Strange Magic (2015)
| Theatrical Performance | ||
| Domestic Box Office | $12,429,583 | Details |
| International Box Office | $1,311,760 | |
| Worldwide Box Office | $13,741,343 | |
| Domestic Physical Disc Sales | ||
| DVD Sales (estimated) | $5,428,174 | |
| Total | $5,428,174 | |
| Further financial details... | ||
Synopsis
A fairy tale musical inspired by “A Midsummer Night's Dream.” Popular songs from the past six decades help tell the tale of a colorful cast of goblins, elves, fairies and imps, and the misadventures sparked by the battle over a powerful potion.
Metrics
| Opening Weekend: | $5,504,441 (44.3% of total gross) |
| Legs: | 2.26 (domestic box office/biggest weekend) |
| Domestic Share: | 90.5% (domestic box office/worldwide) |
| Theater counts: | 3,020 opening theaters/3,020 max. theaters, 2.7 weeks average run per theater |
| Infl. Adj. Dom. BO | $17,634,374 |
Movie Details
| Domestic Releases: | January 23rd, 2015 (Wide) by Walt Disney |
| International Releases: | August 21st, 2015 (Wide) (United Kingdom)
October 2nd, 2015 (Wide) (Turkey) |
| Video Release: | May 19th, 2015 by Buena Vista Home Entertainment |
| MPA Rating: | PG |
| Running Time: | 99 minutes |
| Plot point: | Culture Clash, Fairies, Race Relations, Romance, Romeo and Juliet Romance |
| Subgenre: | Jukebox Musical |
| Source: | Original Screenplay |
| Genre: | Musical |
| Production Method: | Digital Animation |
| Creative Type: | Kids Fiction |
| Production/Financing Companies: | Lucasfilm |
| Production Countries: | United States |
| Languages: | English |
Weekend Box Office Performance
| Date | Rank | Gross | % Change | Theaters | Per Theater | Total Gross | Week |
|---|---|---|---|---|---|---|---|
| Jan 23, 2015 | 7 | $5,504,441 | 3,020 | $1,823 | $5,504,441 | 1 | |
| Jan 30, 2015 | 9 | $3,361,664 | -39% | 3,020 | $1,113 | $9,819,784 | 2 |
| Feb 6, 2015 | 17 | $883,531 | -74% | 1,322 | $668 | $11,467,444 | 3 |
| Feb 13, 2015 | 36 | $130,154 | -85% | 175 | $744 | $11,839,108 | 4 |
| Feb 20, 2015 | 45 | $49,250 | -62% | 80 | $616 | $11,986,766 | 5 |
| Feb 27, 2015 | 55 | $36,265 | -26% | 67 | $541 | $12,051,319 | 6 |
| Mar 6, 2015 | 41 | $75,029 | +107% | 116 | $647 | $12,134,417 | 7 |
| Mar 13, 2015 | 45 | $59,483 | -21% | 98 | $607 | $12,234,890 | 8 |
| Mar 20, 2015 | 48 | $53,609 | -10% | 81 | $662 | $12,329,325 | 9 |
| Mar 27, 2015 | 58 | $24,206 | -55% | 62 | $390 | $12,377,284 | 10 |
| Apr 3, 2015 | 60 | $15,973 | -34% | 46 | $347 | $12,406,273 | 11 |
| Apr 10, 2015 | 72 | $8,209 | -49% | 23 | $357 | $12,427,046 | 12 |
Daily Box Office Performance
| Date | Rank | Gross | %YD | %LW | Theaters | Per Theater | Total Gross | Days |
|---|---|---|---|---|---|---|---|---|
| Jan 23, 2015 | 9 | $1,305,069 | 3,020 | $432 | $1,305,069 | 1 | ||
| Jan 24, 2015 | 7 | $2,588,431 | +98% | 3,020 | $857 | $3,893,500 | 2 | |
| Jan 25, 2015 | 7 | $1,610,941 | -38% | 3,020 | $533 | $5,504,441 | 3 | |
| Jan 26, 2015 | 10 | $221,532 | -86% | 3,020 | $73 | $5,725,973 | 4 | |
| Jan 27, 2015 | 9 | $304,297 | +37% | 3,020 | $101 | $6,030,270 | 5 | |
| Jan 28, 2015 | 10 | $214,228 | -30% | 3,020 | $71 | $6,244,498 | 6 | |
| Jan 29, 2015 | 9 | $213,622 | n/c | 3,020 | $71 | $6,458,120 | 7 | |
| Jan 30, 2015 | 11 | $771,046 | +261% | -41% | 3,020 | $255 | $7,229,166 | 8 |
| Jan 31, 2015 | 9 | $1,828,539 | +137% | -29% | 3,020 | $605 | $9,057,705 | 9 |
| Feb 1, 2015 | 7 | $762,079 | -58% | -53% | 3,020 | $252 | $9,819,784 | 10 |
| Feb 2, 2015 | 11 | $218,404 | -71% | -1% | 3,020 | $72 | $10,038,188 | 11 |
| Feb 3, 2015 | 11 | $231,791 | +6% | -24% | 3,020 | $77 | $10,269,979 | 12 |
| Feb 4, 2015 | 11 | $170,544 | -26% | -20% | 3,020 | $56 | $10,440,523 | 13 |
| Feb 5, 2015 | 12 | $143,390 | -16% | -33% | 3,020 | $47 | $10,583,913 | 14 |
| Feb 6, 2015 | - | $162,221 | +13% | -79% | 1,322 | $123 | $10,746,134 | 15 |
| Feb 7, 2015 | - | $428,204 | +164% | -77% | 1,322 | $324 | $11,174,338 | 16 |
| Feb 8, 2015 | 15 | $293,106 | -32% | -62% | 1,322 | $222 | $11,467,444 | 17 |
| Feb 9, 2015 | - | $78,999 | -73% | -64% | 1,322 | $60 | $11,546,443 | 18 |
| Feb 10, 2015 | - | $58,876 | -25% | -75% | 1,322 | $45 | $11,605,319 | 19 |
| Feb 11, 2015 | - | $48,344 | -18% | -72% | 1,322 | $37 | $11,653,663 | 20 |
| Feb 12, 2015 | - | $55,291 | +14% | -61% | 1,322 | $42 | $11,708,954 | 21 |
| Feb 13, 2015 | - | $22,618 | -59% | -86% | 175 | $129 | $11,731,572 | 22 |
| Feb 14, 2015 | - | $63,327 | +180% | -85% | 175 | $362 | $11,794,899 | 23 |
| Feb 15, 2015 | - | $44,209 | -30% | -85% | 175 | $253 | $11,839,108 | 24 |
| Feb 16, 2015 | - | $56,715 | +28% | -28% | 175 | $324 | $11,895,823 | 25 |
| Feb 17, 2015 | - | $16,229 | -71% | -72% | 175 | $93 | $11,912,052 | 26 |
| Feb 18, 2015 | - | $12,013 | -26% | -75% | 175 | $69 | $11,924,065 | 27 |
| Feb 19, 2015 | - | $13,451 | +12% | -76% | 175 | $77 | $11,937,516 | 28 |
Weekly Box Office Performance
| Date | Rank | Gross | % Change | Theaters | Per Theater | Total Gross | Week |
|---|---|---|---|---|---|---|---|
| Jan 23, 2015 | 8 | $6,458,120 | 3,020 | $2,138 | $6,458,120 | 1 | |
| Jan 30, 2015 | 9 | $4,125,793 | -36% | 3,020 | $1,366 | $10,583,913 | 2 |
| Feb 6, 2015 | 18 | $1,125,041 | -73% | 1,322 | $851 | $11,708,954 | 3 |
| Feb 13, 2015 | 34 | $228,562 | -80% | 175 | $1,306 | $11,937,516 | 4 |
| Feb 20, 2015 | 48 | $77,538 | -66% | 80 | $969 | $12,015,054 | 5 |
| Feb 27, 2015 | 59 | $44,334 | -43% | 67 | $662 | $12,059,388 | 6 |
| Mar 6, 2015 | 40 | $116,019 | +162% | 116 | $1,000 | $12,175,407 | 7 |
| Mar 13, 2015 | 42 | $100,309 | -14% | 98 | $1,024 | $12,275,716 | 8 |
| Mar 20, 2015 | 44 | $77,362 | -23% | 81 | $955 | $12,353,078 | 9 |
| Mar 27, 2015 | 56 | $37,222 | -52% | 62 | $600 | $12,390,300 | 10 |
| Apr 3, 2015 | 56 | $28,537 | -23% | 62 | $460 | $12,418,837 | 11 |
| Apr 10, 2015 | 72 | $10,746 | -62% | 23 | $467 | $12,429,583 | 12 |
Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.
Synopsis
A fairy tale musical inspired by “A Midsummer Night's Dream.” Popular songs from the past six decades help tell the tale of a colorful cast of goblins, elves, fairies and imps, and the misadventures sparked by the battle over a powerful potion.
Metrics
| Opening Weekend: | $5,504,441 (44.3% of total gross) |
| Legs: | 2.26 (domestic box office/biggest weekend) |
| Domestic Share: | 90.5% (domestic box office/worldwide) |
| Theater counts: | 3,020 opening theaters/3,020 max. theaters, 2.7 weeks average run per theater |
| Infl. Adj. Dom. BO | $17,634,374 |
Movie Details
| Domestic Releases: | January 23rd, 2015 (Wide) by Walt Disney |
| International Releases: | August 21st, 2015 (Wide) (United Kingdom)
October 2nd, 2015 (Wide) (Turkey) |
| Video Release: | May 19th, 2015 by Buena Vista Home Entertainment |
| MPA Rating: | PG |
| Running Time: | 99 minutes |
| Plot point: | Culture Clash, Fairies, Race Relations, Romance, Romeo and Juliet Romance |
| Subgenre: | Jukebox Musical |
| Source: | Original Screenplay |
| Genre: | Musical |
| Production Method: | Digital Animation |
| Creative Type: | Kids Fiction |
| Production/Financing Companies: | Lucasfilm |
| Production Countries: | United States |
| Languages: | English |
Weekend Box Office Performance
| Date | Rank | Gross | % Change | Theaters | Per Theater | Total Gross | Week |
|---|---|---|---|---|---|---|---|
| Jan 23, 2015 | 7 | $5,504,441 | 3,020 | $1,823 | $5,504,441 | 1 | |
| Jan 30, 2015 | 9 | $3,361,664 | -39% | 3,020 | $1,113 | $9,819,784 | 2 |
| Feb 6, 2015 | 17 | $883,531 | -74% | 1,322 | $668 | $11,467,444 | 3 |
| Feb 13, 2015 | 36 | $130,154 | -85% | 175 | $744 | $11,839,108 | 4 |
| Feb 20, 2015 | 45 | $49,250 | -62% | 80 | $616 | $11,986,766 | 5 |
| Feb 27, 2015 | 55 | $36,265 | -26% | 67 | $541 | $12,051,319 | 6 |
| Mar 6, 2015 | 41 | $75,029 | +107% | 116 | $647 | $12,134,417 | 7 |
| Mar 13, 2015 | 45 | $59,483 | -21% | 98 | $607 | $12,234,890 | 8 |
| Mar 20, 2015 | 48 | $53,609 | -10% | 81 | $662 | $12,329,325 | 9 |
| Mar 27, 2015 | 58 | $24,206 | -55% | 62 | $390 | $12,377,284 | 10 |
| Apr 3, 2015 | 60 | $15,973 | -34% | 46 | $347 | $12,406,273 | 11 |
| Apr 10, 2015 | 72 | $8,209 | -49% | 23 | $357 | $12,427,046 | 12 |
Daily Box Office Performance
| Date | Rank | Gross | %YD | %LW | Theaters | Per Theater | Total Gross | Days |
|---|---|---|---|---|---|---|---|---|
| Jan 23, 2015 | 9 | $1,305,069 | 3,020 | $432 | $1,305,069 | 1 | ||
| Jan 24, 2015 | 7 | $2,588,431 | +98% | 3,020 | $857 | $3,893,500 | 2 | |
| Jan 25, 2015 | 7 | $1,610,941 | -38% | 3,020 | $533 | $5,504,441 | 3 | |
| Jan 26, 2015 | 10 | $221,532 | -86% | 3,020 | $73 | $5,725,973 | 4 | |
| Jan 27, 2015 | 9 | $304,297 | +37% | 3,020 | $101 | $6,030,270 | 5 | |
| Jan 28, 2015 | 10 | $214,228 | -30% | 3,020 | $71 | $6,244,498 | 6 | |
| Jan 29, 2015 | 9 | $213,622 | n/c | 3,020 | $71 | $6,458,120 | 7 | |
| Jan 30, 2015 | 11 | $771,046 | +261% | -41% | 3,020 | $255 | $7,229,166 | 8 |
| Jan 31, 2015 | 9 | $1,828,539 | +137% | -29% | 3,020 | $605 | $9,057,705 | 9 |
| Feb 1, 2015 | 7 | $762,079 | -58% | -53% | 3,020 | $252 | $9,819,784 | 10 |
| Feb 2, 2015 | 11 | $218,404 | -71% | -1% | 3,020 | $72 | $10,038,188 | 11 |
| Feb 3, 2015 | 11 | $231,791 | +6% | -24% | 3,020 | $77 | $10,269,979 | 12 |
| Feb 4, 2015 | 11 | $170,544 | -26% | -20% | 3,020 | $56 | $10,440,523 | 13 |
| Feb 5, 2015 | 12 | $143,390 | -16% | -33% | 3,020 | $47 | $10,583,913 | 14 |
| Feb 6, 2015 | - | $162,221 | +13% | -79% | 1,322 | $123 | $10,746,134 | 15 |
| Feb 7, 2015 | - | $428,204 | +164% | -77% | 1,322 | $324 | $11,174,338 | 16 |
| Feb 8, 2015 | 15 | $293,106 | -32% | -62% | 1,322 | $222 | $11,467,444 | 17 |
| Feb 9, 2015 | - | $78,999 | -73% | -64% | 1,322 | $60 | $11,546,443 | 18 |
| Feb 10, 2015 | - | $58,876 | -25% | -75% | 1,322 | $45 | $11,605,319 | 19 |
| Feb 11, 2015 | - | $48,344 | -18% | -72% | 1,322 | $37 | $11,653,663 | 20 |
| Feb 12, 2015 | - | $55,291 | +14% | -61% | 1,322 | $42 | $11,708,954 | 21 |
| Feb 13, 2015 | - | $22,618 | -59% | -86% | 175 | $129 | $11,731,572 | 22 |
| Feb 14, 2015 | - | $63,327 | +180% | -85% | 175 | $362 | $11,794,899 | 23 |
| Feb 15, 2015 | - | $44,209 | -30% | -85% | 175 | $253 | $11,839,108 | 24 |
| Feb 16, 2015 | - | $56,715 | +28% | -28% | 175 | $324 | $11,895,823 | 25 |
| Feb 17, 2015 | - | $16,229 | -71% | -72% | 175 | $93 | $11,912,052 | 26 |
| Feb 18, 2015 | - | $12,013 | -26% | -75% | 175 | $69 | $11,924,065 | 27 |
| Feb 19, 2015 | - | $13,451 | +12% | -76% | 175 | $77 | $11,937,516 | 28 |
Weekly Box Office Performance
| Date | Rank | Gross | % Change | Theaters | Per Theater | Total Gross | Week |
|---|---|---|---|---|---|---|---|
| Jan 23, 2015 | 8 | $6,458,120 | 3,020 | $2,138 | $6,458,120 | 1 | |
| Jan 30, 2015 | 9 | $4,125,793 | -36% | 3,020 | $1,366 | $10,583,913 | 2 |
| Feb 6, 2015 | 18 | $1,125,041 | -73% | 1,322 | $851 | $11,708,954 | 3 |
| Feb 13, 2015 | 34 | $228,562 | -80% | 175 | $1,306 | $11,937,516 | 4 |
| Feb 20, 2015 | 48 | $77,538 | -66% | 80 | $969 | $12,015,054 | 5 |
| Feb 27, 2015 | 59 | $44,334 | -43% | 67 | $662 | $12,059,388 | 6 |
| Mar 6, 2015 | 40 | $116,019 | +162% | 116 | $1,000 | $12,175,407 | 7 |
| Mar 13, 2015 | 42 | $100,309 | -14% | 98 | $1,024 | $12,275,716 | 8 |
| Mar 20, 2015 | 44 | $77,362 | -23% | 81 | $955 | $12,353,078 | 9 |
| Mar 27, 2015 | 56 | $37,222 | -52% | 62 | $600 | $12,390,300 | 10 |
| Apr 3, 2015 | 56 | $28,537 | -23% | 62 | $460 | $12,418,837 | 11 |
| Apr 10, 2015 | 72 | $10,746 | -62% | 23 | $467 | $12,429,583 | 12 |
Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.