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See also: Weekly Blu-ray Sales Chart - Weekly DVD and Blu-ray Sales Combined Chart

United States DVD Sales Chart for Week Ending October 5, 2008

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  TitleUnits this Week% ChangeTotal UnitsSpending this WeekTotal SpendingWeeks
1 new Iron Man 4,246,899   4,246,899 $77,908,088 $77,908,088 1
2 new Forgetting Sarah Marshall 652,000   652,000 $12,905,492 $12,905,492 1
3 (1) Sex and the City - The Movie 478,371 -63% 1,766,573 $10,232,451 $38,841,743 2
4 (2) Leatherheads 78,467 -57% 261,096 $1,497,260 $4,965,385 2
5 (3) Speed Racer 77,658 -50% 622,299 $1,258,300 $10,020,012 3
6 (6) The Forbidden Kingdom 67,141 -28% 901,449 $1,354,858 $18,215,605 4
7 (4) Made of Honor 57,030 -51% 530,291 $854,880 $8,052,452 3
8 (8) Baby Mama 54,603 -30% 863,400 $982,308 $15,532,566 4
9 (19) The Nightmare Before Christmas 53,390 +32% 621,812 $1,225,333 $14,886,114 566
10 (5) 88 Minutes 51,367 -47% 369,484 $975,459 $7,394,351 3
11 (9) Office, The - Season Four 50,154 -33% 770,928 $1,554,272 $23,885,353 5
12 (7) The Love Guru 48,940 -40% 311,138 $954,286 $5,562,340 3
13 new Dora the Explorer - Dora Saves the Snow Princess 46,514   46,514 $836,787 $836,787 1
14 (12) Heroes - Season Two 40,042 -27% 780,991 $1,000,650 $19,497,370 6
15 (16) Barbie and the Diamond Castle 38,829 -19% 482,212 $504,389 $6,249,466 4
16 (10) Run, Fat Boy, Run 38,020 -46% 108,603 $722,000 $2,062,371 2
17 (13) Little Mermaid - Ariel's Beginning, The 36,402 -28% 1,648,603 $727,676 $29,034,626 6
18 (20) Transformers 35,189 -13% 14,232,944 $547,748 $268,025,935 51
19 (11) What Happens in Vegas 34,784 -44% 993,543 $698,998 $20,050,353 6
20 (21) High School Musical 2 32,762 -15% 5,487,897 $654,912 $86,720,209 43
21 (17) Scooby-Doo and the Goblin King 32,357 -29% 77,712 $452,674 $1,087,191 2
22 (15) Grey's Anatomy: The Complete Fourth Season 31,953 -34% 384,781 $1,181,941 $14,221,772 4
23 (26) Godfather, The 25,481 -7% 113,970 $302,141 $1,228,410 230
24 (24) Smallville - The Complete Seventh Season 25,375 -23% 336,760 $963,996 $12,793,512 4
25 (28) Street Kings 21,100 -14% 580,720 $425,557 $11,746,321 7
26 (30) The Notebook 21,061 -2% 6,178,560 $284,113 $74,639,871 191
27 (23) Camp Rock 20,628 -40% 895,819 $309,214 $13,420,514 7
28 (-) I am Legend 18,929 +12% 6,396,979 $333,328 $119,712,516 29
29 (14) Two and a Half Men - The Complete Fourth Season 18,648 -62% 68,297 $540,606 $1,979,930 2
30 (-) National Treasure - Book of Secrets 18,201 +4% 5,744,876 $281,227 $91,113,008 20

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Home Media Magazine.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

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