Black Sea (2015)

Black Sea poster
Theatrical Performance
Domestic Box Office $1,171,559Details
International Box Office $2,160,512Details
Worldwide Box Office $3,332,071
Home Market Performance
Est. Domestic DVD Sales $879,904 Details
Est. Domestic Blu-ray Sales $603,775 Details
Total Est. Domestic Video Sales $1,483,679
Further financial details...

Synopsis

Black Sea centers on a rogue submarine captain who pulls together a misfit crew to go after a sunken treasure rumored to be lost in the depths of the Black Sea. As greed and desperation take control onboard their claustrophobic vessel, the increasing uncertainty of the mission causes the men to turn on each other to fight for their own survival.

Metrics

Opening Weekend:$37,675 (3.2% of total gross)
Legs:2.56 (domestic box office/biggest weekend)
Domestic Share:35.2% (domestic box office/worldwide)
Theater counts:5 opening theaters/353 max. theaters, 2.2 weeks average run per theater
Infl. Adj. Dom. BO $1,498,140

Latest Ranking on Cumulative Box Office Lists


Watch Now On

Amazon VOD:Amazon
iTunes:iTunes
Google Play:Google Play
Vudu:Vudu

Movie Details

Domestic Releases: January 23rd, 2015 (Limited) by Focus Features
International Releases: January 30th, 2015 (Wide) (Hong Kong)
January 30th, 2015 (Wide) (Russia (CIS))
April 9th, 2015 (Wide) (Australia)
April 17th, 2015 (Wide) (Italy)
April 24th, 2015 (Wide) (Turkey)
... Show all releases
Video Release: May 5th, 2015 by Universal Home Entertainment
MPAA Rating: R for language throughout, some graphic images and violence.
(Rating bulletin 2346, 10/29/2014)
Running Time: 114 minutes
Comparisons: vs. Faith of Our Fathers
Create your own comparison chart…
Keywords: Underwater, Treasure Hunters, World War II, Nazi Treasure
Source:Original Screenplay
Genre:Thriller/Suspense
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Cowboy Films
Production Countries: United States
Languages: English

Compare this performance with other movies…

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Jan 23, 2015 48 $37,675   5 $7,535   $37,675 1
Jan 30, 2015 24 $456,872 +1,113% 313 $1,460   $508,797 2
Feb 6, 2015 29 $257,249 -44% 353 $729   $1,007,688 3
Feb 13, 2015 57 $31,635 -88% 92 $344   $1,146,802 4
Feb 20, 2015 68 $4,883 -85% 10 $488   $1,169,381 5

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Jan 23, 2015 - $11,976     5 $2,395   $11,976 1
Jan 24, 2015 - $14,416 +20%   5 $2,883   $26,392 2
Jan 25, 2015 - $11,283 -22%   5 $2,257   $37,675 3
Jan 26, 2015 - $2,244 -80%   5 $449   $39,919 4
Jan 27, 2015 - $4,464 +99%   5 $893   $44,383 5
Jan 28, 2015 - $3,528 -21%   5 $706   $47,911 6
Jan 29, 2015 - $4,014 +14%   5 $803   $51,925 7
Jan 30, 2015 - $162,700 +3,953% +1,259% 313 $520   $214,625 8
Jan 31, 2015 - $216,538 +33% +1,402% 313 $692   $431,163 9
Feb 1, 2015 - $77,634 -64% +588% 313 $248   $508,797 10
Feb 2, 2015 - $59,846 -23% +2,567% 313 $191   $568,643 11
Feb 3, 2015 - $69,359 +16% +1,454% 313 $222   $638,002 12
Feb 4, 2015 - $57,408 -17% +1,527% 313 $183   $695,410 13
Feb 5, 2015 - $55,029 -4% +1,271% 313 $176   $750,439 14
Feb 6, 2015 - $75,491 +37% -54% 353 $214   $825,930 15
Feb 7, 2015 - $111,366 +48% -49% 353 $315   $937,296 16
Feb 8, 2015 - $70,392 -37% -9% 353 $199   $1,007,688 17
Feb 9, 2015 - $28,528 -59% -52% 353 $81   $1,036,216 18
Feb 10, 2015 - $31,646 +11% -54% 353 $90   $1,067,862 19
Feb 11, 2015 - $25,950 -18% -55% 353 $74   $1,093,812 20
Feb 12, 2015 - $21,355 -18% -61% 353 $60   $1,115,167 21
Feb 13, 2015 - $6,640 -69% -91% 92 $72   $1,121,807 22
Feb 14, 2015 - $14,738 +122% -87% 92 $160   $1,136,545 23
Feb 15, 2015 - $10,257 -30% -85% 92 $111   $1,146,802 24
Feb 16, 2015 - $6,098 -41% -79% 92 $66   $1,152,900 25
Feb 17, 2015 - $4,008 -34% -87% 92 $44   $1,156,908 26
Feb 18, 2015 - $4,054 +1% -84% 92 $44   $1,160,962 27
Feb 19, 2015 - $3,536 -13% -83% 92 $38   $1,164,498 28
Feb 20, 2015 - $1,357 -62% -80% 10 $136   $1,165,855 29
Feb 21, 2015 - $2,230 +64% -85% 10 $223   $1,168,085 30
Feb 22, 2015 - $1,296 -42% -87% 10 $130   $1,169,381 31
Feb 23, 2015 - $662 -49% -89% 10 $66   $1,170,043 32
Feb 24, 2015 - $617 -7% -85% 10 $62   $1,170,660 33
Feb 25, 2015 - $533 -14% -87% 10 $53   $1,171,193 34
Feb 26, 2015 - $366 -31% -90% 10 $37   $1,171,559 35

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Jan 23, 2015 47 $51,925   5 $10,385   $51,925 1
Jan 30, 2015 25 $698,514 +1,245% 313 $2,232   $750,439 2
Feb 6, 2015 29 $364,728 -48% 353 $1,033   $1,115,167 3
Feb 13, 2015 57 $49,331 -86% 92 $536   $1,164,498 4
Feb 20, 2015 75 $7,061 -86% 10 $706   $1,171,559 5

Box Office Summary Per Territory

Territory Release
Date
Opening
Weekend
Opening
Weekend
Screens
Maximum
Screens
Theatrical
Engagements
Total
Box Office
Report
Date
Australia 4/9/2015 $29,327 18 18 50 $78,560 5/26/2015
China 9/9/2016 $224,546 0 0 0 $312,686 9/28/2018
Hong Kong 1/30/2015 $0 0 23 24 $164,174 11/25/2018
Italy 4/17/2015 $578,875 0 0 0 $1,268,268 11/6/2018
Russia (CIS) 1/30/2015 $166,222 190 190 300 $260,024 11/19/2018
South Africa 7/17/2015 $19,453 27 27 27 $19,453 7/21/2015
Turkey 4/24/2015 $28,716 40 40 53 $57,347 12/30/2018
 
International Total$2,160,512 12/30/2018

International Cumulative Box Office Records


Worldwide Cumulative Box Office Records


Weekly US DVD Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
May 10, 20151517,702 17,702$273,142$273,1421

Weekly US Blu-ray Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
May 10, 20151310,548 10,548$221,401$221,4011

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.

Leading Cast

Jude Law    Robinson

Supporting Cast

Scoot McNairy    Daniels
Ben Mendelsohn    Fraser
David Threlfall    Peters
Konstantin Khabenskiy    Blackie
Sergey Puskepalis    Zaytsev
Michael Smiley    Reynolds
Grigory Dobrygin    Morozov
Sergey Veksler    Baba
Sergey Kolesnikov    Levchenko
Bobby Schofield    Tobin
Jodie Whittaker    Chrissy
Karl Davies    Liam
Llewella Gideon    Job Centre Worker
Gus Barry    Martin (aged 12)
Daniel Ryan    Kurston
Tobias Menzias    Lewis
Branwell Donaghey    Gittens
Yuri Klimov    Ukranian Admiral
Zaak Conway    Martin (aged 4)

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Kevin MacDonald    Director
Dennis Kelly    Screenwriter
Charles Steel    Producer
Kevin Macdonald    Producer
Tessa Ross    Executive Producer
Teresa Moneo    Executive Producer
Merve Harzadin    Executive Producer
Jim Cochrane    Executive Producer
Christopher Ross    Director of Photography
Nick Palmer    Production Designer
Justine Wright    Editor
Natalie Ward    Costume Designer
Ilan Eshkeri    Composer
Nina Gold    Composer
Jane Robertson    Co-Producer
Alasdair Flind    Co-Producer
Matthew Penry-Davey    Assistant Director
Harriet Storey    Art Director
Sophie Phillips    Set Decorator
Rory Herbert    Script Supervisor
Louise Seymour    Post-Production Supervisor
Rashad Omar    Sound Mixer
Mark Sutherland    Costume Supervisor
Ed Smith    Special Effects Supervisor
Laura de Selincourt    Special Effects Coordinator
Tim Caplan    Visual Effects Producer
Simon Hughes    Visual Effects Supervisor
Glenn Freemantle    Supervising Sound Editor
Glenn Freemantle    Sound Designer
Eilam Hoffman    Sound Effects Editor
Danny Freemantle    Sound Effects Editor
Dillon Bennett    Sound Effects Editor
Gillian Dodders    Dialogue Editor
Ian Tapp    Re-recording Mixer
Niv Adiri    Re-recording Mixer
Saul Metzstein    Second Unit Director

The bold credits above the line are the "above-the-line" credits, the other the "below-the-line" credits.

DVD Sales: Fifty Overshadows the rest of the DVDs

May 30th, 2015

There were six new releases to reach the top 30 of the DVD sales chart this week. We also have a new number one DVD, 50 Shades of Grey, which opened with 573,000 units / $8.59 million for the week. More...

Blu-ray Sales: 50 Shades on Blu

May 30th, 2015

There were only four new releases on this week's Blu-ray sales chart, but three of them reached the top five. This includes a new number one Blu-ray, 50 Shades of Grey, which sold 852,000 units and generated $16.74 million in sales. This represents 73% of total Blu-rays sold this week, while the film's opening week Blu-ray share was just under 60%. This is a shockingly high opening week Blu-ray share, especially given the target demographic. More...

DVD and Blu-ray Releases for May 5th, 2015

May 6th, 2015

Selma

While summer is the worst time of year for the home market, there are actually two big first-run releases coming out this week, plus a handful of TV on DVD releases that are worth checking out. The biggest release is 50 Shades of Grey, but while it made more than $500 million worldwide, its reviews are just bad. On the other hand, Selma, the second biggest new release of the week, is clearly the best new release of the week and the DVD or Blu-ray Combo Pack is the Pick of the Week. More...

Per Theater Chart: Sniper Stuck at the Top

January 27th, 2015

American Sniper poster

For the fifth week in a row, American Sniper led the way on the per theater chart, this week earning an average of $17,444. The only other film in the $10,000 club was Still Alice with an average of $10,816 in 38 theaters. More...

Limited Release: Don't Want to Start in the Red

January 23rd, 2015

Red Army poster

It is not a great week for limited releases, as there are many films opening with mixed reviews and opening on Video on Demand as well as in theaters. That doesn't mean there aren't some films that could be hits. Mommy's reviews suggest it could land near the top of the per theater chart. Meanwhile, Red Army is still rocking 100% positive reviews, but it is a documentary. More...


  1. Summary
  2. News
  3. Box Office
  4. International
  5. Video Sales
  6. Full Financials
  7. Cast & Crew
  8. Trailer

Synopsis

Black Sea centers on a rogue submarine captain who pulls together a misfit crew to go after a sunken treasure rumored to be lost in the depths of the Black Sea. As greed and desperation take control onboard their claustrophobic vessel, the increasing uncertainty of the mission causes the men to turn on each other to fight for their own survival.

Metrics

Opening Weekend:$37,675 (3.2% of total gross)
Legs:2.56 (domestic box office/biggest weekend)
Domestic Share:35.2% (domestic box office/worldwide)
Theater counts:5 opening theaters/353 max. theaters, 2.2 weeks average run per theater
Infl. Adj. Dom. BO $1,498,140

Latest Ranking on Cumulative Box Office Lists


Watch Now On

Amazon VOD:Amazon
iTunes:iTunes
Google Play:Google Play
Vudu:Vudu

Movie Details

Domestic Releases: January 23rd, 2015 (Limited) by Focus Features
International Releases: January 30th, 2015 (Wide) (Hong Kong)
January 30th, 2015 (Wide) (Russia (CIS))
April 9th, 2015 (Wide) (Australia)
April 17th, 2015 (Wide) (Italy)
April 24th, 2015 (Wide) (Turkey)
... Show all releases
Video Release: May 5th, 2015 by Universal Home Entertainment
MPAA Rating: R for language throughout, some graphic images and violence.
(Rating bulletin 2346, 10/29/2014)
Running Time: 114 minutes
Comparisons: vs. Faith of Our Fathers
Create your own comparison chart…
Keywords: Underwater, Treasure Hunters, World War II, Nazi Treasure
Source:Original Screenplay
Genre:Thriller/Suspense
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Cowboy Films
Production Countries: United States
Languages: English

Leading Cast

Jude Law    Robinson

Supporting Cast

Scoot McNairy    Daniels
Ben Mendelsohn    Fraser
David Threlfall    Peters
Konstantin Khabenskiy    Blackie
Sergey Puskepalis    Zaytsev
Michael Smiley    Reynolds
Grigory Dobrygin    Morozov
Sergey Veksler    Baba
Sergey Kolesnikov    Levchenko
Bobby Schofield    Tobin
Jodie Whittaker    Chrissy
Karl Davies    Liam
Llewella Gideon    Job Centre Worker
Gus Barry    Martin (aged 12)
Daniel Ryan    Kurston
Tobias Menzias    Lewis
Branwell Donaghey    Gittens
Yuri Klimov    Ukranian Admiral
Zaak Conway    Martin (aged 4)

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Kevin MacDonald    Director
Dennis Kelly    Screenwriter
Charles Steel    Producer
Kevin Macdonald    Producer
Tessa Ross    Executive Producer
Teresa Moneo    Executive Producer
Merve Harzadin    Executive Producer
Jim Cochrane    Executive Producer
Christopher Ross    Director of Photography
Nick Palmer    Production Designer
Justine Wright    Editor
Natalie Ward    Costume Designer
Ilan Eshkeri    Composer
Nina Gold    Composer
Jane Robertson    Co-Producer
Alasdair Flind    Co-Producer
Matthew Penry-Davey    Assistant Director
Harriet Storey    Art Director
Sophie Phillips    Set Decorator
Rory Herbert    Script Supervisor
Louise Seymour    Post-Production Supervisor
Rashad Omar    Sound Mixer
Mark Sutherland    Costume Supervisor
Ed Smith    Special Effects Supervisor
Laura de Selincourt    Special Effects Coordinator
Tim Caplan    Visual Effects Producer
Simon Hughes    Visual Effects Supervisor
Glenn Freemantle    Supervising Sound Editor
Glenn Freemantle    Sound Designer
Eilam Hoffman    Sound Effects Editor
Danny Freemantle    Sound Effects Editor
Dillon Bennett    Sound Effects Editor
Gillian Dodders    Dialogue Editor
Ian Tapp    Re-recording Mixer
Niv Adiri    Re-recording Mixer
Saul Metzstein    Second Unit Director

The bold credits above the line are the "above-the-line" credits, the other the "below-the-line" credits.

DVD Sales: Fifty Overshadows the rest of the DVDs

May 30th, 2015

There were six new releases to reach the top 30 of the DVD sales chart this week. We also have a new number one DVD, 50 Shades of Grey, which opened with 573,000 units / $8.59 million for the week. More...

Blu-ray Sales: 50 Shades on Blu

May 30th, 2015

There were only four new releases on this week's Blu-ray sales chart, but three of them reached the top five. This includes a new number one Blu-ray, 50 Shades of Grey, which sold 852,000 units and generated $16.74 million in sales. This represents 73% of total Blu-rays sold this week, while the film's opening week Blu-ray share was just under 60%. This is a shockingly high opening week Blu-ray share, especially given the target demographic. More...

DVD and Blu-ray Releases for May 5th, 2015

May 6th, 2015

Selma

While summer is the worst time of year for the home market, there are actually two big first-run releases coming out this week, plus a handful of TV on DVD releases that are worth checking out. The biggest release is 50 Shades of Grey, but while it made more than $500 million worldwide, its reviews are just bad. On the other hand, Selma, the second biggest new release of the week, is clearly the best new release of the week and the DVD or Blu-ray Combo Pack is the Pick of the Week. More...

Per Theater Chart: Sniper Stuck at the Top

January 27th, 2015

American Sniper poster

For the fifth week in a row, American Sniper led the way on the per theater chart, this week earning an average of $17,444. The only other film in the $10,000 club was Still Alice with an average of $10,816 in 38 theaters. More...

Limited Release: Don't Want to Start in the Red

January 23rd, 2015

Red Army poster

It is not a great week for limited releases, as there are many films opening with mixed reviews and opening on Video on Demand as well as in theaters. That doesn't mean there aren't some films that could be hits. Mommy's reviews suggest it could land near the top of the per theater chart. Meanwhile, Red Army is still rocking 100% positive reviews, but it is a documentary. More...

Compare this performance with other movies…

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Jan 23, 2015 48 $37,675   5 $7,535   $37,675 1
Jan 30, 2015 24 $456,872 +1,113% 313 $1,460   $508,797 2
Feb 6, 2015 29 $257,249 -44% 353 $729   $1,007,688 3
Feb 13, 2015 57 $31,635 -88% 92 $344   $1,146,802 4
Feb 20, 2015 68 $4,883 -85% 10 $488   $1,169,381 5

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Jan 23, 2015 - $11,976     5 $2,395   $11,976 1
Jan 24, 2015 - $14,416 +20%   5 $2,883   $26,392 2
Jan 25, 2015 - $11,283 -22%   5 $2,257   $37,675 3
Jan 26, 2015 - $2,244 -80%   5 $449   $39,919 4
Jan 27, 2015 - $4,464 +99%   5 $893   $44,383 5
Jan 28, 2015 - $3,528 -21%   5 $706   $47,911 6
Jan 29, 2015 - $4,014 +14%   5 $803   $51,925 7
Jan 30, 2015 - $162,700 +3,953% +1,259% 313 $520   $214,625 8
Jan 31, 2015 - $216,538 +33% +1,402% 313 $692   $431,163 9
Feb 1, 2015 - $77,634 -64% +588% 313 $248   $508,797 10
Feb 2, 2015 - $59,846 -23% +2,567% 313 $191   $568,643 11
Feb 3, 2015 - $69,359 +16% +1,454% 313 $222   $638,002 12
Feb 4, 2015 - $57,408 -17% +1,527% 313 $183   $695,410 13
Feb 5, 2015 - $55,029 -4% +1,271% 313 $176   $750,439 14
Feb 6, 2015 - $75,491 +37% -54% 353 $214   $825,930 15
Feb 7, 2015 - $111,366 +48% -49% 353 $315   $937,296 16
Feb 8, 2015 - $70,392 -37% -9% 353 $199   $1,007,688 17
Feb 9, 2015 - $28,528 -59% -52% 353 $81   $1,036,216 18
Feb 10, 2015 - $31,646 +11% -54% 353 $90   $1,067,862 19
Feb 11, 2015 - $25,950 -18% -55% 353 $74   $1,093,812 20
Feb 12, 2015 - $21,355 -18% -61% 353 $60   $1,115,167 21
Feb 13, 2015 - $6,640 -69% -91% 92 $72   $1,121,807 22
Feb 14, 2015 - $14,738 +122% -87% 92 $160   $1,136,545 23
Feb 15, 2015 - $10,257 -30% -85% 92 $111   $1,146,802 24
Feb 16, 2015 - $6,098 -41% -79% 92 $66   $1,152,900 25
Feb 17, 2015 - $4,008 -34% -87% 92 $44   $1,156,908 26
Feb 18, 2015 - $4,054 +1% -84% 92 $44   $1,160,962 27
Feb 19, 2015 - $3,536 -13% -83% 92 $38   $1,164,498 28
Feb 20, 2015 - $1,357 -62% -80% 10 $136   $1,165,855 29
Feb 21, 2015 - $2,230 +64% -85% 10 $223   $1,168,085 30
Feb 22, 2015 - $1,296 -42% -87% 10 $130   $1,169,381 31
Feb 23, 2015 - $662 -49% -89% 10 $66   $1,170,043 32
Feb 24, 2015 - $617 -7% -85% 10 $62   $1,170,660 33
Feb 25, 2015 - $533 -14% -87% 10 $53   $1,171,193 34
Feb 26, 2015 - $366 -31% -90% 10 $37   $1,171,559 35

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Jan 23, 2015 47 $51,925   5 $10,385   $51,925 1
Jan 30, 2015 25 $698,514 +1,245% 313 $2,232   $750,439 2
Feb 6, 2015 29 $364,728 -48% 353 $1,033   $1,115,167 3
Feb 13, 2015 57 $49,331 -86% 92 $536   $1,164,498 4
Feb 20, 2015 75 $7,061 -86% 10 $706   $1,171,559 5

Box Office Summary Per Territory

Territory Release
Date
Opening
Weekend
Opening
Weekend
Screens
Maximum
Screens
Theatrical
Engagements
Total
Box Office
Report
Date
Australia 4/9/2015 $29,327 18 18 50 $78,560 5/26/2015
China 9/9/2016 $224,546 0 0 0 $312,686 9/28/2018
Hong Kong 1/30/2015 $0 0 23 24 $164,174 11/25/2018
Italy 4/17/2015 $578,875 0 0 0 $1,268,268 11/6/2018
Russia (CIS) 1/30/2015 $166,222 190 190 300 $260,024 11/19/2018
South Africa 7/17/2015 $19,453 27 27 27 $19,453 7/21/2015
Turkey 4/24/2015 $28,716 40 40 53 $57,347 12/30/2018
 
International Total$2,160,512 12/30/2018

International Cumulative Box Office Records


Worldwide Cumulative Box Office Records


Weekly US DVD Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
May 10, 20151517,702 17,702$273,142$273,1421

Weekly US Blu-ray Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
May 10, 20151310,548 10,548$221,401$221,4011

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.