When five struggling single moms put aside their differences to form a support group, they find inspiration and laughter in their new sisterhood, and help each other overcome the obstacles that stand in their way.
I think it is fair to say it is a mixed week on the home market. There are four wide releases coming out this week, but all but one struggled at the box office. Worse still, looking down the list of new releases and you quickly run into filler. Fortunately, there are a few films that are contenders for Pick of the Week, including Blue Ruin and Next Goal Wins. However, the winner is Ginger Snaps, which is coming out on a Special Edition Blu-ray.
The weekend box office didn't shake out as expected with the new films failing to live up to the low end of predictions. Need for Speed didn't earn first place, in fact, it only managed third place. Tyler Perry's Single Mothers Club barely managed fifth place and was the worst opening for Tyler Perry in his directing career. On the positive side, Mr. Peabody and Sherman held on better than expected allowing it to rise to first place. The overall box office sank compared to last weekend, down 21% to $114 million. This is still above last year's box office total by 6%. Year-to-date, 2014 has pulled in almost $2.00 billion, which is 11% ahead of 2013's pace.
Another week, another pair of wide releases. This time around, Need for Speed is competing with Tyler Perry's Single Mothers Club. Neither film is expected to be a huge hit, but Need for Speed has a better chance at earning first place. 300: Rise of an Empire does have a shot at repeating on top, but it could also collapse due to mixed reviews and direct competition. Last year, the box office was led by Oz the Great and Powerful with $41.25 million during its second weekend of release. No single film is going to come close to that figure this weekend. On the other hand, 2014 has better depth than 2013 had, so it could still come out on top.
2014 continued its strong run in February with The Lego Movie beating even the high end expectations and will become the first film released in 2014 to reach $200 million. March doesn't look as strong, as no film is on track to hit $200 million, but there are five films that have a chance at $100 million. Granted, not all of them will get there; in fact, there's a chance only one of them will get there. Divergent is the film I think has the best shot at the century club, but it could be joined by Mr. Peabody and Sherman, for instance, which is earning surprisingly strong reviews. Noah is a big-budget Bible epic and the studio has to be hoping for at least $100 million, but the buzz is quite negative and there have been reports of troubles behind-the-scenes. Last March was led by Oz The Great and Powerful, which pulled in more than $200 million domestically. I don't think any film opening this March will match that figure. In addition, The Croods and G.I. Joe: Retaliation also hit the $100 million milestone, while Olympus Has Fallen came very close. Granted, there were also some big bombs last March, like The Host, but even so, I think 2014 will lose ground in the year-over-year comparison.
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