DVD Sales - Chuck More Than Lucky

January 28, 2008

New releases were not plentiful on the this week's sales chart, but while only three charted, those that did grabbed all but one of the top four spots. This includes the new number one, Good Luck Chuck, which sold 587,000 units for opening week revenue of $9.98 million. Family Guy - Blue Harvest sold 515,000 units for $8.23 million, but we don't have information on how that breaks down for the Special Edition and the Limited Edition. 3:10 to Yuma fell to third place with 393,000 units sold for the week for a total of 1.52 million units and $29.15 million. The final new release of the week was Mr. Woodcock with 288,000 units / $5.40 million in sales, which was weak even compared to its theatrical run. Rounding out the top five was Resident Evil: Extinction, which added 134,000 units and $2.75 million in revenue to take its running tally to 1.38 million units sold and $26.57 million.

As I said, there were no other new releases to chart this week, and there's precious little else to talk about in the top 30. Harry Potter and the Order of the Phoenix reached $200 million in sales and will sell its 10 millionth copy in a few weeks.

Moving onto the format war, it was reported that Blu-Ray won the week 83% to 17%, which is not a significant change from last week's blowout. At this moment, it is no longer a question of when HD-DVD will lose the last of its studio support, only if that will happen before or after retailers phase out the format. If I were to make an educated guess, I would say after. It is easier for retailers to stop purchasing new products than it is for a studio to switch formats.

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Filed under: Video Sales, Harry Potter and the Order of the Phoenix, Resident Evil: Extinction, Good Luck Chuck, Mr. Woodcock, 3:10 to Yuma