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DVD Sales - Well Known

July 23rd, 2009

Sales picked up this week with the release of Knowing and a few other new releases that topped the sales chart this week. Knowing led the way with respectable sales of 773,000 units and $12.51 million in consumer spending at retail. Push placed second with 447,000 units sold for the week and $7.43 million in spending, which is better than Knowing relative to the two film's box office runs. The Unborn made it 1-2-3 for new releases opening with $4.58 million in spending from 260,000 units. Fourth place went to Gran Torino, which continue to impress adding 124,000 units / $1.87 million to take its totals to 3.11 million units / $48.15 million, which is one of the best sales records of the year. Princess Protection Program landed in fifth place with 95,000 units for the week and 288,000 units / $5.04 million in total. Not bad for a TV movie.

The best of the rest of the new releases was NHL: Stanley Cup 2008-2009 Champions: Pittsburgh Penguins, which placed tenth with 64,000 units / $1.29 million. It is very rare for a sports DVD like this to chart, so I'm very, very surprised a hockey release would do it.

Blu-ray rebounded, up 51% for the week to $16.2 million, which was 149% more than the same week last year. Compared to DVD, Blu-ray represented 10% of total sales and 13% of the top 20 comparison. The best selling Blu-ray title of the week was Knowing with an estimated 160,000 units, while Push placed second with 100,000 units.


Filed under: Video Sales, Gran Torino, Knowing, The Unborn, Push, Princess Protection Program