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See also: Weekly Blu-ray Sales Chart - Weekly DVD and Blu-ray Sales Combined Chart

United States DVD Sales Chart for Week Ending September 25, 2011

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  TitleUnits this Week% ChangeTotal UnitsSpending this WeekTotal SpendingWeeks
1 new Bridesmaids 1,247,121   1,247,121 $19,554,857 $19,554,857 1
2 new Spooky Buddies 333,979   333,979 $5,323,625 $5,323,625 1
3 (1) Thor 150,528 -73% 701,465 $2,406,943 $12,274,224 2
4 (-) Dumbo 119,100   682,396 $2,142,609 $11,303,854 935
5 (2) X-Men: First Class 97,151 -73% 842,900 $1,844,897 $15,011,679 3
6 new Modern Family: The Complete Second Season 88,546   88,546 $2,655,495 $2,655,495 1
7 (3) Barbie: Princess Charm School 81,063 -59% 276,976 $1,043,281 $3,564,681 2
8 new Castle: The Complete Third Season 68,716   68,716 $2,198,225 $2,198,225 1
9 (4) The Big Bang Theory: The Complete Fourth Season 55,123 -68% 229,715 $1,542,893 $6,766,685 2
10 (10) Rio 41,018 -27% 2,583,892 $614,860 $38,962,816 8
11 (6) Glee: The Complete Second Season 31,926 -72% 146,080 $1,117,091 $4,867,050 2
12 (12) Hanna 30,804 -37% 206,949 $483,623 $3,609,604 3
13 (9) It's Always Sunny in Philadelphia: Season Six 29,681 -52% 91,882 $593,323 $2,058,779 2
14 (5) Supernatural: The Complete Sixth Season 27,437 -78% 151,343 $987,458 $5,446,835 2
15 new The Mentalist: The Complete Third Season 27,312   27,312 $1,037,583 $1,037,583 1
16 new The Kennedys 27,187   27,187 $489,094 $489,094 1
17 (13) The Office: Season Seven 26,813 -31% 179,185 $804,122 $5,471,136 3
18 (8) Spartacus: Gods of the Arena 23,945 -70% 102,839 $478,661 $2,055,752 2
19 new Hawaii Five-0: The First Season 22,448   22,448 $852,800 $852,800 1
20 (7) Grey's Anatomy: The Complete Seventh Season 20,952 -76% 107,339 $670,254 $3,433,775 2
21 (16) Mrs. Doubtfire 20,203 -31% 941,576 $197,860 $8,861,943 811
22 (15) Madea's Big Happy Family 19,065 -35% 411,086 $314,382 $6,614,874 4
23 (11) Glee: Season Two, Volume Two 18,707 -65% 71,597 $458,134 $1,753,411 2
24 (-) Mad Men: Season Four 18,582 +863% 370,786 $229,488 $9,318,095 28
25 new Set Up 17,959   17,959 $233,287 $233,287 1
26 (17) House, M.D.: Season Seven 17,673 -39% 137,546 $609,542 $5,039,430 4
27 (23) Soul Surfer 14,965 -13% 694,442 $258,595 $11,243,738 8
28 (26) Thomas & Friends: Day of the Diesels 13,095 -7% 72,729 $185,949 $1,020,229 3
29 (-) Scooby-Doo: Legend of the Phantosaur 12,845 +30% 54,716 $195,501 $823,147 3
30 (-) Barney's Halloween Party 12,458 +3% 209,626 $98,667 $1,339,299 108

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Home Media Magazine.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

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