Reality (2012)

Theatrical Performance
Domestic Box Office $83,736Details
International Box Office $4,530,035
Worldwide Box Office $4,613,771
Further financial details...

Synopsis

Reality is a darkly comic look at Luciano, a charming and affable fishmonger whose unexpected and sudden obsession with being a contestant on the reality show "Big Brother" leads him down a rabbit hole of skewed perceptions and paranoia. So overcome by his dream of being on reality TV, Luciano's own reality begins to spiral out of control, making for one of the most compelling tragicomic character studies since Scorsese's The King of Comedy.

Metrics

Opening Weekend:$7,072 (8.4% of total gross)
Legs:4.65 (domestic box office/biggest weekend)
Domestic Share:1.8% (domestic box office/worldwide)
Theater counts:1 opening theaters/12 max. theaters, 1.8 weeks average run per theater
Infl. Adj. Dom. BO $123,188

Movie Details

Domestic Releases: March 15th, 2013 (Limited) by Oscilloscope Pictures
International Releases: September 28th, 2012 (Wide) (Italy)
November 7th, 2012 (Wide) (Belgium)
November 8th, 2012 (Wide) (Hungary)
November 9th, 2012 (Wide) (Spain)
January 17th, 2013 (Wide) (Portugal)
MPA Rating: R for some language.
(Rating bulletin 2248, 11/7/2012)
Running Time: 115 minutes
Plot point: Reality TV
Social setting: TV Industry
Source:Original Screenplay
Genre:Comedy
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Archimede-Fandango, Le Pacte, Garance Capital, RAI Cinema, Intesa Sanpaolo S.P.A.
Production Countries: Italy
Languages: Italian

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Mar 15, 2013 74 $7,072   1 $7,072   $7,072 1
Mar 22, 2013 78 $8,000 +13% 2 $4,000   $18,016 2
Mar 29, 2013 71 $11,673 +46% 4 $2,918   $33,099 3
Apr 5, 2013 61 $18,023 +54% 12 $1,502   $55,261 4
May 31, 2013 72 $1,544   1 $1,544   $79,439 12
Jun 7, 2013 79 $1,727 +12% 1 $1,727   $82,296 13
Jun 14, 2013 98 $344 -80% 1 $344   $83,434 14

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Mar 15, 2013 75 $10,016   1 $10,016   $10,016 1
Mar 22, 2013 80 $11,426 +14% 2 $5,713   $21,426 2
Mar 29, 2013 77 $15,812 +38% 4 $3,953   $37,238 3
Apr 5, 2013 63 $27,105 +71% 12 $2,259   $64,343 4
Apr 12, 2013 94 $3,017 -89% 5 $603   $67,360 5
Apr 19, 2013 100 $3,003 n/c 3 $1,001   $70,363 6
May 3, 2013 110 $2,214   4 $554   $72,577 8
May 24, 2013 79 $5,318   1 $5,318   $77,895 11
May 31, 2013 77 $2,674 -50% 1 $2,674   $80,569 12
Jun 7, 2013 91 $2,521 -6% 1 $2,521   $83,090 13
Jun 14, 2013 100 $646 -74% 1 $646   $83,736 14

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.


Synopsis

Reality is a darkly comic look at Luciano, a charming and affable fishmonger whose unexpected and sudden obsession with being a contestant on the reality show "Big Brother" leads him down a rabbit hole of skewed perceptions and paranoia. So overcome by his dream of being on reality TV, Luciano's own reality begins to spiral out of control, making for one of the most compelling tragicomic character studies since Scorsese's The King of Comedy.

Metrics

Opening Weekend:$7,072 (8.4% of total gross)
Legs:4.65 (domestic box office/biggest weekend)
Domestic Share:1.8% (domestic box office/worldwide)
Theater counts:1 opening theaters/12 max. theaters, 1.8 weeks average run per theater
Infl. Adj. Dom. BO $123,188

Movie Details

Domestic Releases: March 15th, 2013 (Limited) by Oscilloscope Pictures
International Releases: September 28th, 2012 (Wide) (Italy)
November 7th, 2012 (Wide) (Belgium)
November 8th, 2012 (Wide) (Hungary)
November 9th, 2012 (Wide) (Spain)
January 17th, 2013 (Wide) (Portugal)
MPA Rating: R for some language.
(Rating bulletin 2248, 11/7/2012)
Running Time: 115 minutes
Plot point: Reality TV
Social setting: TV Industry
Source:Original Screenplay
Genre:Comedy
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Archimede-Fandango, Le Pacte, Garance Capital, RAI Cinema, Intesa Sanpaolo S.P.A.
Production Countries: Italy
Languages: Italian

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Mar 15, 2013 74 $7,072   1 $7,072   $7,072 1
Mar 22, 2013 78 $8,000 +13% 2 $4,000   $18,016 2
Mar 29, 2013 71 $11,673 +46% 4 $2,918   $33,099 3
Apr 5, 2013 61 $18,023 +54% 12 $1,502   $55,261 4
May 31, 2013 72 $1,544   1 $1,544   $79,439 12
Jun 7, 2013 79 $1,727 +12% 1 $1,727   $82,296 13
Jun 14, 2013 98 $344 -80% 1 $344   $83,434 14

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Mar 15, 2013 75 $10,016   1 $10,016   $10,016 1
Mar 22, 2013 80 $11,426 +14% 2 $5,713   $21,426 2
Mar 29, 2013 77 $15,812 +38% 4 $3,953   $37,238 3
Apr 5, 2013 63 $27,105 +71% 12 $2,259   $64,343 4
Apr 12, 2013 94 $3,017 -89% 5 $603   $67,360 5
Apr 19, 2013 100 $3,003 n/c 3 $1,001   $70,363 6
May 3, 2013 110 $2,214   4 $554   $72,577 8
May 24, 2013 79 $5,318   1 $5,318   $77,895 11
May 31, 2013 77 $2,674 -50% 1 $2,674   $80,569 12
Jun 7, 2013 91 $2,521 -6% 1 $2,521   $83,090 13
Jun 14, 2013 100 $646 -74% 1 $646   $83,736 14

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.