La Soga (2010)
| Theatrical Performance | ||
| Domestic Box Office | $210,625 | Details |
| Further financial details... | ||
Synopsis
In a poor neighborhood in the Dominican Republic, where the streets are run by deported drug dealers, a modest butcher struggles to raise his sensitive 10-year old son, Luisito. When Luisito witnesses the brutal murder of his father by a vicious criminal named Rafa, his life is forever altered. Twenty years later, Luisito works for General Colon, the head of the Dominican secret police. Colon preys on the impressionable Luisito's desire for revenge and transforms him into a heartless killer. Into Luisito's world enters Jenny, a childhood sweetheart who left for New York shortly before Luisito's family tragedy. Unaware of his occupation, Jenny falls for the seemingly innocent Luisito. As Luisito investigates the General and unearths the greatest betrayal of all, he must find his own kind of justice, while dealing with the consequences of his own actions.
Metrics
| Opening Weekend: | $52,554 (25.0% of total gross) |
| Legs: | 4.01 (domestic box office/biggest weekend) |
| Domestic Share: | 100.0% (domestic box office/worldwide) |
| Theater counts: | 11 opening theaters/20 max. theaters, 3.1 weeks average run per theater |
| Infl. Adj. Dom. BO | $319,272 |
Movie Details
| Domestic Releases: | August 13th, 2010 (Limited) by 7-57 Releasing |
| Video Release: | May 3rd, 2011 by Screen Media/Universal |
| MPA Rating: | R for violence, language and brief nudity. (Rating bulletin 2157, 2/2/2011) |
| Running Time: | 100 minutes |
| Plot point: | Hitmen, Narcotics, Revenge |
| Source: | Original Screenplay |
| Genre: | Thriller/Suspense |
| Production Method: | Live Action |
| Creative Type: | Contemporary Fiction |
| Production/Financing Companies: | P2 Films, Lifted Productions |
| Production Countries: | Dominican Republic |
| Languages: | Spanish |
Weekend Box Office Performance
| Date | Rank | Gross | % Change | Theaters | Per Theater | Total Gross | Week |
|---|---|---|---|---|---|---|---|
| Aug 13, 2010 | 43 | $52,554 | 11 | $4,778 | $52,554 | 1 | |
| Aug 20, 2010 | 51 | $36,330 | -31% | 20 | $1,817 | $110,968 | 2 |
| Aug 27, 2010 | 57 | $16,988 | -53% | 12 | $1,416 | $144,432 | 3 |
| Sep 3, 2010 | 76 | $8,700 | -49% | 5 | $1,740 | $159,392 | 4 |
| Sep 10, 2010 | 59 | $28,230 | +224% | 7 | $4,033 | $192,306 | 5 |
| Sep 17, 2010 | 89 | $6,446 | -77% | 4 | $1,612 | $206,727 | 6 |
| Sep 24, 2010 | 108 | $2,383 | -63% | 2 | $1,192 | $210,625 | 7 |
Daily Box Office Performance
| Date | Rank | Gross | %YD | %LW | Theaters | Per Theater | Total Gross | Days |
|---|---|---|---|---|---|---|---|---|
| Aug 13, 2010 | - | $15,638 | 11 | $1,422 | $15,638 | 1 | ||
| Aug 14, 2010 | - | $14,821 | -5% | 11 | $1,347 | $30,459 | 2 | |
| Aug 15, 2010 | - | $22,095 | +49% | 11 | $2,009 | $52,554 | 3 | |
| Aug 16, 2010 | - | $5,956 | -73% | 11 | $541 | $58,510 | 4 | |
| Aug 17, 2010 | - | $6,099 | +2% | 11 | $554 | $64,609 | 5 | |
| Aug 18, 2010 | - | $5,021 | -18% | 11 | $456 | $69,630 | 6 | |
| Aug 19, 2010 | - | $5,008 | n/c | 11 | $455 | $74,638 | 7 | |
| Aug 20, 2010 | - | $10,013 | +100% | -36% | 20 | $501 | $84,651 | 8 |
| Aug 21, 2010 | - | $13,014 | +30% | -12% | 20 | $651 | $97,665 | 9 |
| Aug 22, 2010 | - | $13,303 | +2% | -40% | 20 | $665 | $110,968 | 10 |
| Aug 23, 2010 | - | $4,487 | -66% | -25% | 20 | $224 | $115,455 | 11 |
| Aug 24, 2010 | - | $4,333 | -3% | -29% | 20 | $217 | $119,788 | 12 |
| Aug 25, 2010 | - | $4,230 | -2% | -16% | 20 | $212 | $124,018 | 13 |
| Aug 26, 2010 | - | $3,426 | -19% | -32% | 20 | $171 | $127,444 | 14 |
| Aug 27, 2010 | - | $4,207 | +23% | -58% | 12 | $351 | $131,651 | 15 |
| Aug 28, 2010 | - | $5,818 | +38% | -55% | 12 | $485 | $137,469 | 16 |
| Aug 29, 2010 | - | $6,963 | +20% | -48% | 12 | $580 | $144,432 | 17 |
| Aug 30, 2010 | - | $1,284 | -82% | -71% | 12 | $107 | $145,716 | 18 |
| Aug 31, 2010 | - | $1,950 | +52% | -55% | 12 | $163 | $147,666 | 19 |
| Sep 1, 2010 | - | $1,688 | -13% | -60% | 12 | $141 | $149,354 | 20 |
| Sep 2, 2010 | - | $1,338 | -21% | -61% | 12 | $112 | $150,692 | 21 |
| Sep 3, 2010 | - | $1,961 | +47% | -53% | 5 | $392 | $152,653 | 22 |
| Sep 4, 2010 | - | $2,950 | +50% | -49% | 5 | $590 | $155,603 | 23 |
| Sep 5, 2010 | - | $3,789 | +28% | -46% | 5 | $758 | $159,392 | 24 |
| Sep 6, 2010 | 75 | $2,440 | -36% | +90% | 5 | $488 | $161,832 | 25 |
| Sep 7, 2010 | - | $1,200 | -51% | -38% | 5 | $240 | $163,032 | 26 |
| Sep 8, 2010 | - | $1,116 | -7% | -34% | 5 | $223 | $164,148 | 27 |
| Sep 9, 2010 | - | $1,277 | +14% | -5% | 5 | $255 | $165,425 | 28 |
| Sep 10, 2010 | - | $10,983 | +760% | +460% | 7 | $1,569 | $176,408 | 29 |
| Sep 11, 2010 | - | $9,465 | -14% | +221% | 7 | $1,352 | $185,873 | 30 |
| Sep 12, 2010 | - | $7,782 | -18% | +105% | 7 | $1,112 | $193,655 | 31 |
| Sep 13, 2010 | - | $1,214 | -84% | -50% | 7 | $173 | $194,869 | 32 |
| Sep 14, 2010 | - | $3,024 | +149% | +152% | 7 | $432 | $197,893 | 33 |
| Sep 15, 2010 | - | $1,169 | -61% | +5% | 7 | $167 | $199,062 | 34 |
| Sep 16, 2010 | - | $1,219 | +4% | -5% | 7 | $174 | $200,281 | 35 |
| Sep 17, 2010 | - | $1,725 | +42% | -84% | 4 | $431 | $202,006 | 36 |
| Sep 18, 2010 | - | $2,634 | +53% | -72% | 4 | $659 | $204,640 | 37 |
| Sep 19, 2010 | - | $2,087 | -21% | -73% | 4 | $522 | $206,727 | 38 |
| Sep 20, 2010 | - | $231 | -89% | -81% | 4 | $58 | $206,958 | 39 |
| Sep 21, 2010 | - | $549 | +138% | -82% | 4 | $137 | $207,507 | 40 |
| Sep 22, 2010 | - | $335 | -39% | -71% | 4 | $84 | $207,842 | 41 |
| Sep 23, 2010 | - | $400 | +19% | -67% | 4 | $100 | $208,242 | 42 |
| Sep 24, 2010 | - | $874 | +119% | -49% | 2 | $437 | $209,116 | 43 |
| Sep 25, 2010 | - | $851 | -3% | -68% | 2 | $426 | $209,967 | 44 |
| Sep 26, 2010 | - | $658 | -23% | -68% | 2 | $329 | $210,625 | 45 |
Weekly Box Office Performance
| Date | Rank | Gross | % Change | Theaters | Per Theater | Total Gross | Week |
|---|---|---|---|---|---|---|---|
| Aug 13, 2010 | 47 | $74,638 | 11 | $6,785 | $74,638 | 1 | |
| Aug 20, 2010 | 53 | $52,806 | -29% | 20 | $2,640 | $127,444 | 2 |
| Aug 27, 2010 | 63 | $23,248 | -56% | 12 | $1,937 | $150,692 | 3 |
| Sep 3, 2010 | 74 | $14,733 | -37% | 5 | $2,947 | $165,425 | 4 |
| Sep 10, 2010 | 61 | $34,856 | +137% | 7 | $4,979 | $200,281 | 5 |
| Sep 17, 2010 | 98 | $7,961 | -77% | 4 | $1,990 | $208,242 | 6 |
| Sep 24, 2010 | 118 | $2,383 | -70% | 2 | $1,192 | $210,625 | 7 |
Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.
Synopsis
In a poor neighborhood in the Dominican Republic, where the streets are run by deported drug dealers, a modest butcher struggles to raise his sensitive 10-year old son, Luisito. When Luisito witnesses the brutal murder of his father by a vicious criminal named Rafa, his life is forever altered. Twenty years later, Luisito works for General Colon, the head of the Dominican secret police. Colon preys on the impressionable Luisito's desire for revenge and transforms him into a heartless killer. Into Luisito's world enters Jenny, a childhood sweetheart who left for New York shortly before Luisito's family tragedy. Unaware of his occupation, Jenny falls for the seemingly innocent Luisito. As Luisito investigates the General and unearths the greatest betrayal of all, he must find his own kind of justice, while dealing with the consequences of his own actions.
Metrics
| Opening Weekend: | $52,554 (25.0% of total gross) |
| Legs: | 4.01 (domestic box office/biggest weekend) |
| Domestic Share: | 100.0% (domestic box office/worldwide) |
| Theater counts: | 11 opening theaters/20 max. theaters, 3.1 weeks average run per theater |
| Infl. Adj. Dom. BO | $319,272 |
Movie Details
| Domestic Releases: | August 13th, 2010 (Limited) by 7-57 Releasing |
| Video Release: | May 3rd, 2011 by Screen Media/Universal |
| MPA Rating: | R for violence, language and brief nudity. (Rating bulletin 2157, 2/2/2011) |
| Running Time: | 100 minutes |
| Plot point: | Hitmen, Narcotics, Revenge |
| Source: | Original Screenplay |
| Genre: | Thriller/Suspense |
| Production Method: | Live Action |
| Creative Type: | Contemporary Fiction |
| Production/Financing Companies: | P2 Films, Lifted Productions |
| Production Countries: | Dominican Republic |
| Languages: | Spanish |
Weekend Box Office Performance
| Date | Rank | Gross | % Change | Theaters | Per Theater | Total Gross | Week |
|---|---|---|---|---|---|---|---|
| Aug 13, 2010 | 43 | $52,554 | 11 | $4,778 | $52,554 | 1 | |
| Aug 20, 2010 | 51 | $36,330 | -31% | 20 | $1,817 | $110,968 | 2 |
| Aug 27, 2010 | 57 | $16,988 | -53% | 12 | $1,416 | $144,432 | 3 |
| Sep 3, 2010 | 76 | $8,700 | -49% | 5 | $1,740 | $159,392 | 4 |
| Sep 10, 2010 | 59 | $28,230 | +224% | 7 | $4,033 | $192,306 | 5 |
| Sep 17, 2010 | 89 | $6,446 | -77% | 4 | $1,612 | $206,727 | 6 |
| Sep 24, 2010 | 108 | $2,383 | -63% | 2 | $1,192 | $210,625 | 7 |
Daily Box Office Performance
| Date | Rank | Gross | %YD | %LW | Theaters | Per Theater | Total Gross | Days |
|---|---|---|---|---|---|---|---|---|
| Aug 13, 2010 | - | $15,638 | 11 | $1,422 | $15,638 | 1 | ||
| Aug 14, 2010 | - | $14,821 | -5% | 11 | $1,347 | $30,459 | 2 | |
| Aug 15, 2010 | - | $22,095 | +49% | 11 | $2,009 | $52,554 | 3 | |
| Aug 16, 2010 | - | $5,956 | -73% | 11 | $541 | $58,510 | 4 | |
| Aug 17, 2010 | - | $6,099 | +2% | 11 | $554 | $64,609 | 5 | |
| Aug 18, 2010 | - | $5,021 | -18% | 11 | $456 | $69,630 | 6 | |
| Aug 19, 2010 | - | $5,008 | n/c | 11 | $455 | $74,638 | 7 | |
| Aug 20, 2010 | - | $10,013 | +100% | -36% | 20 | $501 | $84,651 | 8 |
| Aug 21, 2010 | - | $13,014 | +30% | -12% | 20 | $651 | $97,665 | 9 |
| Aug 22, 2010 | - | $13,303 | +2% | -40% | 20 | $665 | $110,968 | 10 |
| Aug 23, 2010 | - | $4,487 | -66% | -25% | 20 | $224 | $115,455 | 11 |
| Aug 24, 2010 | - | $4,333 | -3% | -29% | 20 | $217 | $119,788 | 12 |
| Aug 25, 2010 | - | $4,230 | -2% | -16% | 20 | $212 | $124,018 | 13 |
| Aug 26, 2010 | - | $3,426 | -19% | -32% | 20 | $171 | $127,444 | 14 |
| Aug 27, 2010 | - | $4,207 | +23% | -58% | 12 | $351 | $131,651 | 15 |
| Aug 28, 2010 | - | $5,818 | +38% | -55% | 12 | $485 | $137,469 | 16 |
| Aug 29, 2010 | - | $6,963 | +20% | -48% | 12 | $580 | $144,432 | 17 |
| Aug 30, 2010 | - | $1,284 | -82% | -71% | 12 | $107 | $145,716 | 18 |
| Aug 31, 2010 | - | $1,950 | +52% | -55% | 12 | $163 | $147,666 | 19 |
| Sep 1, 2010 | - | $1,688 | -13% | -60% | 12 | $141 | $149,354 | 20 |
| Sep 2, 2010 | - | $1,338 | -21% | -61% | 12 | $112 | $150,692 | 21 |
| Sep 3, 2010 | - | $1,961 | +47% | -53% | 5 | $392 | $152,653 | 22 |
| Sep 4, 2010 | - | $2,950 | +50% | -49% | 5 | $590 | $155,603 | 23 |
| Sep 5, 2010 | - | $3,789 | +28% | -46% | 5 | $758 | $159,392 | 24 |
| Sep 6, 2010 | 75 | $2,440 | -36% | +90% | 5 | $488 | $161,832 | 25 |
| Sep 7, 2010 | - | $1,200 | -51% | -38% | 5 | $240 | $163,032 | 26 |
| Sep 8, 2010 | - | $1,116 | -7% | -34% | 5 | $223 | $164,148 | 27 |
| Sep 9, 2010 | - | $1,277 | +14% | -5% | 5 | $255 | $165,425 | 28 |
| Sep 10, 2010 | - | $10,983 | +760% | +460% | 7 | $1,569 | $176,408 | 29 |
| Sep 11, 2010 | - | $9,465 | -14% | +221% | 7 | $1,352 | $185,873 | 30 |
| Sep 12, 2010 | - | $7,782 | -18% | +105% | 7 | $1,112 | $193,655 | 31 |
| Sep 13, 2010 | - | $1,214 | -84% | -50% | 7 | $173 | $194,869 | 32 |
| Sep 14, 2010 | - | $3,024 | +149% | +152% | 7 | $432 | $197,893 | 33 |
| Sep 15, 2010 | - | $1,169 | -61% | +5% | 7 | $167 | $199,062 | 34 |
| Sep 16, 2010 | - | $1,219 | +4% | -5% | 7 | $174 | $200,281 | 35 |
| Sep 17, 2010 | - | $1,725 | +42% | -84% | 4 | $431 | $202,006 | 36 |
| Sep 18, 2010 | - | $2,634 | +53% | -72% | 4 | $659 | $204,640 | 37 |
| Sep 19, 2010 | - | $2,087 | -21% | -73% | 4 | $522 | $206,727 | 38 |
| Sep 20, 2010 | - | $231 | -89% | -81% | 4 | $58 | $206,958 | 39 |
| Sep 21, 2010 | - | $549 | +138% | -82% | 4 | $137 | $207,507 | 40 |
| Sep 22, 2010 | - | $335 | -39% | -71% | 4 | $84 | $207,842 | 41 |
| Sep 23, 2010 | - | $400 | +19% | -67% | 4 | $100 | $208,242 | 42 |
| Sep 24, 2010 | - | $874 | +119% | -49% | 2 | $437 | $209,116 | 43 |
| Sep 25, 2010 | - | $851 | -3% | -68% | 2 | $426 | $209,967 | 44 |
| Sep 26, 2010 | - | $658 | -23% | -68% | 2 | $329 | $210,625 | 45 |
Weekly Box Office Performance
| Date | Rank | Gross | % Change | Theaters | Per Theater | Total Gross | Week |
|---|---|---|---|---|---|---|---|
| Aug 13, 2010 | 47 | $74,638 | 11 | $6,785 | $74,638 | 1 | |
| Aug 20, 2010 | 53 | $52,806 | -29% | 20 | $2,640 | $127,444 | 2 |
| Aug 27, 2010 | 63 | $23,248 | -56% | 12 | $1,937 | $150,692 | 3 |
| Sep 3, 2010 | 74 | $14,733 | -37% | 5 | $2,947 | $165,425 | 4 |
| Sep 10, 2010 | 61 | $34,856 | +137% | 7 | $4,979 | $200,281 | 5 |
| Sep 17, 2010 | 98 | $7,961 | -77% | 4 | $1,990 | $208,242 | 6 |
| Sep 24, 2010 | 118 | $2,383 | -70% | 2 | $1,192 | $210,625 | 7 |
Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.