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Celeste and Jesse Kill the Competition on the Per Theater Chart

August 7th, 2012

Celeste and Jesse Forever opened in four theaters and earned just over $100,000 for an average of $26,946. This suggests a strong potential to expand. Killer Joe did expand going from three to fourteen theaters, but its theater average dipped roughly 8% to $11,647. That's an amazing hold and bodes well for the film's future.

The rest of the new limited releases were not as strong. 360 did acceptable business with an average of $6,093 in two theaters. It should find more theaters to play in, but it won't expand significantly. You've Been Trumped opened with $4,497 in its lone theater. This is okay for a limited release, but nothing more. On the other hand, it was epic compared to the next three films. The Babymakers opened with $5,215 in ten theaters. Had it made $5,215 in one theater it would have been a fine start, but an average of $522 is beyond terrible. Sushi: The Global Catch was even worse with $516 in one theater. Finally, Soldiers of Fortune earned just under $25,000 in 50 theaters for an average of $500.

This past week also saw milestones reached for a couple Per Theater Chart alumni:


Filed under: Weekend Box Office, Theater Averages, Celeste and Jesse Forever, Rock of Ages, Killer Joe, The Best Exotic Marigold Hotel, Take This Waltz, 360, Damsels in Distress, Moonrise Kingdom, What to Expect When You're Expecting, Soldiers of Fortune, Beasts of the Southern Wild, The Babymakers, Sushi: The Global Catch, You've Been Trumped