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The Princess and the Per Theater Chart

December 9th, 2009

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Fewer films reached the $10,000 mark on the per theater chart this weekend than last weekend. The Princess and the Frog, saw its per theater average drop a minuscule 5% to $373,855, which likely represents nearly universal sellouts throughout the weekend in both theaters. Second place went to Up in the Air with an average of $78,763 in 15 theaters. That is an impressive start and with the film already proving itself to be an Awards Season player, its future is indeed bright. Broken Embraces continues to perform in limited release and earned an average of $44,285 in two theaters, but it better expand fast before momentum is lost. Mystery Team was a surprise entry in the $10,000 club earning a reported $11,259 in one theater.

The rest of the new limited releases were not as lucrative with only One Peace at a Time doing reasonably well. That film opened with $4,138 in one theater. Paa managed nearly $200,000, but that was in 67 theaters giving it an average of $2,974. Serious Moonlight missed the Mendoza Line with an average of $1,455, while The Strip did likewise with $638.

This past week also saw milestones reached for a couple Per Theater Chart alumni:

  • Up in the Air opened with more than $1 million, so obviously it reached its first milestone.
  • The Princess and the Frog added another $1 million over the weekend for a total of $2 million in limited release. That will likely be the last milestone the movie reaches before it expands wide this Friday.
  • The Road saw its weekend haul sliced in half, but it still reached $2 million last Monday and $3 million by the end of the weekend.
  • For the first time during its run, Precious showed serious weakness and fell out the top ten. It still reached $35 million over the weekend, which is better than such wide releases as The Pink Panther 2, and it has just about caught Notorious. Further expansion seems unlikely at this point, unless it can start winning some major awards.

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Filed under: Mystery Team, Los abrazos rotos, Up in the Air, Serious Moonlight, Precious (Based on the Novel Push by Sapphire), The Road, The Princess and the Frog