Why Stop Now (2012)

Why Stop Now poster
Theatrical Performance
Domestic Box Office $2,432Details
Further financial details...

Synopsis

Eli is a piano prodigy. Today is the audition that will determine his future-- will he launch a career and take off into the world? Or will he stay stuck, caring for his sister and mother who, despite her cheerful, loving disposition, is a drug addict. The only obstacle to a seamless transition into his future is dropping Mom off at the center where she will enter rehab, but a glitch in the system forces them off to enlist the help of an unlikely ally, her drug dealer Sprinkles. The day spirals downhill quickly, and the hapless team must collaborate every step of the way to battle their own demons and get Eli out of the rabbit hole.

Metrics

Opening Weekend:$1,641 (67.5% of total gross)
Legs:1.48 (domestic box office/biggest weekend)
Domestic Share:100.0% (domestic box office/worldwide)
Theater counts:3 opening theaters/3 max. theaters, 1.0 weeks average run per theater
Infl. Adj. Dom. BO $3,288

Latest Ranking on Cumulative Box Office Lists


Watch Now On

Amazon VOD:Amazon

Movie Details

Domestic Releases: August 17th, 2012 (Limited) by IFC Films
Video Release: December 11th, 2012 by Mpi Home Video
MPAA Rating: R for language throughout, and drug content.
(Rating bulletin 2237, 8/22/2012)
Running Time: 87 minutes
Comparisons: Create your own comparison chart…
Keywords: Early / Simultaneous Video-on-Demand release, Musicians, Classical Music, Dysfunctional Family, Addiction, Narcotics, Rehab / Former Addict
Source:Original Screenplay
Genre:Comedy
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Strategic Motion Ventures, Armian Pictures, Blue Dog Films, Claude Dalfarra
Production Countries: United States
Languages: English

Compare this performance with other movies…

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Aug 17, 2012 84 $1,641   3 $547   $1,641 1

Daily Box Office Performance

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Aug 17, 2012 85 $2,432   3 $811   $2,432 1

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.

Leading Cast

Jesse Eisenberg    Eli
Melissa Leo    Penny Bloom
Tracy Morgan    Sprinkles

Supporting Cast

Emma Rayne Lyle    Nicole Bloom
Sarah Ramos    Chloe
Isiah Whitlock, Jr.    Black
Stephanie March    Trish
Paul Calderon    Eduardo
Neal Huff    Dave Epstein
Jayce Bartok    Nurse Mike

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Philip Dorling    Director
Ron Nyswaner    Director
Neda Armian    Producer
Ron Nyswaner    Producer
Claude Dal Farra    Producer
Brice Dal Farra    Producer
Lauren Munsch    Producer
Paul Prokop    Producer
Wendy Cox    Executive Producer
Peter Sterling    Executive Producer
Ben Kutchins    Director of Photography
Jane Musky    Production Designer
Colleen Sharp    Editor
Suzy Elmiger    Editor
Spencer David Hutchings    Composer
Manny Siverio    Stunt Coordinator
Jen Gatien    Associate Producer
Peter Graham    Executive Producer
Steve Hays    Executive Producer
Thomas Bouchard    Co-Executive Producer
Jeremy Newmark    Associate Producer

DVD and Blu-ray Releases for December 11th, 2012

December 10th, 2012

It's a terrible week on the home market from top to bottom, but for different reasons. There are a few really big releases at the top, Ted, Ice Age: Continental Drift, The Bourne Legacy, Girls: Season One, Futurama: Volume Seven. However, I am waiting for the final screener for all of them. (I did get a DVD screener for a couple.) After that glut of good releases, there's a sharp drop-off in sales potential. That doesn't mean there aren't other releases worth picking up, but I don't expect Following to sell 100,000 units on DVD or Blu-ray. It is the best release on this week's list and the winner of the Pick of the Week honor. On a side note, there are a ton of cheap releases with the word, "Django" in the title, obviously hoping to cash in on Django Unchained. There are also a lot of releases that I would describe as porn, or at least porn-lite. I assume those two trends are unrelated. More...

Per Theater Chart: Cosmopolis is Cosmopolitan

August 22nd, 2012

Cosmopolis led the way on the per theater chart with an excellent opening of $70,000 in three theaters for an average of $23,446. Given its reviews, I'm not sure it will do well as it expands. Robot and Frank was also strong with an average of $17,770 in two theaters, while Compliance was right behind with $16,427 in one theater. Ek Tha Tiger didn't quite reach the $10,000 club over the weekend with an average of $9,655, but it was a Wednesday release, so had it opened on Friday, it likely would have easily made the cut.

More...

Frank Discussion about Limited Releases

August 17th, 2012

Late August is a poor time of year for wide releases, but it is also usually not a good time of year for limited releases. It is too late to take advantage of the summer holidays, but it is also too early for Awards Season. However, there are nine films on this week's list, several of which are earning overwhelmingly positive reviews. Chicken and Plums, Compliance, Robot and Frank, and Side by Side are all earning amazing reviews. There are also several others that are earning good, but not great reviews. There might be too many good films coming out this week and the competition could cause one or two films that truly deserve to earn some measure of mainstream success from reaching their potential. More...


  1. Summary
  2. News
  3. Box Office
  4. International
  5. Video Sales
  6. Full Financials
  7. Cast & Crew
  8. Trailer

Synopsis

Eli is a piano prodigy. Today is the audition that will determine his future-- will he launch a career and take off into the world? Or will he stay stuck, caring for his sister and mother who, despite her cheerful, loving disposition, is a drug addict. The only obstacle to a seamless transition into his future is dropping Mom off at the center where she will enter rehab, but a glitch in the system forces them off to enlist the help of an unlikely ally, her drug dealer Sprinkles. The day spirals downhill quickly, and the hapless team must collaborate every step of the way to battle their own demons and get Eli out of the rabbit hole.

Metrics

Opening Weekend:$1,641 (67.5% of total gross)
Legs:1.48 (domestic box office/biggest weekend)
Domestic Share:100.0% (domestic box office/worldwide)
Theater counts:3 opening theaters/3 max. theaters, 1.0 weeks average run per theater
Infl. Adj. Dom. BO $3,288

Latest Ranking on Cumulative Box Office Lists


Watch Now On

Amazon VOD:Amazon

Movie Details

Domestic Releases: August 17th, 2012 (Limited) by IFC Films
Video Release: December 11th, 2012 by Mpi Home Video
MPAA Rating: R for language throughout, and drug content.
(Rating bulletin 2237, 8/22/2012)
Running Time: 87 minutes
Comparisons: Create your own comparison chart…
Keywords: Early / Simultaneous Video-on-Demand release, Musicians, Classical Music, Dysfunctional Family, Addiction, Narcotics, Rehab / Former Addict
Source:Original Screenplay
Genre:Comedy
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Strategic Motion Ventures, Armian Pictures, Blue Dog Films, Claude Dalfarra
Production Countries: United States
Languages: English

Leading Cast

Jesse Eisenberg    Eli
Melissa Leo    Penny Bloom
Tracy Morgan    Sprinkles

Supporting Cast

Emma Rayne Lyle    Nicole Bloom
Sarah Ramos    Chloe
Isiah Whitlock, Jr.    Black
Stephanie March    Trish
Paul Calderon    Eduardo
Neal Huff    Dave Epstein
Jayce Bartok    Nurse Mike

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Philip Dorling    Director
Ron Nyswaner    Director
Neda Armian    Producer
Ron Nyswaner    Producer
Claude Dal Farra    Producer
Brice Dal Farra    Producer
Lauren Munsch    Producer
Paul Prokop    Producer
Wendy Cox    Executive Producer
Peter Sterling    Executive Producer
Ben Kutchins    Director of Photography
Jane Musky    Production Designer
Colleen Sharp    Editor
Suzy Elmiger    Editor
Spencer David Hutchings    Composer
Manny Siverio    Stunt Coordinator
Jen Gatien    Associate Producer
Peter Graham    Executive Producer
Steve Hays    Executive Producer
Thomas Bouchard    Co-Executive Producer
Jeremy Newmark    Associate Producer

DVD and Blu-ray Releases for December 11th, 2012

December 10th, 2012

It's a terrible week on the home market from top to bottom, but for different reasons. There are a few really big releases at the top, Ted, Ice Age: Continental Drift, The Bourne Legacy, Girls: Season One, Futurama: Volume Seven. However, I am waiting for the final screener for all of them. (I did get a DVD screener for a couple.) After that glut of good releases, there's a sharp drop-off in sales potential. That doesn't mean there aren't other releases worth picking up, but I don't expect Following to sell 100,000 units on DVD or Blu-ray. It is the best release on this week's list and the winner of the Pick of the Week honor. On a side note, there are a ton of cheap releases with the word, "Django" in the title, obviously hoping to cash in on Django Unchained. There are also a lot of releases that I would describe as porn, or at least porn-lite. I assume those two trends are unrelated. More...

Per Theater Chart: Cosmopolis is Cosmopolitan

August 22nd, 2012

Cosmopolis led the way on the per theater chart with an excellent opening of $70,000 in three theaters for an average of $23,446. Given its reviews, I'm not sure it will do well as it expands. Robot and Frank was also strong with an average of $17,770 in two theaters, while Compliance was right behind with $16,427 in one theater. Ek Tha Tiger didn't quite reach the $10,000 club over the weekend with an average of $9,655, but it was a Wednesday release, so had it opened on Friday, it likely would have easily made the cut.

More...

Frank Discussion about Limited Releases

August 17th, 2012

Late August is a poor time of year for wide releases, but it is also usually not a good time of year for limited releases. It is too late to take advantage of the summer holidays, but it is also too early for Awards Season. However, there are nine films on this week's list, several of which are earning overwhelmingly positive reviews. Chicken and Plums, Compliance, Robot and Frank, and Side by Side are all earning amazing reviews. There are also several others that are earning good, but not great reviews. There might be too many good films coming out this week and the competition could cause one or two films that truly deserve to earn some measure of mainstream success from reaching their potential. More...

Compare this performance with other movies…

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Aug 17, 2012 84 $1,641   3 $547   $1,641 1

Daily Box Office Performance

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Aug 17, 2012 85 $2,432   3 $811   $2,432 1

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.