See also: Weekly Blu-ray Sales Chart - Weekly DVD and Blu-ray Sales Combined Chart - DEG Watched at Home Top 20 - Netflix Daily Top 10

United States DVD Sales Chart for Week Ending October 21, 2012

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  TitleUnits
this
Week
%
Change
Total
Units
Spending
this
Week
Total
Spending
Weeks
1 new Madagascar 3: Europes's Most Wanted 943,652   943,652  $16,230,814  $16,230,814 1
2 new 2016: Obama’s America 300,553   300,553  $3,020,558  $3,020,558 1
3 (2) The Avengers 236,857 -16% 3,271,085  $4,727,666  $59,618,763 4
4 (1) Prometheus 169,857 -51% 518,145  $3,091,397  $9,054,088 2
5 new That’s My Boy 113,616   113,616  $2,000,778  $2,000,778 1
6 (6) Hocus Pocus 109,935 +19% 947,634  $772,843  $6,940,398 542
7 (4) Monster High Ghouls Rule 105,500 -34% 265,573  $1,543,465  $3,685,242 2
8 (5) Dark Shadows 104,934 -33% 689,759  $1,569,813  $10,318,795 3
9 new Moonrise Kingdom 103,519   103,519  $1,791,914  $1,791,914 1
10 (3) Rock of Ages 99,083 -63% 367,404  $1,482,282  $5,496,364 2
11 new Chernobyl Diaries 96,064   96,064  $1,447,684  $1,447,684 1
12 new Mad Men: Season Five 95,214   95,214  $3,039,231  $3,039,231 1
13 new Madagascar: The Complete Collection 88,231   88,231  $4,383,316  $4,383,316 1
14 new Psych: Season Six 68,792   68,792  $2,224,045  $2,224,045 1
15 (12) The Hunger Games 48,787 +9% 5,951,463  $959,152  $104,292,985 10
16 (11) Snow White and the Huntsman 44,540 -1% 1,249,044  $746,490  $22,789,446 6
17 (17) Dr. Seuss’ The Lorax 43,880 +20% 3,309,242  $655,128  $59,369,314 11
18 (13) Barbie: The Princess and The Popstar 43,691 n/c 792,884  $653,617  $10,802,054 6
19 (10) ET: The Extra-Terrestrial 32,273 -43% 89,253  $495,119  $1,311,944 1,252
20 (19) Battleship 21,327 +10% 751,983  $319,478  $13,563,466 8
- new The Adam Sandler 4-Movie Collection 18,187 +2% 83,412  $109,122  $565,697 1
21 (21) Atlas Shrugged: Part I 18,031 +18% 253,194  $229,535  $3,504,168 50
22 (-) American Horror Story: Season 1, Murder House 16,891 +36% 136,423  $589,496  $4,093,525 4
23 (24) Mary Poppins 16,714 +13% 1,150,048  $310,616  $21,164,695 761
24 (25) The Best Exotic Marigold Hotel 16,599 +13% 351,657  $257,450  $5,707,362 5
25 (30) The Nightmare Before Christmas 16,596 +22% 1,595,903  $270,015  $35,559,668 777
26 (22) Katt Williams: Kattpacalypse 16,564 +9% 110,668  $223,283  $1,452,035 5
27 (20) The Cabin in the Woods 16,325 -9% 319,596  $249,609  $4,828,457 5
28 (27) Beverly Hills Chihuahua 3 16,288 +13% 482,986  $321,036  $8,983,664 5
29 (-) The Little Mermaid 16,214 +26% 7,759,641  $837,839  $126,731,961 672

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.