The Vow (2012)

The Vow poster
Theatrical Performance
Domestic Box Office $125,014,030Details
International Box Office $72,604,130Details
Worldwide Box Office $197,618,160
Home Market Performance
Est. Domestic DVD Sales $28,788,110 Details
Est. Domestic Blu-ray Sales $5,708,253 Details
Total Est. Domestic Video Sales $34,496,363
Further financial details...

Synopsis

A newlywed couple recovers from a car accident that puts the wife in a coma. Waking up with severe memory loss, her husband endeavors to win her heart again.

Metrics

Opening Weekend:$41,202,458 (33.0% of total gross)
Legs:3.03 (domestic box office/biggest weekend)
Domestic Share:63.3% (domestic box office/worldwide)
Production Budget:$30,000,000 (worldwide box office is 6.6 times production budget)
Theater counts:2,958 opening theaters/3,038 max. theaters, 6.5 weeks average run per theater
Infl. Adj. Dom. BO $169,302,918

Latest Ranking on Cumulative Box Office Lists

RecordRankAmount
All Time Domestic Box Office (Rank 501-600) 571 $125,014,030
All Time International Box Office (Rank 1,401-1,500) 1,485 $72,604,130
All Time Worldwide Box Office (Rank 901-1,000) 935 $197,618,160

See the Box Office tab (Domestic) and International tab (International and Worldwide) for more Cumulative Box Office Records.


Watch Now On

Amazon VOD:Amazon
iTunes:iTunes
Google Play:Google Play, Google Play
Netflix:Netflix

Movie Details

Domestic Releases: February 10th, 2012 (Wide) by Sony Pictures
International Releases: February 9th, 2012 (Wide) (Serbia and Montenegro)
February 10th, 2012 (Wide) (Austria)
February 10th, 2012 (Wide), released as Votos de amor (Mexico)
March 16th, 2012 (Wide) (Venezuela)
March 22nd, 2012 (Wide) (Malaysia)
... Show all releases
Video Release: May 8th, 2012 by Sony Pictures Home Entertainment
MPAA Rating: PG-13 for an accident scene, sexual content, partial nudity and some language.
(Rating bulletin 2192, 10/5/2011)
Running Time: 104 minutes
Comparisons: vs. The Help
Create your own comparison chart…
Keywords: Romance, Faulty Memory, Medical and Hospitals, Inspired by a True Story, Romantic Drama
Source:Based on Real Life Events
Genre:Drama
Production Method:Live Action
Creative Type:Historical Fiction
Production/Financing Companies: Screen Gems, Spyglass Entertainment, Birnbaum/Barber
Production Countries: United States
Languages: English

Ranking on other Records and Milestones

RecordRankAmountChart
Date
Days In
Release
Washington's Birthday (All Movies, 3-Day) 29 $23,065,077 Feb 17, 2012 10
Washington's Birthday (All Movies, 3-Day, Inflation Adjusted) 52 $32,867,011 Feb 17, 2012 10
Washington's Birthday (All Movies, 4-Day, Fri-Mon) 31 $26,640,786 Feb 17, 2012 10
Washington's Birthday (All Movies, 4-Day, Fri-Mon, Inflation Adjusted) 43 $37,962,282 Feb 17, 2012 10
Biggest 1st Tuesday 73 $11,555,393 Feb 14, 2012 5
Biggest Domestic Tuesday 96 $11,555,393 Feb 14, 2012 5
Biggest Domestic February Weekend 20 $41,202,458 Feb 10, 2012 3
Top Based on Real Life Events Weekend Domestic 5 $41,202,458 Feb 10, 2012 3
Top Drama Weekend Domestic 28 $41,202,458 Feb 10, 2012 3
Top Historical Fiction Weekend Domestic 19 $41,202,458 Feb 10, 2012 3
Top Sony Pictures Weekend Domestic 51 $41,202,458 Feb 10, 2012 3
Top 2012 Theater Average 76 $13,929 Feb 10, 2012 3
Top Based on Real Life Events Day Domestic 13 $16,673,851 Feb 11, 2012 2
Top Drama Day Domestic 61 $16,673,851 Feb 11, 2012 2
Top Historical Fiction Day Domestic 49 $16,673,851 Feb 11, 2012 2
Biggest Domestic February Day 45 $16,673,851 Feb 11, 2012 2

Compare this performance with other movies…

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Feb 10, 2012 1 $41,202,458   2,958 $13,929   $41,202,458 1
Feb 17, 2012 2 $23,065,077 -44% 2,958 $7,798   $84,991,914 2
Feb 24, 2012 5 $9,916,774 -57% 3,038 $3,264   $102,924,117 3
Mar 2, 2012 7 $6,011,147 -39% 2,826 $2,127   $111,623,496 4
Mar 9, 2012 8 $3,842,485 -36% 2,478 $1,551   $117,456,231 5
Mar 16, 2012 12 $2,094,103 -46% 2,175 $963   $121,157,358 6
Mar 23, 2012 14 $841,576 -60% 1,258 $669   $122,776,350 7
Mar 30, 2012 17 $330,240 -61% 514 $642   $123,473,456 8
Apr 6, 2012 18 $293,199 -11% 479 $612   $123,922,180 9
Apr 13, 2012 23 $244,341 -17% 335 $729   $124,333,568 10
Apr 20, 2012 23 $196,264 -20% 297 $661   $124,618,236 11
Apr 27, 2012 30 $118,983 -39% 218 $546   $124,808,533 12
May 4, 2012 37 $73,846 -38% 157 $470   $124,933,571 13
May 11, 2012 42 $52,264 -29% 111 $471   $125,014,030 14

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Feb 10, 2012 1 $15,293,042     2,958 $5,170   $15,293,042 1
Feb 11, 2012 1 $16,673,851 +9%   2,958 $5,637   $31,966,893 2
Feb 12, 2012 2 $9,235,565 -45%   2,958 $3,122   $41,202,458 3
Feb 13, 2012 1 $3,330,484 -64%   2,958 $1,126   $44,532,942 4
Feb 14, 2012 1 $11,555,393 +247%   2,958 $3,906   $56,088,335 5
Feb 15, 2012 1 $2,924,771 -75%   2,958 $989   $59,013,106 6
Feb 16, 2012 1 $2,913,731 n/c   2,958 $985   $61,926,837 7
Feb 17, 2012 1 $7,400,854 +154% -52% 2,958 $2,502   $69,327,691 8
Feb 18, 2012 2 $9,215,864 +25% -45% 2,958 $3,116   $78,543,555 9
Feb 19, 2012 4 $6,448,359 -30% -30% 2,958 $2,180   $84,991,914 10
Feb 20, 2012 3 $3,575,709 -45% +7% 2,958 $1,209   $88,567,623 11
Feb 21, 2012 2 $1,821,724 -49% -84% 2,958 $616   $90,389,347 12
Feb 22, 2012 2 $1,266,647 -30% -57% 2,958 $428   $91,655,994 13
Feb 23, 2012 2 $1,351,349 +7% -54% 2,958 $457   $93,007,343 14
Feb 24, 2012 3 $3,271,334 +142% -56% 3,038 $1,077   $96,278,677 15
Feb 25, 2012 5 $4,484,635 +37% -51% 3,038 $1,476   $100,763,312 16
Feb 26, 2012 6 $2,160,805 -52% -66% 3,038 $711   $102,924,117 17
Feb 27, 2012 4 $605,862 -72% -83% 3,038 $199   $103,529,979 18
Feb 28, 2012 4 $833,021 +37% -54% 3,038 $274   $104,363,000 19
Feb 29, 2012 4 $591,247 -29% -53% 3,038 $195   $104,954,247 20
Mar 1, 2012 4 $658,102 +11% -51% 3,038 $217   $105,612,349 21
Mar 2, 2012 5 $1,849,986 +181% -43% 2,826 $655   $107,462,335 22
Mar 3, 2012 7 $2,758,339 +49% -38% 2,826 $976   $110,220,674 23
Mar 4, 2012 7 $1,402,822 -49% -35% 2,826 $496   $111,623,496 24
Mar 5, 2012 6 $435,213 -69% -28% 2,826 $154   $112,058,709 25
Mar 6, 2012 5 $601,482 +38% -28% 2,826 $213   $112,660,191 26
Mar 7, 2012 5 $456,832 -24% -23% 2,826 $162   $113,117,023 27
Mar 8, 2012 5 $496,723 +9% -25% 2,826 $176   $113,613,746 28
Mar 9, 2012 8 $1,266,385 +155% -32% 2,478 $511   $114,880,131 29
Mar 10, 2012 8 $1,709,588 +35% -38% 2,478 $690   $116,589,719 30
Mar 11, 2012 9 $866,512 -49% -38% 2,478 $350   $117,456,231 31
Mar 12, 2012 9 $357,593 -59% -18% 2,478 $144   $117,813,824 32
Mar 13, 2012 9 $473,903 +33% -21% 2,478 $191   $118,287,727 33
Mar 14, 2012 9 $372,137 -21% -19% 2,478 $150   $118,659,864 34
Mar 15, 2012 8 $403,391 +8% -19% 2,478 $163   $119,063,255 35
Mar 16, 2012 9 $760,355 +88% -40% 2,175 $350   $119,823,610 36
Mar 17, 2012 10 $876,459 +15% -49% 2,175 $403   $120,700,069 37
Mar 18, 2012 12 $457,289 -48% -47% 2,175 $210   $121,157,358 38
Mar 19, 2012 9 $177,838 -61% -50% 2,175 $82   $121,335,196 39
Mar 20, 2012 8 $231,368 +30% -51% 2,175 $106   $121,566,564 40
Mar 21, 2012 9 $182,137 -21% -51% 2,175 $84   $121,748,701 41
Mar 22, 2012 9 $186,073 +2% -54% 2,175 $86   $121,934,774 42
Mar 23, 2012 14 $286,436 +54% -62% 1,258 $228   $122,221,210 43
Mar 24, 2012 14 $367,160 +28% -58% 1,258 $292   $122,588,370 44
Mar 25, 2012 16 $187,980 -49% -59% 1,258 $149   $122,776,350 45
Mar 26, 2012 13 $81,929 -56% -54% 1,258 $65   $122,858,279 46
Mar 27, 2012 14 $98,884 +21% -57% 1,258 $79   $122,957,163 47
Mar 28, 2012 13 $84,702 -14% -53% 1,258 $67   $123,041,865 48
Mar 29, 2012 12 $101,351 +20% -46% 1,258 $81   $123,143,216 49
Mar 30, 2012 - $104,788 +3% -63% 514 $204   $123,248,004 50
Mar 31, 2012 - $149,430 +43% -59% 514 $291   $123,397,434 51
Apr 1, 2012 - $76,022 -49% -60% 514 $148   $123,473,456 52
Apr 2, 2012 - $29,697 -61% -64% 514 $58   $123,503,153 53
Apr 3, 2012 - $41,468 +40% -58% 514 $81   $123,544,621 54
Apr 4, 2012 - $36,028 -13% -57% 514 $70   $123,580,649 55
Apr 5, 2012 - $48,332 +34% -52% 514 $94   $123,628,981 56
Apr 6, 2012 - $112,438 +133% +7% 479 $235   $123,741,419 57
Apr 7, 2012 - $116,188 +3% -22% 479 $243   $123,857,607 58
Apr 8, 2012 - $64,573 -44% -15% 479 $135   $123,922,180 59
Apr 9, 2012 - $42,288 -35% +42% 479 $88   $123,964,468 60
Apr 10, 2012 - $42,571 +1% +3% 479 $89   $124,007,039 61
Apr 11, 2012 - $41,020 -4% +14% 479 $86   $124,048,059 62
Apr 12, 2012 - $41,168 n/c -15% 479 $86   $124,089,227 63
Apr 13, 2012 - $79,950 +94% -29% 335 $239   $124,169,177 64
Apr 14, 2012 - $108,638 +36% -6% 335 $324   $124,277,815 65
Apr 15, 2012 - $55,753 -49% -14% 335 $166   $124,333,568 66
Apr 20, 2012 - $71,235   -11% 297 $240   $124,493,207 71
Apr 21, 2012 - $84,619 +19% -22% 297 $285   $124,577,826 72
Apr 22, 2012 - $40,410 -52% -28% 297 $136   $124,618,236 73
Apr 27, 2012 - $39,088   -45% 218 $179   $124,728,638 78
Apr 28, 2012 - $53,918 +38% -36% 218 $247   $124,782,556 79
Apr 29, 2012 - $25,977 -52% -36% 218 $119   $124,808,533 80
May 4, 2012 - $24,903   -36% 157 $159   $124,884,628 85
May 5, 2012 - $34,035 +37% -37% 157 $217   $124,918,663 86
May 6, 2012 - $14,908 -56% -43% 157 $95   $124,933,571 87
May 11, 2012 - $16,527   -34% 111 $149   $124,978,293 92

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Feb 10, 2012 1 $61,926,837   2,958 $20,935   $61,926,837 1
Feb 17, 2012 2 $31,080,506 -50% 2,958 $10,507   $93,007,343 2
Feb 24, 2012 5 $12,605,006 -59% 3,038 $4,149   $105,612,349 3
Mar 2, 2012 7 $8,001,397 -37% 2,826 $2,831   $113,613,746 4
Mar 9, 2012 9 $5,449,509 -32% 2,478 $2,199   $119,063,255 5
Mar 16, 2012 11 $2,871,519 -47% 2,175 $1,320   $121,934,774 6
Mar 23, 2012 12 $1,208,442 -58% 1,258 $961   $123,143,216 7
Mar 30, 2012 18 $485,765 -60% 514 $945   $123,628,981 8
Apr 6, 2012 17 $460,246 -5% 479 $961   $124,089,227 9
Apr 13, 2012 22 $332,745 -28% 335 $993   $124,421,972 10
Apr 20, 2012 25 $267,578 -20% 297 $901   $124,689,550 11
Apr 27, 2012 31 $170,175 -36% 218 $781   $124,859,725 12
May 4, 2012 37 $102,041 -40% 157 $650   $124,961,766 13
May 11, 2012 48 $52,264 -49% 111 $471   $125,014,030 14

Box Office Summary Per Territory

Territory Release
Date
Opening
Weekend
Opening
Weekend
Screens
Maximum
Screens
Theatrical
Engagements
Total
Box Office
Report
Date
Argentina 5/10/2012 $116,688 33 34 81 $214,034 12/29/2018
Austria 2/10/2012 $0 0 3 4 $1,127,084 12/6/2015
Belgium 5/9/2012 $213,740 28 29 146 $667,733 12/10/2015
Bolivia 5/17/2012 $11,629 8 8 16 $22,375 12/29/2018
Brazil 6/8/2012 $443,573 84 88 314 $1,526,252 12/12/2015
Central America 4/13/2012 $0 0 24 90 $441,636 12/11/2015
Chile 4/5/2012 $0 0 11 27 $282,805 12/29/2018
Colombia 5/4/2012 $76,999 24 24 103 $285,364 12/29/2018
Denmark 5/16/2012 $101,013 30 34 115 $357,881 12/10/2015
Dominican Republic 4/19/2012 $0 0 10 19 $40,635 12/29/2018
Ecuador 4/5/2012 $0 0 6 12 $184,135 12/29/2018
France 5/16/2012 $0 0 172 542 $2,381,281 12/10/2015
Ghana 4/27/2012 $2,011 1 1 6 $13,530 12/29/2018
Hong Kong 5/10/2012 $124,346 20 20 59 $299,177 12/10/2015
Italy 7/25/2012 $38,986 30 43 180 $264,537 12/11/2015
Japan 6/1/2012 $0 0 202 228 $1,619,164 12/11/2015
Malaysia 3/22/2012 $0 0 3 5 $456,345 12/6/2015
Mexico 2/10/2012 $0 0 3 3 $3,540,475 12/6/2015
Netherlands 5/3/2012 $351,756 74 74 303 $1,118,374 12/10/2015
Nigeria 4/27/2012 $15,443 7 7 43 $77,818 12/29/2018
Norway 5/18/2012 $43,790 16 16 53 $984,437 12/10/2015
Peru 4/5/2012 $0 0 9 42 $380,811 12/29/2018
Serbia and Montenegro 2/9/2012 $0 0 1 2 $66,415 12/29/2018
Singapore 4/5/2012 $0 0 11 15 $885,628 12/10/2015
South Africa 5/11/2012 $198,883 46 46 348 $962,542 12/11/2015
Spain 3/23/2012 $0 0 201 391 $6,727,887 12/10/2015
Sweden 5/4/2012 $124,655 41 41 170 $416,711 12/10/2015
Switzerland 5/16/2012 $49,905 10 10 58 $140,777 12/11/2015
Taiwan 5/11/2012 $90,707 43 43 111 $360,776 12/10/2015
Thailand 4/5/2012 $0 0 3 8 $549,983 12/10/2015
Turkey 4/13/2012 $0 0 58 320 $548,749 12/29/2018
Uruguay 4/13/2012 $0 0 6 23 $125,674 12/29/2018
Venezuela 3/16/2012 $0 0 6 12 $1,063,823 12/6/2015
 
Rest of World $44,469,282
 
International Total$72,604,130 12/29/2018

International Cumulative Box Office Records


Worldwide Cumulative Box Office Records


Weekly US DVD Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
May 13, 20121768,020 768,020$13,048,660$13,048,6601
May 20, 20122265,754-65% 1,033,774$4,735,736$17,784,3962
May 27, 20126110,357-58% 1,144,131$1,696,187$19,480,5833
Jun 3, 2012968,731-38% 1,212,862$1,229,598$20,710,1814
Jun 10, 20122130,380-56% 1,243,242$543,498$21,253,6795
Jun 17, 20123017,236-43% 1,260,478$303,181$21,556,8606
Jun 24, 20123015,391-11% 1,275,869$238,253$21,795,1137

Weekly US Blu-ray Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
May 13, 20122111,170 111,170$2,683,650$2,683,6501
May 20, 2012535,805-68% 146,975$888,680$3,572,3302
May 27, 20121314,296-60% 161,271$304,782$3,877,1123

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.

Leading Cast

Rachel McAdams    Paige
Channing Tatum    Leo

Supporting Cast

Jessica Lange    Rita Thornton
Sam Neill    Bill Thornton
Jessica McNamee    Gwen
Wendy Crewson    Dr. Fishman
Tatiana Maslany    Lily
Bryant Lucas    Kyle
Scott Speedman    Jeremy

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Michael Sucsy    Director
Abby Kohn    Screenwriter
Marc Silverstein    Screenwriter
Jason Katims    Screenwriter
Stuart Sender    Story Creator
Gary Barber    Producer
Roger Birnbaum    Producer
J. Miles Dale    Executive Producer
Austin Hearst    Executive Producer
Susan Cooper    Executive Producer
Cassidy Lange    Co-Producer
Rebekah Rudd    Co-Producer
Rogier Stoffers    Cinematographer
Nancy Richardson    Editor
Melissa Kent    Editor
Rachel Portman    Composer
Michael Brook    Composer
Randall Poster    Music Supervisor
Stephanie Diaz-Matos    Music Supervisor
Kalina Ivanov    Production Designer
Brandt Gordon    Art Director
Jaro Dick    Set Decorator
Alex Kavanagh    Costume Designer
Glen Gauthier    Sound Mixer
Tim Chau    Sound Designer
Tim Chau    Supervising Sound Editor
David E. Fluhr    Re-recording Mixer
Tim Chau    Re-recording Mixer
Jeremy Peirson    Re-recording Mixer
Warren Appleby    Special Effects Coordinator
Tim Barrabell    Special Effects Supervisor
Brendan Taylor    Visual Effects Supervisor
Rick Forsayeth    Stunt Coordinator
Jeff Authors    Assistant Director
Cathy Sandrich    Casting Director
Amanda Mackey    Casting Director
Gregory H. Watkins    Re-recording Mixer

The bold credits above the line are the "above-the-line" credits, the other the "below-the-line" credits.

DVD Sales: A Colorful Couple Weeks on DVD

June 5th, 2012

After a major change on the back end of site, we have two weeks of home market numbers to get to, starting with the week ending on May 20th. New releases dominated the chart taking the top three spots and four of the top six. The Grey earned first place with 360,000 units / $6.12 million. This is a fine start given its theatrical run, but not an exceptional one. More...

Blu-ray Sales: Underworld Reaches for the Sky

May 23rd, 2012

The same four new releases that charted on the DVD sales chart also charted on the Blu-ray sales chart this week, with just one addition. (And that one addition is actually related to the top film.) Leading the way was Underworld: Awakening, which earned $11.77 million from 590,000 units sold. Its opening week Blu-ray share was 56%, which is becoming commonplace for action films. More...

DVD Sales: Unbreakable Vow

May 23rd, 2012

There was a weird mix of new releases and ancient holdovers on the top of the DVD sales chart this week. (Maybe "ancient" is overstating things.) Leading the way was The Vow with an impressive opening week sales of 810,000 units / $13.76 million. Given its domestic box office numbers, this is a great start and it is likely already profitable. More...

Blu-ray Sales: New Releases Go Haywire

May 16th, 2012

We are in the slowest time of year on the home market, and it is really showing on the Blu-ray sales chart. There were only three new releases to place on the Blu-ray sales chart this week, and only one of them earned a respectable opening week Blu-ray share. Haywire opened in first place with 185,000 units / $3.69 million giving it a Blu-ray share of 49%. That's a solid percentage for a film that struggled to find an audience in theaters. More...

DVD and Blu-ray Releases for May 8th, 2012

May 7th, 2012

It's yet another very slow week on the home market. Boy, I feel like a broken record saying that every week, but it is true. It's especially true this week, as I'm having trouble picking out any release that is worth of Pick of the Week. In the end I went with a Doctor Who release. There are three of them coming out this week, but Story 153: The Happiness Patrol is the only one that is truly good, as opposed to the other two, which are weak installments that have a few fans that defend them. More...

Weekend Wrap-Up: Valor Acts Up

February 28th, 2012

There was a surprise winner at the box office this weekend as Act of Valor opened on the very high end of expectations while Good Deeds did the opposite. Overall, more films missed expectations than met them and this led to a 14% drop-off from last week. However, the total haul of $134 million was still 23% higher than the same weekend last year, which stretches the winning streak to eight weeks. Or to put it another way, every single weekend this year has been higher than the corresponding weekend last year. Year-to-date, 2012 is ahead of last year's pace by 18% at $1.62 billion to $1.38 billion. There is some bad news going forward, as I don't think March 2012 is as strong as March 2011. More...

Weekend Predictions: Is the Box Office Looking Good or Good Enough?

February 23rd, 2012

While this weekend is one of the most important weekends of the year for movies, it's not because of the films in theaters. Oscar weekend is generally not a good time to release a film, as a lot of fans will be distracted. To emphasize that, there are four films opening wide this weekend, but three of them are opening in barely more than 2,000 theaters. Expectations for most films are in the mid teens, or lower, and there's a chance that no film will come close to $20 million over the weekend. Obviously this is not good news; however, this weekend last year was a disaster as Hall Pass led the way with just $13.54 million. There's a chance that every film in the top five will earn more than that this year. Granted, that's on the optimistic side of expectations, but even the low end of expectations has 2012 continuing its streak. More...

Per Theater Chart: Unbreakable Vow

February 22nd, 2012

No films topped $10,000 on the per theaters chart; in fact, none of them come close. The Vow came closest with an average of $7,798. Ghost Rider: Spirit of Vengeance was the best new release at an average of $6,968, while the best new limited release was Undefeated at $6,633. More...

Weekend Wrap-Up: New Releases Stumble, but Winning Streak Still Safe

February 21st, 2012

Two of the three wide releases missed expectations and the best of the bunch, Ghost Rider: Spirit of Vengeance, only managed third place over the weekend. However, the overall box office still pulled out a win in the year-over-year comparison. The box office did fall 19% from last weekend to $156 million, but this was 8% higher than the same weekend last year, which is much more important. The lead over last year grew to over $200 million at $1.46 billion to $1.23 billion, or 18%. Granted, it is still too early to celebrate, but so far the year-over-year numbers are fantastic while next weekend it looks even better. More...

Weekend Estimates: Safe House and The Vow Neck-and-Neck for Presidents' Honors

February 19th, 2012

A tight battle is brewing for box office honors this weekend, based on the studios' Sunday estimates. Safe House is currently ahead, with Universal predicting a $24 million 3-day weekend. The Vow runs in second place with $23.6 million according to Sony, which also has Ghost Rider: Spirit of Vengeance in third place with $22 million. Adding to the uncertainty, the most family-friendly film in the top ten, Journey 2: Mysterious Island is only a few million back, with Warner Bros. projecting it will make $20.1 million through Sunday. Overall, it looks as though Safe House will win both the 3-day and 4-day races, although Journey 2 could win Monday. More...

Weekend Predictions: Is the Box Office Back with a Vengeance?

February 16th, 2012

We enter Presidents Day long weekend with a substantial lead on 2011. (Although we are way behind 2010's and even 2009's pace. I choose to focus on the positive.) There are some good signs going into this weekend. Depending on who you talk to, there are two or three films that could hit $20 million over the three-day weekend and five or six that could reach $10 million. The best new release of the week, Ghost Rider: Spirit of Vengeance could make more than $30 million over three days and $40 million over four. There is some bad news, as this weekend last year was also pretty potent with six films earning more than $10 million over the three-day weekend. However, 2012 has better strength at the top, which should help it earn yet another win. More...

International Box Office: Journey to the Top

February 15th, 2012

Journey 2: The Mysterious Island climbed into first place with $30.0 million on 8,580 screens in 30 markets for a total of $79.20 million. To put this into perspective, its predecessor made $140 million in total, which is a figure this film could match, even if it didn't have any additional markets left to open in. Its biggest opening this weekend was in China where it earned $9.5 million, while it was also a big hit in Russia with $6.97 million on 1,021 screens. The film debuts in France and Spain this weekend, and has yet to open in Italy, Germany, Japan, and other markets. More...

Jazzing Up the Per Theater Chart

February 14th, 2012

Chico and Rita started its run on top of the per theater chart with $21,400 in one theater. Given its reviews and its Oscar nomination, it should have no trouble expanding at least somewhat. The overall number one film, The Vow, was in second place on the per theater chart with an average of $13,929. Safe House was close behind with $12,880. It's not too common for wide releases to earn more than $10,000 on the per theater chart at this time of year, so to have two of them do so on the same weekend is doubly impressive. The final film in the $10,000 club was Rampart with an average of $12,089. Like Chico and Rita it should expand for similar reasons. (I.E. Strong reviews and major nominations.) More...

Weekend Wrap-Up: Vow Wows

February 13th, 2012

Another weekend, another win. For the sixth weekend in a row, 2012 has topped 2011 in the year-over-year, and like much of the year, it wasn't even close. The overall box office was up 66% from last weekend reaching $192 million. It was also 29% higher than the same weekend last year. All four wide releases beat expectations, sometimes by wide margins. Also, all earned more than $20 million, which is the first time that's happened on a non-holiday weekend. And two of them earned $40 million or more. Year-to-date, 2012 now has a 19% lead on 2011 at $1.19 billion to $1.00 billion. There is reason to be cautious however, as a lot of this growth is due to 2011 getting off to a disastrous start. It is still too soon to declare victory, but it is reason to at least be somewhat optimistic. More...

Weekend Estimates: The Vow Leads Another Good Weekend

February 12th, 2012

The industry's good start to 2012 gained some more momentum this weekend as all four new releases performed at or beyond expectations. The Vow will lead the way, based on Sony's projection, with $41.7 million, which is a little less than 2010's Valentine's Day, although that film had the advantage of both Valentine's Day itself, and a four-day weekend. Safe House will open with around $39.3 million for Universal, which will be the studio's best opening since Fast Five in April of last year. Journey 2: Mysterious Island is set for $27.55 million, according to Warner Bros., and Star Wars Episode 1: The Phantom Menace will pick up $23 million or so for Fox. That foursome will ensure a record is set this weekend: for the first time, four films will open with over $20 million on a non-holiday weekend. More...

Weekend Predictions: Will New Releases Keep 2012's Winning Streak Safe?

February 9th, 2012

2012 has beaten 2011 every single weekend so far and we could see that streak survive at least one more weekend thanks to three wide releases: Journey 2: The Mysterious Island, Safe House, and The Vow, plus a re-release, Star Wars Ep. I: The Phantom Menace. That's a crowded slate and normally I would assume one or more of the films would be squeezed out at the box office, but now I'm not so sure, as even the weakest amongst them is tracking for close to $20 million. By comparison, this weekend last year three films earned more than $25 million and only one new release failed to connect with audiences. So it could be a tough race, but I'm cautiously optimistic. More...

2012 Preview: February

February 1st, 2012

2012 got off to a great start, with January earning four wins in a row in the year-over-year comparison and finishing the month with a double-digit lead over 2011's pace. This has made me very hopeful going forward. That said, there are fourteen films opening wide or being re-released wide in February, and I don't think there's a $100 million hit in the group. In fact, I don't think any will get all that close to the century mark. There are several that should be solid mid-level hits and with a little luck, half of them could reached $50 million and there are five that could reach $75 million. Last February, Just Go With It topped $100 million while Gnomeo and Juliet came within $33,000 of doing the same. We won't replicate that this year, so we have to hope for a lot more depth. If films like Safe House, Journey 2, Ghost Rider 2, The Phantom Menace: 3D and The Vow all meet expectations, then perhaps 2012 will continue its hot start. More...


  1. Summary
  2. News
  3. Box Office
  4. International
  5. Video Sales
  6. Full Financials
  7. Cast & Crew
  8. Trailer

Synopsis

A newlywed couple recovers from a car accident that puts the wife in a coma. Waking up with severe memory loss, her husband endeavors to win her heart again.

Metrics

Opening Weekend:$41,202,458 (33.0% of total gross)
Legs:3.03 (domestic box office/biggest weekend)
Domestic Share:63.3% (domestic box office/worldwide)
Production Budget:$30,000,000 (worldwide box office is 6.6 times production budget)
Theater counts:2,958 opening theaters/3,038 max. theaters, 6.5 weeks average run per theater
Infl. Adj. Dom. BO $169,302,918

Latest Ranking on Cumulative Box Office Lists

RecordRankAmount
All Time Domestic Box Office (Rank 501-600) 571 $125,014,030
All Time International Box Office (Rank 1,401-1,500) 1,485 $72,604,130
All Time Worldwide Box Office (Rank 901-1,000) 935 $197,618,160

See the Box Office tab (Domestic) and International tab (International and Worldwide) for more Cumulative Box Office Records.


Watch Now On

Amazon VOD:Amazon
iTunes:iTunes
Google Play:Google Play, Google Play
Netflix:Netflix

Movie Details

Domestic Releases: February 10th, 2012 (Wide) by Sony Pictures
International Releases: February 9th, 2012 (Wide) (Serbia and Montenegro)
February 10th, 2012 (Wide) (Austria)
February 10th, 2012 (Wide), released as Votos de amor (Mexico)
March 16th, 2012 (Wide) (Venezuela)
March 22nd, 2012 (Wide) (Malaysia)
... Show all releases
Video Release: May 8th, 2012 by Sony Pictures Home Entertainment
MPAA Rating: PG-13 for an accident scene, sexual content, partial nudity and some language.
(Rating bulletin 2192, 10/5/2011)
Running Time: 104 minutes
Comparisons: vs. The Help
Create your own comparison chart…
Keywords: Romance, Faulty Memory, Medical and Hospitals, Inspired by a True Story, Romantic Drama
Source:Based on Real Life Events
Genre:Drama
Production Method:Live Action
Creative Type:Historical Fiction
Production/Financing Companies: Screen Gems, Spyglass Entertainment, Birnbaum/Barber
Production Countries: United States
Languages: English

Ranking on other Records and Milestones

RecordRankAmountChart
Date
Days In
Release
Washington's Birthday (All Movies, 3-Day) 29 $23,065,077 Feb 17, 2012 10
Washington's Birthday (All Movies, 3-Day, Inflation Adjusted) 52 $32,867,011 Feb 17, 2012 10
Washington's Birthday (All Movies, 4-Day, Fri-Mon) 31 $26,640,786 Feb 17, 2012 10
Washington's Birthday (All Movies, 4-Day, Fri-Mon, Inflation Adjusted) 43 $37,962,282 Feb 17, 2012 10
Biggest 1st Tuesday 73 $11,555,393 Feb 14, 2012 5
Biggest Domestic Tuesday 96 $11,555,393 Feb 14, 2012 5
Biggest Domestic February Weekend 20 $41,202,458 Feb 10, 2012 3
Top Based on Real Life Events Weekend Domestic 5 $41,202,458 Feb 10, 2012 3
Top Drama Weekend Domestic 28 $41,202,458 Feb 10, 2012 3
Top Historical Fiction Weekend Domestic 19 $41,202,458 Feb 10, 2012 3
Top Sony Pictures Weekend Domestic 51 $41,202,458 Feb 10, 2012 3
Top 2012 Theater Average 76 $13,929 Feb 10, 2012 3
Top Based on Real Life Events Day Domestic 13 $16,673,851 Feb 11, 2012 2
Top Drama Day Domestic 61 $16,673,851 Feb 11, 2012 2
Top Historical Fiction Day Domestic 49 $16,673,851 Feb 11, 2012 2
Biggest Domestic February Day 45 $16,673,851 Feb 11, 2012 2

Leading Cast

Rachel McAdams    Paige
Channing Tatum    Leo

Supporting Cast

Jessica Lange    Rita Thornton
Sam Neill    Bill Thornton
Jessica McNamee    Gwen
Wendy Crewson    Dr. Fishman
Tatiana Maslany    Lily
Bryant Lucas    Kyle
Scott Speedman    Jeremy

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Michael Sucsy    Director
Abby Kohn    Screenwriter
Marc Silverstein    Screenwriter
Jason Katims    Screenwriter
Stuart Sender    Story Creator
Gary Barber    Producer
Roger Birnbaum    Producer
J. Miles Dale    Executive Producer
Austin Hearst    Executive Producer
Susan Cooper    Executive Producer
Cassidy Lange    Co-Producer
Rebekah Rudd    Co-Producer
Rogier Stoffers    Cinematographer
Nancy Richardson    Editor
Melissa Kent    Editor
Rachel Portman    Composer
Michael Brook    Composer
Randall Poster    Music Supervisor
Stephanie Diaz-Matos    Music Supervisor
Kalina Ivanov    Production Designer
Brandt Gordon    Art Director
Jaro Dick    Set Decorator
Alex Kavanagh    Costume Designer
Glen Gauthier    Sound Mixer
Tim Chau    Sound Designer
Tim Chau    Supervising Sound Editor
David E. Fluhr    Re-recording Mixer
Tim Chau    Re-recording Mixer
Jeremy Peirson    Re-recording Mixer
Warren Appleby    Special Effects Coordinator
Tim Barrabell    Special Effects Supervisor
Brendan Taylor    Visual Effects Supervisor
Rick Forsayeth    Stunt Coordinator
Jeff Authors    Assistant Director
Cathy Sandrich    Casting Director
Amanda Mackey    Casting Director
Gregory H. Watkins    Re-recording Mixer

The bold credits above the line are the "above-the-line" credits, the other the "below-the-line" credits.

DVD Sales: A Colorful Couple Weeks on DVD

June 5th, 2012

After a major change on the back end of site, we have two weeks of home market numbers to get to, starting with the week ending on May 20th. New releases dominated the chart taking the top three spots and four of the top six. The Grey earned first place with 360,000 units / $6.12 million. This is a fine start given its theatrical run, but not an exceptional one. More...

Blu-ray Sales: Underworld Reaches for the Sky

May 23rd, 2012

The same four new releases that charted on the DVD sales chart also charted on the Blu-ray sales chart this week, with just one addition. (And that one addition is actually related to the top film.) Leading the way was Underworld: Awakening, which earned $11.77 million from 590,000 units sold. Its opening week Blu-ray share was 56%, which is becoming commonplace for action films. More...

DVD Sales: Unbreakable Vow

May 23rd, 2012

There was a weird mix of new releases and ancient holdovers on the top of the DVD sales chart this week. (Maybe "ancient" is overstating things.) Leading the way was The Vow with an impressive opening week sales of 810,000 units / $13.76 million. Given its domestic box office numbers, this is a great start and it is likely already profitable. More...

Blu-ray Sales: New Releases Go Haywire

May 16th, 2012

We are in the slowest time of year on the home market, and it is really showing on the Blu-ray sales chart. There were only three new releases to place on the Blu-ray sales chart this week, and only one of them earned a respectable opening week Blu-ray share. Haywire opened in first place with 185,000 units / $3.69 million giving it a Blu-ray share of 49%. That's a solid percentage for a film that struggled to find an audience in theaters. More...

DVD and Blu-ray Releases for May 8th, 2012

May 7th, 2012

It's yet another very slow week on the home market. Boy, I feel like a broken record saying that every week, but it is true. It's especially true this week, as I'm having trouble picking out any release that is worth of Pick of the Week. In the end I went with a Doctor Who release. There are three of them coming out this week, but Story 153: The Happiness Patrol is the only one that is truly good, as opposed to the other two, which are weak installments that have a few fans that defend them. More...

Weekend Wrap-Up: Valor Acts Up

February 28th, 2012

There was a surprise winner at the box office this weekend as Act of Valor opened on the very high end of expectations while Good Deeds did the opposite. Overall, more films missed expectations than met them and this led to a 14% drop-off from last week. However, the total haul of $134 million was still 23% higher than the same weekend last year, which stretches the winning streak to eight weeks. Or to put it another way, every single weekend this year has been higher than the corresponding weekend last year. Year-to-date, 2012 is ahead of last year's pace by 18% at $1.62 billion to $1.38 billion. There is some bad news going forward, as I don't think March 2012 is as strong as March 2011. More...

Weekend Predictions: Is the Box Office Looking Good or Good Enough?

February 23rd, 2012

While this weekend is one of the most important weekends of the year for movies, it's not because of the films in theaters. Oscar weekend is generally not a good time to release a film, as a lot of fans will be distracted. To emphasize that, there are four films opening wide this weekend, but three of them are opening in barely more than 2,000 theaters. Expectations for most films are in the mid teens, or lower, and there's a chance that no film will come close to $20 million over the weekend. Obviously this is not good news; however, this weekend last year was a disaster as Hall Pass led the way with just $13.54 million. There's a chance that every film in the top five will earn more than that this year. Granted, that's on the optimistic side of expectations, but even the low end of expectations has 2012 continuing its streak. More...

Per Theater Chart: Unbreakable Vow

February 22nd, 2012

No films topped $10,000 on the per theaters chart; in fact, none of them come close. The Vow came closest with an average of $7,798. Ghost Rider: Spirit of Vengeance was the best new release at an average of $6,968, while the best new limited release was Undefeated at $6,633. More...

Weekend Wrap-Up: New Releases Stumble, but Winning Streak Still Safe

February 21st, 2012

Two of the three wide releases missed expectations and the best of the bunch, Ghost Rider: Spirit of Vengeance, only managed third place over the weekend. However, the overall box office still pulled out a win in the year-over-year comparison. The box office did fall 19% from last weekend to $156 million, but this was 8% higher than the same weekend last year, which is much more important. The lead over last year grew to over $200 million at $1.46 billion to $1.23 billion, or 18%. Granted, it is still too early to celebrate, but so far the year-over-year numbers are fantastic while next weekend it looks even better. More...

Weekend Estimates: Safe House and The Vow Neck-and-Neck for Presidents' Honors

February 19th, 2012

A tight battle is brewing for box office honors this weekend, based on the studios' Sunday estimates. Safe House is currently ahead, with Universal predicting a $24 million 3-day weekend. The Vow runs in second place with $23.6 million according to Sony, which also has Ghost Rider: Spirit of Vengeance in third place with $22 million. Adding to the uncertainty, the most family-friendly film in the top ten, Journey 2: Mysterious Island is only a few million back, with Warner Bros. projecting it will make $20.1 million through Sunday. Overall, it looks as though Safe House will win both the 3-day and 4-day races, although Journey 2 could win Monday. More...

Weekend Predictions: Is the Box Office Back with a Vengeance?

February 16th, 2012

We enter Presidents Day long weekend with a substantial lead on 2011. (Although we are way behind 2010's and even 2009's pace. I choose to focus on the positive.) There are some good signs going into this weekend. Depending on who you talk to, there are two or three films that could hit $20 million over the three-day weekend and five or six that could reach $10 million. The best new release of the week, Ghost Rider: Spirit of Vengeance could make more than $30 million over three days and $40 million over four. There is some bad news, as this weekend last year was also pretty potent with six films earning more than $10 million over the three-day weekend. However, 2012 has better strength at the top, which should help it earn yet another win. More...

International Box Office: Journey to the Top

February 15th, 2012

Journey 2: The Mysterious Island climbed into first place with $30.0 million on 8,580 screens in 30 markets for a total of $79.20 million. To put this into perspective, its predecessor made $140 million in total, which is a figure this film could match, even if it didn't have any additional markets left to open in. Its biggest opening this weekend was in China where it earned $9.5 million, while it was also a big hit in Russia with $6.97 million on 1,021 screens. The film debuts in France and Spain this weekend, and has yet to open in Italy, Germany, Japan, and other markets. More...

Jazzing Up the Per Theater Chart

February 14th, 2012

Chico and Rita started its run on top of the per theater chart with $21,400 in one theater. Given its reviews and its Oscar nomination, it should have no trouble expanding at least somewhat. The overall number one film, The Vow, was in second place on the per theater chart with an average of $13,929. Safe House was close behind with $12,880. It's not too common for wide releases to earn more than $10,000 on the per theater chart at this time of year, so to have two of them do so on the same weekend is doubly impressive. The final film in the $10,000 club was Rampart with an average of $12,089. Like Chico and Rita it should expand for similar reasons. (I.E. Strong reviews and major nominations.) More...

Weekend Wrap-Up: Vow Wows

February 13th, 2012

Another weekend, another win. For the sixth weekend in a row, 2012 has topped 2011 in the year-over-year, and like much of the year, it wasn't even close. The overall box office was up 66% from last weekend reaching $192 million. It was also 29% higher than the same weekend last year. All four wide releases beat expectations, sometimes by wide margins. Also, all earned more than $20 million, which is the first time that's happened on a non-holiday weekend. And two of them earned $40 million or more. Year-to-date, 2012 now has a 19% lead on 2011 at $1.19 billion to $1.00 billion. There is reason to be cautious however, as a lot of this growth is due to 2011 getting off to a disastrous start. It is still too soon to declare victory, but it is reason to at least be somewhat optimistic. More...

Weekend Estimates: The Vow Leads Another Good Weekend

February 12th, 2012

The industry's good start to 2012 gained some more momentum this weekend as all four new releases performed at or beyond expectations. The Vow will lead the way, based on Sony's projection, with $41.7 million, which is a little less than 2010's Valentine's Day, although that film had the advantage of both Valentine's Day itself, and a four-day weekend. Safe House will open with around $39.3 million for Universal, which will be the studio's best opening since Fast Five in April of last year. Journey 2: Mysterious Island is set for $27.55 million, according to Warner Bros., and Star Wars Episode 1: The Phantom Menace will pick up $23 million or so for Fox. That foursome will ensure a record is set this weekend: for the first time, four films will open with over $20 million on a non-holiday weekend. More...

Weekend Predictions: Will New Releases Keep 2012's Winning Streak Safe?

February 9th, 2012

2012 has beaten 2011 every single weekend so far and we could see that streak survive at least one more weekend thanks to three wide releases: Journey 2: The Mysterious Island, Safe House, and The Vow, plus a re-release, Star Wars Ep. I: The Phantom Menace. That's a crowded slate and normally I would assume one or more of the films would be squeezed out at the box office, but now I'm not so sure, as even the weakest amongst them is tracking for close to $20 million. By comparison, this weekend last year three films earned more than $25 million and only one new release failed to connect with audiences. So it could be a tough race, but I'm cautiously optimistic. More...

2012 Preview: February

February 1st, 2012

2012 got off to a great start, with January earning four wins in a row in the year-over-year comparison and finishing the month with a double-digit lead over 2011's pace. This has made me very hopeful going forward. That said, there are fourteen films opening wide or being re-released wide in February, and I don't think there's a $100 million hit in the group. In fact, I don't think any will get all that close to the century mark. There are several that should be solid mid-level hits and with a little luck, half of them could reached $50 million and there are five that could reach $75 million. Last February, Just Go With It topped $100 million while Gnomeo and Juliet came within $33,000 of doing the same. We won't replicate that this year, so we have to hope for a lot more depth. If films like Safe House, Journey 2, Ghost Rider 2, The Phantom Menace: 3D and The Vow all meet expectations, then perhaps 2012 will continue its hot start. More...

Compare this performance with other movies…

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Feb 10, 2012 1 $41,202,458   2,958 $13,929   $41,202,458 1
Feb 17, 2012 2 $23,065,077 -44% 2,958 $7,798   $84,991,914 2
Feb 24, 2012 5 $9,916,774 -57% 3,038 $3,264   $102,924,117 3
Mar 2, 2012 7 $6,011,147 -39% 2,826 $2,127   $111,623,496 4
Mar 9, 2012 8 $3,842,485 -36% 2,478 $1,551   $117,456,231 5
Mar 16, 2012 12 $2,094,103 -46% 2,175 $963   $121,157,358 6
Mar 23, 2012 14 $841,576 -60% 1,258 $669   $122,776,350 7
Mar 30, 2012 17 $330,240 -61% 514 $642   $123,473,456 8
Apr 6, 2012 18 $293,199 -11% 479 $612   $123,922,180 9
Apr 13, 2012 23 $244,341 -17% 335 $729   $124,333,568 10
Apr 20, 2012 23 $196,264 -20% 297 $661   $124,618,236 11
Apr 27, 2012 30 $118,983 -39% 218 $546   $124,808,533 12
May 4, 2012 37 $73,846 -38% 157 $470   $124,933,571 13
May 11, 2012 42 $52,264 -29% 111 $471   $125,014,030 14

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Feb 10, 2012 1 $15,293,042     2,958 $5,170   $15,293,042 1
Feb 11, 2012 1 $16,673,851 +9%   2,958 $5,637   $31,966,893 2
Feb 12, 2012 2 $9,235,565 -45%   2,958 $3,122   $41,202,458 3
Feb 13, 2012 1 $3,330,484 -64%   2,958 $1,126   $44,532,942 4
Feb 14, 2012 1 $11,555,393 +247%   2,958 $3,906   $56,088,335 5
Feb 15, 2012 1 $2,924,771 -75%   2,958 $989   $59,013,106 6
Feb 16, 2012 1 $2,913,731 n/c   2,958 $985   $61,926,837 7
Feb 17, 2012 1 $7,400,854 +154% -52% 2,958 $2,502   $69,327,691 8
Feb 18, 2012 2 $9,215,864 +25% -45% 2,958 $3,116   $78,543,555 9
Feb 19, 2012 4 $6,448,359 -30% -30% 2,958 $2,180   $84,991,914 10
Feb 20, 2012 3 $3,575,709 -45% +7% 2,958 $1,209   $88,567,623 11
Feb 21, 2012 2 $1,821,724 -49% -84% 2,958 $616   $90,389,347 12
Feb 22, 2012 2 $1,266,647 -30% -57% 2,958 $428   $91,655,994 13
Feb 23, 2012 2 $1,351,349 +7% -54% 2,958 $457   $93,007,343 14
Feb 24, 2012 3 $3,271,334 +142% -56% 3,038 $1,077   $96,278,677 15
Feb 25, 2012 5 $4,484,635 +37% -51% 3,038 $1,476   $100,763,312 16
Feb 26, 2012 6 $2,160,805 -52% -66% 3,038 $711   $102,924,117 17
Feb 27, 2012 4 $605,862 -72% -83% 3,038 $199   $103,529,979 18
Feb 28, 2012 4 $833,021 +37% -54% 3,038 $274   $104,363,000 19
Feb 29, 2012 4 $591,247 -29% -53% 3,038 $195   $104,954,247 20
Mar 1, 2012 4 $658,102 +11% -51% 3,038 $217   $105,612,349 21
Mar 2, 2012 5 $1,849,986 +181% -43% 2,826 $655   $107,462,335 22
Mar 3, 2012 7 $2,758,339 +49% -38% 2,826 $976   $110,220,674 23
Mar 4, 2012 7 $1,402,822 -49% -35% 2,826 $496   $111,623,496 24
Mar 5, 2012 6 $435,213 -69% -28% 2,826 $154   $112,058,709 25
Mar 6, 2012 5 $601,482 +38% -28% 2,826 $213   $112,660,191 26
Mar 7, 2012 5 $456,832 -24% -23% 2,826 $162   $113,117,023 27
Mar 8, 2012 5 $496,723 +9% -25% 2,826 $176   $113,613,746 28
Mar 9, 2012 8 $1,266,385 +155% -32% 2,478 $511   $114,880,131 29
Mar 10, 2012 8 $1,709,588 +35% -38% 2,478 $690   $116,589,719 30
Mar 11, 2012 9 $866,512 -49% -38% 2,478 $350   $117,456,231 31
Mar 12, 2012 9 $357,593 -59% -18% 2,478 $144   $117,813,824 32
Mar 13, 2012 9 $473,903 +33% -21% 2,478 $191   $118,287,727 33
Mar 14, 2012 9 $372,137 -21% -19% 2,478 $150   $118,659,864 34
Mar 15, 2012 8 $403,391 +8% -19% 2,478 $163   $119,063,255 35
Mar 16, 2012 9 $760,355 +88% -40% 2,175 $350   $119,823,610 36
Mar 17, 2012 10 $876,459 +15% -49% 2,175 $403   $120,700,069 37
Mar 18, 2012 12 $457,289 -48% -47% 2,175 $210   $121,157,358 38
Mar 19, 2012 9 $177,838 -61% -50% 2,175 $82   $121,335,196 39
Mar 20, 2012 8 $231,368 +30% -51% 2,175 $106   $121,566,564 40
Mar 21, 2012 9 $182,137 -21% -51% 2,175 $84   $121,748,701 41
Mar 22, 2012 9 $186,073 +2% -54% 2,175 $86   $121,934,774 42
Mar 23, 2012 14 $286,436 +54% -62% 1,258 $228   $122,221,210 43
Mar 24, 2012 14 $367,160 +28% -58% 1,258 $292   $122,588,370 44
Mar 25, 2012 16 $187,980 -49% -59% 1,258 $149   $122,776,350 45
Mar 26, 2012 13 $81,929 -56% -54% 1,258 $65   $122,858,279 46
Mar 27, 2012 14 $98,884 +21% -57% 1,258 $79   $122,957,163 47
Mar 28, 2012 13 $84,702 -14% -53% 1,258 $67   $123,041,865 48
Mar 29, 2012 12 $101,351 +20% -46% 1,258 $81   $123,143,216 49
Mar 30, 2012 - $104,788 +3% -63% 514 $204   $123,248,004 50
Mar 31, 2012 - $149,430 +43% -59% 514 $291   $123,397,434 51
Apr 1, 2012 - $76,022 -49% -60% 514 $148   $123,473,456 52
Apr 2, 2012 - $29,697 -61% -64% 514 $58   $123,503,153 53
Apr 3, 2012 - $41,468 +40% -58% 514 $81   $123,544,621 54
Apr 4, 2012 - $36,028 -13% -57% 514 $70   $123,580,649 55
Apr 5, 2012 - $48,332 +34% -52% 514 $94   $123,628,981 56
Apr 6, 2012 - $112,438 +133% +7% 479 $235   $123,741,419 57
Apr 7, 2012 - $116,188 +3% -22% 479 $243   $123,857,607 58
Apr 8, 2012 - $64,573 -44% -15% 479 $135   $123,922,180 59
Apr 9, 2012 - $42,288 -35% +42% 479 $88   $123,964,468 60
Apr 10, 2012 - $42,571 +1% +3% 479 $89   $124,007,039 61
Apr 11, 2012 - $41,020 -4% +14% 479 $86   $124,048,059 62
Apr 12, 2012 - $41,168 n/c -15% 479 $86   $124,089,227 63
Apr 13, 2012 - $79,950 +94% -29% 335 $239   $124,169,177 64
Apr 14, 2012 - $108,638 +36% -6% 335 $324   $124,277,815 65
Apr 15, 2012 - $55,753 -49% -14% 335 $166   $124,333,568 66
Apr 20, 2012 - $71,235   -11% 297 $240   $124,493,207 71
Apr 21, 2012 - $84,619 +19% -22% 297 $285   $124,577,826 72
Apr 22, 2012 - $40,410 -52% -28% 297 $136   $124,618,236 73
Apr 27, 2012 - $39,088   -45% 218 $179   $124,728,638 78
Apr 28, 2012 - $53,918 +38% -36% 218 $247   $124,782,556 79
Apr 29, 2012 - $25,977 -52% -36% 218 $119   $124,808,533 80
May 4, 2012 - $24,903   -36% 157 $159   $124,884,628 85
May 5, 2012 - $34,035 +37% -37% 157 $217   $124,918,663 86
May 6, 2012 - $14,908 -56% -43% 157 $95   $124,933,571 87
May 11, 2012 - $16,527   -34% 111 $149   $124,978,293 92

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Feb 10, 2012 1 $61,926,837   2,958 $20,935   $61,926,837 1
Feb 17, 2012 2 $31,080,506 -50% 2,958 $10,507   $93,007,343 2
Feb 24, 2012 5 $12,605,006 -59% 3,038 $4,149   $105,612,349 3
Mar 2, 2012 7 $8,001,397 -37% 2,826 $2,831   $113,613,746 4
Mar 9, 2012 9 $5,449,509 -32% 2,478 $2,199   $119,063,255 5
Mar 16, 2012 11 $2,871,519 -47% 2,175 $1,320   $121,934,774 6
Mar 23, 2012 12 $1,208,442 -58% 1,258 $961   $123,143,216 7
Mar 30, 2012 18 $485,765 -60% 514 $945   $123,628,981 8
Apr 6, 2012 17 $460,246 -5% 479 $961   $124,089,227 9
Apr 13, 2012 22 $332,745 -28% 335 $993   $124,421,972 10
Apr 20, 2012 25 $267,578 -20% 297 $901   $124,689,550 11
Apr 27, 2012 31 $170,175 -36% 218 $781   $124,859,725 12
May 4, 2012 37 $102,041 -40% 157 $650   $124,961,766 13
May 11, 2012 48 $52,264 -49% 111 $471   $125,014,030 14

Box Office Summary Per Territory

Territory Release
Date
Opening
Weekend
Opening
Weekend
Screens
Maximum
Screens
Theatrical
Engagements
Total
Box Office
Report
Date
Argentina 5/10/2012 $116,688 33 34 81 $214,034 12/29/2018
Austria 2/10/2012 $0 0 3 4 $1,127,084 12/6/2015
Belgium 5/9/2012 $213,740 28 29 146 $667,733 12/10/2015
Bolivia 5/17/2012 $11,629 8 8 16 $22,375 12/29/2018
Brazil 6/8/2012 $443,573 84 88 314 $1,526,252 12/12/2015
Central America 4/13/2012 $0 0 24 90 $441,636 12/11/2015
Chile 4/5/2012 $0 0 11 27 $282,805 12/29/2018
Colombia 5/4/2012 $76,999 24 24 103 $285,364 12/29/2018
Denmark 5/16/2012 $101,013 30 34 115 $357,881 12/10/2015
Dominican Republic 4/19/2012 $0 0 10 19 $40,635 12/29/2018
Ecuador 4/5/2012 $0 0 6 12 $184,135 12/29/2018
France 5/16/2012 $0 0 172 542 $2,381,281 12/10/2015
Ghana 4/27/2012 $2,011 1 1 6 $13,530 12/29/2018
Hong Kong 5/10/2012 $124,346 20 20 59 $299,177 12/10/2015
Italy 7/25/2012 $38,986 30 43 180 $264,537 12/11/2015
Japan 6/1/2012 $0 0 202 228 $1,619,164 12/11/2015
Malaysia 3/22/2012 $0 0 3 5 $456,345 12/6/2015
Mexico 2/10/2012 $0 0 3 3 $3,540,475 12/6/2015
Netherlands 5/3/2012 $351,756 74 74 303 $1,118,374 12/10/2015
Nigeria 4/27/2012 $15,443 7 7 43 $77,818 12/29/2018
Norway 5/18/2012 $43,790 16 16 53 $984,437 12/10/2015
Peru 4/5/2012 $0 0 9 42 $380,811 12/29/2018
Serbia and Montenegro 2/9/2012 $0 0 1 2 $66,415 12/29/2018
Singapore 4/5/2012 $0 0 11 15 $885,628 12/10/2015
South Africa 5/11/2012 $198,883 46 46 348 $962,542 12/11/2015
Spain 3/23/2012 $0 0 201 391 $6,727,887 12/10/2015
Sweden 5/4/2012 $124,655 41 41 170 $416,711 12/10/2015
Switzerland 5/16/2012 $49,905 10 10 58 $140,777 12/11/2015
Taiwan 5/11/2012 $90,707 43 43 111 $360,776 12/10/2015
Thailand 4/5/2012 $0 0 3 8 $549,983 12/10/2015
Turkey 4/13/2012 $0 0 58 320 $548,749 12/29/2018
Uruguay 4/13/2012 $0 0 6 23 $125,674 12/29/2018
Venezuela 3/16/2012 $0 0 6 12 $1,063,823 12/6/2015
 
Rest of World $44,469,282
 
International Total$72,604,130 12/29/2018

International Cumulative Box Office Records


Worldwide Cumulative Box Office Records


Weekly US DVD Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
May 13, 20121768,020 768,020$13,048,660$13,048,6601
May 20, 20122265,754-65% 1,033,774$4,735,736$17,784,3962
May 27, 20126110,357-58% 1,144,131$1,696,187$19,480,5833
Jun 3, 2012968,731-38% 1,212,862$1,229,598$20,710,1814
Jun 10, 20122130,380-56% 1,243,242$543,498$21,253,6795
Jun 17, 20123017,236-43% 1,260,478$303,181$21,556,8606
Jun 24, 20123015,391-11% 1,275,869$238,253$21,795,1137

Weekly US Blu-ray Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
May 13, 20122111,170 111,170$2,683,650$2,683,6501
May 20, 2012535,805-68% 146,975$888,680$3,572,3302
May 27, 20121314,296-60% 161,271$304,782$3,877,1123

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.