Haywire (2012)

Theatrical Performance
Domestic Box Office $18,942,396Details
International Box Office $17,432,304
Worldwide Box Office $36,374,700
Domestic Physical Disc Sales
DVD Sales (estimated) $6,353,823
Blu-ray Sales (estimated) $3,198,459
Total $9,552,282
Further financial details...

Synopsis

Mallory Kane is a highly trained operative who works for a government security contractor in the dirtiest, most dangerous corners of the world. After successfully freeing a Chinese journalist held hostage, she is double crossed and left for dead by someone close to her in her own agency. Suddenly the target of skilled assassins who know her every move, Mallory must find the truth in order to stay alive.

Metrics

Opening Weekend:$8,425,370 (44.5% of total gross)
Legs:2.25 (domestic box office/biggest weekend)
Domestic Share:52.1% (domestic box office/worldwide)
Production Budget:$23,000,000 (worldwide box office is 1.6 times production budget)
Theater counts:2,439 opening theaters/2,441 max. theaters, 2.7 weeks average run per theater
Infl. Adj. Dom. BO $28,461,188

Movie Details

Domestic Releases: January 20th, 2012 (Wide) by Relativity
International Releases: April 11th, 2012 (Wide) (Belgium)
April 13th, 2012 (Wide) (Brazil)
April 13th, 2012 (Wide) (Turkey)
April 13th, 2012 (Wide) (Norway)
April 27th, 2012 (Wide) (Lithuania)
Video Release: May 1st, 2012 by Lionsgate Home Entertainment
MPA Rating: R for some violence.
(Rating bulletin 2195, 10/26/2011)
Running Time: 93 minutes
Plot point: Framed, Fugitive / On the Run, Hitmen, Non-Chronological, Revenge, Secret Agent, Surprise Twist, Undercover
Subgenre: Action Thriller
Source:Original Screenplay
Genre:Thriller/Suspense
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Relativity Media, Bord Scannan na hEireann, Irish Film Board, Gregory Jacobs
Production Countries: United States, Ireland
Languages: English

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Jan 20, 2012 6 $8,425,370   2,439 $3,454   $8,425,370 1
Jan 27, 2012 10 $4,002,760 -52% 2,441 $1,640   $15,281,962 2
Feb 3, 2012 18 $1,202,767 -70% 1,251 $961   $17,847,671 3
Feb 10, 2012 38 $204,442 -83% 263 $777   $18,579,451 4
Feb 17, 2012 49 $69,716 -66% 79 $882   $18,751,460 5
Feb 24, 2012 58 $40,071 -43% 37 $1,083   $18,827,165 6
Mar 2, 2012 77 $9,890 -75% 32 $309   $18,852,951 7
Mar 9, 2012 57 $41,369 +318% 82 $505   $18,898,179 8
Mar 16, 2012 67 $14,263 -66% 69 $207   $18,934,858 9

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Jan 20, 2012 5 $2,883,872     2,439 $1,182   $2,883,872 1
Jan 21, 2012 6 $3,801,602 +32%   2,439 $1,559   $6,685,474 2
Jan 22, 2012 6 $1,739,896 -54%   2,439 $713   $8,425,370 3
Jan 23, 2012 4 $728,968 -58%   2,439 $299   $9,154,338 4
Jan 24, 2012 5 $878,313 +20%   2,439 $360   $10,032,651 5
Jan 25, 2012 5 $629,455 -28%   2,439 $258   $10,662,106 6
Jan 26, 2012 5 $617,096 -2%   2,439 $253   $11,279,202 7
Jan 27, 2012 10 $1,170,795 +90% -59% 2,441 $480   $12,449,997 8
Jan 28, 2012 10 $1,777,429 +52% -53% 2,441 $728   $14,227,426 9
Jan 29, 2012 10 $1,054,536 -41% -39% 2,441 $432   $15,281,962 10
Jan 30, 2012 9 $314,971 -70% -57% 2,441 $129   $15,596,933 11
Jan 31, 2012 9 $411,029 +30% -53% 2,441 $168   $16,007,962 12
Feb 1, 2012 10 $314,835 -23% -50% 2,441 $129   $16,322,797 13
Feb 2, 2012 10 $322,107 +2% -48% 2,441 $132   $16,644,904 14
Feb 3, 2012 - $397,475 +23% -66% 1,251 $318   $17,042,379 15
Feb 4, 2012 - $608,370 +53% -66% 1,251 $486   $17,650,749 16
Feb 5, 2012 - $196,922 -68% -81% 1,251 $157   $17,847,671 17
Feb 6, 2012 15 $131,306 -33% -58% 1,251 $105   $17,978,977 18
Feb 7, 2012 15 $151,517 +15% -63% 1,251 $121   $18,130,494 19
Feb 8, 2012 15 $121,345 -20% -61% 1,251 $97   $18,251,839 20
Feb 9, 2012 15 $123,170 +2% -62% 1,251 $98   $18,375,009 21
Feb 10, 2012 - $58,347 -53% -85% 263 $222   $18,433,356 22
Feb 11, 2012 - $92,285 +58% -85% 263 $351   $18,525,641 23
Feb 12, 2012 - $53,810 -42% -73% 263 $205   $18,579,451 24
Feb 13, 2012 - $19,634 -64% -85% 263 $75   $18,599,085 25
Feb 14, 2012 - $39,039 +99% -74% 263 $148   $18,638,124 26
Feb 15, 2012 - $21,484 -45% -82% 263 $82   $18,659,608 27
Feb 16, 2012 - $22,136 +3% -82% 263 $84   $18,681,744 28
Feb 17, 2012 - $17,464 -21% -70% 79 $221   $18,699,208 29
Feb 18, 2012 - $29,146 +67% -68% 79 $369   $18,728,354 30
Feb 19, 2012 - $23,106 -21% -57% 79 $292   $18,751,460 31
Feb 20, 2012 - $14,649 -37% -25% 79 $185   $18,766,109 32
Feb 21, 2012 - $7,961 -46% -80% 79 $101   $18,774,070 33
Feb 22, 2012 - $6,408 -20% -70% 79 $81   $18,780,478 34
Feb 23, 2012 - $6,616 +3% -70% 79 $84   $18,787,094 35
Feb 24, 2012 - $14,203 +115% -19% 37 $384   $18,801,297 36
Feb 25, 2012 - $17,546 +24% -40% 37 $474   $18,818,843 37
Feb 26, 2012 - $8,322 -53% -64% 37 $225   $18,827,165 38
Feb 27, 2012 - $3,089 -63% -79% 37 $83   $18,830,254 39
Feb 28, 2012 - $4,637 +50% -42% 37 $125   $18,834,891 40
Feb 29, 2012 - $3,964 -15% -38% 37 $107   $18,838,855 41
Mar 1, 2012 - $4,206 +6% -36% 37 $114   $18,843,061 42
Mar 2, 2012 - $2,866 -32% -80% 32 $90   $18,845,927 43
Mar 3, 2012 - $5,010 +75% -71% 32 $157   $18,850,937 44
Mar 4, 2012 - $2,014 -60% -76% 32 $63   $18,852,951 45
Mar 5, 2012 - $983 -51% -68% 32 $31   $18,853,934 46
Mar 6, 2012 - $1,136 +16% -76% 32 $36   $18,855,070 47
Mar 7, 2012 - $934 -18% -76% 32 $29   $18,856,004 48
Mar 8, 2012 - $806 -14% -81% 32 $25   $18,856,810 49
Mar 9, 2012 - $12,067 +1,397% +321% 82 $147   $18,868,877 50
Mar 10, 2012 - $17,674 +46% +253% 82 $216   $18,886,551 51
Mar 11, 2012 - $11,628 -34% +477% 82 $142   $18,898,179 52
Mar 12, 2012 - $5,468 -53% +456% 82 $67   $18,903,647 53
Mar 13, 2012 - $6,062 +11% +434% 82 $74   $18,909,709 54
Mar 14, 2012 - $5,037 -17% +439% 82 $61   $18,914,746 55
Mar 15, 2012 - $5,849 +16% +626% 82 $71   $18,920,595 56
Mar 16, 2012 - $4,347 -26% -64% 69 $63   $18,924,942 57
Mar 17, 2012 - $5,744 +32% -68% 69 $83   $18,930,686 58
Mar 18, 2012 - $4,172 -27% -64% 69 $60   $18,934,858 59
Mar 19, 2012 - $1,456 -65% -73% 69 $21   $18,936,314 60
Mar 20, 2012 - $2,071 +42% -66% 69 $30   $18,938,385 61
Mar 21, 2012 - $1,785 -14% -65% 69 $26   $18,940,170 62
Mar 22, 2012 - $2,226 +25% -62% 69 $32   $18,942,396 63

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Jan 20, 2012 5 $11,279,202   2,439 $4,625   $11,279,202 1
Jan 27, 2012 10 $5,365,702 -52% 2,441 $2,198   $16,644,904 2
Feb 3, 2012 18 $1,730,105 -68% 1,251 $1,383   $18,375,009 3
Feb 10, 2012 36 $306,735 -82% 263 $1,166   $18,681,744 4
Feb 17, 2012 50 $105,350 -66% 79 $1,334   $18,787,094 5
Feb 24, 2012 55 $55,967 -47% 37 $1,513   $18,843,061 6
Mar 2, 2012 75 $13,749 -75% 32 $430   $18,856,810 7
Mar 9, 2012 58 $63,785 +364% 82 $778   $18,920,595 8
Mar 16, 2012 66 $21,801 -66% 69 $316   $18,942,396 9

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.


Synopsis

Mallory Kane is a highly trained operative who works for a government security contractor in the dirtiest, most dangerous corners of the world. After successfully freeing a Chinese journalist held hostage, she is double crossed and left for dead by someone close to her in her own agency. Suddenly the target of skilled assassins who know her every move, Mallory must find the truth in order to stay alive.

Metrics

Opening Weekend:$8,425,370 (44.5% of total gross)
Legs:2.25 (domestic box office/biggest weekend)
Domestic Share:52.1% (domestic box office/worldwide)
Production Budget:$23,000,000 (worldwide box office is 1.6 times production budget)
Theater counts:2,439 opening theaters/2,441 max. theaters, 2.7 weeks average run per theater
Infl. Adj. Dom. BO $28,461,188

Movie Details

Domestic Releases: January 20th, 2012 (Wide) by Relativity
International Releases: April 11th, 2012 (Wide) (Belgium)
April 13th, 2012 (Wide) (Brazil)
April 13th, 2012 (Wide) (Turkey)
April 13th, 2012 (Wide) (Norway)
April 27th, 2012 (Wide) (Lithuania)
Video Release: May 1st, 2012 by Lionsgate Home Entertainment
MPA Rating: R for some violence.
(Rating bulletin 2195, 10/26/2011)
Running Time: 93 minutes
Plot point: Framed, Fugitive / On the Run, Hitmen, Non-Chronological, Revenge, Secret Agent, Surprise Twist, Undercover
Subgenre: Action Thriller
Source:Original Screenplay
Genre:Thriller/Suspense
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Relativity Media, Bord Scannan na hEireann, Irish Film Board, Gregory Jacobs
Production Countries: United States, Ireland
Languages: English

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Jan 20, 2012 6 $8,425,370   2,439 $3,454   $8,425,370 1
Jan 27, 2012 10 $4,002,760 -52% 2,441 $1,640   $15,281,962 2
Feb 3, 2012 18 $1,202,767 -70% 1,251 $961   $17,847,671 3
Feb 10, 2012 38 $204,442 -83% 263 $777   $18,579,451 4
Feb 17, 2012 49 $69,716 -66% 79 $882   $18,751,460 5
Feb 24, 2012 58 $40,071 -43% 37 $1,083   $18,827,165 6
Mar 2, 2012 77 $9,890 -75% 32 $309   $18,852,951 7
Mar 9, 2012 57 $41,369 +318% 82 $505   $18,898,179 8
Mar 16, 2012 67 $14,263 -66% 69 $207   $18,934,858 9

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Jan 20, 2012 5 $2,883,872     2,439 $1,182   $2,883,872 1
Jan 21, 2012 6 $3,801,602 +32%   2,439 $1,559   $6,685,474 2
Jan 22, 2012 6 $1,739,896 -54%   2,439 $713   $8,425,370 3
Jan 23, 2012 4 $728,968 -58%   2,439 $299   $9,154,338 4
Jan 24, 2012 5 $878,313 +20%   2,439 $360   $10,032,651 5
Jan 25, 2012 5 $629,455 -28%   2,439 $258   $10,662,106 6
Jan 26, 2012 5 $617,096 -2%   2,439 $253   $11,279,202 7
Jan 27, 2012 10 $1,170,795 +90% -59% 2,441 $480   $12,449,997 8
Jan 28, 2012 10 $1,777,429 +52% -53% 2,441 $728   $14,227,426 9
Jan 29, 2012 10 $1,054,536 -41% -39% 2,441 $432   $15,281,962 10
Jan 30, 2012 9 $314,971 -70% -57% 2,441 $129   $15,596,933 11
Jan 31, 2012 9 $411,029 +30% -53% 2,441 $168   $16,007,962 12
Feb 1, 2012 10 $314,835 -23% -50% 2,441 $129   $16,322,797 13
Feb 2, 2012 10 $322,107 +2% -48% 2,441 $132   $16,644,904 14
Feb 3, 2012 - $397,475 +23% -66% 1,251 $318   $17,042,379 15
Feb 4, 2012 - $608,370 +53% -66% 1,251 $486   $17,650,749 16
Feb 5, 2012 - $196,922 -68% -81% 1,251 $157   $17,847,671 17
Feb 6, 2012 15 $131,306 -33% -58% 1,251 $105   $17,978,977 18
Feb 7, 2012 15 $151,517 +15% -63% 1,251 $121   $18,130,494 19
Feb 8, 2012 15 $121,345 -20% -61% 1,251 $97   $18,251,839 20
Feb 9, 2012 15 $123,170 +2% -62% 1,251 $98   $18,375,009 21
Feb 10, 2012 - $58,347 -53% -85% 263 $222   $18,433,356 22
Feb 11, 2012 - $92,285 +58% -85% 263 $351   $18,525,641 23
Feb 12, 2012 - $53,810 -42% -73% 263 $205   $18,579,451 24
Feb 13, 2012 - $19,634 -64% -85% 263 $75   $18,599,085 25
Feb 14, 2012 - $39,039 +99% -74% 263 $148   $18,638,124 26
Feb 15, 2012 - $21,484 -45% -82% 263 $82   $18,659,608 27
Feb 16, 2012 - $22,136 +3% -82% 263 $84   $18,681,744 28
Feb 17, 2012 - $17,464 -21% -70% 79 $221   $18,699,208 29
Feb 18, 2012 - $29,146 +67% -68% 79 $369   $18,728,354 30
Feb 19, 2012 - $23,106 -21% -57% 79 $292   $18,751,460 31
Feb 20, 2012 - $14,649 -37% -25% 79 $185   $18,766,109 32
Feb 21, 2012 - $7,961 -46% -80% 79 $101   $18,774,070 33
Feb 22, 2012 - $6,408 -20% -70% 79 $81   $18,780,478 34
Feb 23, 2012 - $6,616 +3% -70% 79 $84   $18,787,094 35
Feb 24, 2012 - $14,203 +115% -19% 37 $384   $18,801,297 36
Feb 25, 2012 - $17,546 +24% -40% 37 $474   $18,818,843 37
Feb 26, 2012 - $8,322 -53% -64% 37 $225   $18,827,165 38
Feb 27, 2012 - $3,089 -63% -79% 37 $83   $18,830,254 39
Feb 28, 2012 - $4,637 +50% -42% 37 $125   $18,834,891 40
Feb 29, 2012 - $3,964 -15% -38% 37 $107   $18,838,855 41
Mar 1, 2012 - $4,206 +6% -36% 37 $114   $18,843,061 42
Mar 2, 2012 - $2,866 -32% -80% 32 $90   $18,845,927 43
Mar 3, 2012 - $5,010 +75% -71% 32 $157   $18,850,937 44
Mar 4, 2012 - $2,014 -60% -76% 32 $63   $18,852,951 45
Mar 5, 2012 - $983 -51% -68% 32 $31   $18,853,934 46
Mar 6, 2012 - $1,136 +16% -76% 32 $36   $18,855,070 47
Mar 7, 2012 - $934 -18% -76% 32 $29   $18,856,004 48
Mar 8, 2012 - $806 -14% -81% 32 $25   $18,856,810 49
Mar 9, 2012 - $12,067 +1,397% +321% 82 $147   $18,868,877 50
Mar 10, 2012 - $17,674 +46% +253% 82 $216   $18,886,551 51
Mar 11, 2012 - $11,628 -34% +477% 82 $142   $18,898,179 52
Mar 12, 2012 - $5,468 -53% +456% 82 $67   $18,903,647 53
Mar 13, 2012 - $6,062 +11% +434% 82 $74   $18,909,709 54
Mar 14, 2012 - $5,037 -17% +439% 82 $61   $18,914,746 55
Mar 15, 2012 - $5,849 +16% +626% 82 $71   $18,920,595 56
Mar 16, 2012 - $4,347 -26% -64% 69 $63   $18,924,942 57
Mar 17, 2012 - $5,744 +32% -68% 69 $83   $18,930,686 58
Mar 18, 2012 - $4,172 -27% -64% 69 $60   $18,934,858 59
Mar 19, 2012 - $1,456 -65% -73% 69 $21   $18,936,314 60
Mar 20, 2012 - $2,071 +42% -66% 69 $30   $18,938,385 61
Mar 21, 2012 - $1,785 -14% -65% 69 $26   $18,940,170 62
Mar 22, 2012 - $2,226 +25% -62% 69 $32   $18,942,396 63

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Jan 20, 2012 5 $11,279,202   2,439 $4,625   $11,279,202 1
Jan 27, 2012 10 $5,365,702 -52% 2,441 $2,198   $16,644,904 2
Feb 3, 2012 18 $1,730,105 -68% 1,251 $1,383   $18,375,009 3
Feb 10, 2012 36 $306,735 -82% 263 $1,166   $18,681,744 4
Feb 17, 2012 50 $105,350 -66% 79 $1,334   $18,787,094 5
Feb 24, 2012 55 $55,967 -47% 37 $1,513   $18,843,061 6
Mar 2, 2012 75 $13,749 -75% 32 $430   $18,856,810 7
Mar 9, 2012 58 $63,785 +364% 82 $778   $18,920,595 8
Mar 16, 2012 66 $21,801 -66% 69 $316   $18,942,396 9

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.