January 1st, 2018
2017 wasn’t a good year. It started out well and ended on a high note, but the summer was a disaster and that proved to be too much for the rest of the year to overcome. Fortunately, The Last Jedi and Jumanji: Welcome to the Jungle are still doing very well and will help January get off to a fast start. Unfortunately, the biggest new release of January is Paddington 2 and it isn’t expected to match its predecessor at the box office; it certainly won’t top $100 million domestically. It is unlikely any of the Oscar contenders will hit the century mark in January either. This is really bad news, as last January, we had a new release, Split and an Oscar contender, Hidden Figures, which both topped that milestone with ease. 2018 should get off to a faster start in the first two weeks, but overall, this month will end with a loss.
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June 1st, 2015
May turned out to be softer than anticipated with The Avengers: Age of Ultron missing expectations by about $100 million. Additionally, only Pitch Perfect 2 really topped expectations. May 2015 kept pace with May of 2014, more or less. June doesn't have any films as strong as Age of Ultron, but there are two films that should have no trouble getting to $200 million. Those two films are Jurassic World and Inside Out and I'm not sure which one will turn out to be the biggest hit of the month. Last June, the biggest hit was Transformers: Age of Extinction, but both Jurassic World and Inside Out should top that film, albeit by small margins. On the other hand, last June had four other films that reached $100 million, while this time around only Spy! and Ted 2 have a real shot at that milestone. 2015 is stronger at the top, but has weaker depth. It will be interesting to see if 2015 will keep pace with 2014 over the course of the full month.
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September 1st, 2013
August ended, and we should be very grateful for that. Lee Daniels' The Butler was a surprise hit, while We're the Millers did better than expected. However, most other films that were expected to be solid hits failed to live up to expectations. Fortunately, August of 2012 was even worse, so 2013 regained the lead on the year-to-year comparison during the month. Looking forward, there is exactly one film that will likely become more than a midlevel hit in September: Cloudy with a Chance of Meatballs 2. That film has a chance to reach $100 million in total. Most of the rest of the new releases will be lucky if they get halfway there. Fortunately, September of 2012 was even worse. Hotel Transylvania was a surprise hit, earning nearly $150 million, and there were a few others that topped $50 million, but there were also several outright bombs. If we can avoid those types of bombs, then 2013 should continue its winning streak.
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