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Transformers Changes the IMAX Record Book

June 30th, 2009

Transformers - Revenge of the Fallen rewrote the record book during its opening weekend on IMAX, earning $14.4 million on 169 IMAX screens for an average of $85,000. It had the biggest day on IMAX ($3.9 million); the biggest 5-day opening ($14.4 million); the biggest international day ($770,000 on Saturday); and the biggest three-day international weekend ($2.1 million). Worldwide, the film has $18.3 million in the super-large format, with plenty more upside to come. In comparison, Night at the Museum: Battle of the Smithsonian managed $15.4 million worldwide during its run.

However, Transformers - Revenge of the Fallen does have a limited window of opportunity, as Harry Potter and the Half-Blood Prince opens in just a couple weeks, and it will undoubtedly be looking to break records as well.

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Filed under: Transformers: Revenge of the Fallen, Harry Potter and the Half-Blood Prince, Night at the Museum: Battle of the Smithsonian