The Numbers - Box Office Data, Movie Stars, Idle Speculation
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Sunday, November 8, 2009

21 - DVD Sales

DVD Sales Performance
Released on DVD:July 22, 2008
DVD Units Sold:1,591,088
Consumer Spending:$25,353,678
See full information for 21

DVD Versions

Jul 22, 2008
Widescreen
Jul 22, 2008
Blu-ray

Note: Sales tracking currently includes only the DVD versions of the movie. Blu-ray and HD DVD sales are not included at this time.

Weekly DVD Sales

DateRankUnits this Week% ChangeTotal UnitsSales this WeekTotal SalesWeeks in Release
7/27/2008 1 590,045 -.-% 590,045 $9,434,820 $9,434,820 1
8/3/2008 2 323,083 -45.2% 913,128 $5,166,097 $14,600,917 2
8/10/2008 4 150,437 -53.4% 1,063,565 $2,405,488 $17,006,404 3
8/17/2008 4 101,892 -32.3% 1,165,457 $1,629,253 $18,635,657 4
8/24/2008 10 75,596 -25.8% 1,241,053 $1,208,780 $19,844,437 5
8/31/2008 13 54,991 -27.3% 1,296,044 $879,306 $20,723,744 6
9/7/2008 14 49,286 -10.4% 1,345,330 $788,083 $21,511,827 7
9/14/2008 21 33,185 -32.7% 1,378,515 $530,628 $22,042,455 8
9/21/2008 26 32,970 -0.6% 1,411,485 $494,220 $22,536,675 9
9/28/2008 29 22,275 -32.4% 1,433,760 $353,059 $22,889,734 10

Precise information on DVD sales is not generally available. Our DVD sales figures are estimates based on studio figures, publicly available data, and private research on retail sales carried out by Nash Information Services. The figures include estimated sales at Wal-Mart and other retailers that do not publicly release sales information.

Our sales charts currently start on February 12, 2006. DVDs released before that date do not have cumulative totals. Each week, we will be adding earlier charts to our archives, and more cumulative totals will be available.

New: You can add our DVD sales chart to your web site our blog using our DVD sales chart widget.

We provide our private research clients more extensive information and historical charts. See our About Us section for more information.