The Institute (2013)

Theatrical Performance
Domestic Box Office n/a
Further financial details...

Synopsis

Starting in 2008, enigmatic fliers began to appear on San Francisco street corners, urging unsuspecting citizens to visit the 16th floor of a skyscraper in the Financial District. Once there, a video would begin playing, with a charismatic older gentleman in a turtleneck and sport coat addressing the audience. This man was Octavio Coleman Esq., and his organization, The Jejune Institute, was ready to "induct" these people into a new life. This film chronicles the 3 year existence of this mysterious group, which towed the line between cult, art piece, and elaborate game, and brought its over 10,000 participants into an alternative reality wherein the line between fiction and fact became irrevocably blurred. Participants engaged in city-wide scavenger hunts, mass protests, and daring search-and-rescue missions, all the while unraveling a narrative whose disparate parts eventually coalesced into a greater, touching story - of loss, grief and remembrance.

Metrics

Movie Details

Domestic Releases: October 4th, 2013 (Limited) by Argot Pictures
Video Release: November 1st, 2013 by Gravitas Ventures
MPA Rating: R for disturbing content/bloody violence, and graphic nudity.
(Rating bulletin 2455 (Cert #50821), 12/14/2016)
Running Time: 92 minutes
Plot point: Alternate Reality Game
Source:Based on Real Life Events
Genre:Documentary
Production Method:Live Action
Creative Type:Factual
Production/Financing Companies: Pen & Banjo Films, Nonchalance
Production Countries: United States
Languages: English

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.


Synopsis

Starting in 2008, enigmatic fliers began to appear on San Francisco street corners, urging unsuspecting citizens to visit the 16th floor of a skyscraper in the Financial District. Once there, a video would begin playing, with a charismatic older gentleman in a turtleneck and sport coat addressing the audience. This man was Octavio Coleman Esq., and his organization, The Jejune Institute, was ready to "induct" these people into a new life. This film chronicles the 3 year existence of this mysterious group, which towed the line between cult, art piece, and elaborate game, and brought its over 10,000 participants into an alternative reality wherein the line between fiction and fact became irrevocably blurred. Participants engaged in city-wide scavenger hunts, mass protests, and daring search-and-rescue missions, all the while unraveling a narrative whose disparate parts eventually coalesced into a greater, touching story - of loss, grief and remembrance.

Metrics

Movie Details

Domestic Releases: October 4th, 2013 (Limited) by Argot Pictures
Video Release: November 1st, 2013 by Gravitas Ventures
MPA Rating: R for disturbing content/bloody violence, and graphic nudity.
(Rating bulletin 2455 (Cert #50821), 12/14/2016)
Running Time: 92 minutes
Plot point: Alternate Reality Game
Source:Based on Real Life Events
Genre:Documentary
Production Method:Live Action
Creative Type:Factual
Production/Financing Companies: Pen & Banjo Films, Nonchalance
Production Countries: United States
Languages: English

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.