Union Square (2012)

Theatrical Performance
Domestic Box Office $44,830Details
Further financial details...

Synopsis

New York City's UNION SQUARE is the setting for an unexpected reunion between two estranged sisters, one of whom is on the verge of getting married, the other on the verge of a nervous breakdown. Lucy attempts to shop for young and flirty discount clothes while anxiously carrying on a conversation on her cell phone. When the news on the other end of the cell is not what she wants to hear, she has a complete meltdown in the park. Crying openly and unsure of her next move, she has an idea. Suddenly, Lucy finds herself somewhere she's never been: her sister Jenny's loft apartment off Union Square. The apartment is as spare and disciplined as Jenny is herself. Jenny is stunned to see Lucy on her doorstep and, what’s worse, unable to keep her out - Lucy has decided she needs to stay with Jenny a few days, along with her dog and all her shopping. Attempting to remain calm, Jenny has little time to prepare how to explain Lucy’s presence to her fiancé Bill, whom she has not been completely honest with about her family’s tumultuous upbringing in the Bronx or her sister's excessive behavior. Lucy suspects as much and attempts to play along but also tries to update Jenny about their mother and the old neighborhood. And the news is not what Jenny expects to hear. After a tense dinner with Bill, the sisters try to clear the air by heading out together to a club, but the confrontation that follows only creates more tension. And the next day when Lucy leaves as unexpectedly as she showed up, Jenny is left wondering what else could possibly happen to disrupt her ordered life...that is, until Lucy returns with even more surprises for Jenny.

Metrics

Opening Weekend:$14,406 (32.1% of total gross)
Legs:3.11 (domestic box office/biggest weekend)
Domestic Share:100.0% (domestic box office/worldwide)
Theater counts:4 opening theaters/4 max. theaters, 4.8 weeks average run per theater
Infl. Adj. Dom. BO $67,359

Movie Details

Domestic Releases: July 13th, 2012 (Limited) by Dada Films, released as Union Square
MPA Rating: Not Rated
Running Time: 80 minutes
Plot point: Dysfunctional Family, Relationships Gone Wrong, Romance
Source:Original Screenplay
Genre:Drama
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Armian Pictures, Cine-Si
Production Countries: United States
Languages: English

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Jul 13, 2012 55 $14,406   4 $3,602   $14,406 1
Jul 20, 2012 71 $2,527 -82% 2 $1,264   $26,890 2
Jul 27, 2012 71 $3,366 +33% 3 $1,122   $31,909 3
Aug 3, 2012 84 $1,000 -70% 2 $500   $34,703 4
Aug 10, 2012 95 $832 -17% 2 $416   $36,124 5
Aug 17, 2012 74 $3,064 +268% 2 $1,532   $39,347 6
Aug 24, 2012 98 $758 -75% 2 $379   $41,385 7
Aug 31, 2012 77 $3,191 +321% 2 $1,596   $44,830 8

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Jul 13, 2012 54 $24,363   4 $6,091   $24,363 1
Jul 20, 2012 71 $4,180 -83% 2 $2,090   $28,543 2
Jul 27, 2012 71 $5,160 +23% 3 $1,720   $33,703 3
Aug 3, 2012 91 $1,589 -69% 2 $795   $35,292 4
Aug 10, 2012 88 $991 -38% 2 $496   $36,283 5
Aug 17, 2012 79 $4,344 +338% 2 $2,172   $40,627 6
Aug 24, 2012 95 $1,012 -77% 2 $506   $41,639 7
Aug 31, 2012 83 $3,191 +215% 2 $1,596   $44,830 8

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.


Synopsis

New York City's UNION SQUARE is the setting for an unexpected reunion between two estranged sisters, one of whom is on the verge of getting married, the other on the verge of a nervous breakdown. Lucy attempts to shop for young and flirty discount clothes while anxiously carrying on a conversation on her cell phone. When the news on the other end of the cell is not what she wants to hear, she has a complete meltdown in the park. Crying openly and unsure of her next move, she has an idea. Suddenly, Lucy finds herself somewhere she's never been: her sister Jenny's loft apartment off Union Square. The apartment is as spare and disciplined as Jenny is herself. Jenny is stunned to see Lucy on her doorstep and, what’s worse, unable to keep her out - Lucy has decided she needs to stay with Jenny a few days, along with her dog and all her shopping. Attempting to remain calm, Jenny has little time to prepare how to explain Lucy’s presence to her fiancé Bill, whom she has not been completely honest with about her family’s tumultuous upbringing in the Bronx or her sister's excessive behavior. Lucy suspects as much and attempts to play along but also tries to update Jenny about their mother and the old neighborhood. And the news is not what Jenny expects to hear. After a tense dinner with Bill, the sisters try to clear the air by heading out together to a club, but the confrontation that follows only creates more tension. And the next day when Lucy leaves as unexpectedly as she showed up, Jenny is left wondering what else could possibly happen to disrupt her ordered life...that is, until Lucy returns with even more surprises for Jenny.

Metrics

Opening Weekend:$14,406 (32.1% of total gross)
Legs:3.11 (domestic box office/biggest weekend)
Domestic Share:100.0% (domestic box office/worldwide)
Theater counts:4 opening theaters/4 max. theaters, 4.8 weeks average run per theater
Infl. Adj. Dom. BO $67,359

Movie Details

Domestic Releases: July 13th, 2012 (Limited) by Dada Films, released as Union Square
MPA Rating: Not Rated
Running Time: 80 minutes
Plot point: Dysfunctional Family, Relationships Gone Wrong, Romance
Source:Original Screenplay
Genre:Drama
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Armian Pictures, Cine-Si
Production Countries: United States
Languages: English

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Jul 13, 2012 55 $14,406   4 $3,602   $14,406 1
Jul 20, 2012 71 $2,527 -82% 2 $1,264   $26,890 2
Jul 27, 2012 71 $3,366 +33% 3 $1,122   $31,909 3
Aug 3, 2012 84 $1,000 -70% 2 $500   $34,703 4
Aug 10, 2012 95 $832 -17% 2 $416   $36,124 5
Aug 17, 2012 74 $3,064 +268% 2 $1,532   $39,347 6
Aug 24, 2012 98 $758 -75% 2 $379   $41,385 7
Aug 31, 2012 77 $3,191 +321% 2 $1,596   $44,830 8

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Jul 13, 2012 54 $24,363   4 $6,091   $24,363 1
Jul 20, 2012 71 $4,180 -83% 2 $2,090   $28,543 2
Jul 27, 2012 71 $5,160 +23% 3 $1,720   $33,703 3
Aug 3, 2012 91 $1,589 -69% 2 $795   $35,292 4
Aug 10, 2012 88 $991 -38% 2 $496   $36,283 5
Aug 17, 2012 79 $4,344 +338% 2 $2,172   $40,627 6
Aug 24, 2012 95 $1,012 -77% 2 $506   $41,639 7
Aug 31, 2012 83 $3,191 +215% 2 $1,596   $44,830 8

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.