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Big Boys Gone Bananas (2012)

Big Boys Gone Bananas poster
Theatrical Performance
Domestic Box Office $0Details
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  1. Summary
  2. News
  3. Box Office
  4. Video Sales
  5. Full Financials
  6. Cast & Crew
  7. Trailer


What is a big corporation capable of doing in order to protect its brand? Recently, Swedish documentary filmmaker Fredrik Gertten experienced this personally. His previous film BANANAS!* recounts the lawsuit that 12 Nicaraguan plantation workers successfully brought against the fruit giant Dole Food Company. That film was selected for competition by the 2009 Los Angeles Film Festival. Nothing wrong so far, right? But then just before leaving Sweden to attend the Los Angeles world premiere of his film, Gertten gets a strange message: the festival has decided to remove BANANAS!* from competition. Then, a scathing, controversial and misinformed article appears on the cover of the Los Angeles Business Journal about the film a week before the premiere. And subsequently, Gertten receives a letter from Dole's attorneys threatening legal action if the film is shown at this festival and to cease and desist. What follows is a story that Gertten captured on film. He filmed this entire process of corporate bullying and media spin - from DOLE attacking the producers with a defamation lawsuit, utilizing scare tactics, to media-control and PR-spin. BIG BOYS GON BANANAS!* can be seen as a thriller and a cautionary tale. But, mostly this is a personal story about what happened to Gertten, as a documentary filmmaker and to his company and how the livelihood of documentary filmmakers can be easily put into jeopardy. This film reveals precisely how a multinational will stop at nothing to get its way - freedom of speech is at stake. As Dole's public relations company puts it, "It is easier to cope with a bad conscience than a bad reputation".


Movie Details

Domestic Releases: July 27th, 2012 (Limited) by WG Films
Running Time: 89 minutes
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Keywords: Food, Corporate Malfeasance, Censorship, Movie Business, Directing Yourself
Source:Based on Real Life Events
Production Method:Live Action
Creative Type:Factual
Production Companies: WG Films, SVT, Film i Skane
Production Countries: Sweden

Documentary Subject(s)

Fredrik Gertten    Himself


Bart Simpson    Himself
Charlotte Lundgren    Herself
Dan Koeppel    Himself
David Magdael    Himself
Dawn Hudson    Herself
Margarete Jangard    Herself

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Margarete Jangard    Producer
Jesper Osmund    Editor
Benjamin Binderup    Editor
Conny Malmqvist    Composer
Dan 'Gisen' Malmquist    Composer
Alexander Thornqvist    Sound Designer
Fredrik Gertten    Executive Producer
Lina Bertilsson    Production Manager

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Weekly Box Office Performance

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