End of the World on the Home Market

June 8, 2007

It was a slow, slow week for new releases at not one was able to crack the top ten on the rental chart. This left Apocalypto with the easy win grabbing $4.86 million for the week and $10.88 after two. Epic Movie climbed into second place with $4.57 million and now has $10.00 million even. Pan's Labyrinth slipped a spot to third with $4.10 million for a three-week total of $16.15 million. Letters from Iwo Jima remained in fourth place with $3.84 million and with $8.25 million so far, it should have no trouble topping its theatrical run before long. Rounding out the top five was Night at the Museum, which spent its sixth week in the top five earning $3.37 million for a total of $41.18 million. That's the highest cumulative total in the top 20.

Only two new released charted this week led by Hannibal Rising in 13th place with $2.15 million. That's a terrible start even compared to the film's anemic theatrical run; on the other hand, the film preformed much, much better on the sales chart. The final new release to chart was Scrubs - The Complete Fifth Season, which placed 45th with $600,000. It is incredibly rare for TV on DVD releases to chart, at least for series sets, (as opposed to TV movies), so this is an amazing performance.

Over on the sales chart, Hannibal Rising led the way, which is amazing considering it missed the top ten on the rental chart. A close second place went to Apocalypto while Epic Movie was way back. Pan's Labyrinth climbed into fourth place, which would seem to indicate strong word-of-mouth is starting to pay off. Finally, Pirates of the Caribbean: Dead Man's Chest climbed into the top five. However, this is not as big of a bounce as other sequels were able to generate in the past.

There were no other new releases to chart this week.


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Filed under: Pirates of the Caribbean: Dead Man’s Chest, Night at the Museum, Epic Movie, El Laberinto del Fauno, Hannibal Rising, Letters from Iwo Jima, Apocalypto