DVD Rentals - Nights has Good Week on Rental Chart

February 24, 2009

Nights in Rodanthe led a troop of five new releases to take first place on the rental charts, pulling in 16% more rental revenue than second place Madagascar 2 - Escape to Africa during its first full week on the chart. Lakeview Terrace fell to third place after two weeks on top, while W. opened in fourth. Rounding out the top five was The Secret Life of Bees.

The next best new release was Soul Men, which opened in tenth place. The direct-to-DVD Way of War managed to snag 14th spot while Miracle at St. Anna landed in 21st place, which was well below its performance on the sales chart.

Blindness just missed the top 30, coming in 31st place during its debut week.

Overall the rental market grew 7% from last week to $178 million, but that was still down 4% from the same weekend last year. But with the number one film being a kids movie, which tends to do very well in sales and not so much in rentals, this is not a terrible result.

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Filed under: Video Sales, Madagascar: Escape 2 Africa, Nights in Rodanthe, Lakeview Terrace, The Secret Life of Bees, W., Soul Men, Miracle at St. Anna, Blindness