno 911!: Miami
Create your own comparison chart…
Keywords: Coming of Age, Romance, Breaking the Fourth Wall, Mockumentary, Ensemble, Voiceover/Narration, Relationships Gone Wrong, Relationship Advice, Step-Family, Lacrosse, Comedy Drama
Source:Original Screenplay
Genre:Comedy
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Rickshaw, Walt Disney Pictures
Production Countries: United States
Languages: English

Lead Ensemble Members

Aimee Teegarden    Nova Prescott
Thomas McDonell    Jesse Richter
De'Vaughn Nixon    Tyler Barso
Danielle Campbell    Simone Daniels
Yin Chang    Mei Kwan
Jared Kusnitz    Justin Wexler
Nolan Sotillo    Lucas Arnaz
Cameron Monaghan    Corey Doyle
Kylie Bunbury    Jordan Lundley
Joe Adler    Rolo
Janelle Ortiz    Ali Gomez
Jonathan Keltz    Brandon Roberts
Nicholas Braun    Lloyd Taylor
Raini Rodriguez    Tess Torres

Supporting Cast

Christine Elise McCarthy    Sandra Richter
Robbie Tucker    Charlie Richter
Dean Norris    Frank Prescott
Faith Ford    Kitty Prescott
Amy Pietz    Corey's Mom
Jere Burns    Principal Dunnan
Aimee-Lynn Chadwick    Rachel
Allie Trimm    Betsy
Madison Riley    Kristen
Rocco Nuget    Anton
Ivy Malone    Alice
Blair Fowler    Leah
Carlease Burke    Rhoda Wainwright
Chloe Little    Janel Lundley
Kristopher Higgins    Derek
Tahlena Chikami    Molly
Laura Miranda    Anna
Trevor Peterson    Logan
Benjamin P. Scott    Nick
Riley Voelkel    Claire
Gabriela Banus    Sofia
Karyn Nesbit    Hannah
Britney Bailey    Julia
Sierra Autumn Kane    Lindsey
Jennifer Shelton    Salesgirl
Emil Beheshti    Mr. Freni
David Dustin Kenyon    Janitor
Marcus W. Harris    Fireman
Sharon Omi    Teacher
Kofi Siriboe    Max

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Joe Nessbaum    Director
Katie Wech    Screenwriter
Justin Springer    Producer
Ted Griffin    Producer
Samson Mucke    Producer
Sean Bailey    Executive Producer
Samson Mucke    Executive Producer
Byron Shah    Cinematographer
Mark White    Production Designer
Jeffrey M. Werner    Editor
Shoshana Rubin    Costume Designer
Deborah Lurie    Composer
Jojo Villanueva    Music Supervisor
Marcia Ross    Co-Director
Gail Goldberg    Casting Director
Brittainy Roberts    Casting Director
Samson Mucke    Unit Production Manager
Mark Anthony Little    Assistant Director
Scott Rorie    Assistant Director

Blu-ray Sales: Rio Returns to the Top

September 14th, 2011

While Rio fell to third place on the DVD sales chart this week, it remained in first place on the Blu-ray sales chart with 70,000 units sold and $1.40 million in sales. Its totals reached 1.58 million units sold and $34.63 million in total sales. More...

DVD Sales: Madea Feeling Big

September 13th, 2011

TV on DVD releases are really starting to dominate the chart with five of the top ten releases on the DVD sales chart this week. However, Madea's Big Happy Family managed to take top spot with 371,000 units, while it pulled in $5.92 million in opening week sales. More...

DVD and Blu-ray Releases for August 30th, 2011

August 30th, 2011

Summer is officially over, both at the box office and on the home market. Granted, the theatrical releases are still really weak, but the TV on DVD releases are starting to become overwhelming. There are several such releases that are worth picking up, but none rise to the level of Pick of the Week. For that I went with The Coen Brothers Blu-ray Box Set. However, if you've made the leap to Blu-ray, then The Nightmare Before Christmas 3-D Blu-ray Combo Pack is worth an honorable mention. Meanwhile, there's a film called Norwegian Ninja coming out on DVD that has cult classic written all over it. I really hope the screener arrives soon. More...

Featured Blu-ray / DVD Review: Prom

August 27th, 2011

Prom opened in April to soft reviews and even weaker box office numbers. In fact, it missed the Mendoza Line during its opening before practically disappearing from theaters just a few weeks later. Is it really that bad? Or was it unfairly ignored by moviegoers? More...

Thor Thunders to the Top

May 9th, 2011

There were reasons to celebrate the opening weekend of summer, even if it didn't get off to the best opening in recent memory. Thor took top spot, but its opening weekend was the weakest for the start of summer since Mission: Impossible: III kicked things off in 2006. The overall box office was up 5% from last weekend to $167 million, but that was 7% lower than the same weekend last year. However, this time last year the biggest film was Iron Man 2, which had the biggest opening of the year, so falling being by just 7% is not a bad result. Year-to-date, 2011 is behind 2010 by 13% at $3.25 billion to $3.75 billion, but hopefully in a couple of weeks we can start seeing that gap close. More...

Fast Five Laps Competition

May 2nd, 2011

There's finally reason to celebrate at the box office as Fast Five surpassed even the high end expectations and helped the overall box office numbers to their best levels of the year at $159 million. This was up 17% from last weekend and was a stunning 56% improvement over the same weekend last year. Granted, 2011 still lags behind 2010 by $500 million at $3.04 billion to $3.54 billion, but this is great news in the short term, and perhaps its a sign of strength to come. More...

Weekend Estimates: Fast Five Has Biggest 2011 Opening By Miles

May 1st, 2011

After four months fretting about poor box office performance, we finally have an out-and-out success to celebrate. Fast Five has opened with an estimated $83.6 million, according to Universal's figures released on Sunday, which makes it not only the biggest opener of the year (with more than double the debut of the previous record-holder, Rio), but will take the record for the biggest weekend in April, topping the previous entry in the franchise, Fast & Furious (see top April weekends). Perhaps the message in all this is not so much that the industry is dying as that moviegoers haven't had anything to get excited about. More...

Weekend Predictions: Going for the Hat Trick

April 28th, 2011

Analysts are optimistic this week, and for good reason. Not only is one of the most anticipated films of the spring opening this week, it is opening with better than expected reviews and with buzz that is growing at the right time. There's an outside chance that the number one film this year will earn more than the top ten films earned this weekend last year. Even if the top film misses expectations by a 50% margin, 2011 should still earn its third victory in a row in the year-over-year comparison. More...

2011 Preview: April

April 1st, 2011

Another month has gone by and 2011 has slipped further behind 2010's pace. March was a bit of an improvement over the first two months, but only in the most generous of terms. It still lost ground to 2010, but not at the same disastrous pace as January and February did. There is some good news, as last April was rather weak and there's a chance 2011 could actually gain ground. After all, only Clash of the Titans earned $100 million last year (although Date Night came awfully close). This year, there are three or four films that could hit the century mark. That would be welcome news indeed. On a side note, April is usually a bit of a dumping ground as studios fear going head-to-head with summer blockbusters opening in May. However, I get the feeling that this year they are hoping to extend summer by having it open a couple of weeks early. Maybe they'll succeed. More...

Compare this performance with other movies…

Domestic Cumulative Box Office Records

RecordRankRevenue
All Time Domestic Box Office (Rank 5,301-5,400) 5,338 $10,130,219
All Time Domestic Inflation Adjusted Box Office (Rank 5,501-5,600) 5,536 $13,770,965
All Time Domestic Non-Sequel Box Office (Rank 4,601-4,700) 4,607 $10,130,219
Top 2011 Movies at the Domestic Box Office (Rank 101-200) 139 $10,130,219
All Time Domestic Box Office for Original Screenplay Movies (Rank 2,701-2,800) 2,709 $10,130,219
All Time Domestic Box Office for Live Action Movies (Rank 4,701-4,800) 4,746 $10,130,219
All Time Domestic Box Office for Contemporary Fiction Movies (Rank 2,801-2,900) 2,827 $10,130,219
All Time Domestic Box Office for Comedy Movies (Rank 1,101-1,200) 1,107 $10,130,219
All Time Domestic Box Office for PG Movies (Rank 901-1,000) 985 $10,130,219
All Time Domestic Box Office for Walt Disney Movies (Rank 501-600) 512 $10,130,219

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Apr 29, 2011 5 $4,712,638   2,730 $1,726   $4,712,638 1
May 6, 2011 9 $2,214,585 -53% 2,730 $811   $7,590,030 2
May 13, 2011 13 $939,043 -58% 1,201 $782   $8,971,930 3
May 20, 2011 15 $504,155 -46% 374 $1,348   $9,678,881 4
May 27, 2011 34 $113,721 -77% 98 $1,160   $9,867,398 5
Jun 3, 2011 50 $32,599 -71% 39 $836   $9,933,153 6
Jun 10, 2011 35 $75,613 +132% 141 $536   $10,019,594 7
Jun 17, 2011 48 $33,531 -56% 72 $466   $10,106,233 8

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Apr 29, 2011 5 $1,878,515     2,730 $688   $1,878,515 1
Apr 30, 2011 5 $1,919,003 +2%   2,730 $703   $3,797,518 2
May 1, 2011 6 $915,120 -52%   2,730 $335   $4,712,638 3
May 2, 2011 12 $155,025 -83%   2,730 $57   $4,867,663 4
May 3, 2011 11 $208,680 +35%   2,730 $76   $5,076,343 5
May 4, 2011 12 $157,657 -24%   2,730 $58   $5,234,000 6
May 5, 2011 12 $141,445 -10%   2,730 $52   $5,375,445 7
May 6, 2011 8 $804,645 +469% -57% 2,730 $295   $6,180,090 8
May 7, 2011 8 $964,856 +20% -50% 2,730 $353   $7,144,946 9
May 8, 2011 11 $445,084 -54% -51% 2,730 $163   $7,590,030 10
May 9, 2011 11 $101,700 -77% -34% 2,730 $37   $7,691,730 11
May 10, 2011 10 $131,610 +29% -37% 2,730 $48   $7,823,340 12
May 11, 2011 12 $104,801 -20% -34% 2,730 $38   $7,928,141 13
May 12, 2011 12 $104,746 n/c -26% 2,730 $38   $8,032,887 14
May 13, 2011 12 $259,000 +147% -68% 1,201 $216   $8,292,000 15
May 14, 2011 13 $420,000 +62% -56% 1,201 $350   $8,712,000 16
May 15, 2011 15 $191,000 -55% -57% 1,201 $159   $8,903,000 17
May 30, 2011 42 $15,346     98 $157   $9,769,023 32

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Apr 29, 2011 5 $5,375,445   2,730 $1,969   $5,375,445 1
May 6, 2011 9 $2,657,442 -51% 2,730 $973   $8,032,887 2
May 13, 2011 14 $1,141,839 -57% 1,201 $951   $9,174,726 3
May 20, 2011 19 $578,951 -49% 374 $1,548   $9,753,677 4
May 27, 2011 39 $146,877 -75% 98 $1,499   $9,900,554 5
Jun 3, 2011 54 $43,427 -70% 39 $1,114   $9,943,981 6
Jun 10, 2011 33 $128,721 +196% 141 $913   $10,072,702 7
Jun 17, 2011 49 $57,517 -55% 72 $799   $10,130,219 8

International Cumulative Box Office Records

RecordRankRevenue
All Time International Box Office (Rank 12,101-12,200) 12,179 $632,964
All Time International Non-Sequel Box Office (Rank 11,101-11,200) 11,110 $632,964
All Time International Box Office for Original Screenplay Movies (Rank 6,701-6,800) 6,784 $632,964
All Time International Box Office for Live Action Movies (Rank 10,101-10,200) 10,170 $632,964
All Time International Box Office for Contemporary Fiction Movies (Rank 6,401-6,500) 6,406 $632,964
All Time International Box Office for Comedy Movies (Rank 2,301-2,400) 2,370 $632,964
All Time International Box Office for PG Movies (Rank 901-1,000) 914 $632,964
All Time International Box Office for Walt Disney Movies (Rank 301-400) 344 $632,964

Worldwide Cumulative Box Office Records

RecordRankRevenue
All Time Worldwide Box Office (Rank 7,301-7,400) 7,369 $10,763,183
All Time Worldwide Non-Sequel Box Office (Rank 6,401-6,500) 6,430 $10,763,183
Top 2011 Movies at the Worldwide Box Office (Rank 201-300) 241 $10,763,183
All Time Worldwide Box Office for Original Screenplay Movies (Rank 3,801-3,900) 3,844 $10,763,183
All Time Worldwide Box Office for Live Action Movies (Rank 6,301-6,400) 6,394 $10,763,183
All Time Worldwide Box Office for Contemporary Fiction Movies (Rank 3,901-4,000) 3,917 $10,763,183
All Time Worldwide Box Office for Comedy Movies (Rank 1,401-1,500) 1,441 $10,763,183
All Time Worldwide Box Office for PG Movies (Rank 1,001-1,100) 1,081 $10,763,183
All Time Worldwide Box Office for Walt Disney Movies (Rank 501-600) 517 $10,763,183

Weekly US DVD Sales

DateRankUnits
this
Week		% ChangeTotal
Units		Spending
this
Week		Total
Spending		Weeks
in
Release
Sep 4, 20111726,150 26,150$421,276$421,2761

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.