October 18th, 2017
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Human Flow earned first place on the theater average chart with an average of $15,226 in three theaters. The only other film in the $10,000 club was last week’s winner, The Florida Project, with an average of $11,156 in 33 theaters.
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October 11th, 2017
The Florida Project dominated the theater average chart earning over $150,000 in four theaters for an average of $39,208. This is easily the best new release of the week.
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October 4th, 2017
Victoria and Abdul did something very few films manage to do, it repeated on top of the theater average chart. This past weekend, the film earned just over $1 million in 77 theaters for an average of $14,184. The only other film in the $10,000 club was Pearl Jam: Let’s Play Two, which earned an average of $10,635 in five theaters.
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October 3rd, 2017
The top three films on the weekend box office chart landed in the same order as predicted; however, it was a much closer race than most thought it would be. Kingsman: The Golden Circle ended up on top with $16.94 million, just ahead of It with $16.90 million. The best new release of the week was American Made with $16.78 million. The other new releases struggled, to be kind, with Flatliners earning a distant fifth place and Til Death Do Us Part opening in ninth place. Overall, the box office fell 23% from last weekend to just $90 million. It was also 21% lower than the same weekend last year, thus ending 2017’s mini-winning streak. Year-to-date, 2017 has earned $8.06 billion, putting it 4.8% or $410 million behind last year’s pace.
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October 1st, 2017
Warner Bros. is claiming a weekend win at the box office for It as of this morning, but whichever way you slice it, we have a threeway tie at the top of the chart, based on Sunday morning estimates. In fact, we might have a rare weekend where three different movies will top the daily chart. American Made took a lead on Friday with a $6.17 million opening day, It won on Saturday with around $7.9 million, and the eventual result for the weekend will depend on whether Kingsman: The Golden Circle wins on Sunday, and by how much. As of this morning, Kingsman is projected to make $17 million, American Made $17.02 million, and It (a slightly optimistic, for my money) $17.3 million. We’ll know the real winner on Monday morning, and It probably has a slight edge.
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September 30th, 2017
American Made topped the box office chart on Friday with $6.1 million. This is a little better than predicted and certainly better than previews were suggesting it would make. Its 85% positive reviews should result in long legs. On the other hand, its B plus from CinemaScore is the definition of average. It could grab first place with just over $16 million, but it is not the only film on pace to earn that much this weekend.
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September 29th, 2017
American Made only managed $960,000 in previews, which is a little low compared to predictions. I wasn’t expecting a multi-million dollar opening in previews, but I was expecting a little more than this. Its reviews should help its legs, putting it on pace for $13 million, rather than the just under $14 million we originally prediction. Like I said, its previews were a little low side, not significantly so. On the other hand, a $13 million start is terrible for a film that reportedly cost between $60 million and $80 million.
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September 28th, 2017
It looks like September will end with a whimper, as there are three wide releases, none of which are expected to be midlevel hits. American Made should have no trouble being the biggest of the three new releases, but it has a less than 50/50 chance of earning first place. Flatliners’ buzz started out quiet and it failed to grow by any significant margin. It looks like it will open below $10 million. Finally there’s Til Death Do Us Part, which may or may not manage a spot in the top ten. 2017’s mini-winning streak looks to be over, as this weekend last year had two films earning more than $20 million, Miss Peregrine’s Home for Peculiar Children and Deepwater Horizon. This year, there will likely be none.
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