Max Steel (2016)
| Theatrical Performance | ||
| Domestic Box Office | $3,818,664 | Details |
| International Box Office | $744,416 | Details |
| Worldwide Box Office | $4,563,080 | |
| Domestic Physical Disc Sales | ||
| DVD Sales (estimated) | $1,266,978 | |
| Blu-ray Sales (estimated) | $927,249 | |
| Total | $2,194,227 | |
| OpusData ID: 249550100 More info... | ||
| Further financial details... | ||
Synopsis
16-year old Max McGrath has just moved to a new town—and is desperately trying to fit in—when he discovers his body can generate the universe’s most powerful energy. Unbeknown to Max, a slightly rebellious and hilarious techno-organic extraterrestrial named Steel has been keeping an eye on him, hungry for his super-human energy. When they finally meet, they discover that together they form Max Steel, a superhero possessing powerful strength beyond anything in our world. These two unlikely friends soon find themselves hunted by sinister forces who want to control Max’s powers, as well as an unstoppable enemy from another galaxy.
Metrics
| Opening Weekend: | $2,182,216 (57.1% of total gross) |
| Legs: | 1.75 (domestic box office/biggest weekend) |
| Domestic Share: | 83.7% (domestic box office/worldwide) |
| Production Budget: | $10,000,000 (worldwide box office is 0.5 times production budget) |
| Theater counts: | 2,034 opening theaters/2,034 max. theaters, 2.1 weeks average run per theater |
| Infl. Adj. Dom. BO | $5,279,909 |
Movie Details
| Domestic Releases: | October 14th, 2016 (Wide) by Open Road |
| International Releases: | October 28th, 2016 (Wide) (Russia (CIS))
November 1st, 2016 (Wide) (China) November 11th, 2016 (Wide) (Slovenia) March 3rd, 2017 (Wide) (Portugal) April 21st, 2017 (Wide) (Turkey) ... Show all releases |
| Video Release: | January 3rd, 2017 by Universal Home Entertainment |
| MPA Rating: | PG-13 for some sci-fi action violence. (Rating bulletin 2442 (Cert #49580), 9/14/2016) |
| Running Time: | 91 minutes |
| Cast, crew, or production detail: | Development Hell, Famously Bad |
| Plot point: | Father’s Footsteps, Friendly Alien on Earth, Origin Story, Single Parent |
| Subgenre: | Action Adventure |
| Source: | Based on Toy |
| Genre: | Action |
| Production Method: | Live Action |
| Creative Type: | Super Hero |
| Production/Financing Companies: | Paramount Pictures, Dolphins Films, Mattel Entertainment, Ingenious Media |
| Production Countries: | United States |
| Languages: | English |
Weekend Box Office Performance
| Date | Rank | Gross | % Change | Theaters | Per Theater | Total Gross | Week |
|---|---|---|---|---|---|---|---|
| Oct 14, 2016 | 11 | $2,182,216 | 2,034 | $1,073 | $2,182,216 | 1 | |
| Oct 21, 2016 | 17 | $680,104 | -69% | 2,034 | $334 | $3,431,161 | 2 |
| Oct 28, 2016 | 34 | $121,998 | -82% | 281 | $434 | $3,771,397 | 3 |
Daily Box Office Performance
| Date | Rank | Gross | %YD | %LW | Theaters | Per Theater | Total Gross | Days |
|---|---|---|---|---|---|---|---|---|
| Oct 14, 2016 | 11 | $637,795 | 2,034 | $314 | $637,795 | 1 | ||
| Oct 15, 2016 | 11 | $924,803 | +45% | 2,034 | $455 | $1,562,598 | 2 | |
| Oct 16, 2016 | 11 | $619,618 | -33% | 2,034 | $305 | $2,182,216 | 3 | |
| Oct 17, 2016 | 11 | $148,708 | -76% | 2,034 | $73 | $2,330,924 | 4 | |
| Oct 18, 2016 | 13 | $184,398 | +24% | 2,034 | $91 | $2,515,322 | 5 | |
| Oct 19, 2016 | 12 | $125,391 | -32% | 2,034 | $62 | $2,640,713 | 6 | |
| Oct 20, 2016 | 11 | $110,344 | -12% | 2,034 | $54 | $2,751,057 | 7 | |
| Oct 21, 2016 | - | $164,658 | +49% | -74% | 2,034 | $81 | $2,915,715 | 8 |
| Oct 22, 2016 | - | $299,678 | +82% | -68% | 2,034 | $147 | $3,215,393 | 9 |
| Oct 23, 2016 | - | $215,768 | -28% | -65% | 2,034 | $106 | $3,431,161 | 10 |
| Oct 24, 2016 | - | $56,099 | -74% | -62% | 2,034 | $28 | $3,487,260 | 11 |
| Oct 25, 2016 | - | $62,270 | +11% | -66% | 2,034 | $31 | $3,549,530 | 12 |
| Oct 26, 2016 | - | $50,439 | -19% | -60% | 2,034 | $25 | $3,599,969 | 13 |
| Oct 27, 2016 | - | $49,430 | -2% | -55% | 2,034 | $24 | $3,649,399 | 14 |
| Oct 28, 2016 | - | $25,898 | -48% | -84% | 281 | $92 | $3,675,297 | 15 |
| Oct 29, 2016 | - | $56,199 | +117% | -81% | 281 | $200 | $3,731,496 | 16 |
| Oct 30, 2016 | - | $39,901 | -29% | -82% | 281 | $142 | $3,771,397 | 17 |
| Oct 31, 2016 | - | $14,364 | -64% | -74% | 281 | $51 | $3,785,761 | 18 |
| Nov 1, 2016 | - | $13,359 | -7% | -79% | 281 | $48 | $3,799,120 | 19 |
| Nov 2, 2016 | - | $12,691 | -5% | -75% | 281 | $45 | $3,811,811 | 20 |
| Nov 3, 2016 | - | $6,853 | -46% | -86% | 281 | $24 | $3,818,664 | 21 |
Weekly Box Office Performance
| Date | Rank | Gross | % Change | Theaters | Per Theater | Total Gross | Week |
|---|---|---|---|---|---|---|---|
| Oct 14, 2016 | 11 | $2,751,057 | 2,034 | $1,353 | $2,751,057 | 1 | |
| Oct 21, 2016 | 17 | $898,342 | -67% | 2,034 | $442 | $3,649,399 | 2 |
| Oct 28, 2016 | 32 | $169,265 | -81% | 281 | $602 | $3,818,664 | 3 |
Top International Territories
Box Office Summary Per Territory
| Territory | Release Date |
Opening Weekend |
Opening Weekend Screens/Theaters |
Maximum Screens/Theaters |
Theatrical Engagements |
Total Box Office |
Report Date |
|||
|---|---|---|---|---|---|---|---|---|---|---|
| China | 11/1/2016 | $17,864 | 0 | 15,376 | 0 | $272,819 | 4/4/2026 | |||
| Portugal | 3/3/2017 | $4,478 | 15 | 15 | 34 | $7,520 | 3/22/2017 | |||
| Russia (CIS) | 10/28/2016 | $270,594 | 615 | 615 | 1,169 | $408,673 | 12/31/2018 | |||
| Slovenia | 11/11/2016 | $1,007 | 10 | 10 | 12 | $2,091 | 12/6/2016 | |||
| Turkey | 4/21/2017 | $30,669 | 101 | 101 | 101 | $53,313 | 11/23/2018 | |||
| International Total | $744,416 | 4/4/2026 | ||||||||
Note: Territories vary in whether they report screens or theaters. Full details on international box office data are available via our OpusData service.
Leading
| Ben Winchell | Max McGrath |
Supporting
| Maria Bello | Molly McGrath | |
| Ana Villafane | Sofia Martinez | |
| Josh Brener | Steel | |
| Andy Garcia | Dr. Miles Edwards | |
| Mike Doyle | Jim McGrath | |
| Phillip Devona | Harkins | |
| Billy Slaughter | Murphy | |
| Al Mitchell | Dr. Smith | |
| Lawrence Kao | Dr. Lee | |
| Clayton Frey | Punk | |
| Megan Hayes | Stalled Car Woman | |
| Jahnee Wallace | Student / Thirsty Kid | |
| Avis-Marie Barnes | Mrs. Bernardo | |
| Brandon Larracuente | Kid | |
| Elizabeth Ludlow | Agent Ryan | |
| Will Milvid | Freshman | |
| Adam Poole | Scientist #1 | |
| Tim Greene | NTEK Special Agent | |
| Rochelle Aycoth | Pedestrian | |
| Mary Christina Brown | NTEK Agent | |
| Noah Clevenger | Bully | |
| Emily Grealish | Popular Girl | |
| Megan Grealish | Student | |
| Richard Wes Howren | NTEK Agent | |
| Julionne Johnson | Student | |
| Nachele Johnson | Student | |
| Brett Kelley | NTEK Agent | |
| Kyle Martinez | Student / Skater | |
| Payton McAdams | Student | |
| Kaitlyn McCarthy | Popular Girl | |
| Amijah McEachern | Student | |
| Brigham McNeely | Special Agent | |
| Michael Mercaldi | NTEK Agent | |
| Briana Morell | Student | |
| Gabrielle Morell | Student | |
| Niyi Oni | NTEK Agent |
Production and Technical Credits
| Stewart Hendler | Director | |
| Christopher L. Yost | Screenwriter | |
| Bill O'Dowd | Producer | |
| Julia Pistor | Producer | |
| Doug Wadleigh | Executive Producer | |
| Charlie Cohen | Executive Producer | |
| Emerson McLean Davis | Executive Producer | |
| David Voss | Executive Producer | |
| William Hunter | Production Designer | |
| Jeff L. Anderson | Production Designer | |
| Michael Louis Hill | Editor | |
| Nathan Lanier | Composer | |
| Brett Pawlak | Director of Photography | |
| Allison Leach | Costume Designer | |
| Andrea Onorato | Set Designer | |
| Bob Kellough* | Sound Designer | |
| James Fonnyadt | Sound Designer | |
| Kris Fenske | Sound Designer | |
| Carl Rudisill | Sound Mixer | |
| Chris David | Re-recording Mixer | |
| Victor Perez | Animation | |
| Caroline Labrie | Animation | |
| David Grace | Co-Producer | |
| Sarah Landman | Co-Producer | |
| David Grace | Line Producer | |
| David Grace | Unit Production Manager | |
| Allan Magled | Visual Effects Supervisor | |
| Chris Wells | Visual Effects Supervisor | |
| Keith Sellers | Visual Effects Supervisor | |
| Sarah Swick | Visual Effects Supervisor | |
| Eric Offin | Supervising Sound Editor | |
| Javier Riera | Co-Executive Producer | |
| Kris Fogel* | Associate Producer | |
| Megan Ellstrom | Associate Producer | |
| Larnell Stovall | Stunt Coordinator | |
| Larry Ferguson | Post-Production Supervisor | |
| Manny Arca | Casting Director | |
| Nicholas Cochran | Sound Effects Editor | |
| Rich Delia | Casting Director | |
| Richard Bloom | Art Director | |
| Todd Hilyard | First Assistant Director | |
| Richard White | Second Assistant Director | |
| Sandra Orsolyak-Allen | Make up | |
| Joan Shay | Make up | |
| Teresa Vest | Make up | |
| William Purcell | Special Effects Coordinator |
Cast and crew with above-the-line roles are marked in bold. The line marks the division between above-the-line and below-the-line roles.
Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.
Synopsis
16-year old Max McGrath has just moved to a new town—and is desperately trying to fit in—when he discovers his body can generate the universe’s most powerful energy. Unbeknown to Max, a slightly rebellious and hilarious techno-organic extraterrestrial named Steel has been keeping an eye on him, hungry for his super-human energy. When they finally meet, they discover that together they form Max Steel, a superhero possessing powerful strength beyond anything in our world. These two unlikely friends soon find themselves hunted by sinister forces who want to control Max’s powers, as well as an unstoppable enemy from another galaxy.
Metrics
| Opening Weekend: | $2,182,216 (57.1% of total gross) |
| Legs: | 1.75 (domestic box office/biggest weekend) |
| Domestic Share: | 83.7% (domestic box office/worldwide) |
| Production Budget: | $10,000,000 (worldwide box office is 0.5 times production budget) |
| Theater counts: | 2,034 opening theaters/2,034 max. theaters, 2.1 weeks average run per theater |
| Infl. Adj. Dom. BO | $5,279,909 |
Movie Details
| Domestic Releases: | October 14th, 2016 (Wide) by Open Road |
| International Releases: | October 28th, 2016 (Wide) (Russia (CIS))
November 1st, 2016 (Wide) (China) November 11th, 2016 (Wide) (Slovenia) March 3rd, 2017 (Wide) (Portugal) April 21st, 2017 (Wide) (Turkey) ... Show all releases |
| Video Release: | January 3rd, 2017 by Universal Home Entertainment |
| MPA Rating: | PG-13 for some sci-fi action violence. (Rating bulletin 2442 (Cert #49580), 9/14/2016) |
| Running Time: | 91 minutes |
| Cast, crew, or production detail: | Development Hell, Famously Bad |
| Plot point: | Father’s Footsteps, Friendly Alien on Earth, Origin Story, Single Parent |
| Subgenre: | Action Adventure |
| Source: | Based on Toy |
| Genre: | Action |
| Production Method: | Live Action |
| Creative Type: | Super Hero |
| Production/Financing Companies: | Paramount Pictures, Dolphins Films, Mattel Entertainment, Ingenious Media |
| Production Countries: | United States |
| Languages: | English |
Weekend Box Office Performance
| Date | Rank | Gross | % Change | Theaters | Per Theater | Total Gross | Week |
|---|---|---|---|---|---|---|---|
| Oct 14, 2016 | 11 | $2,182,216 | 2,034 | $1,073 | $2,182,216 | 1 | |
| Oct 21, 2016 | 17 | $680,104 | -69% | 2,034 | $334 | $3,431,161 | 2 |
| Oct 28, 2016 | 34 | $121,998 | -82% | 281 | $434 | $3,771,397 | 3 |
Daily Box Office Performance
| Date | Rank | Gross | %YD | %LW | Theaters | Per Theater | Total Gross | Days |
|---|---|---|---|---|---|---|---|---|
| Oct 14, 2016 | 11 | $637,795 | 2,034 | $314 | $637,795 | 1 | ||
| Oct 15, 2016 | 11 | $924,803 | +45% | 2,034 | $455 | $1,562,598 | 2 | |
| Oct 16, 2016 | 11 | $619,618 | -33% | 2,034 | $305 | $2,182,216 | 3 | |
| Oct 17, 2016 | 11 | $148,708 | -76% | 2,034 | $73 | $2,330,924 | 4 | |
| Oct 18, 2016 | 13 | $184,398 | +24% | 2,034 | $91 | $2,515,322 | 5 | |
| Oct 19, 2016 | 12 | $125,391 | -32% | 2,034 | $62 | $2,640,713 | 6 | |
| Oct 20, 2016 | 11 | $110,344 | -12% | 2,034 | $54 | $2,751,057 | 7 | |
| Oct 21, 2016 | - | $164,658 | +49% | -74% | 2,034 | $81 | $2,915,715 | 8 |
| Oct 22, 2016 | - | $299,678 | +82% | -68% | 2,034 | $147 | $3,215,393 | 9 |
| Oct 23, 2016 | - | $215,768 | -28% | -65% | 2,034 | $106 | $3,431,161 | 10 |
| Oct 24, 2016 | - | $56,099 | -74% | -62% | 2,034 | $28 | $3,487,260 | 11 |
| Oct 25, 2016 | - | $62,270 | +11% | -66% | 2,034 | $31 | $3,549,530 | 12 |
| Oct 26, 2016 | - | $50,439 | -19% | -60% | 2,034 | $25 | $3,599,969 | 13 |
| Oct 27, 2016 | - | $49,430 | -2% | -55% | 2,034 | $24 | $3,649,399 | 14 |
| Oct 28, 2016 | - | $25,898 | -48% | -84% | 281 | $92 | $3,675,297 | 15 |
| Oct 29, 2016 | - | $56,199 | +117% | -81% | 281 | $200 | $3,731,496 | 16 |
| Oct 30, 2016 | - | $39,901 | -29% | -82% | 281 | $142 | $3,771,397 | 17 |
| Oct 31, 2016 | - | $14,364 | -64% | -74% | 281 | $51 | $3,785,761 | 18 |
| Nov 1, 2016 | - | $13,359 | -7% | -79% | 281 | $48 | $3,799,120 | 19 |
| Nov 2, 2016 | - | $12,691 | -5% | -75% | 281 | $45 | $3,811,811 | 20 |
| Nov 3, 2016 | - | $6,853 | -46% | -86% | 281 | $24 | $3,818,664 | 21 |
Weekly Box Office Performance
| Date | Rank | Gross | % Change | Theaters | Per Theater | Total Gross | Week |
|---|---|---|---|---|---|---|---|
| Oct 14, 2016 | 11 | $2,751,057 | 2,034 | $1,353 | $2,751,057 | 1 | |
| Oct 21, 2016 | 17 | $898,342 | -67% | 2,034 | $442 | $3,649,399 | 2 |
| Oct 28, 2016 | 32 | $169,265 | -81% | 281 | $602 | $3,818,664 | 3 |
Top International Territories
Box Office Summary Per Territory
| Territory | Release Date |
Opening Weekend |
Opening Weekend Screens/Theaters |
Maximum Screens/Theaters |
Theatrical Engagements |
Total Box Office |
Report Date |
|||
|---|---|---|---|---|---|---|---|---|---|---|
| China | 11/1/2016 | $17,864 | 0 | 15,376 | 0 | $272,819 | 4/4/2026 | |||
| Portugal | 3/3/2017 | $4,478 | 15 | 15 | 34 | $7,520 | 3/22/2017 | |||
| Russia (CIS) | 10/28/2016 | $270,594 | 615 | 615 | 1,169 | $408,673 | 12/31/2018 | |||
| Slovenia | 11/11/2016 | $1,007 | 10 | 10 | 12 | $2,091 | 12/6/2016 | |||
| Turkey | 4/21/2017 | $30,669 | 101 | 101 | 101 | $53,313 | 11/23/2018 | |||
| International Total | $744,416 | 4/4/2026 | ||||||||
Note: Territories vary in whether they report screens or theaters. Full details on international box office data are available via our OpusData service.
Leading
| Ben Winchell | Max McGrath |
Supporting
| Maria Bello | Molly McGrath | |
| Ana Villafane | Sofia Martinez | |
| Josh Brener | Steel | |
| Andy Garcia | Dr. Miles Edwards | |
| Mike Doyle | Jim McGrath | |
| Phillip Devona | Harkins | |
| Billy Slaughter | Murphy | |
| Al Mitchell | Dr. Smith | |
| Lawrence Kao | Dr. Lee | |
| Clayton Frey | Punk | |
| Megan Hayes | Stalled Car Woman | |
| Jahnee Wallace | Student / Thirsty Kid | |
| Avis-Marie Barnes | Mrs. Bernardo | |
| Brandon Larracuente | Kid | |
| Elizabeth Ludlow | Agent Ryan | |
| Will Milvid | Freshman | |
| Adam Poole | Scientist #1 | |
| Tim Greene | NTEK Special Agent | |
| Rochelle Aycoth | Pedestrian | |
| Mary Christina Brown | NTEK Agent | |
| Noah Clevenger | Bully | |
| Emily Grealish | Popular Girl | |
| Megan Grealish | Student | |
| Richard Wes Howren | NTEK Agent | |
| Julionne Johnson | Student | |
| Nachele Johnson | Student | |
| Brett Kelley | NTEK Agent | |
| Kyle Martinez | Student / Skater | |
| Payton McAdams | Student | |
| Kaitlyn McCarthy | Popular Girl | |
| Amijah McEachern | Student | |
| Brigham McNeely | Special Agent | |
| Michael Mercaldi | NTEK Agent | |
| Briana Morell | Student | |
| Gabrielle Morell | Student | |
| Niyi Oni | NTEK Agent |
Production and Technical Credits
| Stewart Hendler | Director | |
| Christopher L. Yost | Screenwriter | |
| Bill O'Dowd | Producer | |
| Julia Pistor | Producer | |
| Doug Wadleigh | Executive Producer | |
| Charlie Cohen | Executive Producer | |
| Emerson McLean Davis | Executive Producer | |
| David Voss | Executive Producer | |
| William Hunter | Production Designer | |
| Jeff L. Anderson | Production Designer | |
| Michael Louis Hill | Editor | |
| Nathan Lanier | Composer | |
| Brett Pawlak | Director of Photography | |
| Allison Leach | Costume Designer | |
| Andrea Onorato | Set Designer | |
| Bob Kellough* | Sound Designer | |
| James Fonnyadt | Sound Designer | |
| Kris Fenske | Sound Designer | |
| Carl Rudisill | Sound Mixer | |
| Chris David | Re-recording Mixer | |
| Victor Perez | Animation | |
| Caroline Labrie | Animation | |
| David Grace | Co-Producer | |
| Sarah Landman | Co-Producer | |
| David Grace | Line Producer | |
| David Grace | Unit Production Manager | |
| Allan Magled | Visual Effects Supervisor | |
| Chris Wells | Visual Effects Supervisor | |
| Keith Sellers | Visual Effects Supervisor | |
| Sarah Swick | Visual Effects Supervisor | |
| Eric Offin | Supervising Sound Editor | |
| Javier Riera | Co-Executive Producer | |
| Kris Fogel* | Associate Producer | |
| Megan Ellstrom | Associate Producer | |
| Larnell Stovall | Stunt Coordinator | |
| Larry Ferguson | Post-Production Supervisor | |
| Manny Arca | Casting Director | |
| Nicholas Cochran | Sound Effects Editor | |
| Rich Delia | Casting Director | |
| Richard Bloom | Art Director | |
| Todd Hilyard | First Assistant Director | |
| Richard White | Second Assistant Director | |
| Sandra Orsolyak-Allen | Make up | |
| Joan Shay | Make up | |
| Teresa Vest | Make up | |
| William Purcell | Special Effects Coordinator |
Cast and crew with above-the-line roles are marked in bold. The line marks the division between above-the-line and below-the-line roles.
Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.