Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Theater Averages: Endgame more than Doubles the Competition

May 9th, 2019

Avengers: Endgame remained on top spot on the theater average chart with an average of $31,614. This isn’t that far behind Captain Marvel’s $35,599 average it earned during its opening weekend. The only other member of the $10,000 club was Doubles vies, which is French for Two Vies. ... It’s been a while since I made a joke that bad and I’m not apologizing. That film earned an average of $14,927 in two theaters. More...

Weekend Estimates: Endgame and Force Awakens in Real Fight

May 5th, 2019

The weekend isn’t going as well as I had hoped. Avengers: Endgame managed $145.80 million during its second weekend of release, which would leave it just behind The Force Awakens for biggest second weekend of all time. However, this is from Disney and they underestimated last week’s opening by such a large margin that I’m not sure The Force Awakens’ record is safe. On the other hand, there’s no ambiguity about Endgame setting the record for fastest to $600 topping The Force Awakens’s previous record by two full days. The film’s running tally sits at $619.70 million after just ten days of release and I don’t think it is hyperbolic to say it will top $900 million given its start so far. In fact, it could remove The Force Awakens from the top spot on the all-time Domestic title by the time its done, if it turns out Disney was being too conservative with its estimates again this week. More...

Limited and VOD Releases: Into the Light

May 3rd, 2019

There are not a ton of limited releases coming out this week, but there are some that are certainly worth checking out. This includes two documentaries, Ask Dr. Ruth and Meeting Gorbachev. However, the movie I most want to see is Shadow. More...

International Box Office: Venom Spreads Worldwide

October 9th, 2018

Venom dominated the international chart with $127.15 million on 22,319 screens in 76 markets. Both Russia and South Korea could claim top spot for the film. In the former, it earned $14.39 million in 2,672 screens over the weekend. In the latter, it earned $10.63 million on 1,295 screens over the weekend for a total opening of $16.48 million. The film debuted in Mexico with $10.07 million on 3,465 screens. It also cracked the $10 million mark in the U.K., if you include previews, as it earned $7.42 million on 867 screens over the weekend for a total opening of $10.50 million. The film has yet to open in France, Japan, and China, although I’m not convinced it will get passed Chinese censors. More...