September 27th, 2017
Victoria and Abdul earned first place on the theater average chart with an average of $39,711 in four theaters. This is an excellent start and the movie has a lot of room to grow. Battle of the Sexes was playing in 21 theaters and earned an average of $24,545. It too has room to expand. It might even expand enough to get some Awards Season buzz. Unrest just managed a spot in the $10,000 club with $10,607 in one theater. That’s great for a documentary.
September 24th, 2017
The fine line between mere popularity and capturing the zeitgeist (or going viral, to use a slightly more up-to-date term) is shown in this weekend’s box office results. Kingsman: The Golden Circle, a decently-reviewed sequel to a very popular franchise-starter, will pick up a very respectable $39 million this weekend. That’s a shade better than the original film made on its opening weekend, and a pretty satisfying result for all concerned. With good business expected overseas (we don’t have an official estimate yet), the film should cruise to profitability overall, and will most likely top $100 million domestically. It would also have counted as the fourth-best opening weekend in September, were it not for the behemoth zeitgeist-capturer, It.
September 22nd, 2017
There are a trio of films on this week’s list that are Awards Season adjacent: Battle of the Sexes, Stronger, and Victoria and Abdul. All three earned some pre-release Awards Season buzz, but I’m not sure any of them will be serious contenders. Hopefully at least one of them will be a box office success.
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