The Last Airbender (2010)

Theatrical Performance
Domestic Box Office $131,772,187Details
International Box Office $187,941,694
Worldwide Box Office $319,713,881
Domestic Physical Disc Sales
DVD Sales (estimated) $31,270,380
Blu-ray Sales (estimated) $18,013,248
Total $49,283,628
Further financial details...

Synopsis

The adventures of the successor to a long line of Avatars who must put aside his irresponsible ways to save the world.

Metrics

Opening Weekend:$40,325,019 (30.6% of total gross)
Legs:3.27 (domestic box office/biggest weekend)
Domestic Share:41.2% (domestic box office/worldwide)
Production Budget:$150,000,000 (worldwide box office is 2.1 times production budget)
Theater counts:3,169 opening theaters/3,203 max. theaters, 4.6 weeks average run per theater
Infl. Adj. Dom. BO $188,890,165

Movie Details

Domestic Releases: July 1st, 2010 (Wide) by Paramount Pictures
Video Release: November 16th, 2010 by Paramount Home Video
MPA Rating: PG for fantasy action violence.
(Rating bulletin 2126, 6/22/2010)
Running Time: 103 minutes
Cast, crew, or production detail: Live Action Remake, Prologue, Voiceover/Narration, Whitewashed Casting
Film format: 3-D, 3-D - Post-production Conversion
Plot point: Martial Arts
Subgenre: Family Adventure
Source:Based on TV
Genre:Adventure
Production Method:Live Action
Creative Type:Fantasy
Production/Financing Companies: Paramount Pictures, Nickelodeon Films, Blinding Edge Pictures, The Kennedy/Marshall Company
Production Countries: United States
Languages: English

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Jul 2, 2010 2 $40,325,019   3,169 $12,725   $57,836,116 1
Jul 9, 2010 5 $16,635,471 -59% 3,203 $5,194   $99,712,757 2
Jul 16, 2010 7 $7,755,153 -53% 2,805 $2,765   $115,138,607 3
Jul 23, 2010 9 $4,217,021 -46% 2,127 $1,983   $123,308,790 4
Jul 30, 2010 13 $1,815,170 -57% 1,238 $1,466   $127,293,447 5
Aug 6, 2010 15 $704,653 -61% 639 $1,103   $128,971,020 6
Aug 13, 2010 22 $358,798 -49% 364 $986   $129,703,603 7
Aug 20, 2010 32 $188,596 -47% 223 $846   $130,085,643 8
Aug 27, 2010 23 $418,754 +122% 306 $1,368   $130,590,256 9
Sep 3, 2010 29 $321,488 -23% 257 $1,251   $131,058,419 10
Sep 10, 2010 34 $182,102 -43% 220 $828   $131,396,888 11
Sep 17, 2010 40 $118,105 -35% 174 $679   $131,564,731 12

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Jul 1, 2010 2 $17,511,097     3,169 $5,526   $17,511,097 1
Jul 2, 2010 2 $16,614,112 -5%   3,169 $5,243   $34,125,209 2
Jul 3, 2010 2 $14,388,363 -13%   3,169 $4,540   $48,513,572 3
Jul 4, 2010 2 $9,322,544 -35%   3,169 $2,942   $57,836,116 4
Jul 5, 2010 3 $11,479,213 +23%   3,169 $3,622   $69,315,329 5
Jul 6, 2010 3 $5,385,151 -53%   3,169 $1,699   $74,700,480 6
Jul 7, 2010 3 $4,340,399 -19%   3,169 $1,370   $79,040,879 7
Jul 8, 2010 3 $4,036,407 -7% -77% 3,169 $1,274   $83,077,286 8
Jul 9, 2010 5 $5,221,616 +29% -69% 3,203 $1,630   $88,298,902 9
Jul 10, 2010 5 $6,718,556 +29% -53% 3,203 $2,098   $95,017,458 10
Jul 11, 2010 5 $4,695,299 -30% -50% 3,203 $1,466   $99,712,757 11
Jul 12, 2010 6 $2,101,051 -55% -82% 3,203 $656   $101,813,808 12
Jul 13, 2010 6 $2,271,440 +8% -58% 3,203 $709   $104,085,248 13
Jul 14, 2010 7 $1,720,951 -24% -60% 3,203 $537   $105,806,199 14
Jul 15, 2010 7 $1,577,255 -8% -61% 3,203 $492   $107,383,454 15
Jul 16, 2010 7 $2,218,717 +41% -58% 2,805 $791   $109,602,171 16
Jul 17, 2010 7 $3,081,588 +39% -54% 2,805 $1,099   $112,683,759 17
Jul 18, 2010 7 $2,454,848 -20% -48% 2,805 $875   $115,138,607 18
Jul 19, 2010 7 $1,047,026 -57% -50% 2,805 $373   $116,185,633 19
Jul 20, 2010 7 $1,085,008 +4% -52% 2,805 $387   $117,270,641 20
Jul 21, 2010 7 $921,077 -15% -46% 2,805 $328   $118,191,718 21
Jul 22, 2010 7 $900,051 -2% -43% 2,805 $321   $119,091,769 22
Jul 23, 2010 9 $1,209,965 +34% -45% 2,127 $569   $120,301,734 23
Jul 24, 2010 9 $1,684,719 +39% -45% 2,127 $792   $121,986,453 24
Jul 25, 2010 9 $1,322,337 -22% -46% 2,127 $622   $123,308,790 25
Jul 26, 2010 9 $535,407 -60% -49% 2,127 $252   $123,844,197 26
Jul 27, 2010 9 $589,055 +10% -46% 2,127 $277   $124,433,252 27
Jul 28, 2010 9 $516,848 -12% -44% 2,127 $243   $124,950,100 28
Jul 29, 2010 10 $528,177 +2% -41% 2,127 $248   $125,478,277 29
Jul 30, 2010 13 $509,230 -4% -58% 1,238 $411   $125,987,507 30
Jul 31, 2010 13 $714,280 +40% -58% 1,238 $577   $126,701,787 31
Aug 1, 2010 13 $591,660 -17% -55% 1,238 $478   $127,293,447 32
Aug 2, 2010 13 $252,002 -57% -53% 1,238 $204   $127,545,449 33
Aug 3, 2010 13 $256,520 +2% -56% 1,238 $207   $127,801,969 34
Aug 4, 2010 13 $231,858 -10% -55% 1,238 $187   $128,033,827 35
Aug 5, 2010 13 $232,540 n/c -56% 1,238 $188   $128,266,367 36
Aug 6, 2010 - $200,778 -14% -61% 639 $314   $128,467,145 37
Aug 7, 2010 - $287,786 +43% -60% 639 $450   $128,754,931 38
Aug 8, 2010 - $216,089 -25% -63% 639 $338   $128,971,020 39
Aug 9, 2010 - $95,243 -56% -62% 639 $149   $129,066,263 40
Aug 10, 2010 - $105,114 +10% -59% 639 $164   $129,171,377 41
Aug 11, 2010 - $86,172 -18% -63% 639 $135   $129,257,549 42
Aug 12, 2010 - $87,256 +1% -62% 639 $137   $129,344,805 43
Aug 13, 2010 - $105,730 +21% -47% 364 $290   $129,450,535 44
Aug 14, 2010 - $144,665 +37% -50% 364 $397   $129,595,200 45
Aug 15, 2010 - $108,403 -25% -50% 364 $298   $129,703,603 46
Aug 16, 2010 - $48,185 -56% -49% 364 $132   $129,751,788 47
Aug 17, 2010 - $54,545 +13% -48% 364 $150   $129,806,333 48
Aug 18, 2010 - $46,227 -15% -46% 364 $127   $129,852,560 49
Aug 19, 2010 - $44,487 -4% -49% 364 $122   $129,897,047 50
Aug 20, 2010 - $51,604 +16% -51% 223 $231   $129,948,651 51
Aug 21, 2010 - $77,632 +50% -46% 223 $348   $130,026,283 52
Aug 22, 2010 - $59,360 -24% -45% 223 $266   $130,085,643 53
Aug 23, 2010 - $21,989 -63% -54% 223 $99   $130,107,632 54
Aug 24, 2010 - $25,737 +17% -53% 223 $115   $130,133,369 55
Aug 25, 2010 - $19,399 -25% -58% 223 $87   $130,152,768 56
Aug 26, 2010 - $18,734 -3% -58% 223 $84   $130,171,502 57
Aug 27, 2010 - $113,781 +507% +120% 306 $372   $130,285,283 58
Aug 28, 2010 - $183,336 +61% +136% 306 $599   $130,468,619 59
Aug 29, 2010 - $121,637 -34% +105% 306 $398   $130,590,256 60
Aug 30, 2010 - $39,472 -68% +80% 306 $129   $130,629,728 61
Aug 31, 2010 - $41,777 +6% +62% 306 $137   $130,671,505 62
Sep 1, 2010 - $33,290 -20% +72% 306 $109   $130,704,795 63
Sep 2, 2010 - $32,136 -3% +72% 306 $105   $130,736,931 64
Sep 3, 2010 - $74,963 +133% -34% 257 $292   $130,811,894 65
Sep 4, 2010 - $128,253 +71% -30% 257 $499   $130,940,147 66
Sep 5, 2010 - $118,272 -8% -3% 257 $460   $131,058,419 67
Sep 6, 2010 31 $98,732 -17% +150% 257 $384   $131,157,151 68
Sep 7, 2010 - $21,827 -78% -48% 257 $85   $131,178,978 69
Sep 8, 2010 - $17,936 -18% -46% 257 $70   $131,196,914 70
Sep 9, 2010 - $17,872 n/c -44% 257 $70   $131,214,786 71
Sep 10, 2010 - $45,253 +153% -40% 220 $206   $131,260,039 72
Sep 11, 2010 - $85,471 +89% -33% 220 $389   $131,345,510 73
Sep 12, 2010 - $51,378 -40% -57% 220 $234   $131,396,888 74
Sep 13, 2010 - $12,063 -77% -88% 220 $55   $131,408,951 75
Sep 14, 2010 - $13,620 +13% -38% 220 $62   $131,422,571 76
Sep 15, 2010 - $11,484 -16% -36% 220 $52   $131,434,055 77
Sep 16, 2010 - $12,571 +9% -30% 220 $57   $131,446,626 78
Sep 17, 2010 - $28,569 +127% -37% 174 $164   $131,475,195 79
Sep 18, 2010 - $53,154 +86% -38% 174 $305   $131,528,349 80
Sep 19, 2010 - $36,382 -32% -29% 174 $209   $131,564,731 81
Sep 20, 2010 - $8,849 -76% -27% 174 $51   $131,573,580 82
Sep 21, 2010 - $9,856 +11% -28% 174 $57   $131,583,436 83
Sep 22, 2010 - $8,521 -14% -26% 174 $49   $131,591,957 84
Sep 23, 2010 - $9,105 +7% -28% 174 $52   $131,601,062 85

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Jun 25, 2010 6 $17,511,097   3,169 $5,526   $17,511,097 1
Jul 2, 2010 2 $65,566,189 +274% 3,169 $20,690   $83,077,286 2
Jul 9, 2010 6 $24,306,168 -63% 3,203 $7,589   $107,383,454 3
Jul 16, 2010 7 $11,708,315 -52% 2,805 $4,174   $119,091,769 4
Jul 23, 2010 10 $6,386,508 -45% 2,127 $3,003   $125,478,277 5
Jul 30, 2010 13 $2,788,090 -56% 1,238 $2,252   $128,266,367 6
Aug 6, 2010 15 $1,078,438 -61% 639 $1,688   $129,344,805 7
Aug 13, 2010 23 $552,242 -49% 364 $1,517   $129,897,047 8
Aug 20, 2010 31 $274,455 -50% 223 $1,231   $130,171,502 9
Aug 27, 2010 23 $565,429 +106% 306 $1,848   $130,736,931 10
Sep 3, 2010 30 $477,855 -15% 257 $1,859   $131,214,786 11
Sep 10, 2010 34 $231,840 -51% 220 $1,054   $131,446,626 12
Sep 17, 2010 42 $154,436 -33% 174 $888   $131,601,062 13

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.


Synopsis

The adventures of the successor to a long line of Avatars who must put aside his irresponsible ways to save the world.

Metrics

Opening Weekend:$40,325,019 (30.6% of total gross)
Legs:3.27 (domestic box office/biggest weekend)
Domestic Share:41.2% (domestic box office/worldwide)
Production Budget:$150,000,000 (worldwide box office is 2.1 times production budget)
Theater counts:3,169 opening theaters/3,203 max. theaters, 4.6 weeks average run per theater
Infl. Adj. Dom. BO $188,890,165

Movie Details

Domestic Releases: July 1st, 2010 (Wide) by Paramount Pictures
Video Release: November 16th, 2010 by Paramount Home Video
MPA Rating: PG for fantasy action violence.
(Rating bulletin 2126, 6/22/2010)
Running Time: 103 minutes
Cast, crew, or production detail: Live Action Remake, Prologue, Voiceover/Narration, Whitewashed Casting
Film format: 3-D, 3-D - Post-production Conversion
Plot point: Martial Arts
Subgenre: Family Adventure
Source:Based on TV
Genre:Adventure
Production Method:Live Action
Creative Type:Fantasy
Production/Financing Companies: Paramount Pictures, Nickelodeon Films, Blinding Edge Pictures, The Kennedy/Marshall Company
Production Countries: United States
Languages: English

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Jul 2, 2010 2 $40,325,019   3,169 $12,725   $57,836,116 1
Jul 9, 2010 5 $16,635,471 -59% 3,203 $5,194   $99,712,757 2
Jul 16, 2010 7 $7,755,153 -53% 2,805 $2,765   $115,138,607 3
Jul 23, 2010 9 $4,217,021 -46% 2,127 $1,983   $123,308,790 4
Jul 30, 2010 13 $1,815,170 -57% 1,238 $1,466   $127,293,447 5
Aug 6, 2010 15 $704,653 -61% 639 $1,103   $128,971,020 6
Aug 13, 2010 22 $358,798 -49% 364 $986   $129,703,603 7
Aug 20, 2010 32 $188,596 -47% 223 $846   $130,085,643 8
Aug 27, 2010 23 $418,754 +122% 306 $1,368   $130,590,256 9
Sep 3, 2010 29 $321,488 -23% 257 $1,251   $131,058,419 10
Sep 10, 2010 34 $182,102 -43% 220 $828   $131,396,888 11
Sep 17, 2010 40 $118,105 -35% 174 $679   $131,564,731 12

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Jul 1, 2010 2 $17,511,097     3,169 $5,526   $17,511,097 1
Jul 2, 2010 2 $16,614,112 -5%   3,169 $5,243   $34,125,209 2
Jul 3, 2010 2 $14,388,363 -13%   3,169 $4,540   $48,513,572 3
Jul 4, 2010 2 $9,322,544 -35%   3,169 $2,942   $57,836,116 4
Jul 5, 2010 3 $11,479,213 +23%   3,169 $3,622   $69,315,329 5
Jul 6, 2010 3 $5,385,151 -53%   3,169 $1,699   $74,700,480 6
Jul 7, 2010 3 $4,340,399 -19%   3,169 $1,370   $79,040,879 7
Jul 8, 2010 3 $4,036,407 -7% -77% 3,169 $1,274   $83,077,286 8
Jul 9, 2010 5 $5,221,616 +29% -69% 3,203 $1,630   $88,298,902 9
Jul 10, 2010 5 $6,718,556 +29% -53% 3,203 $2,098   $95,017,458 10
Jul 11, 2010 5 $4,695,299 -30% -50% 3,203 $1,466   $99,712,757 11
Jul 12, 2010 6 $2,101,051 -55% -82% 3,203 $656   $101,813,808 12
Jul 13, 2010 6 $2,271,440 +8% -58% 3,203 $709   $104,085,248 13
Jul 14, 2010 7 $1,720,951 -24% -60% 3,203 $537   $105,806,199 14
Jul 15, 2010 7 $1,577,255 -8% -61% 3,203 $492   $107,383,454 15
Jul 16, 2010 7 $2,218,717 +41% -58% 2,805 $791   $109,602,171 16
Jul 17, 2010 7 $3,081,588 +39% -54% 2,805 $1,099   $112,683,759 17
Jul 18, 2010 7 $2,454,848 -20% -48% 2,805 $875   $115,138,607 18
Jul 19, 2010 7 $1,047,026 -57% -50% 2,805 $373   $116,185,633 19
Jul 20, 2010 7 $1,085,008 +4% -52% 2,805 $387   $117,270,641 20
Jul 21, 2010 7 $921,077 -15% -46% 2,805 $328   $118,191,718 21
Jul 22, 2010 7 $900,051 -2% -43% 2,805 $321   $119,091,769 22
Jul 23, 2010 9 $1,209,965 +34% -45% 2,127 $569   $120,301,734 23
Jul 24, 2010 9 $1,684,719 +39% -45% 2,127 $792   $121,986,453 24
Jul 25, 2010 9 $1,322,337 -22% -46% 2,127 $622   $123,308,790 25
Jul 26, 2010 9 $535,407 -60% -49% 2,127 $252   $123,844,197 26
Jul 27, 2010 9 $589,055 +10% -46% 2,127 $277   $124,433,252 27
Jul 28, 2010 9 $516,848 -12% -44% 2,127 $243   $124,950,100 28
Jul 29, 2010 10 $528,177 +2% -41% 2,127 $248   $125,478,277 29
Jul 30, 2010 13 $509,230 -4% -58% 1,238 $411   $125,987,507 30
Jul 31, 2010 13 $714,280 +40% -58% 1,238 $577   $126,701,787 31
Aug 1, 2010 13 $591,660 -17% -55% 1,238 $478   $127,293,447 32
Aug 2, 2010 13 $252,002 -57% -53% 1,238 $204   $127,545,449 33
Aug 3, 2010 13 $256,520 +2% -56% 1,238 $207   $127,801,969 34
Aug 4, 2010 13 $231,858 -10% -55% 1,238 $187   $128,033,827 35
Aug 5, 2010 13 $232,540 n/c -56% 1,238 $188   $128,266,367 36
Aug 6, 2010 - $200,778 -14% -61% 639 $314   $128,467,145 37
Aug 7, 2010 - $287,786 +43% -60% 639 $450   $128,754,931 38
Aug 8, 2010 - $216,089 -25% -63% 639 $338   $128,971,020 39
Aug 9, 2010 - $95,243 -56% -62% 639 $149   $129,066,263 40
Aug 10, 2010 - $105,114 +10% -59% 639 $164   $129,171,377 41
Aug 11, 2010 - $86,172 -18% -63% 639 $135   $129,257,549 42
Aug 12, 2010 - $87,256 +1% -62% 639 $137   $129,344,805 43
Aug 13, 2010 - $105,730 +21% -47% 364 $290   $129,450,535 44
Aug 14, 2010 - $144,665 +37% -50% 364 $397   $129,595,200 45
Aug 15, 2010 - $108,403 -25% -50% 364 $298   $129,703,603 46
Aug 16, 2010 - $48,185 -56% -49% 364 $132   $129,751,788 47
Aug 17, 2010 - $54,545 +13% -48% 364 $150   $129,806,333 48
Aug 18, 2010 - $46,227 -15% -46% 364 $127   $129,852,560 49
Aug 19, 2010 - $44,487 -4% -49% 364 $122   $129,897,047 50
Aug 20, 2010 - $51,604 +16% -51% 223 $231   $129,948,651 51
Aug 21, 2010 - $77,632 +50% -46% 223 $348   $130,026,283 52
Aug 22, 2010 - $59,360 -24% -45% 223 $266   $130,085,643 53
Aug 23, 2010 - $21,989 -63% -54% 223 $99   $130,107,632 54
Aug 24, 2010 - $25,737 +17% -53% 223 $115   $130,133,369 55
Aug 25, 2010 - $19,399 -25% -58% 223 $87   $130,152,768 56
Aug 26, 2010 - $18,734 -3% -58% 223 $84   $130,171,502 57
Aug 27, 2010 - $113,781 +507% +120% 306 $372   $130,285,283 58
Aug 28, 2010 - $183,336 +61% +136% 306 $599   $130,468,619 59
Aug 29, 2010 - $121,637 -34% +105% 306 $398   $130,590,256 60
Aug 30, 2010 - $39,472 -68% +80% 306 $129   $130,629,728 61
Aug 31, 2010 - $41,777 +6% +62% 306 $137   $130,671,505 62
Sep 1, 2010 - $33,290 -20% +72% 306 $109   $130,704,795 63
Sep 2, 2010 - $32,136 -3% +72% 306 $105   $130,736,931 64
Sep 3, 2010 - $74,963 +133% -34% 257 $292   $130,811,894 65
Sep 4, 2010 - $128,253 +71% -30% 257 $499   $130,940,147 66
Sep 5, 2010 - $118,272 -8% -3% 257 $460   $131,058,419 67
Sep 6, 2010 31 $98,732 -17% +150% 257 $384   $131,157,151 68
Sep 7, 2010 - $21,827 -78% -48% 257 $85   $131,178,978 69
Sep 8, 2010 - $17,936 -18% -46% 257 $70   $131,196,914 70
Sep 9, 2010 - $17,872 n/c -44% 257 $70   $131,214,786 71
Sep 10, 2010 - $45,253 +153% -40% 220 $206   $131,260,039 72
Sep 11, 2010 - $85,471 +89% -33% 220 $389   $131,345,510 73
Sep 12, 2010 - $51,378 -40% -57% 220 $234   $131,396,888 74
Sep 13, 2010 - $12,063 -77% -88% 220 $55   $131,408,951 75
Sep 14, 2010 - $13,620 +13% -38% 220 $62   $131,422,571 76
Sep 15, 2010 - $11,484 -16% -36% 220 $52   $131,434,055 77
Sep 16, 2010 - $12,571 +9% -30% 220 $57   $131,446,626 78
Sep 17, 2010 - $28,569 +127% -37% 174 $164   $131,475,195 79
Sep 18, 2010 - $53,154 +86% -38% 174 $305   $131,528,349 80
Sep 19, 2010 - $36,382 -32% -29% 174 $209   $131,564,731 81
Sep 20, 2010 - $8,849 -76% -27% 174 $51   $131,573,580 82
Sep 21, 2010 - $9,856 +11% -28% 174 $57   $131,583,436 83
Sep 22, 2010 - $8,521 -14% -26% 174 $49   $131,591,957 84
Sep 23, 2010 - $9,105 +7% -28% 174 $52   $131,601,062 85

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Jun 25, 2010 6 $17,511,097   3,169 $5,526   $17,511,097 1
Jul 2, 2010 2 $65,566,189 +274% 3,169 $20,690   $83,077,286 2
Jul 9, 2010 6 $24,306,168 -63% 3,203 $7,589   $107,383,454 3
Jul 16, 2010 7 $11,708,315 -52% 2,805 $4,174   $119,091,769 4
Jul 23, 2010 10 $6,386,508 -45% 2,127 $3,003   $125,478,277 5
Jul 30, 2010 13 $2,788,090 -56% 1,238 $2,252   $128,266,367 6
Aug 6, 2010 15 $1,078,438 -61% 639 $1,688   $129,344,805 7
Aug 13, 2010 23 $552,242 -49% 364 $1,517   $129,897,047 8
Aug 20, 2010 31 $274,455 -50% 223 $1,231   $130,171,502 9
Aug 27, 2010 23 $565,429 +106% 306 $1,848   $130,736,931 10
Sep 3, 2010 30 $477,855 -15% 257 $1,859   $131,214,786 11
Sep 10, 2010 34 $231,840 -51% 220 $1,054   $131,446,626 12
Sep 17, 2010 42 $154,436 -33% 174 $888   $131,601,062 13

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.