See also: Weekly DVD Sales Chart - Weekly DVD and Blu-ray Sales Combined Chart - DEG Watched at Home Top 20 - Netflix Daily Top 10

United States Blu-ray Sales Chart for Week Ending February 19, 2012

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  TitleUnits
this
Week
%
Change
Total
Units
Spending
this
Week
Total
Spending
Weeks
1 (2) The Twilight Saga: Breaking Dawn, Part 1 622,347 +26% 1,116,672  $14,307,758  $25,672,295 2
2 (1) Lady and the Tramp 299,224 -50% 894,438  $7,561,402  $22,435,800 701
3 new The Rum Diary 53,335   53,335  $1,092,837  $1,092,837 1
4 (5) Real Steel 47,236 +5% 589,423  $1,416,612  $16,671,951 4
5 (7) The Lion King 40,639 -7% 2,517,905  $889,099  $67,059,445 886
6 (3) A Very Harold and Kumar Christmas 39,892 -56% 130,305  $947,047  $2,873,748 2
7 (4) Drive 32,362 -30% 292,570  $645,623  $5,844,861 3
8 (-) Battle: Los Angeles 29,499 +3,787% 580,036  $421,797  $12,516,955 36
9 (-) Contagion 28,815 +146% 254,290  $405,289  $5,468,789 7
10 (6) In Time 27,072 -39% 227,794  $594,774  $4,607,212 3
11 (8) Transformers: Dark of the Moon 26,885 -12% 2,347,573  $829,692  $53,653,165 21
12 (13) Moneyball 26,388 +19% 362,902  $582,222  $7,438,388 6
13 (10) Beauty and the Beast 20,786 -15% 2,888,981  $608,621  $69,395,296 489
14 (18) The Twilight Saga: Eclipse 20,351 +31% 1,269,523  $406,811  $30,866,814 64
15 (19) Star Wars: The Complete Saga (Episodes I-VI) 20,226 +36% 1,191,880  $1,861,627  $97,849,861 21
16 (-) The Mechanic 19,853 +11,053% 267,433  $234,462  $4,420,727 40
17 (-) Harry Potter and the Deathly Hallows, Part II 19,791 +327% 2,517,815  $284,215  $50,473,788 15
18 new The Lorax 19,231   19,231  $345,957  $345,957 1
19 (21) The Help 18,359 +53% 904,508  $502,125  $25,305,914 11
- (-) Doctor Zhivago 17,294 +39% 126,529  $449,456  $3,288,339 856

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.