The Numbers - Box Office Data, Movie Stars, Idle Speculation
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Tuesday, February 9, 2010

Daily Chart - Sunday, February 7

  MovieGross% ChangeTheatersTotal GrossDays
1 (2) Avatar $5,150,764 -55.37% 3,000 $629,344,204 52
2 (1) Dear John $4,233,627 -66.05% 2,969 $30,468,614 3
3 (4) The Tooth Fairy $1,514,577 -56.47% 3,218 $34,462,568 17
See the full daily chart

Final Weekend Numbers

Final weekend numbers:
- 3-Day Weekend Final Numbers
- Friday final numbers
- Saturday final numbers
- Sunday final numbers
- Biggest 8th Weekends
- Biggest Weekends in February

- Follow us on Twitter for Live Updates

Notes: The complete weekend chart will be published at 3.30pm, Pacific Time. International grosses have been updated for major releases.

Weekend Estimates: Dear John Tops Avatar

Avatar's run at the top of the chart came to an end over the weekend, according to studio estimates released on Sunday morning. Its surprise vanquisher turned out to be Dear John, which ran up an impressive $32.4 million opening, a record for Superbowl weekend. Avatar was down almost 25% to $23.6 million -- its weakest weekend yet, in spite of an impressive list of Oscar nominations earlier in the week. But with $630 million in the bank now from North America alone, this can hardly be described a disappointment. More...

- Weekend Estimates

Weekend Preview: Any Oscar Bounce for Avatar?

It appears Avatar will walk away with yet another victory at the box office and it appears likely that it will set yet another record in the process. There are some factors that make the box office potential of all films a little more fluid this weekend. This includes the Super Bowl, which should draw away a lot of potential ticket buyers. Secondly, the Oscar nominations should help Avatar and a few other holdovers still playing in multiplexes. Depending on which factor is greater, we could keep pace with last year, or the slump could continue. More...

Full Weekend Coverage:
- Oscar Bounce for Avatar?
- Theater Counts and this weekend, and next week's openers
- New Contest: Love These Prizes Too
- Riding to the Rescue of Limited Releases
- Read about this weekend's openers in our monthly preview

Trailers for this weekend's openers:
- Dear John
- From Paris with Love

This Week's New Releases on DVD and Blu-ray

It's still a slow time of year for home market releases. It's too late for the Christmas shopping rush, while it is still too early for Awards Season releases to come out. There are a few limited releases, direct-to-DVD releases, TV on DVD releases, and catalogue titles that are of interest, but the best of the best is Zombieland. While both formats are worth checking out, the Blu-ray is the Pick of the Week. More...

Featured Reviews:
- B-Girl
- Wrong Turn at Tahoe
- Death in Love
- Air Bud: Golden Receiver
- Dora the Explorer: Let's Explore!
- More Than a Game
- Triangle
- Yo Gabba Gabba!: Birthday Boogie

- Upcoming DVD and Blu-ray Releases

International Top Five: Avatar Hits Century Mark

It was another milestone weekend for Avatar as it became the first film to ever reach $2 billion worldwide. It did so despite falling below $100 million over the weekend for the first time during its run. That said, it still pulled in an incredible $95.44 million on 11,088 screens in 84 markets for a total of $1.45 billion internationally and $2.05 billion worldwide. Its biggest market was Italy where it added $10.38 million on 800 screens over the weekend for a total of $52.94 million after three. Its best market overall remains France where it has $133.9 million, but China is catching up with $126.3 million. The film also reached the century mark in the U.K. with $103.52 million, including $7.74 million on 424 screens over the weekend and in Germany with $102.03 million including $7.88 million on 599 screens. It may have already gotten there in Russia, while it is about a week away from that milestone in Japan, Australia, South Korea. Additionally, it looks like it is just a matter of time for Spain and Italy. That would be ten markets with $100 million or more, to go with the countless other records the film has already set. The next major milestone is $1.84 billion internationally, which is what Titanicmade worldwide. And with its impressive list of Oscar nominations, $2 billion internationally becomes a lot more likely. And who knows, perhaps even $3 billion worldwide? We are dealing with unprecedented numbers, so the usual rules about Oscar bounces just don't apply. Winning could result in a flood at the box office, or its publicity could be at saturation levels already and it won't have a major effect. More...

Avatar Becomes Top-Grossing Domestic Movie

With Fox's official numbers for Tuesday released, Avatar has become the top-grossing movie in North America ever, overtaking a record held for over a decade by Titanic. On the day that it received nine Oscar nominations, Avatar grossed $2,688,514 (surprisingly a little down from Monday) to take its total North American gross to $601,141,551. More...

Awards Season: Avatar Not Hurting for Oscar Nominations

Oscar nominations were announced at 5:38 this morning, continuing a tradition that have never been adequately explained to me. (Why so early in the morning? Does earning an Oscar nomination become sweeter if people have to wake you up to congratulate you?) Leading the way in nominations were Avatar and The Hurt Locker, both of which pick up nine nods each, many of them in the same categories. More...

2010 Preview: February

2010 started in record-breaking fashion with the most lucrative January of all time, and only the second time that the box office reached $1 billion before the end of the month. The first year to do that was 2009. There were two problems preventing real celebration, however. Firstly, roughly 30% of the total box office for the month came from one film, Avatar, which was a holdover. Secondly, and perhaps more importantly, most films that were released / expanded wide in January missed expectations. Because of this, February starts on a bit of a down note. Compared to last year, the top of the list is about as strong with a couple of films aiming for $100 million, while there are fewer films that seem like they will bomb at the box office. More...

- Trailers for all upcoming movies

New at The Numbers: Movie Comparison Charts

We introduced our new comparison charts last Summer with an analysis of the Harry Potter franchise. The feature proved to be extremely popular, and today we're launching a major expansion of our comparison charts, starting with daily tracking of Avatar's progress towards box office records. More...

An Iceberg Named Avatar

It was a good new / bad news weekend at the box office. On the one hand, Avatar continued to set records and that helped 2010 start with the highest-grossing January of all time. On the other hand, new releases continue to under-perform, leading the overall box office to slump to $125 million. That was 13% lower than last weekend, but more importantly 1.1% lower than the same weekend last year, which is the third weekend in a row that 2010 was below 2009's pace. Granted, year-to-date 2010 is still ahead of 2009 by 5.5% at $1.06 billion to $1.00 billion, but if new releases are not stronger in February, that could change. More...

Weekend Top 3

  MovieGross% ChangeTheatersTotal GrossDays
1 (new) Dear John $30,468,614   2,969 $30,468,614 3
2 (1) Avatar $22,850,881 -26.95% 3,000 $629,344,204 52
3 (new) From Paris With Love $8,158,860   2,722 $8,158,860 3
See the complete weekend chart

Saint of the Per Theater Chart

Saint John of Las Vegas rode an impressive cast to the top of the per theater chart with an average of $10,833, but given its reviews, I don't think it will stick around much longer. On the other hand, Avatar has been on this list for seven weeks now earning an average $10,176 this past weekend. However, unless the Oscar nominations help it at the box office, this will be the last time it appears on this list. More...

Weekend Top 10 By Theater Gross

 MovieGrossTheatersPer TheaterTotal GrossDays
1 The Red Riding Trilogy: 1974 $14,526 1 $14,526 $14,526 3
2 Ajami $35,792 3 $11,931 $40,148 5
3 Terribly Happy $11,650 1 $11,650 $11,650 3
4 Dear John $30,468,614 2,969 $10,262 $30,468,614 3
5 Avatar $22,850,881 3,000 $7,617 $629,344,204 52
6 Mystery Team $6,707 1 $6,707 $74,787 164
7 The Last Station $336,190 51 $6,592 $723,657 24
8 The Wedding Song $5,598 1 $5,598 $24,786 122
9 Ran $10,245 2 $5,123 $10,245 8,816
10 The White Ribbon $126,008 26 $4,846 $785,268 40

  

Avatar Continues to Earn Big Bucks on IMAX

Avatar was solid on IMAX, down less than 10% to $8.8 million on 179 screens domestically to lift its total to $28 million so far. It expanded in Japan and Poland and reportedly broke records in both markets, which helped it add $3.6 million on 70 IMAX screens for a total of $11 million internationally and $39 million worldwide. More...

Weekend Top 5 IMAX Movies

 MovieGrossTheatersPer TheaterTotal GrossDays
1 Under the Sea 3-D $74,244 19 $3,908 $19,940,246 360
2 Space Station $53,772 6 $8,962 $80,932,113 2,852
3 Magnificent Desolation $43,191 4 $10,798 $31,870,401 1,599
4 Sea Monsters: A Prehistoric Adventure $15,157 8 $1,895 $22,844,232 857
5 Deep Sea 3-D $1,875 1 $1,875 $42,871,645 1,438
See the all time IMAX chart

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