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See also: Weekly Blu-ray Sales Chart - Weekly DVD and Blu-ray Sales Combined Chart

United States DVD Sales Chart for Week Ending June 27, 2010

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  TitleUnits this Week% ChangeTotal UnitsSpending this WeekTotal SpendingWeeks
1 (1) The Book of Eli 290,518 -63% 1,079,066 $6,420,244 $20,077,896 2
2 new Green Zone 265,882   265,882 $5,086,323 $5,086,323 1
3 new Remember Me 199,034   199,034 $3,962,767 $3,962,767 1
4 (2) Alice in Wonderland 168,239 -43% 3,218,524 $3,685,343 $57,099,333 4
5 new She's Out of My League 143,603   143,603 $2,791,642 $2,791,642 1
6 new Entourage: The Complete Sixth Season 129,629   129,629 $2,980,171 $2,980,171 1
7 (13) Toy Story 119,287 +97% 655,526 $2,380,372 $13,807,684 713
8 (15) Toy Story 2 118,037 +118% 1,534,798 $2,317,645 $30,075,958 484
9 (5) Avatar 100,112 -35% 7,712,923 $1,933,173 $133,637,131 10
10 (3) Shutter Island 96,132 -59% 832,176 $1,860,154 $14,436,131 3
11 (8) Invictus 75,059 -20% 562,927 $980,271 $9,266,426 6
12 (22) Valentine's Day 65,179 +53% 891,084 $846,675 $14,988,555 6
13 (4) When in Rome 63,449 -66% 247,812 $982,825 $4,303,203 2
14 (6) Family Guy, Volume 8 58,743 -56% 192,796 $2,349,133 $7,318,477 2
15 (7) From Paris with Love 54,588 -53% 464,304 $993,502 $8,348,210 3
16 (21) The Twilight Saga: New Moon 52,845 +20% 6,886,635 $977,104 $154,250,965 15
17 (10) The Wolfman 52,351 -33% 783,135 $1,050,161 $14,362,883 4
18 (24) Tooth Fairy 40,542 +2% 909,228 $660,024 $16,117,719 8
19 (25) It’s Complicated 39,888 +10% 1,511,986 $717,585 $25,866,377 9
20 (16) Dear John 39,249 -25% 875,499 $776,345 $15,455,949 5
21 (14) True Blood: The Complete Second Season 39,191 -28% 805,706 $1,421,849 $28,841,849 5
22 (20) Edge of Darkness 36,835 -22% 631,858 $612,566 $10,685,388 7
23 (19) Legion 36,576 -27% 780,956 $683,971 $14,393,897 7
24 (12) Youth in Revolt 34,949 -44% 97,165 $611,258 $1,827,581 2
25 (9) Sherlock Holmes 32,770 -59% 2,391,305 $547,259 $39,514,368 13
26 (18) The Blind Side 30,737 -39% 5,004,481 $572,630 $80,312,569 14
27 (17) Life 30,417 -41% 198,851 $1,216,376 $8,016,941 4
28 (-) The Princess and the Frog 25,420 -7% 4,047,560 $491,877 $64,093,650 15
29 (29) Message in a Bottle 25,023 -21% 124,610 $230,212 $1,270,445 569
30 (-) Shawshank Redemption, The 24,677 +188% 86,012 $149,345 $581,475 549

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Home Media Magazine.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

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