Serena (2014)
| Theatrical Performance | ||
| Domestic Box Office | $176,391 | Details |
| International Box Office | $732,893 | |
| Worldwide Box Office | $909,284 | |
| Domestic Physical Disc Sales | ||
| DVD Sales (estimated) | $1,087,123 | |
| Blu-ray Sales (estimated) | $191,687 | |
| Total | $1,278,810 | |
| Further financial details... | ||
Synopsis
North Carolina mountains at the end of the 1920s – George and Serena Pemberton, love-struck newly-weds, begin to build a timber empire. Serena soon proves herself to be equal to any man: overseeing loggers, hunting rattle-snakes, even saving a man’s life in the wilderness. With power and influence now in their hands, the Pembertons refuse to let anyone stand in the way of their inflated love and ambitions. However, once Serena discovers George’s hidden past and faces an unchangeable fate of her own, the Pemberton’s passionate marriage begins to unravel leading toward a dramatic reckoning.
Metrics
| Opening Weekend: | $100,090 (56.7% of total gross) |
| Legs: | 1.76 (domestic box office/biggest weekend) |
| Domestic Share: | 19.4% (domestic box office/worldwide) |
| Theater counts: | 59 opening theaters/59 max. theaters, 1.8 weeks average run per theater |
| Infl. Adj. Dom. BO | $250,251 |
Movie Details
| Domestic Releases: | March 27th, 2015 (Limited) by Magnolia Pictures |
| International Releases: | November 28th, 2014 (Wide) (Australia)
January 2nd, 2015 (Wide) (Taiwan) April 24th, 2015 (Wide) (South Korea) |
| Video Release: | February 26th, 2015 by Magnolia Home Entertainment |
| MPA Rating: | R for some violence and sexuality. (Rating bulletin 2350, 11/26/2014) |
| Running Time: | 109 minutes |
| Plot point: | Cover Up, The Past Catching up with You, White Collar Crime |
| Release detail: | Early / Simultaneous Video-on-Demand release |
| Time period setting: | 1920s |
| Source: | Based on Fiction Book/Short Story |
| Genre: | Drama |
| Production Method: | Live Action |
| Creative Type: | Historical Fiction |
| Production/Financing Companies: | Nick Wechsler, Chockstone Pictures, Anton Capital Entertainment |
| Production Countries: | United States |
| Languages: | English |
Weekend Box Office Performance
| Date | Rank | Gross | % Change | Theaters | Per Theater | Total Gross | Week |
|---|---|---|---|---|---|---|---|
| Mar 27, 2015 | 30 | $100,090 | 59 | $1,696 | $100,090 | 1 | |
| Apr 3, 2015 | 53 | $23,802 | -76% | 32 | $744 | $156,928 | 2 |
| Apr 10, 2015 | 90 | $1,623 | -93% | 6 | $271 | $170,931 | 3 |
| Apr 17, 2015 | 96 | $638 | -61% | 4 | $160 | $172,968 | 4 |
| Apr 24, 2015 | 113 | $287 | -55% | 2 | $144 | $174,448 | 5 |
| May 1, 2015 | 92 | $366 | +28% | 2 | $183 | $175,210 | 6 |
| May 8, 2015 | 89 | $233 | -36% | 1 | $233 | $176,305 | 7 |
Weekly Box Office Performance
| Date | Rank | Gross | % Change | Theaters | Per Theater | Total Gross | Week |
|---|---|---|---|---|---|---|---|
| Mar 27, 2015 | 33 | $133,126 | 59 | $2,256 | $133,126 | 1 | |
| Apr 3, 2015 | 53 | $36,182 | -73% | 32 | $1,131 | $169,308 | 2 |
| Apr 10, 2015 | 93 | $3,022 | -92% | 6 | $504 | $172,330 | 3 |
| Apr 17, 2015 | 100 | $1,831 | -39% | 4 | $458 | $174,161 | 4 |
| Apr 24, 2015 | 115 | $683 | -63% | 2 | $342 | $174,844 | 5 |
| May 1, 2015 | 88 | $1,228 | +80% | 2 | $614 | $176,072 | 6 |
| May 8, 2015 | 99 | $319 | -74% | 1 | $319 | $176,391 | 7 |
Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.
Synopsis
North Carolina mountains at the end of the 1920s – George and Serena Pemberton, love-struck newly-weds, begin to build a timber empire. Serena soon proves herself to be equal to any man: overseeing loggers, hunting rattle-snakes, even saving a man’s life in the wilderness. With power and influence now in their hands, the Pembertons refuse to let anyone stand in the way of their inflated love and ambitions. However, once Serena discovers George’s hidden past and faces an unchangeable fate of her own, the Pemberton’s passionate marriage begins to unravel leading toward a dramatic reckoning.
Metrics
| Opening Weekend: | $100,090 (56.7% of total gross) |
| Legs: | 1.76 (domestic box office/biggest weekend) |
| Domestic Share: | 19.4% (domestic box office/worldwide) |
| Theater counts: | 59 opening theaters/59 max. theaters, 1.8 weeks average run per theater |
| Infl. Adj. Dom. BO | $250,251 |
Movie Details
| Domestic Releases: | March 27th, 2015 (Limited) by Magnolia Pictures |
| International Releases: | November 28th, 2014 (Wide) (Australia)
January 2nd, 2015 (Wide) (Taiwan) April 24th, 2015 (Wide) (South Korea) |
| Video Release: | February 26th, 2015 by Magnolia Home Entertainment |
| MPA Rating: | R for some violence and sexuality. (Rating bulletin 2350, 11/26/2014) |
| Running Time: | 109 minutes |
| Plot point: | Cover Up, The Past Catching up with You, White Collar Crime |
| Release detail: | Early / Simultaneous Video-on-Demand release |
| Time period setting: | 1920s |
| Source: | Based on Fiction Book/Short Story |
| Genre: | Drama |
| Production Method: | Live Action |
| Creative Type: | Historical Fiction |
| Production/Financing Companies: | Nick Wechsler, Chockstone Pictures, Anton Capital Entertainment |
| Production Countries: | United States |
| Languages: | English |
Weekend Box Office Performance
| Date | Rank | Gross | % Change | Theaters | Per Theater | Total Gross | Week |
|---|---|---|---|---|---|---|---|
| Mar 27, 2015 | 30 | $100,090 | 59 | $1,696 | $100,090 | 1 | |
| Apr 3, 2015 | 53 | $23,802 | -76% | 32 | $744 | $156,928 | 2 |
| Apr 10, 2015 | 90 | $1,623 | -93% | 6 | $271 | $170,931 | 3 |
| Apr 17, 2015 | 96 | $638 | -61% | 4 | $160 | $172,968 | 4 |
| Apr 24, 2015 | 113 | $287 | -55% | 2 | $144 | $174,448 | 5 |
| May 1, 2015 | 92 | $366 | +28% | 2 | $183 | $175,210 | 6 |
| May 8, 2015 | 89 | $233 | -36% | 1 | $233 | $176,305 | 7 |
Weekly Box Office Performance
| Date | Rank | Gross | % Change | Theaters | Per Theater | Total Gross | Week |
|---|---|---|---|---|---|---|---|
| Mar 27, 2015 | 33 | $133,126 | 59 | $2,256 | $133,126 | 1 | |
| Apr 3, 2015 | 53 | $36,182 | -73% | 32 | $1,131 | $169,308 | 2 |
| Apr 10, 2015 | 93 | $3,022 | -92% | 6 | $504 | $172,330 | 3 |
| Apr 17, 2015 | 100 | $1,831 | -39% | 4 | $458 | $174,161 | 4 |
| Apr 24, 2015 | 115 | $683 | -63% | 2 | $342 | $174,844 | 5 |
| May 1, 2015 | 88 | $1,228 | +80% | 2 | $614 | $176,072 | 6 |
| May 8, 2015 | 99 | $319 | -74% | 1 | $319 | $176,391 | 7 |
Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.