Hot Tub Time Machine (2010)

Hot Tub Time Machine poster
Theatrical Performance
Domestic Box Office $50,269,859Details
International Box Office $15,697,891Details
Worldwide Box Office $65,967,750
Home Market Performance
Est. Domestic DVD Sales $27,377,202 Details
Est. Domestic Blu-ray Sales $7,165,510 Details
Total Est. Domestic Video Sales $34,542,712
Further financial details...

Metrics

Opening Weekend:$14,020,502 (27.9% of total gross)
Legs:3.59 (domestic box office/biggest weekend)
Domestic Share:76.2% (domestic box office/worldwide)
Production Budget:$36,000,000 (worldwide box office is 1.8 times production budget)
Theater counts:2,754 opening theaters/2,771 max. theaters, 5.6 weeks average run per theater
Infl. Adj. Dom. BO $68,683,024

Latest Ranking on Cumulative Box Office Lists


Watch Now On

iTunes:iTunes, iTunes
Google Play:Google Play, Google Play
Netflix:Netflix

Movie Details

Domestic Releases: March 26th, 2010 (Wide) by MGM
Video Release: June 29th, 2010 by Fox Home Entertainment
MPAA Rating: R for strong crude and sexual content, nudity, drug use and pervasive language
(Rating bulletin 2106, 2/3/2010)
Running Time: 99 minutes
Franchise: Hot Tub Time Machine
Comparisons: vs. Paul
Create your own comparison chart…
Keywords: Winter Sports, Skiing, Buddy Comedy
Source:Original Screenplay
Genre:Comedy
Production Method:Live Action
Creative Type:Science Fiction
Production/Financing Companies: Metro-Goldwyn-Mayer Pictures, United Artists, New Crime Productions
Production Countries: United States
Languages: English

Ranking on other Records and Milestones

RecordRankAmountChart
Date
Days In
Release
Easter (All Movies, 3-Day) 119 $8,070,716 Apr 2, 2010 10
Easter (All Movies, 3-Day, Inflation Adjusted) 170 $11,558,815 Apr 2, 2010 10

Compare this performance with other movies…

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Mar 26, 2010 3 $14,020,502   2,754 $5,091   $14,020,502 1
Apr 2, 2010 6 $8,070,716 -42% 2,771 $2,913   $27,910,213 2
Apr 9, 2010 6 $5,431,021 -33% 2,611 $2,080   $36,969,649 3
Apr 16, 2010 9 $3,490,471 -36% 2,308 $1,512   $42,449,935 4
Apr 23, 2010 11 $2,007,125 -42% 1,787 $1,123   $45,730,500 5
Apr 30, 2010 13 $1,125,651 -44% 1,112 $1,012   $47,636,575 6
May 7, 2010 16 $532,162 -53% 802 $664   $48,597,718 7
May 14, 2010 24 $306,082 -42% 458 $668   $49,184,868 8
May 21, 2010 25 $237,695 -22% 278 $855   $49,584,002 9
May 28, 2010 22 $223,436 -6% 364 $614   $49,944,758 10
Jun 4, 2010 31 $121,113 -46% 203 $597   $50,213,619 11

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Mar 26, 2010 3 $4,846,859     2,754 $1,760   $4,846,859 1
Mar 27, 2010 3 $5,239,813 +8%   2,754 $1,903   $10,086,672 2
Mar 28, 2010 3 $3,933,830 -25%   2,754 $1,428   $14,020,502 3
Mar 29, 2010 3 $1,545,088 -61%   2,754 $561   $15,565,590 4
Mar 30, 2010 3 $1,502,696 -3%   2,754 $546   $17,068,286 5
Mar 31, 2010 4 $1,350,032 -10%   2,754 $490   $18,418,318 6
Apr 1, 2010 5 $1,421,179 +5%   2,754 $516   $19,839,497 7
Apr 2, 2010 6 $2,897,295 +104% -40% 2,771 $1,046   $22,736,792 8
Apr 3, 2010 6 $3,049,216 +5% -42% 2,771 $1,100   $25,786,008 9
Apr 4, 2010 5 $2,124,205 -30% -46% 2,771 $767   $27,910,213 10
Apr 5, 2010 7 $944,687 -56% -39% 2,771 $341   $28,854,900 11
Apr 6, 2010 6 $937,701 -1% -38% 2,771 $338   $29,792,601 12
Apr 7, 2010 6 $853,792 -9% -37% 2,771 $308   $30,646,393 13
Apr 8, 2010 6 $892,235 +5% -37% 2,771 $322   $31,538,628 14
Apr 9, 2010 6 $1,791,916 +101% -38% 2,611 $686   $33,330,544 15
Apr 10, 2010 7 $2,206,996 +23% -28% 2,611 $845   $35,537,540 16
Apr 11, 2010 6 $1,432,109 -35% -33% 2,611 $548   $36,969,649 17
Apr 12, 2010 5 $512,354 -64% -46% 2,611 $196   $37,482,003 18
Apr 13, 2010 6 $544,816 +6% -42% 2,611 $209   $38,026,819 19
Apr 14, 2010 5 $460,682 -15% -46% 2,611 $176   $38,487,501 20
Apr 15, 2010 5 $471,963 +2% -47% 2,611 $181   $38,959,464 21
Apr 16, 2010 8 $1,049,174 +122% -41% 2,308 $455   $40,008,638 22
Apr 17, 2010 9 $1,512,601 +44% -31% 2,308 $655   $41,521,239 23
Apr 18, 2010 9 $928,696 -39% -35% 2,308 $402   $42,449,935 24
Apr 19, 2010 7 $311,427 -66% -39% 2,308 $135   $42,761,362 25
Apr 20, 2010 7 $330,085 +6% -39% 2,308 $143   $43,091,447 26
Apr 21, 2010 7 $326,348 -1% -29% 2,308 $141   $43,417,795 27
Apr 22, 2010 8 $305,580 -6% -35% 2,308 $132   $43,723,375 28
Apr 23, 2010 10 $591,183 +93% -44% 1,787 $331   $44,314,558 29
Apr 24, 2010 11 $873,669 +48% -42% 1,787 $489   $45,188,227 30
Apr 25, 2010 12 $542,273 -38% -42% 1,787 $303   $45,730,500 31
Apr 26, 2010 10 $201,540 -63% -35% 1,787 $113   $45,932,040 32
Apr 27, 2010 10 $194,063 -4% -41% 1,787 $109   $46,126,103 33
Apr 28, 2010 10 $194,492 n/c -40% 1,787 $109   $46,320,595 34
Apr 29, 2010 10 $190,329 -2% -38% 1,787 $107   $46,510,924 35
Apr 30, 2010 - $340,548 +79% -42% 1,112 $306   $46,851,472 36
May 1, 2010 - $469,819 +38% -46% 1,112 $422   $47,321,291 37
May 2, 2010 - $315,284 -33% -42% 1,112 $284   $47,636,575 38
May 3, 2010 - $112,793 -64% -44% 1,112 $101   $47,749,368 39
May 4, 2010 - $111,244 -1% -43% 1,112 $100   $47,860,612 40
May 5, 2010 - $100,447 -10% -48% 1,112 $90   $47,961,059 41
May 6, 2010 - $104,497 +4% -45% 1,112 $94   $48,065,556 42
May 7, 2010 - $160,781 +54% -53% 802 $200   $48,226,337 43
May 8, 2010 - $220,720 +37% -53% 802 $275   $48,447,057 44
May 9, 2010 - $151,154 -32% -52% 802 $188   $48,597,718 45
May 10, 2010 - $65,017 -57% -42% 802 $81   $48,662,735 46
May 11, 2010 - $74,406 +14% -33% 802 $93   $48,737,141 47
May 12, 2010 - $70,623 -5% -30% 802 $88   $48,807,764 48
May 13, 2010 - $71,022 +1% -32% 802 $89   $48,878,786 49
May 14, 2010 - $90,419 +27% -44% 458 $197   $48,969,205 50
May 15, 2010 - $133,155 +47% -40% 458 $291   $49,102,360 51
May 16, 2010 - $82,508 -38% -45% 458 $180   $49,184,868 52
May 17, 2010 - $38,320 -54% -41% 458 $84   $49,223,188 53
May 18, 2010 - $41,030 +7% -45% 458 $90   $49,264,218 54
May 19, 2010 - $40,950 n/c -42% 458 $89   $49,305,168 55
May 20, 2010 - $41,139 n/c -42% 458 $90   $49,346,307 56
May 21, 2010 - $68,198 +66% -25% 278 $245   $49,414,505 57
May 22, 2010 - $91,443 +34% -31% 278 $329   $49,505,948 58
May 23, 2010 - $78,054 -15% -5% 278 $281   $49,584,002 59
May 24, 2010 - $38,401 -51% n/c 278 $138   $49,622,403 60
May 25, 2010 - $35,167 -8% -14% 278 $127   $49,657,570 61
May 26, 2010 - $31,503 -10% -23% 278 $113   $49,689,073 62
May 27, 2010 - $32,249 +2% -22% 278 $116   $49,721,322 63
May 28, 2010 - $63,451 +97% -7% 364 $174   $49,784,773 64
May 29, 2010 - $73,631 +16% -19% 364 $202   $49,858,404 65
May 30, 2010 - $86,354 +17% +11% 364 $237   $49,944,758 66
May 31, 2010 23 $62,346 -28% +62% 364 $171   $50,007,104 67
Jun 1, 2010 - $29,042 -53% -17% 364 $80   $50,036,146 68
Jun 2, 2010 - $28,941 n/c -8% 364 $80   $50,065,087 69
Jun 3, 2010 - $27,419 -5% -15% 364 $75   $50,092,506 70
Jun 4, 2010 - $35,543 +30% -44% 203 $175   $50,128,049 71
Jun 5, 2010 - $49,419 +39% -33% 203 $243   $50,177,468 72
Jun 6, 2010 - $36,151 -27% -58% 203 $178   $50,213,619 73
Jun 7, 2010 - $18,299 -49% -71% 203 $90   $50,231,918 74
Jun 8, 2010 - $18,596 +2% -36% 203 $92   $50,250,514 75
Jun 9, 2010 - $19,345 +4% -33% 203 $95   $50,269,859 76

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Mar 26, 2010 3 $19,839,497   2,754 $7,204   $19,839,497 1
Apr 2, 2010 6 $11,699,131 -41% 2,771 $4,222   $31,538,628 2
Apr 9, 2010 6 $7,420,836 -37% 2,611 $2,842   $38,959,464 3
Apr 16, 2010 9 $4,763,911 -36% 2,308 $2,064   $43,723,375 4
Apr 23, 2010 11 $2,787,549 -41% 1,787 $1,560   $46,510,924 5
Apr 30, 2010 13 $1,554,632 -44% 1,112 $1,398   $48,065,556 6
May 7, 2010 17 $813,230 -48% 802 $1,014   $48,878,786 7
May 14, 2010 24 $467,521 -43% 458 $1,021   $49,346,307 8
May 21, 2010 25 $375,015 -20% 278 $1,349   $49,721,322 9
May 28, 2010 21 $371,184 -1% 364 $1,020   $50,092,506 10
Jun 4, 2010 30 $177,353 -52% 203 $874   $50,269,859 11

International Cumulative Box Office Records


Worldwide Cumulative Box Office Records


Weekly US DVD Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Jul 4, 20102431,487 431,487$8,211,198$8,211,1981
Jul 11, 20103199,371-54% 630,858$3,843,873$12,055,0712
Jul 18, 20105110,891-44% 741,749$2,216,711$14,271,7823
Jul 25, 20106110,532n/c852,281$1,735,352$16,007,1344
Aug 1, 2010858,998-47% 911,279$884,380$16,891,5145
Aug 8, 20101450,799-14% 962,078$830,564$17,722,0786
Aug 15, 20101545,383-11% 1,007,461$900,853$18,622,9317
Aug 22, 20101443,142-5% 1,050,603$748,514$19,371,4458
Aug 29, 20101448,468+12% 1,099,071$750,769$20,122,2149
Sep 5, 20102230,628-37% 1,129,699$487,598$20,609,81210
Sep 12, 20103019,238-37% 1,148,937$318,581$20,928,39311

Weekly US Blu-ray Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Jul 4, 20102116,435 116,435$3,071,548$3,071,5481
Jul 11, 2010338,532-67% 154,967$962,918$4,034,4662
Jul 18, 2010423,986-38% 178,953$599,399$4,633,8653
Jul 25, 2010814,355-40% 193,308$358,743$4,992,6084
Aug 1, 2010911,270-21% 204,578$279,280$5,271,8885
Aug 8, 2010819,187+70% 223,765$383,557$5,655,4456
Aug 15, 2010107,500-61% 231,265$149,920$5,805,3657
Aug 22, 2010137,558+1% 238,823$157,137$5,962,5028
Aug 29, 2010317,955+138% 256,778$282,605$6,245,1079
Sep 5, 2010169,119-49% 265,897$159,491$6,404,59810

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.

Leading Cast

John Cusack    Adam
Rob Corddry    Lou
Craig Robinson    Nick
Clark Duke    Jacob

Supporting Cast

Crispin Glover   
Lizzy Caplan   
Chevy Chase   
Lyndsy Fonseca    Jenny

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Steve Pink    Director
Josh Heald    Screenwriter
Sean Anders    Screenwriter
John Morris    Screenwriter
John Morris    Producer
Michael Nelson    Executive Producer
Jeff Habberstad    Second Unit Director

The bold credits above the line are the "above-the-line" credits, the other the "below-the-line" credits.

Weekend Wrap-Up: New Releases are the DUFFs to the Holdovers

February 24th, 2015

The DUFF poster

While there were three new releases to reach the top ten, the top three spots were held by holdovers. As expected, Fifty Shades of Grey won the box office race, but it did so with a much lower number. McFarland, USA was the strongest of the three new releases, while The DUFF earned the best per theater average. The less said about Hot Tub Time Machine 2's debut, the better. Overall, the box office fell 45% to $119 million compared to last weekend. At first glance, this is a disaster; however, this is a post holiday weekend and last week's number one film was artificially inflated at the box office due to hype and Valentine's Day. Compared to last year, the box office was 7% higher. This helped push 2015's lead over 2015 to 8.5% or $1.60 billion to $1.48 billion. More...

DVD and Blu-ray Releases for August 31st, 2010

August 30th, 2010

It's a devastatingly slow week on the home market when it comes to first run releases with only a couple making an appearance, and combined these two films failed to reach $100 million at the box office. There are a few TV on DVD releases that try to make up the difference, but overall it is still a very slow week. Looking at the best of the best, House, M.D.: Season Six on DVD or Blu-ray gets serious consideration for Pick of the Week, but that honor goes to Thriller: The Complete Series on DVD. More...

Featured Blu-ray / DVD Review: Hot Tub Time Machine

August 26th, 2010

Hot Tub Time Machine is one of those movies you look at just once and know it is going to be stupid. It's a movie about a group of people who travel through time using a hot tub. It's got to be stupid. However, stupid movies can also be entertaining movies. Hell, stupid movies can even be good movies, if the people making them understand the type of film they are involved with. So is that the case here? More...

DVD Sales: Putting a Bounty on Top Spot

July 27th, 2010

Sales numbers continued to be soft this week with none of the new releases doing strong business. We did have a new number of seller, as The Bounty Hunter opened with 560,000 units and $9.71 million in consumer spending at retail. More...

DVD Sales: Not the Finest Week on the Home Market

July 20th, 2010

It has been a full month since we had any real activity on the sales chart, and this is starting to take its toll on the overall numbers. New releases were almost nonexistent at the box office, but one of them, Brooklyn's Finest, still managed to top the sales chart this week, albeit with just 297,000 units sold and $4.63 million in consumer spending at retail. More...

DVD Sales: New Releases Light Up the Sales Chart

July 13th, 2010

A trio of new releases led the way on the sales chart this week with Percy & the Olympians: The Lightning Thief topping the chart. It sold 823,000 units over its opening week for consumer spending at retail of $13.99 million. More...

DVD and Blu-ray Releases for June 29th, 2010

June 28th, 2010

It's not a bad week on the home market (for this time of year anyway), with a few midlevel hits worth checking out, as well as an assortment of TV on DVD, Limited Releases, and others to fill in the gaps. Of the first run releases, Hot Tub Time Machine is the one I'm looking forward to the most and if it has a good selection of extras, it could be Pick of the Week material. However, the screener won't be shipped to me till tomorrow, so the review will be a few days late at the earliest. That leaves Rush: Beyond the Lighted Stage - Blu-ray as the clear Pick of the Week winner. More...

International Details: Date Night Dips in Popularity

May 2nd, 2010

Date Night fell out of the top five, but added $7.47 million on 3120 screens in 48 markets for a total of $28.31 million. The film opened in first place in the U.K., but only made $1.97 million on 400 screens, which is about the same as $11 million here. That's not a great start and there's little hope that the film will match its domestic total overseas, but it is still a solid midlevel hit and should show a profit by the time it reaches the home market. More...

Clash Sets Titanic Easter Record

April 6th, 2010

Easter weekend resulted in records being broken as Clash of the Titans became the biggest Easter opener of all time. The strength of that film and others in the top five helped the box office pull in $177 million overall. That's 38% more than last weekend and 14% more than the same weekend last year. 2010 has now pulled in $2.83 billion, a 10% advantage when compared to 2009's pace. Double-digit growth is amazing and if it can keep this pace up, we could be in for an amazing ride this summer. More...

Dragon Tops Mixed Box Office

March 30th, 2010

How to Train Your Dragon became the third 3D film to top the box office this year, but its opening didn't match my lofty expectations. Additionally, the rest of the box office wasn't able to compensate and that left the overall box office a little on the soft side. On a positive note, it did rise 1.7% from last weekend to $129 million. On the negative side, that represents a 12% decline from the same weekend last year, ending 2010's winning streak at four weeks. Year-to-date, 2010 has pulled in $2.59 billion at the box office. This figure is still 8.9% higher than the same point last year, which is fantastic. More...

Weekend Estimates: Dragon Tops Alice, But Doesn't Set Box Office on Fire

March 28th, 2010

As expected, How to Train Your Dragon comfortably won the weekend at the box office, but its early performance can be best described as solid rather than spectacular. With $43.3 million over the weekend, according to Paramount's Sunday estimate, it was easily able to beat Alice in Wonderland ($17.3 million, per Disney), but falls some way behind the opening of Monsters vs. Aliens, which debuted this weekend last year. Given Dragon's better reviews, it should have better legs than Monsters vs. Aliens, but it has a lot of work to do if it's going to earn much more than $100 million. More...

Does Dragon Know How to Win at the Box Office?

March 25th, 2010

After three weeks on top, there's really no doubt that Alice in Wonderland will surrender its crown to How to Train Your Dragon this weekend. The real question is whether or not the newcomer can earn more than Monsters vs. Aliens did last year. More...

2010 Preview: March

March 1st, 2010

February was a stronger than expected month, for the most part, but 2010 continued to lose ground to 2009. Hopefully this trend will reverse itself, but it could be tough. Last March started with Watchmen, which earned just over $100 million at the box office. The month ended with Monsters vs. Aliens, which earned nearly $200 million. Granted, between these two releases there were a fair number of bombs, but it might be hard for this year to match last year at the top. More...


  1. Summary
  2. News
  3. Box Office
  4. International
  5. Video Sales
  6. Full Financials
  7. Cast & Crew
  8. Trailer

Metrics

Opening Weekend:$14,020,502 (27.9% of total gross)
Legs:3.59 (domestic box office/biggest weekend)
Domestic Share:76.2% (domestic box office/worldwide)
Production Budget:$36,000,000 (worldwide box office is 1.8 times production budget)
Theater counts:2,754 opening theaters/2,771 max. theaters, 5.6 weeks average run per theater
Infl. Adj. Dom. BO $68,683,024

Latest Ranking on Cumulative Box Office Lists


Watch Now On

iTunes:iTunes, iTunes
Google Play:Google Play, Google Play
Netflix:Netflix

Movie Details

Domestic Releases: March 26th, 2010 (Wide) by MGM
Video Release: June 29th, 2010 by Fox Home Entertainment
MPAA Rating: R for strong crude and sexual content, nudity, drug use and pervasive language
(Rating bulletin 2106, 2/3/2010)
Running Time: 99 minutes
Franchise: Hot Tub Time Machine
Comparisons: vs. Paul
Create your own comparison chart…
Keywords: Winter Sports, Skiing, Buddy Comedy
Source:Original Screenplay
Genre:Comedy
Production Method:Live Action
Creative Type:Science Fiction
Production/Financing Companies: Metro-Goldwyn-Mayer Pictures, United Artists, New Crime Productions
Production Countries: United States
Languages: English

Ranking on other Records and Milestones

RecordRankAmountChart
Date
Days In
Release
Easter (All Movies, 3-Day) 119 $8,070,716 Apr 2, 2010 10
Easter (All Movies, 3-Day, Inflation Adjusted) 170 $11,558,815 Apr 2, 2010 10

Leading Cast

John Cusack    Adam
Rob Corddry    Lou
Craig Robinson    Nick
Clark Duke    Jacob

Supporting Cast

Crispin Glover   
Lizzy Caplan   
Chevy Chase   
Lyndsy Fonseca    Jenny

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Steve Pink    Director
Josh Heald    Screenwriter
Sean Anders    Screenwriter
John Morris    Screenwriter
John Morris    Producer
Michael Nelson    Executive Producer
Jeff Habberstad    Second Unit Director

The bold credits above the line are the "above-the-line" credits, the other the "below-the-line" credits.

Weekend Wrap-Up: New Releases are the DUFFs to the Holdovers

February 24th, 2015

The DUFF poster

While there were three new releases to reach the top ten, the top three spots were held by holdovers. As expected, Fifty Shades of Grey won the box office race, but it did so with a much lower number. McFarland, USA was the strongest of the three new releases, while The DUFF earned the best per theater average. The less said about Hot Tub Time Machine 2's debut, the better. Overall, the box office fell 45% to $119 million compared to last weekend. At first glance, this is a disaster; however, this is a post holiday weekend and last week's number one film was artificially inflated at the box office due to hype and Valentine's Day. Compared to last year, the box office was 7% higher. This helped push 2015's lead over 2015 to 8.5% or $1.60 billion to $1.48 billion. More...

DVD and Blu-ray Releases for August 31st, 2010

August 30th, 2010

It's a devastatingly slow week on the home market when it comes to first run releases with only a couple making an appearance, and combined these two films failed to reach $100 million at the box office. There are a few TV on DVD releases that try to make up the difference, but overall it is still a very slow week. Looking at the best of the best, House, M.D.: Season Six on DVD or Blu-ray gets serious consideration for Pick of the Week, but that honor goes to Thriller: The Complete Series on DVD. More...

Featured Blu-ray / DVD Review: Hot Tub Time Machine

August 26th, 2010

Hot Tub Time Machine is one of those movies you look at just once and know it is going to be stupid. It's a movie about a group of people who travel through time using a hot tub. It's got to be stupid. However, stupid movies can also be entertaining movies. Hell, stupid movies can even be good movies, if the people making them understand the type of film they are involved with. So is that the case here? More...

DVD Sales: Putting a Bounty on Top Spot

July 27th, 2010

Sales numbers continued to be soft this week with none of the new releases doing strong business. We did have a new number of seller, as The Bounty Hunter opened with 560,000 units and $9.71 million in consumer spending at retail. More...

DVD Sales: Not the Finest Week on the Home Market

July 20th, 2010

It has been a full month since we had any real activity on the sales chart, and this is starting to take its toll on the overall numbers. New releases were almost nonexistent at the box office, but one of them, Brooklyn's Finest, still managed to top the sales chart this week, albeit with just 297,000 units sold and $4.63 million in consumer spending at retail. More...

DVD Sales: New Releases Light Up the Sales Chart

July 13th, 2010

A trio of new releases led the way on the sales chart this week with Percy & the Olympians: The Lightning Thief topping the chart. It sold 823,000 units over its opening week for consumer spending at retail of $13.99 million. More...

DVD and Blu-ray Releases for June 29th, 2010

June 28th, 2010

It's not a bad week on the home market (for this time of year anyway), with a few midlevel hits worth checking out, as well as an assortment of TV on DVD, Limited Releases, and others to fill in the gaps. Of the first run releases, Hot Tub Time Machine is the one I'm looking forward to the most and if it has a good selection of extras, it could be Pick of the Week material. However, the screener won't be shipped to me till tomorrow, so the review will be a few days late at the earliest. That leaves Rush: Beyond the Lighted Stage - Blu-ray as the clear Pick of the Week winner. More...

International Details: Date Night Dips in Popularity

May 2nd, 2010

Date Night fell out of the top five, but added $7.47 million on 3120 screens in 48 markets for a total of $28.31 million. The film opened in first place in the U.K., but only made $1.97 million on 400 screens, which is about the same as $11 million here. That's not a great start and there's little hope that the film will match its domestic total overseas, but it is still a solid midlevel hit and should show a profit by the time it reaches the home market. More...

Clash Sets Titanic Easter Record

April 6th, 2010

Easter weekend resulted in records being broken as Clash of the Titans became the biggest Easter opener of all time. The strength of that film and others in the top five helped the box office pull in $177 million overall. That's 38% more than last weekend and 14% more than the same weekend last year. 2010 has now pulled in $2.83 billion, a 10% advantage when compared to 2009's pace. Double-digit growth is amazing and if it can keep this pace up, we could be in for an amazing ride this summer. More...

Dragon Tops Mixed Box Office

March 30th, 2010

How to Train Your Dragon became the third 3D film to top the box office this year, but its opening didn't match my lofty expectations. Additionally, the rest of the box office wasn't able to compensate and that left the overall box office a little on the soft side. On a positive note, it did rise 1.7% from last weekend to $129 million. On the negative side, that represents a 12% decline from the same weekend last year, ending 2010's winning streak at four weeks. Year-to-date, 2010 has pulled in $2.59 billion at the box office. This figure is still 8.9% higher than the same point last year, which is fantastic. More...

Weekend Estimates: Dragon Tops Alice, But Doesn't Set Box Office on Fire

March 28th, 2010

As expected, How to Train Your Dragon comfortably won the weekend at the box office, but its early performance can be best described as solid rather than spectacular. With $43.3 million over the weekend, according to Paramount's Sunday estimate, it was easily able to beat Alice in Wonderland ($17.3 million, per Disney), but falls some way behind the opening of Monsters vs. Aliens, which debuted this weekend last year. Given Dragon's better reviews, it should have better legs than Monsters vs. Aliens, but it has a lot of work to do if it's going to earn much more than $100 million. More...

Does Dragon Know How to Win at the Box Office?

March 25th, 2010

After three weeks on top, there's really no doubt that Alice in Wonderland will surrender its crown to How to Train Your Dragon this weekend. The real question is whether or not the newcomer can earn more than Monsters vs. Aliens did last year. More...

2010 Preview: March

March 1st, 2010

February was a stronger than expected month, for the most part, but 2010 continued to lose ground to 2009. Hopefully this trend will reverse itself, but it could be tough. Last March started with Watchmen, which earned just over $100 million at the box office. The month ended with Monsters vs. Aliens, which earned nearly $200 million. Granted, between these two releases there were a fair number of bombs, but it might be hard for this year to match last year at the top. More...

Compare this performance with other movies…

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Mar 26, 2010 3 $14,020,502   2,754 $5,091   $14,020,502 1
Apr 2, 2010 6 $8,070,716 -42% 2,771 $2,913   $27,910,213 2
Apr 9, 2010 6 $5,431,021 -33% 2,611 $2,080   $36,969,649 3
Apr 16, 2010 9 $3,490,471 -36% 2,308 $1,512   $42,449,935 4
Apr 23, 2010 11 $2,007,125 -42% 1,787 $1,123   $45,730,500 5
Apr 30, 2010 13 $1,125,651 -44% 1,112 $1,012   $47,636,575 6
May 7, 2010 16 $532,162 -53% 802 $664   $48,597,718 7
May 14, 2010 24 $306,082 -42% 458 $668   $49,184,868 8
May 21, 2010 25 $237,695 -22% 278 $855   $49,584,002 9
May 28, 2010 22 $223,436 -6% 364 $614   $49,944,758 10
Jun 4, 2010 31 $121,113 -46% 203 $597   $50,213,619 11

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Mar 26, 2010 3 $4,846,859     2,754 $1,760   $4,846,859 1
Mar 27, 2010 3 $5,239,813 +8%   2,754 $1,903   $10,086,672 2
Mar 28, 2010 3 $3,933,830 -25%   2,754 $1,428   $14,020,502 3
Mar 29, 2010 3 $1,545,088 -61%   2,754 $561   $15,565,590 4
Mar 30, 2010 3 $1,502,696 -3%   2,754 $546   $17,068,286 5
Mar 31, 2010 4 $1,350,032 -10%   2,754 $490   $18,418,318 6
Apr 1, 2010 5 $1,421,179 +5%   2,754 $516   $19,839,497 7
Apr 2, 2010 6 $2,897,295 +104% -40% 2,771 $1,046   $22,736,792 8
Apr 3, 2010 6 $3,049,216 +5% -42% 2,771 $1,100   $25,786,008 9
Apr 4, 2010 5 $2,124,205 -30% -46% 2,771 $767   $27,910,213 10
Apr 5, 2010 7 $944,687 -56% -39% 2,771 $341   $28,854,900 11
Apr 6, 2010 6 $937,701 -1% -38% 2,771 $338   $29,792,601 12
Apr 7, 2010 6 $853,792 -9% -37% 2,771 $308   $30,646,393 13
Apr 8, 2010 6 $892,235 +5% -37% 2,771 $322   $31,538,628 14
Apr 9, 2010 6 $1,791,916 +101% -38% 2,611 $686   $33,330,544 15
Apr 10, 2010 7 $2,206,996 +23% -28% 2,611 $845   $35,537,540 16
Apr 11, 2010 6 $1,432,109 -35% -33% 2,611 $548   $36,969,649 17
Apr 12, 2010 5 $512,354 -64% -46% 2,611 $196   $37,482,003 18
Apr 13, 2010 6 $544,816 +6% -42% 2,611 $209   $38,026,819 19
Apr 14, 2010 5 $460,682 -15% -46% 2,611 $176   $38,487,501 20
Apr 15, 2010 5 $471,963 +2% -47% 2,611 $181   $38,959,464 21
Apr 16, 2010 8 $1,049,174 +122% -41% 2,308 $455   $40,008,638 22
Apr 17, 2010 9 $1,512,601 +44% -31% 2,308 $655   $41,521,239 23
Apr 18, 2010 9 $928,696 -39% -35% 2,308 $402   $42,449,935 24
Apr 19, 2010 7 $311,427 -66% -39% 2,308 $135   $42,761,362 25
Apr 20, 2010 7 $330,085 +6% -39% 2,308 $143   $43,091,447 26
Apr 21, 2010 7 $326,348 -1% -29% 2,308 $141   $43,417,795 27
Apr 22, 2010 8 $305,580 -6% -35% 2,308 $132   $43,723,375 28
Apr 23, 2010 10 $591,183 +93% -44% 1,787 $331   $44,314,558 29
Apr 24, 2010 11 $873,669 +48% -42% 1,787 $489   $45,188,227 30
Apr 25, 2010 12 $542,273 -38% -42% 1,787 $303   $45,730,500 31
Apr 26, 2010 10 $201,540 -63% -35% 1,787 $113   $45,932,040 32
Apr 27, 2010 10 $194,063 -4% -41% 1,787 $109   $46,126,103 33
Apr 28, 2010 10 $194,492 n/c -40% 1,787 $109   $46,320,595 34
Apr 29, 2010 10 $190,329 -2% -38% 1,787 $107   $46,510,924 35
Apr 30, 2010 - $340,548 +79% -42% 1,112 $306   $46,851,472 36
May 1, 2010 - $469,819 +38% -46% 1,112 $422   $47,321,291 37
May 2, 2010 - $315,284 -33% -42% 1,112 $284   $47,636,575 38
May 3, 2010 - $112,793 -64% -44% 1,112 $101   $47,749,368 39
May 4, 2010 - $111,244 -1% -43% 1,112 $100   $47,860,612 40
May 5, 2010 - $100,447 -10% -48% 1,112 $90   $47,961,059 41
May 6, 2010 - $104,497 +4% -45% 1,112 $94   $48,065,556 42
May 7, 2010 - $160,781 +54% -53% 802 $200   $48,226,337 43
May 8, 2010 - $220,720 +37% -53% 802 $275   $48,447,057 44
May 9, 2010 - $151,154 -32% -52% 802 $188   $48,597,718 45
May 10, 2010 - $65,017 -57% -42% 802 $81   $48,662,735 46
May 11, 2010 - $74,406 +14% -33% 802 $93   $48,737,141 47
May 12, 2010 - $70,623 -5% -30% 802 $88   $48,807,764 48
May 13, 2010 - $71,022 +1% -32% 802 $89   $48,878,786 49
May 14, 2010 - $90,419 +27% -44% 458 $197   $48,969,205 50
May 15, 2010 - $133,155 +47% -40% 458 $291   $49,102,360 51
May 16, 2010 - $82,508 -38% -45% 458 $180   $49,184,868 52
May 17, 2010 - $38,320 -54% -41% 458 $84   $49,223,188 53
May 18, 2010 - $41,030 +7% -45% 458 $90   $49,264,218 54
May 19, 2010 - $40,950 n/c -42% 458 $89   $49,305,168 55
May 20, 2010 - $41,139 n/c -42% 458 $90   $49,346,307 56
May 21, 2010 - $68,198 +66% -25% 278 $245   $49,414,505 57
May 22, 2010 - $91,443 +34% -31% 278 $329   $49,505,948 58
May 23, 2010 - $78,054 -15% -5% 278 $281   $49,584,002 59
May 24, 2010 - $38,401 -51% n/c 278 $138   $49,622,403 60
May 25, 2010 - $35,167 -8% -14% 278 $127   $49,657,570 61
May 26, 2010 - $31,503 -10% -23% 278 $113   $49,689,073 62
May 27, 2010 - $32,249 +2% -22% 278 $116   $49,721,322 63
May 28, 2010 - $63,451 +97% -7% 364 $174   $49,784,773 64
May 29, 2010 - $73,631 +16% -19% 364 $202   $49,858,404 65
May 30, 2010 - $86,354 +17% +11% 364 $237   $49,944,758 66
May 31, 2010 23 $62,346 -28% +62% 364 $171   $50,007,104 67
Jun 1, 2010 - $29,042 -53% -17% 364 $80   $50,036,146 68
Jun 2, 2010 - $28,941 n/c -8% 364 $80   $50,065,087 69
Jun 3, 2010 - $27,419 -5% -15% 364 $75   $50,092,506 70
Jun 4, 2010 - $35,543 +30% -44% 203 $175   $50,128,049 71
Jun 5, 2010 - $49,419 +39% -33% 203 $243   $50,177,468 72
Jun 6, 2010 - $36,151 -27% -58% 203 $178   $50,213,619 73
Jun 7, 2010 - $18,299 -49% -71% 203 $90   $50,231,918 74
Jun 8, 2010 - $18,596 +2% -36% 203 $92   $50,250,514 75
Jun 9, 2010 - $19,345 +4% -33% 203 $95   $50,269,859 76

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Mar 26, 2010 3 $19,839,497   2,754 $7,204   $19,839,497 1
Apr 2, 2010 6 $11,699,131 -41% 2,771 $4,222   $31,538,628 2
Apr 9, 2010 6 $7,420,836 -37% 2,611 $2,842   $38,959,464 3
Apr 16, 2010 9 $4,763,911 -36% 2,308 $2,064   $43,723,375 4
Apr 23, 2010 11 $2,787,549 -41% 1,787 $1,560   $46,510,924 5
Apr 30, 2010 13 $1,554,632 -44% 1,112 $1,398   $48,065,556 6
May 7, 2010 17 $813,230 -48% 802 $1,014   $48,878,786 7
May 14, 2010 24 $467,521 -43% 458 $1,021   $49,346,307 8
May 21, 2010 25 $375,015 -20% 278 $1,349   $49,721,322 9
May 28, 2010 21 $371,184 -1% 364 $1,020   $50,092,506 10
Jun 4, 2010 30 $177,353 -52% 203 $874   $50,269,859 11

International Cumulative Box Office Records


Worldwide Cumulative Box Office Records


Weekly US DVD Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Jul 4, 20102431,487 431,487$8,211,198$8,211,1981
Jul 11, 20103199,371-54% 630,858$3,843,873$12,055,0712
Jul 18, 20105110,891-44% 741,749$2,216,711$14,271,7823
Jul 25, 20106110,532n/c852,281$1,735,352$16,007,1344
Aug 1, 2010858,998-47% 911,279$884,380$16,891,5145
Aug 8, 20101450,799-14% 962,078$830,564$17,722,0786
Aug 15, 20101545,383-11% 1,007,461$900,853$18,622,9317
Aug 22, 20101443,142-5% 1,050,603$748,514$19,371,4458
Aug 29, 20101448,468+12% 1,099,071$750,769$20,122,2149
Sep 5, 20102230,628-37% 1,129,699$487,598$20,609,81210
Sep 12, 20103019,238-37% 1,148,937$318,581$20,928,39311

Weekly US Blu-ray Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Jul 4, 20102116,435 116,435$3,071,548$3,071,5481
Jul 11, 2010338,532-67% 154,967$962,918$4,034,4662
Jul 18, 2010423,986-38% 178,953$599,399$4,633,8653
Jul 25, 2010814,355-40% 193,308$358,743$4,992,6084
Aug 1, 2010911,270-21% 204,578$279,280$5,271,8885
Aug 8, 2010819,187+70% 223,765$383,557$5,655,4456
Aug 15, 2010107,500-61% 231,265$149,920$5,805,3657
Aug 22, 2010137,558+1% 238,823$157,137$5,962,5028
Aug 29, 2010317,955+138% 256,778$282,605$6,245,1079
Sep 5, 2010169,119-49% 265,897$159,491$6,404,59810

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.