Gray Matters (2007)

Theatrical Performance
Domestic Box Office $71,561Details
Further financial details...

Metrics

Opening Weekend:$25,711 (35.9% of total gross)
Legs:2.78 (domestic box office/biggest weekend)
Domestic Share:100.0% (domestic box office/worldwide)
Theater counts:15 opening theaters/19 max. theaters, 2.6 weeks average run per theater
Infl. Adj. Dom. BO $112,123

Latest Ranking on Cumulative Box Office Lists

RecordRankAmount
All Time Domestic Box Office (Rank 13,201-13,300) 13,271 $71,561
All Time Worldwide Box Office (Rank 25,301-25,400) 25,315 $71,561
All Time Domestic Highest Grossing Limited Release Movies (Rank 5,101-5,200) 5,106 $71,561

See the Box Office tab (Domestic) and International tab (International and Worldwide) for more Cumulative Box Office Records.


Movie Details

Domestic Releases: February 23rd, 2007 (Limited) by Yari Film Group Releasing
Video Release: June 19th, 2007 by Fox Home Entertainment
MPAA Rating: PG-13 for some mature thematic material, sexual content and language.
Comparisons: Create your own comparison chart…
Keywords: Romance
Source:Original Screenplay
Genre:Romantic Comedy
Production Method:Live Action
Creative Type:Contemporary Fiction

Compare this performance with other movies…

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Feb 23, 2007 59 $25,711   15 $1,714   $25,711 1
Mar 2, 2007 81 $6,898 -73% 10 $690   $42,167 2
Mar 9, 2007 62 $14,878 +116% 19 $783   $59,619 3
Mar 16, 2007 90 $2,734 -82% 6 $456   $69,703 4

Daily Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossDays
Feb 23, 2007 - $8,900   15 $593   $8,900 1

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Feb 23, 2007 60 $35,269   15 $2,351   $35,269 1
Mar 2, 2007 81 $9,472 -73% 10 $947   $44,741 2
Mar 9, 2007 63 $22,228 +135% 19 $1,170   $66,969 3
Mar 16, 2007 93 $4,592 -79% 6 $765   $71,561 4

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.

Leading Cast

Heather Graham    Gray
Thomas Cavanagh    Sam
Bridget Moynahan    Charlie

Supporting Cast

Alan Cumming    Gordy
Molly Shannon    Carrie
Sissy Spacek    Dr. Sidney
Rachel Shelley    Julia Bartlett

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Ghost too far for Bridge

June 30th, 2007

There was a strong contingent of new releases this week, but it was a holdover that took top spot. Ghost Rider fell nearly 25%, but its weekly haul of $6.67 million was still enough to remain in first place while its two week total hit $15.53 million. More...

DVD Releases for June 19, 2007

June 18th, 2007

It's another slow week for DVDs, but this is good news in a sense as it gives me more time to do spotlight reviews -- seven of them in total. (Of course, four of these were mini-spotlight reviews as they were almost a package release.) When it comes to the best of the best there was really only one that stands out, Bridge to Terabithia - Buy from Amazon, but there are several others that are worth picking up. More...

Per Theater Chart is a Lonely Avenue

February 27th, 2007

Avenue Montaigne was the only film to top $10,000 on the Per Theater Chart this week. The film dipped less than 30% but maintained an average of $10,376 in its two theaters. More...

Movie Website Updates for February 17 - February 23, 2007

February 23rd, 2007

Big week in terms of flash sites launching, but a tough one when it comes to picking a winner. There were several sites that were contenders, and a few that will likely be winners after a few more updates, but none that stood out as the best for the week. It's almost like there were so many that were so close to winning the award that none were able to stand out and get me excited. However, there was one site that was updated this week that did, The Simpsons Movie - Official Site. This site did get a new look, but the real draw here is the first full trailer, to go along with the three previous teasers. Is that enough to make it award worthy? No. But while my rational side was distracted by a game of Sudoku the Fanboy in me made that decisions, and all Fanboy freak-outs are legally binding. Hopefully the final site will live up to the award. I have a feeling it will. More...

Limited Releases - Starting at Five

February 23rd, 2007

There are a lot of numbered films being released this week. There are the two wide releases, The Number 23 and Reno 911!: Miami, as well as Starter for Ten, which is the limited release with the best shot at mainstream success. More...

Movie Website Updates for December 30 - January 5, 2007

January 6th, 2007

Big list as I try to catch up after the holidays. I think I caught all the updates. Not only are there a lot of sites on this week's list, several of them are potential award winners with the best of the best being Smokin' Aces - Official Site. More...

Movie Website Updates for November 25 - December 1, 2006

December 2nd, 2006

Good week with plenty of strong site, but there was not a whole lot of competition at the very top as The Good Shephard - Official Site took home the Weekly Website Award. More...

New Movie US Release Dates - November 26, 2006

November 26th, 2006

This week's round of new movie release information contains release dates for The Painted Veil, Seraphim Falls, Kung Fu Panda and more. More...

New Movie US Release Dates - November 5, 2006

November 5th, 2006

This week's round of new movie release information contains release dates for National Treasure 2, Chronicles of Narnia: Prince Caspian, some DreamWorks digital animation movies and more. More...


  1. Summary
  2. News
  3. Box Office
  4. International
  5. Video Sales
  6. Full Financials
  7. Cast & Crew
  8. Trailer

Metrics

Opening Weekend:$25,711 (35.9% of total gross)
Legs:2.78 (domestic box office/biggest weekend)
Domestic Share:100.0% (domestic box office/worldwide)
Theater counts:15 opening theaters/19 max. theaters, 2.6 weeks average run per theater
Infl. Adj. Dom. BO $112,123

Latest Ranking on Cumulative Box Office Lists

RecordRankAmount
All Time Domestic Box Office (Rank 13,201-13,300) 13,271 $71,561
All Time Worldwide Box Office (Rank 25,301-25,400) 25,315 $71,561
All Time Domestic Highest Grossing Limited Release Movies (Rank 5,101-5,200) 5,106 $71,561

See the Box Office tab (Domestic) and International tab (International and Worldwide) for more Cumulative Box Office Records.


Movie Details

Domestic Releases: February 23rd, 2007 (Limited) by Yari Film Group Releasing
Video Release: June 19th, 2007 by Fox Home Entertainment
MPAA Rating: PG-13 for some mature thematic material, sexual content and language.
Comparisons: Create your own comparison chart…
Keywords: Romance
Source:Original Screenplay
Genre:Romantic Comedy
Production Method:Live Action
Creative Type:Contemporary Fiction

Leading Cast

Heather Graham    Gray
Thomas Cavanagh    Sam
Bridget Moynahan    Charlie

Supporting Cast

Alan Cumming    Gordy
Molly Shannon    Carrie
Sissy Spacek    Dr. Sidney
Rachel Shelley    Julia Bartlett

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Ghost too far for Bridge

June 30th, 2007

There was a strong contingent of new releases this week, but it was a holdover that took top spot. Ghost Rider fell nearly 25%, but its weekly haul of $6.67 million was still enough to remain in first place while its two week total hit $15.53 million. More...

DVD Releases for June 19, 2007

June 18th, 2007

It's another slow week for DVDs, but this is good news in a sense as it gives me more time to do spotlight reviews -- seven of them in total. (Of course, four of these were mini-spotlight reviews as they were almost a package release.) When it comes to the best of the best there was really only one that stands out, Bridge to Terabithia - Buy from Amazon, but there are several others that are worth picking up. More...

Per Theater Chart is a Lonely Avenue

February 27th, 2007

Avenue Montaigne was the only film to top $10,000 on the Per Theater Chart this week. The film dipped less than 30% but maintained an average of $10,376 in its two theaters. More...

Movie Website Updates for February 17 - February 23, 2007

February 23rd, 2007

Big week in terms of flash sites launching, but a tough one when it comes to picking a winner. There were several sites that were contenders, and a few that will likely be winners after a few more updates, but none that stood out as the best for the week. It's almost like there were so many that were so close to winning the award that none were able to stand out and get me excited. However, there was one site that was updated this week that did, The Simpsons Movie - Official Site. This site did get a new look, but the real draw here is the first full trailer, to go along with the three previous teasers. Is that enough to make it award worthy? No. But while my rational side was distracted by a game of Sudoku the Fanboy in me made that decisions, and all Fanboy freak-outs are legally binding. Hopefully the final site will live up to the award. I have a feeling it will. More...

Limited Releases - Starting at Five

February 23rd, 2007

There are a lot of numbered films being released this week. There are the two wide releases, The Number 23 and Reno 911!: Miami, as well as Starter for Ten, which is the limited release with the best shot at mainstream success. More...

Movie Website Updates for December 30 - January 5, 2007

January 6th, 2007

Big list as I try to catch up after the holidays. I think I caught all the updates. Not only are there a lot of sites on this week's list, several of them are potential award winners with the best of the best being Smokin' Aces - Official Site. More...

Movie Website Updates for November 25 - December 1, 2006

December 2nd, 2006

Good week with plenty of strong site, but there was not a whole lot of competition at the very top as The Good Shephard - Official Site took home the Weekly Website Award. More...

New Movie US Release Dates - November 26, 2006

November 26th, 2006

This week's round of new movie release information contains release dates for The Painted Veil, Seraphim Falls, Kung Fu Panda and more. More...

New Movie US Release Dates - November 5, 2006

November 5th, 2006

This week's round of new movie release information contains release dates for National Treasure 2, Chronicles of Narnia: Prince Caspian, some DreamWorks digital animation movies and more. More...

Compare this performance with other movies…

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Feb 23, 2007 59 $25,711   15 $1,714   $25,711 1
Mar 2, 2007 81 $6,898 -73% 10 $690   $42,167 2
Mar 9, 2007 62 $14,878 +116% 19 $783   $59,619 3
Mar 16, 2007 90 $2,734 -82% 6 $456   $69,703 4

Daily Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossDays
Feb 23, 2007 - $8,900   15 $593   $8,900 1

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Feb 23, 2007 60 $35,269   15 $2,351   $35,269 1
Mar 2, 2007 81 $9,472 -73% 10 $947   $44,741 2
Mar 9, 2007 63 $22,228 +135% 19 $1,170   $66,969 3
Mar 16, 2007 93 $4,592 -79% 6 $765   $71,561 4

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.