April 20th, 2010
Paradoxically, this is arguably the biggest week of the year on the home market, as well as one of the slowest. It is the biggest because it marks the release of Avatar on DVD and Blu-ray. However, it is also one of the slowest, because Avatar scared away a lot of other releases. Looking down the list of top sellers and it isn't long before you find busted Oscar bait, TV movies, Direct-to-DVD releases, etc. I expect records could be broken this week, but it is a top-heavy list. As for Pick of the Week contenders, Avatar is obviously a contender, but I'm holding off until the screener arrives.
Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue
are available through our research services. For more information, please contact us at firstname.lastname@example.org.