International Box Office: Little Smurfs, Big Bucks

September 19, 2013

The Smurfs 2 rose to first place on the international chart with $17.52 million on 12,965 screens in 70 markets for totals of $219.56 million internationally and $288.51 million worldwide. It opened in first place in China with $9.93 million on 8,053 screens. It also opened in first place in Australia with $1.89 million on 462 screens over the weekend for a total opening of $2.04 million.

White House Down remained in second place with $12.80 million on 4,642 screens in 13 markets for totals of $97.82 million internationally and $170.93 million worldwide. The film opened in first place in Spain with $1.38 million on 403 screens, but only managed third place in the U.K. with $1.88 million on 460. It remained in first place in Germany with $2.44 million on 625 screens over the weekend for a total of $6.50 million after two. If the film can get to $200 million worldwide, it will be able to save face. It would need to top $250 million worldwide to have a chance at breaking even any time soon.

Gwansang opened in first place in its native South Korea with $12.74 million on 1,190 screens for a total opening of $17.09 million. To put this into perspective, this is roughly what Now You See Me will earn in total in that market.

Disney's Planes climbed into fourth place with $10.7 million in 40 markets for a running tally of $55.8 million internationally. It debuted in first place in Mexico with $2.40 million on 1,392 and in second place in Brazil with $1.58 million on 638.

Riddick grew to $9.6 million in 39 markets over the weekend for a total of $22.0 million after two. Most of this came from its number one debut in Russia, where it made $5.09 million on 1,260 screens. It also opened in Australia earning second place with $1.21 million on 186 screens. The film cost $38 million to make and it will at least match that domestically. If it can cross $60 million internationally, it will have a chance of breaking even, eventually. If it can make significantly more than that, then it should break even earlier.

We're the Millers added $9.0 million on 3,600 screens in 47 markets to its international total, which now sits at $69.7 million. It opened in second place in Italy with $1.59 million on 303 screens over the weekend for a total opening of $1.69 million. The film crossed $200 million worldwide this week and as of the end of business on Sunday had $201.3 million, which is more than enough to break even. It's almost twice as much as it needed to break even.

Elysium fell from first place to seventh with $8.28 million on 9,926 screens in 52 markets for totals of $144.04 million internationally and $232.49 million worldwide. If it can make it to $250 million worldwide, then it will make have made enough to cover its production budget. It will then only need to cover its P&A budget on the home market, which shouldn't be too difficult.

Percy Jackson: Sea Of Monsters had a milestone weekend earning $7.8 million on 4,608 screens in 47 markets for a total of $100.0 million internationally. It earned first place in Italy with $1.99 million on 548 screens. On the other hand, it struggled in Spain with $957,000 on 509 and flopped in South Korea with $1.04 million on 409 screens over the weekend for a total opening of $1.14 million. This was worse than I was anticipating.

The Conjuring slipped to ninth place with $7.0 million on 3,440 screens in 53 markets over the weekend for a running tally of $135.2 million internationally. This is less than $1 million away behind its domestic total, while its worldwide reached $271.2 million. This weekend, it earned first place in Brazil with $1.71 million on 391 screens.

Silent Witness opened in third place in China and tenth place internationally with $6.76 million in its native market.

There were two more international stories worth mentioning this weekend. First of all, Kaze tachinu, a.k.a. The Wind Rises, rose past the $100 million mark in Japan. It has been in release for more than two months and it is still in the top five in its native market. Secondly, Universal reached $2 billion at the international box office. This is the first time the distributor has reached that milestone at the international box office.


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Filed under: International Box Office, We’re the Millers, Elysium, Riddick, The Smurfs 2, Percy Jackson: Sea of Monsters, White House Down, The Conjuring, Disney Planes, The Wind Rises (風立ちぬ)