Saw VI (2009)

Saw VI poster
Theatrical Performance
Domestic Box Office $27,693,292Details
International Box Office $42,059,110Details
Worldwide Box Office $69,752,402
Home Market Performance
Est. Domestic DVD Sales $11,374,724 Details
Est. Domestic Blu-ray Sales $2,034,218 Details
Total Est. Domestic Video Sales $13,408,942
Further financial details...

Metrics

Opening Weekend:$14,118,444 (51.0% of total gross)
Legs:1.96 (domestic box office/biggest weekend)
Domestic Share:39.7% (domestic box office/worldwide)
Production Budget:$11,000,000 (worldwide box office is 6.3 times production budget)
Theater counts:3,036 opening theaters/3,036 max. theaters, 3.0 weeks average run per theater
Infl. Adj. Dom. BO $38,881,383

Latest Ranking on Cumulative Box Office Lists


Watch Now On

Amazon VOD:Amazon
iTunes:iTunes, iTunes
Google Play:Google Play

Movie Details

Domestic Releases: October 23rd, 2009 (Wide) by Lionsgate
Video Release: January 26th, 2010 by Lionsgate Home Entertainment
MPAA Rating: R for sequences of grisly bloody violence and torture, and language.
Running Time: 92 minutes
Franchise: Saw
Comparisons: vs. Saw 3D
Create your own comparison chart…
Keywords: Serial Killer, Slasher Horror
Source:Original Screenplay
Genre:Horror
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Twisted Pictures, Burg-Knoules, Hoffman
Production Countries: United States
Languages: English

Ranking on other Records and Milestones

RecordRankAmountChart
Date
Days In
Release
Halloween (All Movies, 3-Day) 140 $5,270,794 Oct 30, 2009 10
Halloween (All Movies, 3-Day, Inflation Adjusted) 202 $7,941,335 Oct 30, 2009 10
Front-Loaded Opening Weekend 48 49.3% Oct 23, 2009 3

Compare this performance with other movies…

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Oct 23, 2009 2 $14,118,444   3,036 $4,650   $14,118,444 1
Oct 30, 2009 6 $5,270,794 -63% 3,036 $1,736   $22,534,749 2
Nov 6, 2009 11 $2,031,944 -61% 2,091 $972   $26,252,386 3
Nov 13, 2009 20 $449,512 -78% 777 $579   $27,445,118 4
Nov 20, 2009 33 $91,875 -80% 178 $516   $27,669,413 5

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Oct 23, 2009 2 $6,957,263     3,036 $2,292   $6,957,263 1
Oct 24, 2009 5 $4,707,495 -32%   3,036 $1,551   $11,664,758 2
Oct 25, 2009 4 $2,453,686 -48%   3,036 $808   $14,118,444 3
Oct 26, 2009 3 $892,446 -64%   3,036 $294   $15,010,890 4
Oct 27, 2009 3 $886,230 -1%   3,036 $292   $15,897,120 5
Oct 28, 2009 5 $675,918 -24%   3,036 $223   $16,573,038 6
Oct 29, 2009 6 $690,917 +2%   3,036 $228   $17,263,955 7
Oct 30, 2009 6 $1,905,263 +176% -73% 3,036 $628   $19,169,218 8
Oct 31, 2009 5 $2,095,785 +10% -55% 3,036 $690   $21,265,003 9
Nov 1, 2009 7 $1,269,746 -39% -48% 3,036 $418   $22,534,749 10
Nov 2, 2009 6 $443,349 -65% -50% 3,036 $146   $22,978,098 11
Nov 3, 2009 6 $481,849 +9% -46% 3,036 $159   $23,459,947 12
Nov 4, 2009 6 $372,430 -23% -45% 3,036 $123   $23,832,377 13
Nov 5, 2009 6 $388,065 +4% -44% 3,036 $128   $24,220,442 14
Nov 6, 2009 10 $710,359 +83% -63% 2,091 $340   $24,930,801 15
Nov 7, 2009 11 $884,730 +25% -58% 2,091 $423   $25,815,531 16
Nov 8, 2009 13 $436,855 -51% -66% 2,091 $209   $26,252,386 17
Nov 9, 2009 11 $158,441 -64% -64% 3,036 $52   $26,410,827 18
Nov 10, 2009 12 $212,310 +34% -56% 2,091 $102   $26,623,137 19
Nov 11, 2009 14 $225,552 +6% -39% 2,091 $108   $26,848,689 20
Nov 12, 2009 12 $146,917 -35% -62% 2,091 $70   $26,995,606 21
Nov 20, 2009 - $33,302     178 $187   $27,610,840 29
Nov 21, 2009 - $38,657 +16%   178 $217   $27,649,497 30
Nov 22, 2009 - $19,916 -48%   178 $112   $27,669,413 31
Nov 23, 2009 - $10,954 -45%   178 $62   $27,680,367 32
Nov 24, 2009 - $12,925 +18%   178 $73   $27,693,292 33

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Oct 23, 2009 2 $17,263,955   3,036 $5,686   $17,263,955 1
Oct 30, 2009 6 $6,956,487 -60% 3,036 $2,291   $24,220,442 2
Nov 6, 2009 12 $2,775,164 -60% 2,091 $1,327   $26,995,606 3
Nov 13, 2009 22 $581,932 -79% 777 $749   $27,577,538 4
Nov 20, 2009 39 $115,754 -80% 178 $650   $27,693,292 5

International Cumulative Box Office Records


Worldwide Cumulative Box Office Records


Weekly US DVD Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Jan 31, 20103210,056 210,056$3,568,851$3,568,8511
Feb 7, 20101279,010-62% 289,066$1,342,380$4,911,2312
Feb 14, 20102844,755-43% 333,821$760,387$5,671,6183
Oct 31, 20101646,466 582,821$348,030$9,148,88340

Weekly US Blu-ray Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Jan 31, 2010337,623 37,623$872,474$872,4741
Oct 17, 2010187,328 81,466$95,195$1,649,36738

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.

Leading Cast

Tobin Bell    Jigsaw/John
Costas Mandylor    Hoffman
Betsy Russell    Jill
Mark Rolston    Erickson
Peter Outerbridge    William
Shawnee Smith    Amanda

Supporting Cast

Samantha Lemole    Pamela Jenkins
Caroline Cave    Debbie
George Newbern    Harold
Darius McCrary    Dave
Shauna MacDonald    Tara
Devon Bostick    Brent
Tanedra Howard    Simone
Melanie Scrofano    Gena

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Kevin Greutert    Director
Greg Hoffman    Producer
Oren Koules    Producer
Mark Burg    Producer
Charlie Clouser    Composer
Marcus Dunstan    Screenwriter
Patrick Melton    Screenwriter
Alex Kavanagh    Costume Designer
Andrew Coutts    Editor
Dan Heffner    Executive Producer
David A. Armstrong    Cinematographer
James Wan    Executive Producer
Jason Constantine    Executive Producer
Leigh Whannell    Executive Producer
Peter Block    Executive Producer
Stacey Testro    Executive Producer
Stephanie Gorin    Casting Director
Tony Ianni    Production Designer
Troy Begnaud    Co-Producer

The bold credits above the line are the "above-the-line" credits, the other the "below-the-line" credits.

DVD Sales: New Releases Are It

February 24th, 2010

Four new releases reached the top 30 on this week's sales chart; however, they finished in the four top spots. Leading the way was Michael Jackson's This Is It with 1.51 million units sold and $24.22 million in consumer spending at retail. More...

DVD and Blu-ray Releases for January 26th, 2010

January 26th, 2010

It's a soft week at the top, as the biggest release of the week is Michael Jackson's This Is It. There are a few other wide releases hitting the home market as well, but all the rest were box office disappointments of varying degrees. This Is It is a good movie and the DVD / Blu-ray are worth picking up, but they are not Pick of the Week material. For that we have to look to a smaller Canadian film, Pontypool, which earned excellent reviews while the DVD gets a rarely-awarded Puck of the Week. More...

International Details - Revenge Remains Popular

December 20th, 2009

Arthur And The Revenge Of Maltazard fell out of the top five, but still did relatively well, earning $8.14 million on 2,198 screens in 19 markets for an early total of $23.58 million. In its native France it added $6.27 million on 925 screens over the weekend for a total of $17.57 million after two. This is not that much weaker than the original, which at this point had made just over $20 million in France. More...

International Details - Foreign Films are not Chicken

December 13th, 2009

A number of international releases reached the top 30 this week, including Zweiohrkuken, a.k.a. The Chicken With Two Ears, from Germany, which placed sixth with $10.72 million on 839 screens in 3 markets. It made $9.39 million on 714 screens in its native market, which was easily enough for first place and more than twice what the original,Keinohrhasen, a.k.a., No Ear Hare, opened with in 2007. Keinohrhasen went on to earn $74 million worldwide, of which more than $60 million was earned in Germany. However, I don't think this film will have the same legs. That said, since it was written, directed, and stars Til Schweiger who was recently in Inglourious Basterds, it could earn see releases in more markets. More...

International Details - Healthy Imagination

November 22nd, 2009

The Imaginarium of Doctor Parnassus climbed into sixth place with $3.20 million on 764 screens in 6 markets for a total of $21.40 million after a month of release. The film opened in fifth place in France with $2.14 million on 234 screens, but that was for the full week. It cracked $10 million in Italy during its run with a total of $10.36 million, including $861,000 on 247 screens this past weekend. More...

International Top Five - Milestone for It

November 11th, 2009

This Is It

This Is It saw its weekend haul fall 42% internationally, but it still stood on top with $29.50 million on 8,623 screens in 76 markets for a total of $129.23 million internationally and $186.24 million worldwide. The film reached $100 million internationally early in the weekend and could reach $200 million worldwide, perhaps before this weekend. The film held on well in Japan to remain in first place with $3.93 million on 322 screens for a total of $23.52 million. It also remained in first place in Australia with $1.74 million on 292 screens over the weekend for a total of $6.80 million. On the other hand, it was down 72% in the U.K. and fell to second place with $2.27 million on 486 screens over the weekend for a total of $13.61 million, also after two. More...

International Details - Not Taking Any Chances

November 7th, 2009

Cloudy With A Chance Of Meatballs fell out of the top five but still earned $5.18 million on 2568 screens in 39 markets for a total of $52.45 million so far. This was only 31% lower than last weekend, with no major market openings. In fact, the film doesn't have another major market opening till it debuts in Australia at the end of the month, while it still has openings in Italy and Spain by the end of the year, and it doesn't end its run till early next year with openings in Germany and some midlevel markets. More...

Experiencing It

November 2nd, 2009

It was a tough weekend at the box office, then again, that's always the case when Halloween lands on a weekend. Halloween in one of the worst days at the box office; it's almost as bad as Christmas Eve. And at least with Christmas Eve, you have Christmas Day to look forward to. The overall box office was down 21.8% from last weekend to just $91 million; however, that was 3.5% higher than the same weekend last year. Year-to-date, 2009 remains well head of 2008 at $8.56 billion to $7.95 billion. More...

International Details - An Ugly Milestone

October 31st, 2009

The Ugly Truth reached a major milestone over the weekend with $5.75 million on 2046 screens in 55 markets for a total of $102.27 million internationally. Its biggest market of the weekend was Spain, where it added $1.86 million on 360 screens for a total of $5.17 million. With a debut in Italy a few weeks away, it will likely fall sharply next weekend, but should have no trouble earning $200 million worldwide before its run is over. More...

Will It Have a Good Start?

October 29th, 2009

This Is It got off to a record-breaking start, kind of, while the rest of the top five will be filled with holdovers over Halloween weekend. This weekend last year Halloween was on a Friday, while this year it is on Saturday, neither of which help the box office one bit. But it won't take too much for the number one film this year to top the number one film from last year, and the rest of the box office should follow suit. More...

Saw Still Seen But Paranormal More Active

October 27th, 2009

We had three wide releases this weekend, and not one of them matched expectations. Additionally, last week's number one film fell dramatically at the box office. This led to an equally dramatic decline at the box office with overall ticket sales at just $116 million. This is 16% lower than last weekend, but more importantly 13% lower than the same weekend last year. Year-to-date, 2009 still has a 7.6% lead over 2008 at $8.43 billion to $7.84 billion, which is a lead that might be insurmountable at this point. More...

Weekend Estimates: Paranormal Activity Knocks Saw from its Throne

October 25th, 2009

Over the past six years, the Saw Franchise has dominated the horror box office over Halloween, scoring four consecutive $30 million-plus openings. The last four episodes were also the top-grossing films for Lionsgate each year, helping the studio earn a solid 3% market share, after years picking up less than 1% of the total US box office. This weekend, however, the franchise took a body blow, thanks to a terrific guerrilla marketing campaign from Paramount that took Paranormal Activity to an estimated $22 million weekend in 1,945 theaters, and pushed Saw VI into second place with a disappointing $14.8 million (the worst opening weekend for the franchise). More...

Horror Likely to Be Seen the Most

October 22nd, 2009

It's the weekend before Halloween and among the three wide releases, there are two with a horror feel to them. (One is straight up horror while the other features Vampires.) Among the holdovers that should land in the top ten, there are three more horror or horror-like films, so there's a lot of competition for a rather narrow target audience. In comparison, last year there was only one such movie, and it didn't even come in first place. The level of competition will likely prevent the number one film this weekend from topping last year's number one film, High School Musical 3, but overall the box office should be a bit stronger this year. More...

2009 Preview: October

October 1st, 2009

September ended with a thud, but at least there's good news. September has finally ended. Last month more movies missed expectations that topped them, which has put a cooling effect on the overall box office and that could hurt the business going into this month. October should still be stronger than last month, and since October of last year wasn't particularly great, 2009 should at least maintain its lead over 2008 going into the holiday season, even if it isn't as strong every single week. More...

This Week's New Movie Trailers at The Numbers

July 27th, 2009


Cast Updates - August 23, 2007

August 23rd, 2007

This week's round of new cast information contains updates for Day Zero, The Fighter, He's Just Not That Into You and more! More...

New Movie Announcements, Stars and Directors - August 21, 2007

August 21st, 2007

Starting today we will provide a list of announced movies, new stars and directors on our website each Tuesday. More...

New Movie US Release Dates - August 19, 2007

August 18th, 2007

This week's round of new movie release information contains release dates for Walk Hard, The Other Boleyn Girl, The International and more! More...


  1. Summary
  2. News
  3. Box Office
  4. International
  5. Video Sales
  6. Full Financials
  7. Cast & Crew
  8. Trailer

Metrics

Opening Weekend:$14,118,444 (51.0% of total gross)
Legs:1.96 (domestic box office/biggest weekend)
Domestic Share:39.7% (domestic box office/worldwide)
Production Budget:$11,000,000 (worldwide box office is 6.3 times production budget)
Theater counts:3,036 opening theaters/3,036 max. theaters, 3.0 weeks average run per theater
Infl. Adj. Dom. BO $38,881,383

Latest Ranking on Cumulative Box Office Lists


Watch Now On

Amazon VOD:Amazon
iTunes:iTunes, iTunes
Google Play:Google Play

Movie Details

Domestic Releases: October 23rd, 2009 (Wide) by Lionsgate
Video Release: January 26th, 2010 by Lionsgate Home Entertainment
MPAA Rating: R for sequences of grisly bloody violence and torture, and language.
Running Time: 92 minutes
Franchise: Saw
Comparisons: vs. Saw 3D
Create your own comparison chart…
Keywords: Serial Killer, Slasher Horror
Source:Original Screenplay
Genre:Horror
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Twisted Pictures, Burg-Knoules, Hoffman
Production Countries: United States
Languages: English

Ranking on other Records and Milestones

RecordRankAmountChart
Date
Days In
Release
Halloween (All Movies, 3-Day) 140 $5,270,794 Oct 30, 2009 10
Halloween (All Movies, 3-Day, Inflation Adjusted) 202 $7,941,335 Oct 30, 2009 10
Front-Loaded Opening Weekend 48 49.3% Oct 23, 2009 3

Leading Cast

Tobin Bell    Jigsaw/John
Costas Mandylor    Hoffman
Betsy Russell    Jill
Mark Rolston    Erickson
Peter Outerbridge    William
Shawnee Smith    Amanda

Supporting Cast

Samantha Lemole    Pamela Jenkins
Caroline Cave    Debbie
George Newbern    Harold
Darius McCrary    Dave
Shauna MacDonald    Tara
Devon Bostick    Brent
Tanedra Howard    Simone
Melanie Scrofano    Gena

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Kevin Greutert    Director
Greg Hoffman    Producer
Oren Koules    Producer
Mark Burg    Producer
Charlie Clouser    Composer
Marcus Dunstan    Screenwriter
Patrick Melton    Screenwriter
Alex Kavanagh    Costume Designer
Andrew Coutts    Editor
Dan Heffner    Executive Producer
David A. Armstrong    Cinematographer
James Wan    Executive Producer
Jason Constantine    Executive Producer
Leigh Whannell    Executive Producer
Peter Block    Executive Producer
Stacey Testro    Executive Producer
Stephanie Gorin    Casting Director
Tony Ianni    Production Designer
Troy Begnaud    Co-Producer

The bold credits above the line are the "above-the-line" credits, the other the "below-the-line" credits.

DVD Sales: New Releases Are It

February 24th, 2010

Four new releases reached the top 30 on this week's sales chart; however, they finished in the four top spots. Leading the way was Michael Jackson's This Is It with 1.51 million units sold and $24.22 million in consumer spending at retail. More...

DVD and Blu-ray Releases for January 26th, 2010

January 26th, 2010

It's a soft week at the top, as the biggest release of the week is Michael Jackson's This Is It. There are a few other wide releases hitting the home market as well, but all the rest were box office disappointments of varying degrees. This Is It is a good movie and the DVD / Blu-ray are worth picking up, but they are not Pick of the Week material. For that we have to look to a smaller Canadian film, Pontypool, which earned excellent reviews while the DVD gets a rarely-awarded Puck of the Week. More...

International Details - Revenge Remains Popular

December 20th, 2009

Arthur And The Revenge Of Maltazard fell out of the top five, but still did relatively well, earning $8.14 million on 2,198 screens in 19 markets for an early total of $23.58 million. In its native France it added $6.27 million on 925 screens over the weekend for a total of $17.57 million after two. This is not that much weaker than the original, which at this point had made just over $20 million in France. More...

International Details - Foreign Films are not Chicken

December 13th, 2009

A number of international releases reached the top 30 this week, including Zweiohrkuken, a.k.a. The Chicken With Two Ears, from Germany, which placed sixth with $10.72 million on 839 screens in 3 markets. It made $9.39 million on 714 screens in its native market, which was easily enough for first place and more than twice what the original,Keinohrhasen, a.k.a., No Ear Hare, opened with in 2007. Keinohrhasen went on to earn $74 million worldwide, of which more than $60 million was earned in Germany. However, I don't think this film will have the same legs. That said, since it was written, directed, and stars Til Schweiger who was recently in Inglourious Basterds, it could earn see releases in more markets. More...

International Details - Healthy Imagination

November 22nd, 2009

The Imaginarium of Doctor Parnassus climbed into sixth place with $3.20 million on 764 screens in 6 markets for a total of $21.40 million after a month of release. The film opened in fifth place in France with $2.14 million on 234 screens, but that was for the full week. It cracked $10 million in Italy during its run with a total of $10.36 million, including $861,000 on 247 screens this past weekend. More...

International Top Five - Milestone for It

November 11th, 2009

This Is It

This Is It saw its weekend haul fall 42% internationally, but it still stood on top with $29.50 million on 8,623 screens in 76 markets for a total of $129.23 million internationally and $186.24 million worldwide. The film reached $100 million internationally early in the weekend and could reach $200 million worldwide, perhaps before this weekend. The film held on well in Japan to remain in first place with $3.93 million on 322 screens for a total of $23.52 million. It also remained in first place in Australia with $1.74 million on 292 screens over the weekend for a total of $6.80 million. On the other hand, it was down 72% in the U.K. and fell to second place with $2.27 million on 486 screens over the weekend for a total of $13.61 million, also after two. More...

International Details - Not Taking Any Chances

November 7th, 2009

Cloudy With A Chance Of Meatballs fell out of the top five but still earned $5.18 million on 2568 screens in 39 markets for a total of $52.45 million so far. This was only 31% lower than last weekend, with no major market openings. In fact, the film doesn't have another major market opening till it debuts in Australia at the end of the month, while it still has openings in Italy and Spain by the end of the year, and it doesn't end its run till early next year with openings in Germany and some midlevel markets. More...

Experiencing It

November 2nd, 2009

It was a tough weekend at the box office, then again, that's always the case when Halloween lands on a weekend. Halloween in one of the worst days at the box office; it's almost as bad as Christmas Eve. And at least with Christmas Eve, you have Christmas Day to look forward to. The overall box office was down 21.8% from last weekend to just $91 million; however, that was 3.5% higher than the same weekend last year. Year-to-date, 2009 remains well head of 2008 at $8.56 billion to $7.95 billion. More...

International Details - An Ugly Milestone

October 31st, 2009

The Ugly Truth reached a major milestone over the weekend with $5.75 million on 2046 screens in 55 markets for a total of $102.27 million internationally. Its biggest market of the weekend was Spain, where it added $1.86 million on 360 screens for a total of $5.17 million. With a debut in Italy a few weeks away, it will likely fall sharply next weekend, but should have no trouble earning $200 million worldwide before its run is over. More...

Will It Have a Good Start?

October 29th, 2009

This Is It got off to a record-breaking start, kind of, while the rest of the top five will be filled with holdovers over Halloween weekend. This weekend last year Halloween was on a Friday, while this year it is on Saturday, neither of which help the box office one bit. But it won't take too much for the number one film this year to top the number one film from last year, and the rest of the box office should follow suit. More...

Saw Still Seen But Paranormal More Active

October 27th, 2009

We had three wide releases this weekend, and not one of them matched expectations. Additionally, last week's number one film fell dramatically at the box office. This led to an equally dramatic decline at the box office with overall ticket sales at just $116 million. This is 16% lower than last weekend, but more importantly 13% lower than the same weekend last year. Year-to-date, 2009 still has a 7.6% lead over 2008 at $8.43 billion to $7.84 billion, which is a lead that might be insurmountable at this point. More...

Weekend Estimates: Paranormal Activity Knocks Saw from its Throne

October 25th, 2009

Over the past six years, the Saw Franchise has dominated the horror box office over Halloween, scoring four consecutive $30 million-plus openings. The last four episodes were also the top-grossing films for Lionsgate each year, helping the studio earn a solid 3% market share, after years picking up less than 1% of the total US box office. This weekend, however, the franchise took a body blow, thanks to a terrific guerrilla marketing campaign from Paramount that took Paranormal Activity to an estimated $22 million weekend in 1,945 theaters, and pushed Saw VI into second place with a disappointing $14.8 million (the worst opening weekend for the franchise). More...

Horror Likely to Be Seen the Most

October 22nd, 2009

It's the weekend before Halloween and among the three wide releases, there are two with a horror feel to them. (One is straight up horror while the other features Vampires.) Among the holdovers that should land in the top ten, there are three more horror or horror-like films, so there's a lot of competition for a rather narrow target audience. In comparison, last year there was only one such movie, and it didn't even come in first place. The level of competition will likely prevent the number one film this weekend from topping last year's number one film, High School Musical 3, but overall the box office should be a bit stronger this year. More...

2009 Preview: October

October 1st, 2009

September ended with a thud, but at least there's good news. September has finally ended. Last month more movies missed expectations that topped them, which has put a cooling effect on the overall box office and that could hurt the business going into this month. October should still be stronger than last month, and since October of last year wasn't particularly great, 2009 should at least maintain its lead over 2008 going into the holiday season, even if it isn't as strong every single week. More...

This Week's New Movie Trailers at The Numbers

July 27th, 2009


Cast Updates - August 23, 2007

August 23rd, 2007

This week's round of new cast information contains updates for Day Zero, The Fighter, He's Just Not That Into You and more! More...

New Movie Announcements, Stars and Directors - August 21, 2007

August 21st, 2007

Starting today we will provide a list of announced movies, new stars and directors on our website each Tuesday. More...

New Movie US Release Dates - August 19, 2007

August 18th, 2007

This week's round of new movie release information contains release dates for Walk Hard, The Other Boleyn Girl, The International and more! More...

Compare this performance with other movies…

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Oct 23, 2009 2 $14,118,444   3,036 $4,650   $14,118,444 1
Oct 30, 2009 6 $5,270,794 -63% 3,036 $1,736   $22,534,749 2
Nov 6, 2009 11 $2,031,944 -61% 2,091 $972   $26,252,386 3
Nov 13, 2009 20 $449,512 -78% 777 $579   $27,445,118 4
Nov 20, 2009 33 $91,875 -80% 178 $516   $27,669,413 5

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Oct 23, 2009 2 $6,957,263     3,036 $2,292   $6,957,263 1
Oct 24, 2009 5 $4,707,495 -32%   3,036 $1,551   $11,664,758 2
Oct 25, 2009 4 $2,453,686 -48%   3,036 $808   $14,118,444 3
Oct 26, 2009 3 $892,446 -64%   3,036 $294   $15,010,890 4
Oct 27, 2009 3 $886,230 -1%   3,036 $292   $15,897,120 5
Oct 28, 2009 5 $675,918 -24%   3,036 $223   $16,573,038 6
Oct 29, 2009 6 $690,917 +2%   3,036 $228   $17,263,955 7
Oct 30, 2009 6 $1,905,263 +176% -73% 3,036 $628   $19,169,218 8
Oct 31, 2009 5 $2,095,785 +10% -55% 3,036 $690   $21,265,003 9
Nov 1, 2009 7 $1,269,746 -39% -48% 3,036 $418   $22,534,749 10
Nov 2, 2009 6 $443,349 -65% -50% 3,036 $146   $22,978,098 11
Nov 3, 2009 6 $481,849 +9% -46% 3,036 $159   $23,459,947 12
Nov 4, 2009 6 $372,430 -23% -45% 3,036 $123   $23,832,377 13
Nov 5, 2009 6 $388,065 +4% -44% 3,036 $128   $24,220,442 14
Nov 6, 2009 10 $710,359 +83% -63% 2,091 $340   $24,930,801 15
Nov 7, 2009 11 $884,730 +25% -58% 2,091 $423   $25,815,531 16
Nov 8, 2009 13 $436,855 -51% -66% 2,091 $209   $26,252,386 17
Nov 9, 2009 11 $158,441 -64% -64% 3,036 $52   $26,410,827 18
Nov 10, 2009 12 $212,310 +34% -56% 2,091 $102   $26,623,137 19
Nov 11, 2009 14 $225,552 +6% -39% 2,091 $108   $26,848,689 20
Nov 12, 2009 12 $146,917 -35% -62% 2,091 $70   $26,995,606 21
Nov 20, 2009 - $33,302     178 $187   $27,610,840 29
Nov 21, 2009 - $38,657 +16%   178 $217   $27,649,497 30
Nov 22, 2009 - $19,916 -48%   178 $112   $27,669,413 31
Nov 23, 2009 - $10,954 -45%   178 $62   $27,680,367 32
Nov 24, 2009 - $12,925 +18%   178 $73   $27,693,292 33

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Oct 23, 2009 2 $17,263,955   3,036 $5,686   $17,263,955 1
Oct 30, 2009 6 $6,956,487 -60% 3,036 $2,291   $24,220,442 2
Nov 6, 2009 12 $2,775,164 -60% 2,091 $1,327   $26,995,606 3
Nov 13, 2009 22 $581,932 -79% 777 $749   $27,577,538 4
Nov 20, 2009 39 $115,754 -80% 178 $650   $27,693,292 5

International Cumulative Box Office Records


Worldwide Cumulative Box Office Records


Weekly US DVD Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Jan 31, 20103210,056 210,056$3,568,851$3,568,8511
Feb 7, 20101279,010-62% 289,066$1,342,380$4,911,2312
Feb 14, 20102844,755-43% 333,821$760,387$5,671,6183
Oct 31, 20101646,466 582,821$348,030$9,148,88340

Weekly US Blu-ray Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Jan 31, 2010337,623 37,623$872,474$872,4741
Oct 17, 2010187,328 81,466$95,195$1,649,36738

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.