Gianni e le donne (2012)

Theatrical Performance
Domestic Box Office $317,405Details
International Box Office $16,459
Worldwide Box Office $333,864
Further financial details...

Synopsis

In his follow-up to the 2010 sleeper hit "Mid-August Lunch”, writer-director-actor Gianni Di Gregorio has created another comic ode to the ladies in his life-but this time he plays a middle-aged retiree who has become invisible to all distaff Romans, regardless of age or relation. In The Salt of Life, he contends with a aristocratic, spendthrift mother; a wife who is more patronizing friend than romantic partner; a daughter with a slacker boyfriend whom Gianni unwillingly befriends; and a wild young neighbor who sees him merely as a dog walker. Watching his "codger” friends snare beautiful younger women on the sun-kissed cobblestones of Trastevere, Gianni tries his polite, utterly gracious best to generate some kind of extracurricular love life-with both hilarious and poignant results.

Metrics

Opening Weekend:$19,176 (6.0% of total gross)
Legs:8.82 (domestic box office/biggest weekend)
Domestic Share:95.1% (domestic box office/worldwide)
Theater counts:2 opening theaters/19 max. theaters, 6.7 weeks average run per theater
Infl. Adj. Dom. BO $476,905

Movie Details

Domestic Releases: March 2nd, 2012 (Limited) by Zeitgeist, released as The Salt of Life
International Releases: May 4th, 2012 (Wide) (Uruguay)
Video Release: September 18th, 2012 by Zeitgeist Home
MPA Rating: Not Rated
Running Time: 90 minutes
Cast, crew, or production detail: Directing Yourself, Relatives Playing Relatives
Plot point: Autumn Years, Dysfunctional Family, Infidelity, Relationship Advice, Relationships Gone Wrong
Source:Original Screenplay
Genre:Comedy
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Bibi Film, Isaria Productions, RAI Cinema
Production Countries: Italy
Languages: Italian

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Mar 2, 2012 62 $19,176   2 $9,588   $19,176 1
Mar 9, 2012 59 $36,001 +88% 10 $3,600   $63,057 2
Mar 16, 2012 63 $24,283 -33% 13 $1,868   $101,601 3
Mar 23, 2012 73 $6,708 -72% 4 $1,677   $119,252 4
Mar 30, 2012 60 $24,118 +260% 10 $2,412   $147,929 5
Apr 6, 2012 52 $29,264 +21% 19 $1,540   $186,059 6
Apr 13, 2012 64 $17,868 -39% 11 $1,624   $214,750 7
Apr 20, 2012 64 $20,474 +15% 16 $1,280   $242,249 8
Apr 27, 2012 67 $19,380 -5% 15 $1,292   $272,566 9
May 4, 2012 77 $7,121 -63% 10 $712   $286,077 10
May 11, 2012 91 $3,104 -56% 6 $517   $292,503 11
May 18, 2012 98 $1,226 -61% 2 $613   $295,718 12
May 25, 2012 59 $5,287 +331% 4 $1,322   $301,734 13
Jun 1, 2012 113 $284 -95% 1 $284   $304,938 14
Jun 8, 2012 106 $757 +167% 1 $757   $307,641 15
Jun 15, 2012 98 $532 -30% 1 $532   $309,816 16
Jul 13, 2012 78 $1,650   1 $1,650   $313,708 20
Jul 20, 2012 87 $781 -53% 1 $781   $315,307 21
Aug 17, 2012 87 $1,334   1 $1,334   $317,060 25

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Mar 2, 2012 59 $27,056   2 $13,528   $27,056 1
Mar 9, 2012 63 $50,262 +86% 10 $5,026   $77,318 2
Mar 16, 2012 61 $35,226 -30% 13 $2,710   $112,544 3
Mar 23, 2012 71 $11,267 -68% 4 $2,817   $123,811 4
Mar 30, 2012 60 $32,984 +193% 10 $3,298   $156,795 5
Apr 6, 2012 58 $40,087 +22% 19 $2,110   $196,882 6
Apr 13, 2012 64 $24,839 -38% 11 $2,258   $221,775 7
Apr 20, 2012 66 $31,411 +26% 16 $1,963   $253,186 8
Apr 27, 2012 65 $25,770 -18% 15 $1,718   $278,956 9
May 4, 2012 72 $10,443 -59% 10 $1,044   $289,399 10
May 11, 2012 85 $5,093 -51% 6 $849   $294,492 11
May 18, 2012 84 $1,955 -62% 2 $978   $296,447 12
May 25, 2012 58 $8,207 +320% 4 $2,052   $304,654 13
Jun 1, 2012 97 $2,230 -73% 1 $2,230   $306,884 14
Jun 8, 2012 96 $2,400 +8% 1 $2,400   $309,284 15
Jun 15, 2012 86 $1,913 -20% 1 $1,913   $311,197 16
Jun 22, 2012 98 $861 -55% 1 $861   $312,058 17
Jul 13, 2012 77 $2,468   1 $2,468   $314,526 20
Jul 20, 2012 91 $879 -64% 1 $879   $315,405 21
Aug 17, 2012 91 $1,679   1 $1,679   $317,405 25

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.


Synopsis

In his follow-up to the 2010 sleeper hit "Mid-August Lunch”, writer-director-actor Gianni Di Gregorio has created another comic ode to the ladies in his life-but this time he plays a middle-aged retiree who has become invisible to all distaff Romans, regardless of age or relation. In The Salt of Life, he contends with a aristocratic, spendthrift mother; a wife who is more patronizing friend than romantic partner; a daughter with a slacker boyfriend whom Gianni unwillingly befriends; and a wild young neighbor who sees him merely as a dog walker. Watching his "codger” friends snare beautiful younger women on the sun-kissed cobblestones of Trastevere, Gianni tries his polite, utterly gracious best to generate some kind of extracurricular love life-with both hilarious and poignant results.

Metrics

Opening Weekend:$19,176 (6.0% of total gross)
Legs:8.82 (domestic box office/biggest weekend)
Domestic Share:95.1% (domestic box office/worldwide)
Theater counts:2 opening theaters/19 max. theaters, 6.7 weeks average run per theater
Infl. Adj. Dom. BO $476,905

Movie Details

Domestic Releases: March 2nd, 2012 (Limited) by Zeitgeist, released as The Salt of Life
International Releases: May 4th, 2012 (Wide) (Uruguay)
Video Release: September 18th, 2012 by Zeitgeist Home
MPA Rating: Not Rated
Running Time: 90 minutes
Cast, crew, or production detail: Directing Yourself, Relatives Playing Relatives
Plot point: Autumn Years, Dysfunctional Family, Infidelity, Relationship Advice, Relationships Gone Wrong
Source:Original Screenplay
Genre:Comedy
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Bibi Film, Isaria Productions, RAI Cinema
Production Countries: Italy
Languages: Italian

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Mar 2, 2012 62 $19,176   2 $9,588   $19,176 1
Mar 9, 2012 59 $36,001 +88% 10 $3,600   $63,057 2
Mar 16, 2012 63 $24,283 -33% 13 $1,868   $101,601 3
Mar 23, 2012 73 $6,708 -72% 4 $1,677   $119,252 4
Mar 30, 2012 60 $24,118 +260% 10 $2,412   $147,929 5
Apr 6, 2012 52 $29,264 +21% 19 $1,540   $186,059 6
Apr 13, 2012 64 $17,868 -39% 11 $1,624   $214,750 7
Apr 20, 2012 64 $20,474 +15% 16 $1,280   $242,249 8
Apr 27, 2012 67 $19,380 -5% 15 $1,292   $272,566 9
May 4, 2012 77 $7,121 -63% 10 $712   $286,077 10
May 11, 2012 91 $3,104 -56% 6 $517   $292,503 11
May 18, 2012 98 $1,226 -61% 2 $613   $295,718 12
May 25, 2012 59 $5,287 +331% 4 $1,322   $301,734 13
Jun 1, 2012 113 $284 -95% 1 $284   $304,938 14
Jun 8, 2012 106 $757 +167% 1 $757   $307,641 15
Jun 15, 2012 98 $532 -30% 1 $532   $309,816 16
Jul 13, 2012 78 $1,650   1 $1,650   $313,708 20
Jul 20, 2012 87 $781 -53% 1 $781   $315,307 21
Aug 17, 2012 87 $1,334   1 $1,334   $317,060 25

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Mar 2, 2012 59 $27,056   2 $13,528   $27,056 1
Mar 9, 2012 63 $50,262 +86% 10 $5,026   $77,318 2
Mar 16, 2012 61 $35,226 -30% 13 $2,710   $112,544 3
Mar 23, 2012 71 $11,267 -68% 4 $2,817   $123,811 4
Mar 30, 2012 60 $32,984 +193% 10 $3,298   $156,795 5
Apr 6, 2012 58 $40,087 +22% 19 $2,110   $196,882 6
Apr 13, 2012 64 $24,839 -38% 11 $2,258   $221,775 7
Apr 20, 2012 66 $31,411 +26% 16 $1,963   $253,186 8
Apr 27, 2012 65 $25,770 -18% 15 $1,718   $278,956 9
May 4, 2012 72 $10,443 -59% 10 $1,044   $289,399 10
May 11, 2012 85 $5,093 -51% 6 $849   $294,492 11
May 18, 2012 84 $1,955 -62% 2 $978   $296,447 12
May 25, 2012 58 $8,207 +320% 4 $2,052   $304,654 13
Jun 1, 2012 97 $2,230 -73% 1 $2,230   $306,884 14
Jun 8, 2012 96 $2,400 +8% 1 $2,400   $309,284 15
Jun 15, 2012 86 $1,913 -20% 1 $1,913   $311,197 16
Jun 22, 2012 98 $861 -55% 1 $861   $312,058 17
Jul 13, 2012 77 $2,468   1 $2,468   $314,526 20
Jul 20, 2012 91 $879 -64% 1 $879   $315,405 21
Aug 17, 2012 91 $1,679   1 $1,679   $317,405 25

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.